Reborn: Billionaire in College

The sunlight at eleven o'clock in the morning in winter is very strong, shining into the house from the window and sprinkling on the spacious bed, revealing a hint of charm.

Chen Pingjiang rubbed his sleepy eyes and woke up from a sweet dream. Only then did he realize that his left and right hands were numb and he couldn't use any strength.

A beautiful body was nestled in Chen Pingjiang's arms, sleeping peacefully on each side.

The sunlight shines on the smooth back, revealing the white skin as delicate as jade.

The elder sister Yin Hui was as quiet as a cat, while the younger sister Yin Zhen's sleeping posture was a little ferocious.

Slowly pulling out his arms, Chen Pingjiang slowly struggled to stand up. He first shook his arms, and after barely regaining some consciousness, he walked to the restaurant, poured a glass of water and drank it all.

It has been two months since the Wuzhen Summit ended. With the Spring Festival approaching, 2015 is just around the corner.

These two months have not been peaceful.

The accusations that Chen Pingjiang used his advantage in social media to radiate to other industries and form a monopoly have not stopped. Fortunately, they are all controlled within a reasonable range and have not caused an uproar.

Chen Pingjiang knew that this was inevitable. He was not the only one to be accused of similar crimes. Tencent and Alibaba were also singled out for criticism, but Renren's case was more serious.

"Honey, when did you wake up?" When Chen Pingjiang was stunned, a pair of jade arms wrapped around his waist.

"I just woke up. Have you had enough sleep?" Chen Pingjiang asked casually.

He hasn't been to the place where the two sisters Yin Hui and Yin Zhen live for more than half a year. Not only because of marriage and childbirth and busy career, but mainly because he has reached the age where he needs to settle down.

Chen Pingjiang rarely comes here, so Yin Huiyin is naturally anxious and sends him several messages.

They were really afraid that Chen Pingjiang would release them.

He even encouraged Chen Pingjiang to take off the small white umbrella at the top of the mountain last night, which instantly sobered up Chen Pingjiang, who was a little drunk.

If there were a few more kids, it would really be the end of the world.

He naturally noticed the slightly disappointed expressions on the two girls' faces, but he could only turn a blind eye.

Yin Hui, wrapped in a silk suspender pajamas, walked out of the bedroom, tied her hair and went to the kitchen. She skillfully lit the fire and prepared to make breakfast.

After Chen Pingjiang finished breakfast and left home, the two sisters Yin Hui and Yin Zhen sat on both sides of the dining table, looking at each other in silence for a long time.

After a while, Yin Zhen couldn't hold back his anger: "Sister, am I right? You should have listened to me earlier and poked a hole in the umbrella. It's a done deal."

Yin Hui rolled her eyes at her sister and said, "Bad idea. What if you must abort the child?"

"I won't do it. I have money anyway, so I can go abroad and give birth secretly."

Yin Hui: "Actually, it doesn't have to be like that. If he really doesn't like us anymore, we can just break up peacefully. I understand that he has concerns."

Yin Zhen chuckled, "My silly sister, why are you still so naive? Don't you know that from the moment we started, there is no turning back?"

"How to say?"

Yin Zhen counted on his fingers and said, "First, I'm used to a life of having no worries about food and clothing, and I can't go back. It's not that I'm lazy and sell my body, but it's easier to go from frugality to luxury than from luxury to frugality. I think my life is good now. I go to France every year to watch the shows in spring and autumn. If I want to go out and relax, I can go skiing or go to the beach for a vacation. You want me to continue to go back to work from nine to five, is it possible?"

"Secondly, even if it's not for money, he is my ideal type. Not only is he handsome, but a successful man has a kind of charm that can kill people. I can't stand the thought of a man like this being under my crotch."

"Another thing is, our damn telepathy is fine if we don't know about it. Now that we know about it, how can we separate and find a man to marry?"

After hearing what her sister Yin Zhen said, Yin Hui also fell silent. "Oh, I'm so distressed. I feel like he likes us, but I can also feel that he is restraining himself. Maybe the next time we meet will be a year later? I don't want that to happen."

………………

"The growth rate of Douyin users has increased in recent months, mainly because the word-of-mouth effect has gradually spread. After a large number of content providers have settled in, they have driven fans to join. Since "Seaweed Dance", we have successfully operated several other old song covers, all of which have brought good results."

At ByteDance's new annual work arrangement meeting, Zhang Yiming made a comprehensive report to Chen Pingjiang on behalf of ByteDance and elaborated on the operating plan for the coming year.

"In 15, we will build on our existing strengths and try to add live streaming for the first time, and also start to expand overseas in a planned way."

Both of these were planned in advance.

Chen Pingjiang nodded and reminded: "The achievements made in the early stage should be consolidated. We can also arrange a marketing campaign during the New Year."

Zhang Yiming was slightly stunned. This point raised by the boss was not in the earlier plan.

"Mr. Chen, I'm afraid our funds cannot support large-scale marketing activities." Liang Rubo smiled bitterly.

After all, Douyin is a new product, and the advertising fees it can obtain are relatively limited. The company itself is expanding very fast, and it also needs to reserve funds for next year's operations, which makes it stretched.

Moreover, Douyin’s equity structure is rather special, and it cannot continue to raise funds from outside, so it can only rely on Chen Pingjiang’s continuous transfusions.

"I have certainly considered this issue. You don't have to worry about it. Each shareholder can just make additional investments according to their shareholding ratio."

What this means is that if Zhang Yiming and Liang Rubo have no money to invest, their shares will have to be diluted proportionally.

The two of them didn't care. The company's valuation had gone up, so even if their shares were diluted, their earnings would still be greater than before. Besides, they already had high salaries and stock options.

"Time waits for no one. We don't have that much time to develop slowly!" Chen Pingjiang paused and continued, "I have also thought of a marketing plan. One is to refer people to receive New Year's red envelopes, which is similar to the WeChat payment system in the past. Another thing is that I plan to withdraw the movie "Ex-Files" from the Spring Festival schedule and directly broadcast it on Douyin."

Zhang Yiming: “…”

Liang Ruobo: "..."

The two of them looked at each other, and suddenly they were numb and couldn't react.

The idea of ​​sending red envelopes is easy to understand. After WeChat Pay started it, these companies have followed suit every Chinese New Year, and the effect is as good as ever.

But what is the point of buying the copyright of a movie and playing it on TikTok?

I've never heard of it and no one has done it before.

When did marketing become possible?
"Mr. Chen, this plan is good, but isn't it too expensive? And it's really a bit shocking. I don't think Mr. Wan will be upset."

Even though they are not in the entertainment industry, Zhang Yiming and Liang Rubo still know some inside information. They also know about the Spring Festival drama that Renren Media is preparing. After all, the movie has already opened an official account on Douyin and started promoting it.

Although Zhang Yiming does not know the specific production cost of the movie "Ex-Files", he can roughly estimate that the production cost of similar medium-cost romantic comedy movies is usually between 3000 million and 5000 million yuan.

而电影票房的分账比例一般为：电影专项基金5%、增值税3.3%、院线和影院约50%-60%，剩余部分为制作发行方所得（约30%-40%）。

If you want to buy the copyright of this movie, except for the theater fees, all other expenses must be taken into account, so that at least Wenyu can make some money.

How to set prices is a science.

Even if the two companies have the same shareholders, the operation is still complicated. (End of this chapter)