Huayu: Director started with art films

Chapter 102 [Sri Lanka! This is a technological revolution! ]

Twenty years later, bullet time has become almost a common special effect.

Whether it’s movies, games, or animations, bullet time has been played out almost everywhere, which has led to many people not being interested in it.

But when "The Matrix" was released in 1999, the term bullet time became popular all over the world almost immediately, just because the effect of almost making the bullet stop was so amazing.

Countless people are fascinated by it!
Many people got into "The Matrix" because of its magical bullet time.

The same effect will be achieved in a future magic-themed movie, Now You See Me.

In the movie plot, surrounded by a huge crowd, the magician froze the heavy rain. Every drop of rain seemed to be suspended in the air as if time was forbidden. It was magical and breathtaking.

It was still 1992, and bullet time had not yet been used by the transgender brothers. There were many movies with slow-motion close-ups, but slow motion like this, which was almost stagnant, had never appeared before. Once it was released, it would definitely be a bolt from the blue.

Maybe Lee Yi-su can win several major awards in film technology thanks to bullet time.

Inside a hotel in Sichuan that specializes in hosting foreign guests.

Amy, who rushed over from Hong Kong, was talking to Taro Aso, and Xu Su was with her.

Although they had not considered getting advertising sponsorship for the film at first, now that people from Canon Group had come, they naturally had to give it a try. Even now, Lee Yi-su has not revealed what the extraordinary creativity he mentioned is.

Outside the house, Li Yishu was communicating with a lawyer, asking whether the film's innovative technology could be registered as intellectual property copyright abroad.

Lawyer Chen didn't expect Director Li to ask this. He hesitated and said, "I'm sorry, Director Li, I'm not sure if this can be registered, but give me some time, I'll contact the headquarters now."

"Well, thank you, Lawyer Chen. There is a telephone downstairs in the hotel that connects Hong Kong and overseas."

Li Yishu could understand Lawyer Chen’s confusion. After all, innovative film shooting technology was not really valued in Hong Kong.

Many Hong Kong filmmakers have innovated some photographic techniques, including wire-hanging equipment, glass bottles made of sugar... basically none of these have been patented.

And they don't know that these common things can be registered as intellectual property rights~
In the West, many things can be registered as intellectual property copyrights. Some people even apply for a patent for the sun, not to mention these real and valid intellectual property copyrights.

dong dong——

Li Yishu knocked on the door and walked in with the director of photography Zhao Fei. She said with a smile on her face, "I'm sorry, Mr. Aso, something delayed me."

"It's okay, Lee-kun."

Taro Aso said with a smile: "I wonder if Mr. Li can tell me about your extraordinary creativity now?"

Hearing this, Li Yishu looked at Amy and saw her nod. She understood what was going on. It seemed that Taro Aso had signed a confidentiality agreement.

It's not Li Yishu's fault. It's true that bullet time is very easy to imitate. Everyone knows the nature of the Japanese. Wasn't Wanyan VCD killed by several major Japanese electronics companies?

"Haha, of course no problem."

Li Yishu smiled and said, "Mr. Aso, I have already shot a short video here. Please come with me to the next door and take a look. You will know after watching it."

As early as two days ago, when Li Yishu asked someone to contact Canon, he managed to get more than 20 cameras that could adjust the shooting time independently and produced a clip of about four seconds.

Just these four seconds took two full days and consumed a lot of film. The result was not very good. After all, it was not the same camera model, and there was no special effects technology, which resulted in a sense of disconnection from other scenes.

Fortunately, this is just an experiment. If it is filmed later, it will be taken to a special effects company in Hong Kong for special effects production.

"Okay!"

Taro Aso nodded. It was definitely better to watch the video directly than to just talk.

The group also came to the next room.

At this time, a small projector and a small screen had already been set up here.

"Coach Zhao, thank you for your help."

Li Yishu looked at Zhao Fei.

Zhao Fei was full of confidence: "Don't worry, Director Li, there will be absolutely no problem."

After a while, everyone sat down and the lights in the room went out.

A beam of light hit the screen.

The clip being played was the scene where Yuan Piao and Yang Liqing fought against Zhao Wenzhuo.

The two sides had a conversation at the beginning, and Yang Liqing immediately swung her sword, but was deflected by Zhao Wenzhuo with his sword. At this moment, Yuan Piao flipped his right hand, and three flying needles appeared in his hand, which flew out fiercely.

Up to here, everything is normal.

But at the moment the flying needle was ejected, the camera suddenly began to slow down.

A silver needle almost stopped in mid-air, and the slightly blurred background behind it moved slowly, as if to tell everyone that this was not a static picture.

The picture returned to normal, and just as the flying needle was about to shoot towards Zhao Wenzhuo's face, he raised his sword to block it.

The picture was played in slow motion, and the sword tip split the flying needle in the middle. The flying needle that was split in half also flew along the sides of the sword tip to the left and right sides of Zhao Wenzhuo.

The scene returned to normal and the men started fighting again.

"Sri Lankan First!!!"

Taro Aso stood up suddenly, his face full of excitement and said: "This is incredible, Mr. Li, how did you do it? This is so cool!"

Amy and Xu Lu, who were standing next to them, were also seeing this scene for the first time and were equally shocked!
They had seen slow motion before, but to see a flying needle flying at such a high speed almost stop in slow motion was truly incredible!
“A cinematic innovation.”

Li Yishu smiled and said, "Mr. Aso, do you think that if you use this technology to promote Canon's cameras, it will have a good publicity effect and make people who are not interested in cameras pay attention to your latest Canon cameras!"

"Of course, this is a new revolution in film technology!"

Taro Aso didn't know photography technology, but he understood the market. He was from the marketing department and he knew very well that if this slow motion was achieved with their Canon camera, it would definitely cause a huge sensation around the world.

Taro Aso couldn't wait to ask, "Mr. Li, is this technology achieved with our Canon camera?"

Li Yishu shook her head and said, "No, we don't have that many Canon cameras here. The ones we use are very ordinary cameras."

"That's why I asked Mr. Aso to bring one hundred of your latest Canon cameras from Japan. But I can assure you, Mr. Aso, that the effects produced with your Canon cameras will definitely be more realistic and better than this."

Taro Aso nodded excitedly: "Mr. Li is right, our Canon cameras are the best cameras in the world, and we will definitely be able to take better pictures."

Hearing this, Li Yishu smiled noncommittally. In fact, as long as it is a camera of the same price on the market, the difference is basically not that big. When the bullet time is produced...

Why is it still called bullet time?

How about changing the name to Flying Needle Time?

Li Yishu thought about it and still felt that bullet time would be more shocking. So when she went back to Japan to shoot the Canon commercial, she would just use bullets. This would be more shocking. After all, everyone knows that the speed of a bullet is invisible to the naked eye.

No matter how fast the flying needle is, it can't be faster than a bullet fired by gunpowder.

Next, Li Yishu handed over the matter of finalizing the advertising fee with Canon and shooting the subsequent commercials for Canon cameras to Amy and Xu Lu, with the former negotiating the advertising and the latter the advertising fee.

When Li Yishu returned to the crew, Gong Li came to her and asked, "Yishu, where have you been these days? I can't even see you."

Li Yishu said, "Let's talk about advertising cooperation."

"Advertising cooperation?"

Gong Li was slightly startled and said, "Can we discuss advertising cooperation for our martial arts film?"

"why not?"

Li Yishu smiled and said, "That is, I don't want to do it. Otherwise, they can put ads for liquor and Chinese medicine in there. For example, the place where you and Coach Yu are fighting with each other can be placed at the entrance of a tavern with something like XX Fenjiu written on it, or if you get injured and go to a clinic, the signboard can say XX Hall."

There are not many film advertising collaborations in China nowadays, but it is more common in Hong Kong. Even for costume films, there are many century-old brands advertising.

"Can it be done this way?" Gong Li seemed to have opened the door to a new world.

"Haha, that's what commercial movies are like, everything is for the sake of making money."

Li Yishu smiled. There is no concept of commercial films in China now. Even if there is such a concept, commercial films are only planned as "entertainment films" rather than movies aimed at making money.

For commercial films, as long as they can make money, and make more money, inserting various advertisements into the movie is not a big deal at all!

Zhou Xingchi's "King of Destruction" makes full use of advertising placement. When He Jinyin was fighting with Master Brother Duan Shuiliu on the ring, a commercial break suddenly popped up and the host even sang an advertising song in a serious manner.

This behavior will not only not cause disgust to the audience, but will also be found very interesting.

After all, in reality, these boxing matches do have advertising time inserted in the middle.

"Yishu, what are you guys talking about?"

Jiang Qinqin came over jumping and skipping. This girl has not returned to Shancheng since the filming was finished. The school has already had the holidays, and there is nothing to do anyway. She stays in the crew and can see Li Yishu every day. The little girl is so happy.

Li Yishu smiled and said, "Nothing, let's talk about your scene. Maybe we need to prepare for the filming."

"Ah? That scene?" Jiang Qinqin was stunned.

"It's the scene between the two of us, but there's no rush."

Since we have decided to use bullet time, it is natural that it should appear as many times as possible so as to shock the audience.

(End of this chapter)