Reborn, back to a small county town to become a wealthy family

Chapter 657 Extra Gains

The reason why several bosses came to this cocktail party was because they couldn't refuse Jiang Yuanshan's favor.

Of course, I also want to see the business cocktail party scene in Shanghai, but I don’t think about buying fund products.

In theory, it has now been achieved.

Because the organizer of the cocktail party, Jiang Yuanshan's son-in-law, came over and asked the bosses for help without asking, asking them to buy fund products, so naturally there was no need for them to find excuses to refuse.

On the contrary, Mr. Luo even asked his father-in-law not to get involved and not to take up the quota from other places.
And do you want to listen to what he just said?

The purpose of holding this cocktail party is not to sell fund products, but to build one's own network of contacts by giving out benefits.

According to this logic, don't the bosses from Yang City qualify to receive benefits from him?

what is this?
It would be fine if the guests invited to tonight's banquet were all big shots in Shanghai, but after taking a look around just now, I already know that no matter whether they are the bosses from Zhejiang East Road or the high-net-worth clients from Shanghai, most of them are not as good as them in terms of assets or connections.

Why can't we give benefits to your son-in-law, Lao Jiang?

After all, I attended your engagement party, so I can be considered as half an elder.

Uncle can tolerate it, but aunt can’t!
"Old Jiang, you dragged us from Yang City to Modu to attend your son-in-law's cocktail party, and then you only cared about making pocket money for yourself, but forgot about us old brothers. Isn't this a bit rude?"

"Yeah, it's not like we don't have this little bit of spare money to support your son-in-law."

"Your son-in-law also has businesses in Yang City and needs a circle. I think we can use this platform to integrate them."

"How about this, there are only five of us, so we can just buy 5 servings."

"."

You talked and I talked, and in the end we ended up buying all 10 shares of the fund product.

Like old foxes, they didn't ask Luo Yang directly, but instead put Jiang Yuanshan on the spot.
Good guy.

At this age, are you still playing the rebellious psychology game?
This scene made Luo Yang feel at a loss whether to laugh or cry.

So under the "coercion" of Lord Taishan, the drama in which the son-in-law had to give up 10% of his share was staged in the southeast corner of the party.

"Dad, 10 portions are missing all of a sudden. I have to go and remind my men."

After pretending to be cool, Luo Yang and Jiang Fan whispered a few words to each other, then left to find Zhao Pengcheng.

"Chairman, good news. Inspired by the previous purchase news, Dong Xing and I visited two groups of people and got five purchase intentions. If we wait for this news to brew for some time, perhaps we will have greater gains in the second half."

Although Chu Yunyao and Dong Xuan had laid the groundwork before, after all, he was the one who negotiated for these 5 purchase amounts, so he was naturally a little excited.

"Very good, the rest is up to you."

Luo Yang came over to talk about this. He patted Zhao Pengcheng on the shoulder and said, "My father-in-law just asked for 10 copies. Your burden is much lighter now. You can do whatever you want in the next period of time. It doesn't matter how many you sell. I won't force you."

"Then you."

"In addition to promoting and selling fund products, the main purpose of holding this reception is to make more connections."

Luo Yang smiled, then turned to Dong Xuan and said, "I'm going to say hello to a few old friends first. Please accompany Mr. Zhao to visit all the customers. We'll meet again in the second half. I also need you to introduce me to some useful connections."

"Among the guests invited tonight, there are actually a few who are worth making friends with."

Dong Xuan understood what Luo Yang meant and nodded, "See you later!"

After separating from the two, Luo Yang went to find Fu Bin and Wei Chaoping first.

"Brother Luo, you really gave me a big shock again."

Fu Binxu had a relatively close relationship with Luo Yang. When they met, he clenched his fist and punched him on the chest. "Just tell me everything. What other properties do you have hidden? Don't bring them out every now and then to scare me and Lao Wei."

"Lingshi Palace Group only has a few holding subsidiaries. How could they be hiding anything?"

Luo Yang responded to Fu Bin with a smile, and then greeted Wei Chaoping: "Boss Wei, long time no see, what land have you been busy with recently?"

"I'm just busy doing nothing. How can I compare to Mr. Luo? Not only is his milk tea business booming, but his liquor business is also a hidden dragon in the abyss. It's ok that he's good at physical manufacturing, and now he's making private equity funds very successful. His future is really limitless!"

Wei Chaoping shook hands with Luo Yang and said, "It's a pity that Mr. Luo doesn't think highly of the real estate industry, otherwise we in the industry would have heard about your various miraculous operation cases."

"Old Wei, you don't know this, right?"

Fu Bin smiled proudly and said, "Brother Luo and I have collaborated on a tourism real estate development project. Maybe I can learn some new operating methods from this project."

"You guys are working together again?"

Wei Chaoping really didn't know, so he looked quite surprised: "Old Fu, to be honest, I'm really jealous of you. It's not enough that you have Mr. Luo helping you build the industrial real estate model, and now you're also working on tourism real estate cooperation. Why don't I have such good luck?"

"Hahaha"

Fu Bin laughed loudly, and after a moment, he winked at Wei Chaoping and said, "I'm lucky. I got what Lao Liang wanted. You should know that in the Guotai Real Estate model, including the first pilot project in Yang City, Brother Luo first considered Jincheng Real Estate!"

"Old Fu, are you a loser?"

Hearing Fu Bin say this, Wei Chaoping also laughed: "It's a good thing that Lao Liang didn't come tonight, otherwise he would be so angry that he would vomit blood."

"Lao Liang."

When mentioning Liang Xingmin, Fu Bin looked at Luo Yang.

He knew a little about what happened between Luo Yang and Liang Yuxin, so there was some emotion in his tone.

"Boss Luo, judging from the situation at the cocktail party tonight, you have a close relationship with Yongcheng Bank?"

Wei Chaoping broke the slightly awkward atmosphere and changed the subject.

"As we cooperate more, our relationship will naturally be good." There is nothing to hide, Luo Yang told the truth.

"We already have a fund company and we have a good relationship with the bank."

Wei Chaoping asked tentatively: "Could it be that Mr. Luo wants to build a financing platform?"

It would have been better if he hadn't said that.

Luo Yang knows too well the financing platform that Wei Chaoping mentioned.

Having spent so many years in the real estate industry in my previous life, I must know too much about the channels and methods of financing for real estate companies.

Building your own financing platform is one of them.

Many real estate companies will set up fund companies and banks within their systems. Initially, most of the fund products they set up were only open to internal management personnel. (This is a nice way of saying it, but it is actually a marginal fundraising.)
The scale of each product ranges from two to three hundred million yuan, and actually corresponds to a project of the real estate group.

The bank he established was used to guarantee this fund product. Luo Yang himself had also purchased this type of fund product. At the beginning, the company offered an annualized return of up to 15% to 18%. Later, as real estate companies had more financing channels and real estate development projects had thinner profits, the returns on fund products also gradually declined.

When the annualized return dropped to around 10%, Luo Yang stopped investing.

A little over a year and a half after he stopped, the industry suffered a major depression, and many real estate companies’ fund products collapsed. Later, not to mention the returns, even the principal could not be recovered.
"Mr. Wei also wants to build such a financing platform?"

Luo Yang, whose memory fragments were recalled, responded to Wei Chaoping casually.

"Mr. Luo has indeed been paying attention to the real estate industry."

Wei Chaoping smiled and said, "Many large domestic real estate companies are doing this now, but smaller regional real estate companies cannot do it due to various restrictions. However, the demand for funds by real estate companies is as strong as ever."

The fact that he could say this shows that he has carefully understood this operating system.

For a regional company like Sunshine Real Estate, whose projects are limited to the Shanghai area, the annual sales may seem not small due to the city's housing prices, but in fact the scale of the entire company is not large.

This phenomenon is normal.

In a 10 square meter residential community in the main urban area of ​​Shanghai, since the unit price of a house is as high as tens of thousands per square meter, the output value of the entire project is as high as tens of billions, but the project management team has the number of personnel to manage a building area of ​​10 square meters.

If we move to small fourth- and fifth-tier cities, in 12, housing prices were only three to four thousand yuan per square meter, and the output value of a community of 10 square meters was only three to four hundred million yuan, which also required a management team.

From this comparison, we can see that, under the same output value, development in a small county requires 10 times the number of managers to match that of a project with the same output value in Shanghai.

So even though Sunshine Real Estate now has an annual output value of 20 to 30 billion yuan, it is very likely that Wei Chaoping's company has only 100 to 200 people in total.

Compared with real estate companies that often have several thousand or even tens of thousands of employees, Sunshine Real Estate does not naturally have the conditions for internal fundraising.

"Boss Luo, are you interested in cooperating?"

Wei Chaoping was just as Luo Yang guessed: "I'll take out a project here, which gives an annualized return of 15%. The scale of this product is about 5 million, and the use time can be 1 to 2 years."

"Mr. Wei, do you want my fund company to help you develop a product?"

Luo Yang thought for a moment and said, "Let Yongcheng Bank help me sell it."

"Yes, Mr. Luo is right."

Wei Chaoping felt that it was so easy to communicate with people who knew the business: "I will use the project equity as collateral. I believe Yongcheng Bank will be willing to accept it."

“15% annualized return.”

Luo Yang lowered his head and began to think.

This income is neither high nor low.

Because for real estate companies, the pre-sale stage starts to recover funds. Companies with faster turnover can do three projects in two years, which is fully capable of supporting such financing costs. After all, using this money can reduce the utilization rate of own funds (there is a concept of the utilization rate of own funds in the use of funds by real estate companies. Using other people's money to earn project profits is acceptable even if it is lower.)
But he doesn't have a platform like a bank. If he allows Ningbo Bank to get involved, it will at least take away 4 to 5 points of profit.

Luo Yang's fund company cannot charge no management fee at all. Even if it charges the same as the bank, only 5% will be left for the market. (There are also a series of fees involved, such as the commission of sales staff.)

Unless Gray Rhino Capital can negotiate with Ningbo Bank to a 4% rate, it will only charge a 4% management fee. After deducting other miscellaneous fees, the remaining 6% or more of profits will be left to the market. Only then will the possibility of a successful offering be greater.

"Boss Wei, we need to discuss this matter with Yongcheng Bank first."

After thinking it through, Luo Yang looked up and said to Wei Chaoping, "It also involves the situation of the mortgage project. Both my side and the bank will do some targeted research. This matter cannot be decided in a few words. We have to find another time to talk about it alone."

"no problem."

Wei Chaoping agreed immediately: "I wonder if Mr. Luo has time this weekend. Let's go to Yintao Golf Course to play golf together and talk about this matter."

"Hahaha"

Before Luo Yang could reply, Fu Bin started laughing.

"I'm afraid President Wei doesn't know that Brother Luo also has a lot of businesses in his hometown. He has to go back every weekend to handle company business, so no one wants to meet with President Luo to discuss things on weekends."

"what?"

Wei Chaoping was stunned for a moment, then patted his forehead and said, "I was negligent. How about this, how about we make an appointment for this Friday, or next Monday or Tuesday, what do you think, Mr. Luo?"

"I'm going to fly to Guangzhou tomorrow and won't be back until Friday."

Luo Yang considered his schedule before replying, "Before that, I have to find some time to talk to the bank. I think next Wednesday morning is a good time."

"Then it's settled, next Wednesday morning, Silver Wave Golf Club."

Wei Chaoping also knew that this matter could not be rushed, so he agreed to the time agreed by Luo Yang.

"Brother Luo, you can't be partial to one and ignore the other!"

Fu Bin heard everything clearly from the side and knew what the two were discussing.

Both Santai Real Estate and Cathay Industrial Real Estate under his name are short of funds. Now that such a financing channel has suddenly emerged, the always cautious Wei Chaoping is also ready to do it. What is there to worry about?
"Mr. Fu, your industrial real estate project is not easy to finance."

Luo Yang was telling the truth, because this type of project is in cooperation with the government in the early stages, and Cathay Pacific is the one who provides advance payment for demolition, land leveling, five connections and one equality, etc. The profits will not be generated until the later stages, and will be shared with the government.

The real big profit lies in that after the land is sorted out, you can get the land you want to develop at a low price, and then you will get huge profits after the project is developed.

"Of course I also used Santai Real Estate's projects as collateral."

Fu Bin smiled and said, "The rest of the conditions are the same as Mr. Wei's, just copy them."

"Old Fu, you are not shy about copying homework now, right?"

Wei Chaoping looked at Fu Bin with amusement: "I find that you are becoming more and more shameless."

"Hahaha"

Fu Bin laughed loudly: "At most I can invite you two a few more times. You can choose the place and level!"

While the two old foxes were joking with each other, Luo Yang was calculating the time.

It is now the end of June 2012. The next real estate cycle will come in the second half of 6. In other words, this wave of real estate market will last for exactly two years.

Of course, there is a prerequisite here, the Santai and Sunshine projects must obtain land in August.

Moreover, the land acquisition process must be tight within two years, and it would be best if the land could be reserved at the spring recommendation meeting at the beginning of next year.
When you calculate it this way, there is a risk, but it is not big.

It can add some income to Gray Rhino Capital.

The two fund products have a total of 10 billion yuan. Based on an annual management fee of 4%, they can collect 4000 million yuan each year.

There was an unexpected gain at tonight's cocktail party
(End of this chapter)