Coquettish Rebirth

In Apple's publicity this time, Jobs specially granted several newspapers interviews with him.In the interview, he revealed some information secretly.This information does not refer to any specific configuration, but pure ideas!For example, when Lao Qiao mentioned the problem of electromagnetic radiation, he said: "Our users can rest assured that Apple has always put the interests of consumers first, so when the press conference From time to time, we will have detailed test instructions to show consumers that our Apple products are ideally controlled in terms of electromagnetic radiation, even unexpected ideals!"

In fact, Lao Qiao didn't do anything about electromagnetic radiation. Anyway, their monitors have already achieved lower radiation than keyboards and mice. What is he afraid of?When the test is held at the press conference, the radiation of this monitor is lower than that of the keyboard and mouse. Consumers will think "is the radiation of the mouse and keyboard too high?"I must think of "the mouse and keyboard look so safe, with so few circuit boards, the radiation must be very small, it must be Apple's technology!"

For this kind of thing, Old Qiao has already been very proficient in a mess - isn't it just reporting good news but not bad news?He started playing this thing more than ten years ago!When the new Apple computer was released that year, Jobs boasted all kinds of things, too much, resulting in poor sales, which was the trigger that led to him being kicked out of the company!

Next, the old Joe began to air again, "Our new Apple computer product g3, the goal this time is not to make a computer, but a computer that is not a computer. We do not comment on the rumors circulating on the market. But I can say , What we bring to consumers this time is not the traditional computer concept, but a new concept! A computer can be integrated into life, instead of being a rigid office product. Our concept is that the computer It can also be very fashionable, it can be very entertaining, it can become a personal entertainment center in a family, and our operating system is also innovative in this respect..."

Next, Old Qiao threw out more than n market research reports.displayed in these reports.Although the number of computers per capita in the United States ranks first in the world.But outside of work, the per capita time of using the computer is not long, on average, one person only spends about half an hour a day. "Why is this happening? The main reason is that we Americans have too many entertainment outlets, and at the same time we are naturally active and active like young people. We prefer to go out and play instead of squatting at home. We also have sports to watch at home. We also have professional game consoles for playing games, such as n64. The games on the computer are not as fun as those on the game console. So why do we have to use it on the computer? Unless we need to check some information for work or school..."

Okay, old Joe, you are cruel enough, can't consumers go online to buy products through the Sherlock Holmes platform?Don't deliberately ignore our products, okay?This section is fucked all over the place!When Jia Hongjian saw Lao Qiao's interview, he felt this way immediately.But even though he complained about Old Qiao again, in fact, if he himself met an interview, he would definitely not like to mention competitors' products, wouldn't he?

Jia Hongjian was a little surprised and a little bit surprised by Lao Qiao's publicity.The little surprise is naturally that he really guessed the old Qiao's strategy correctly, the opponent really started to differentiate their competition, and really described their g3 as a computer that is not a computer!On the other hand, I was amazed at how this old Joe made the g3 software more entertaining and more networked!You must know that Apple is really unable to keep up with the Internet part, or they can let Microsoft make a d or something, but there are too many pirated copies of these discs, and they are not popular in the United States at all.In the United States today, video tapes are still popular!Can't let the Apple computer play the video tape?But if you can't play videos, how can you make it more entertaining?Jia Hongjian was really curious about this!

But since Lao Qiao did this, Jia Hongjian is also going to do something to disgust Lao Qiao. The release of the online content of the second edition, but now he kind of wants to participate.The content of the second edition of this music pod is the music pod online system that supports the upload system!Originally, Sherlock Holmes had already made a reservation, and the second version of the system would go online in the second half of 98.However, Jia Hongjian has now decided that he can completely learn from Apple. It will be released in advance to attract attention, and then it will be launched every six months!

This kind of approach can be said to be purely disgusting Apple - when Apple just wanted to attract consumers' attention and arouse consumers' expected interest, they came out to make trouble and distract consumers' attention. It can be said that it is disgusting!It's almost like amd!It turns out that amd and Intel often do this disgusting thing to each other. For example, when Intel's annual developer conference is about to be held, amd will send employees to distribute free French fries outside Intel's conference venue. of.The outer packaging of these French fries must have the amd logo, and then write "a better chip is still in amd". The word "chip" in English refers to French fries and also refers to "chips"!So this amd went to distribute this kind of French fries outside the meeting place of Intel, isn't that intentionally disgusting?

And Intel's disgusting people are much worse than amd-they have historically asked motherboard manufacturers not to produce motherboards with amd chips!If you want to produce amd motherboards, then manufacturers such as ASUS and Gigabyte will not be able to obtain Intel chipsets!This is tantamount to letting downstream manufacturers stand in line!This is much more disgusting than amd!And the result is that downstream manufacturers are not stupid-you won't let me out? ok, then can i mark the haunted one?As a result, various manufacturers have produced various "white box" package products without their own brand logos. There are still a large number of amd motherboards on the market, and they do not violate the rules. What's the matter?In the end, Intel's approach was sued by amd because it was suspected of monopoly. In the end, Intel had no choice but to pay and privately contact amd...

Jia Hongjian decided to disgust Jobs. Of course, this does not mean that he will do it right away. He is not so brainless.To book the venue, tell the media, and then design the entire meeting process, this kind of stuff will take at least a month, otherwise it will be too hasty and it will not look good.So after discussing with Ye Jing, Jia Hongjian decided to arrange things here first, then go back to China for a tour, and come back when the press conference is about to start.

For this reason, Jia Hongjian didn't sleep for two days, so he wrote a wonderful copy and handed it to Ding Sanshi and the others.This manuscript was the arrangement of the entire conference process. When Ding Sanshi got this manuscript, he stared at Jia Hongjian with wide eyes after reading it——Sanshi was dumbfounded!He never thought that the press conference could be done like this! "Boss...is this okay?" He murmured.

"Why not? The previous press conferences were too rigid, so boring. Let's do something new this time! Don't make a difference so that life is interesting! Isn't it?" Who knew Jia Hongjian didn't take it seriously Said the matter.Ding Sanshi stared blankly at Jia Hongjian, then looked down at the copywriting in his hand, a drop of sweat fell from the temple of Zhenxin!Jia Hongjian's design copywriting is so unbelievable, it is different from all press conferences in the industry!It's not the ordinary kind where you find a meeting place, and then whoever comes to the stage to demonstrate with a machine, and then talk a lot, but...it's very unique!You even have to find a professional to do it, this month's time, find a professional to do it... The time is quite tight, and the pressure is quite high!

However, this is the advantage of being a boss. Entrusting other people to do the tasks makes them a headache, but he, Jia Hongjian, can sit leisurely with Ye Jing in a dedicated business jet, flying at twice the speed of sound across the Pacific Ocean. above.Jia Hongjian and the others are going to fly to Japan first this time. The yen has been falling all the way recently, creating the lowest exchange rate of the yen in recent years. Therefore, the beautiful girl Ye Jing wants to go to Japan to buy some goods, and give Jia Hung-chien's parents bought some presents or something.Although the fashion clothes in the United States are pretty good, but the sizes are too big. For a slender Asian girl like Ye Jing, she often has to go to the children's clothing area to buy clothes. How embarrassing is this? !And when Ye Jing was in school, she was obviously 20 years old, and she was often regarded as a child of the [-]th or [-]th by Lao Meizi. Who makes Asians slim and have good skin?Compared with Lao Meizi, she is really a baby face.

So for girls, it is more appropriate to go to Japan and South Korea to buy clothes and so on. For Miko, it is more appropriate to buy bags, shoes, houses, and cars.Of course, this time the girl is going to Japan, which was instigated by Jia Hongjian, because he wants to see how Japan is doing during the economic crisis. If it is suitable, it is better to buy one or two newer TFT LCD production lines What's back... (to be continued...)