Coquettish Rebirth

From his own point of view, Jia Hongjian's thinking may not be surprising, and there may even be some brain-slapping factors, but in the eyes of others, it is different!You know, when many technologically advanced man-made things, I really never thought about how this thing can adapt to the market!Therefore, even if the things they create are suitable for certain markets in certain places, they cannot see it themselves.

For example, during the first wave of voice control, a well-known computer company in the industry asked a group of technologists to make products in order to catch up with the trend, and finally came up with a voice-activated boot product—let users go through n times of voice control. After the template input and proofreading, after the machine is familiar with the user's voice, the user only needs to shout "computer, turn on!" and then the computer that is turned off will automatically turn on...

The problem is, when consumers actually use this kind of computer, they won’t have the feeling of “Autobots, transform!” Every time they have to yell to turn on the computer and then the computer turns on, it will make them feel that they are It's an idiot - why not turn the computer on with a hand-tap of the power supply?

There are even more well-known international manufacturers who have tried to use mobile phones to project.This idea makes people think that it is actually quite good at the first time, but on the other hand, as long as it is a little more professional, who doesn’t prepare a projector when explaining in a meeting?If you, as a customer, attend a partner's explanation meeting and find out that the salesman actually asks the salesman to use a mobile phone to project, then no matter how good the effect is, you will think that this company is unprofessional?After all, you are such a big company.Not even a projector?

Also, Meizu once had a dark history—they thought of making a mobile phone that can output digital audio to hifi audiophiles, so that when the mobile phone is connected to a high-end audio system, it can output high-quality music without loss!But the problem is...they really play hifi. They have McIntosh power amplifiers and Nautilus speakers at home, but they don’t have a high-end CD player, and they need to use a mobile phone to output high-quality audio?yes!The mobile phone is portable and can be used outside, but Meizu knows that it is a real hifi enthusiast.Even listening to headphones requires a dedicated amp.That is, headphone power amplifier, or headphone power amplifier!In other words, in addition to such a mobile phone, an amp must be connected.Plus a great headset.In order to meet people's requirements for sound.However, amps and headphones are generally used at home, so as not to affect the family!So this stuff goes together.On the contrary, it is not portable, because the amp is also driven by the power supply!So in the end, if it is so troublesome, consumers simply choose not to bother, and just listen to the less than perfect mp3, right?

Therefore, many technology-oriented companies in the industry often innovate for the sake of innovation. This kind of innovation is really boring.On the contrary, there are still some innovative things. Due to professional limitations, engineers or scientists have never thought about or are not familiar with the market. They make things according to their own ideas, which is really difficult to cooperate with the market!So sometimes, a change is needed!

Even a powerful person like Steve Jobs once thought that the 7-inch tablet was just dying at the light and had no practical use at all. As a result, after a few years, wouldn’t Apple still have to launch a [-]-inch tablet in line with the market?

So this matter, in the eyes of Jia Hongjian, is a bit of a slap in the face, but in the eyes of others, it feels like a flash of inspiration and an immortal guiding the way!And even if this matter doesn't work out, won't there still be the field of e-books in the future, won't there be e-books sold online?Even if you lose, you are not afraid of anything!

So, after Jia Hongjian pointed out a direction, on the one hand, their mit multimedia laboratory began to study pure black and white display, and on the other hand, they began to try to conform to large-scale industrial production as much as possible and keep costs down as much as possible. and quality assurance.

Here, after Jia Hongjian and the old man Olsen left mit, the old man drove the car and suddenly asked Jia Hongjian, "Why do I think that you are not just targeting the commercial market when you invest in such a thing? Or Say, it wasn't just targeting that one billboard spot?"

"Hey..." At this moment, Jia Hongjian smiled, and then looked at the old man happily for a long time, and the old man was a little scared, so he smiled, "You really know me, old man. Now Their product can be refreshed 10 times a second. This thing can’t be used for other things. I had no choice but to make it into a billboard in a shopping mall. Otherwise, we can’t let them burn our money for nothing. And it hasn’t been produced yet? It’s always good to have some production. On the other hand, I’m wondering if this thing can be made into a computer display one day…”

"Computer display?" The old man was shocked at that time!At this time, I only heard Jia Hongjian say, "Yes, look, you are a Frankenstein who likes to target the corporate market. I used to target ordinary consumers, but after working with you, I feel that my vision It has opened up a lot, and I found that the enterprise market is also very interesting. So sometimes, I try to imagine how you would look at the product in my head. Then I think, if such a thing can be made into a computer monitor , which is very attractive to many enterprise users? Not to mention that the power consumption is reduced a lot, and this stuff also protects the eyes. Relatively speaking, it does not increase the labor protection cost for employees, and it also gives employees a kind of The company is very concerned about their feelings. This reduces costs and increases goodwill. Company users should like this thing very much? Besides, ordinary employees, who needs so many monitors with pure color performance? Isn’t most companies still Do you use a 14-inch monitor? So if you can sell it to them, it should be a lot of money..."

<Display, if calculated according to 15 inches, the power consumption is about 60 watts, 17 inches is about 75 watts to 80 watts, and 14 inches is about 50 watts. If calculated in this way, a company can use 5 computers for an hour It will consume 5 kilowatt-hours of electricity, and this is just a display!If the 2012 kilowatt-hours of electricity are calculated according to the commercial electricity price around 1, it is almost 40 yuan per kilowatt-hour. That is to say, if you work eight hours a day, the company will spend 20 yuan a day.Of course, this money is naturally small money, but how about after years of calculation?The same large display, this kind of electronic paper book display is troublesome to refresh, but the power consumption of 2 sets is only 2 watts, and it costs 400 yuan for 20 kilowatt-hours of electricity for ten days, while the crt display costs 4000 yuan!What about the hundred days?One is 300 yuan, and the other is 60 yuan!What about 12000 days in a year?That one is [-] yuan for electricity, and the other is [-] yuan!It's still a year!Save for three years, wouldn't that mean an employee's salary for one year?Can the boss go out and spend an extra [-]?

Even if it is a larger company, what if it is a company with thousands of computers?right?What about various business organizations?In this way, their enterprises and institutions can still declare to the outside world how much they care for the earth. This is all a gimmick!

"En! Boy, you are fine, I did not misread you, hahaha..." The old man Olsen laughed loudly at this moment.Now he really likes Jia Hongjian more and more. As the co-chairman and product manager, Jia Hongjian is not as stubborn as other product managers. He only cares about making money.This Jia Hongjian can make money, but he also knows to follow his Olsen temper!That's right, it's the kingly way to aim at the corporate market with a lot of money if you look at what ordinary people with no money are doing! The diy computer market is a bubble, and it will decline one day. Maybe it will decline after ten years. Only by holding on to and developing the enterprise market is the kingly way!

The old man is really self-aware, because the DIY market in later generations has really faded away—when Intel's processors have developed far beyond the needs of consumers, consumers have no motivation to upgrade at all!Like the i2000 processor that costs 7 yuan at every turn, how many ordinary consumers actually buy it?Anyone who buys an i3 is considered to have a medium-to-high configuration, and there are a lot of Pentium and Celeron!And these Pentium Celerons, for daily use and for playing some basic online games, as long as they are not opened too much, they will not be too much card! 2000 yuan with a computer can be used almost improvised, unless you are an enthusiast, who is fine with [-], [-], [-]?

Just like branded computer vendors like Lianxiang, don't they mainly rely on corporate and government users to make a living? The diy market has subsided, and the brand machine market will not be much easier then!Otherwise, can these brand owners be forced to buy various high-end top brand phones to make money?

However, the reasons why Jia Hongjian actually spent money to acquire the shares were not just these!A deeper reason he has not mentioned is that after ten years, this electronic paper book is said to be able to develop into a flexible screen!That's right!Flexible screen!In the future, it is said that the electronic paper book screen in the laboratory can already be used on various flexible materials, even on cloth!In this way, the entire electronic paper book can theoretically be rolled up like paper and put in your pocket!Moreover, the refresh rate of this kind of electronic paper book in later generations can barely reach 30 times per second, which means it can almost play animation!In this way, what will happen if this flexible screen is made into a business mobile phone in the future?Thin and can be folded and curled!At the same time, the battery lasts for a long time!It takes half a year on a single charge!And it doesn't hurt your eyes, and you can also use it for entertainment and watching movies!Such a thing may not be suitable as an entertainment mobile phone, but if it is made into a business mobile phone, it may be very explosive! (to be continued..)