Coquettish Rebirth

Jia Hongjian's advertising plan went quite smoothly - it was very convenient to find people and things, but when the advertising was almost ready, because of Jia Hongjian's obsessive-compulsive disorder, he suddenly discovered that A big problem!Let's talk about it in detail, what is Jia Hongjian's obsessive-compulsive disorder?It's similar to Cheng Long - it's obviously a fake movie, Cheng Long will require all kinds of details to be true and credible, and then pursue less real refreshment in other details!It's like his fighting scenes and the scenes of being besieged, which feel quite real when shot, but in the specific fighting process, he pursues a kind of refreshing that is not real-in fact, where is the real fighting? So handsome?Most of those handsome fighting moves are some fancy embroidered pillows!

Jia Hongjian also has a little bit of this problem, which is his obsessive-compulsive disorder.So when the preparations were almost done, the student actors in the Shanghai Theater Academy were found, the photographer was found, and all the measures were prepared before the filming started, he suddenly wanted to confirm a detail— — That is, is there any rural mobile projection team in this era!

Jia Hongjian remembered that there were rural projection teams in the countryside. He remembered this very clearly. He also heard from his parents that there were still projection teams in the late 70s, but it reminded him of the domestic film industry in the 90s. Due to the various recessions, Jia Hongjian had to make sure whether it is common for rural areas in China to have projection teams these days!Some people may think that such an obsessive-compulsive disorder is a pain in the ass. Could it be that without the screening team, this advertisement would not be touching?Of course touching!But what is the serious problem behind it?That is, if there is no screening team, how can Jia Hongjian show this public class to the students!

That's right!If unfortunately there is no projection team in rural areas these days, it is still a trivial matter if there are "false" in Jia Hongjian's advertisements. How can the whole public class be shown to students?This is one of the most important questions!So after being reminded by this obsessive-compulsive disorder, Jia Hongjian put aside the shooting of commercials and started to inquire about the screening market in the countryside.I don't know if I don't inquire, but I'm shocked when I inquire!Then he made a phone call with the film management bureau over there.After learning about the current situation of the rural film market across the country, it was a big surprise!

Surprised what?Surprisingly, the mobile projection teams in rural areas in this era are not only gone, but have stopped for four or five years, and the teams have all dispersed!That's right!In fact, in the 80s, there were still a large number of mobile projection teams in rural China.Members of these projection teams went to the countryside in groups of two or three to show open-air movies.When it was shown, anything could be exchanged for movie tickets. It is said that in the mid-to-early 80s, some people in the countryside even brought the bricks they were planning to build a house to watch Li Lianjie's "Shaolin Temple".Watch a movie with one brick!

This also made a domestic film like "Shaolin Temple" explode at the box office - although bricks were exchanged for movie tickets at that time, in fact, the domestic box office of "Shaolin Temple" was completely unaccountable, but after a conservative estimate , How can there be a box office of 1 million yuan!Although the box office of 1 million yuan is not to say that it is in the 21st century, even in 98, it does not seem too awesome.But you have to know how much a month's salary was in the 80s!And to know.What was the exchange rate between RMB and US dollar in that year?According to the exchange rate in 98, the box office of "Shaolin Temple" was equivalent to 98 million yuan in 5!This is much higher than "Titanic"!And if it is calculated according to domestic purchasing power, the box office of "Shaolin Temple" in that year is almost equal to the tens of billions of RMB box office in 2012!Think about the box office of "Avatar"!

The most important reason why the box office of "Shaolin Temple" is so strong is because of the rural screening team!It can be said that the vast rural market in China has been developed!After all, how many people were there in the urban market in China in the 80s, and how many people were in the countryside!This will be different in later generations. In later generations, the film market is mainly in cities, and the number in rural areas is much smaller, so it is easy to understand why the box office is not going up.

Jia Hongjian inquired here.In the 80s, this rural mobile projection team was still established, but in the 90s, especially after the box office surged due to inflation, the film market suddenly plummeted. On the one hand, various small video studios More and more, on the other hand, video recorders and even later v and v began to enter the family, and there were more and more pirated copies. The nationwide movie market suddenly began to shrink in 9293.In 94, movie theaters in many parts of the country stopped showing movies—except for imported blockbusters, few domestic movies were watched!Movie theaters everywhere are having a hard time.Is there still funds for the rural mobile projection team to go to the countryside?So around 94.Almost like a trend, mobile projection teams in rural areas across most of the country have stopped.Then there are no movies shown in rural areas across the country!

What did Jia Hongjian do with this?Without the rural mobile projection team, how could he send copies of the film to rural schools for students to watch!It can't be said that the employees of Huaxia Hi-Tech should go to the countryside to screen every day, right?Or is it necessary to hire a group of people in various places and let them be responsible for the public class film screenings in ten miles and eight towns?To be honest, the cost of setting up a team to specialize in screenings like this is really high, and management is also a problem-how does Huaxia Hi-Tech know if they really went?How could Huaxia Hi-Tech know about people being lazy?This is really inconvenient to manage!For example, Huaxia Hi-Tech does not have any branches in various places now, so this series of management and financial expenditures are all problems!In order to get a rural projection team, Jia Hongjian might have to manage half of the projection team—and then there must be someone in charge, right?So once it is done, there may be 1 or more Huaxia Hi-Tech employees all over the country at once!Isn't this a hassle to manage?It's too loose! [

So Jia Hongjian then thought of outsourcing and cooperation—I don’t know if the cinemas or institutions to which those rural projection teams belonged have already disbanded the rural projection team. With a certain amount of money, wouldn’t it be enough to let the local organization’s film team go down and screen it?Even Jia Hongjian and the others don't need to be paid according to the hair of a person - this will cause empty wages or something. It's better to directly set a quota and let the other party figure out the salary themselves!

But after more detailed inquiries, the projection team in this village has basically been disbanded for several years!So it is impossible to reassemble the team now!What should we do?Could it be that Huaxia Hi-Tech is the only one to build such a mobile projection team?To be honest, if Huaxia Hi-Tech established such a team by itself, it would be a waste of functions-this rural projection team can actually not only show public lectures!For example, if this projection team is responsible for two or three school screenings, it can actually be done in two or three days.And this is still the rhythm of a school every night, can't the rest of the time be used?Wouldn't it be good to use the remaining time to show movies to the farmers in the township?Right, by making full use of human resources, Jia Hongjian can also share a part with other film companies, which can also pay back a little bit!Right?

As a businessman, what Jia Hongjian thought of was to find others to pass on certain costs after establishing a platform. To put it bluntly, it was to cooperate with others to reduce costs.This can be done, but Jia Hongjian must get a policy—after all, this kind of rural projection team is an additional "mobile theater", right?How to calculate the various box office screenings during the specific flow, why they can show movies, and where is the screening authority, all of which need to be approved!Otherwise, why should the official agree to you that Huaxia Gaoke can show movies for other film companies for no reason?Where does this qualification come from?Why can it be split with the film company? All of this needs an official article!

So, after thinking of this, Jia Hongjian had to smile wryly—didn't he tell Boss Jiang a few days ago that he would not give money, give people, or give policies, but it turned out that it was only a few days later Ah, are you going to ask for policies again?Of course, to be honest, if Jia Hongjian couldn't bear this face, he could have gritted his teeth and paid for the labor cost by not building such a platform for showing movies in rural areas—but don't forget, he Jia Hung-chien does not only have this one project, he still has a movie project like "Who Am I Remake" on the other side!And like Pixar's own "Kung Fu Panda", like Spielberg's future "Harry Potter" and Jiang Wen's "Night at the Museum" stuff, these are all The more box office a movie has, the more share Jia Hongjian can get, and the better the results!So if this platform is built, it will benefit Jia Hongjian a lot!In this way, it really feels like the palms of the hands and the backs of the hands are full of flesh, which really makes Jia Hongjian choose between the face and the inside.

After struggling for a few minutes, Jia Hongjian directly and decisively chose to save face!Who is Jia Hongjian?Must have the best of both worlds!Then he called Boss Jiang, but what would he say?What should he say so that he doesn't appear to renege on his word and get fat?What should he say so that Boss Jiang won't feel that Jia Hongjian is going back on his word after Wei Guangzheng refused the help of various talents, money and policies a few days ago? (To be continued. If you like this work, you are welcome to vote, monthly ticket, your support is my biggest motivation.)

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