Coquettish Rebirth

"What? More than 200 million sets?" After hearing that, Jia Hongjian really had the urge to slap the big sister on the face!Although it seems impolite to do so, the problem is how did you get 200 million sets, big sister?When did your sister sell it?After Jia Hongjian was so surprised, he only listened to the eldest sister and hurriedly explained: "I didn't know that Intel would temporarily push the 478 interface. We thought that such an interface was just started to use for Bensi, and it used to be 370. interface, then it is obvious that this interface must be used at least for the Pentium 3 generation? Moreover, Intel itself is stupid. In order to cooperate with Rambus to promote the so-called rdram memory, the performance of this memory is three times that of the popular sdram memory. Twice that of DDR memory. But such a Rambus company is too greedy. Originally, their RDR memory manufacturing process is different from the previous ones, and there is no way to upgrade smoothly. This requires manufacturers to make a lot of investment, and at the same time they have to charge a lot of money from manufacturers Intel’s own 2 chipset that supports rdr memory is not easy to sell, so we wanted to seize the opportunity to quickly seize the market share in the chipset field, and mass-produced it. But who knew that Intel was actually playing dirty! To be a referee and an athlete at the same time, in the middle of the game, I saw that I couldn't compare, so I changed the rules!"

Is it?So this is the reason?From this point of view, Jia Hongjian had to admit that the overall logic of what the elder sister said was very reasonable.Originally, VIA competed with Intel in terms of chipsets, and other companies that make chipsets are more likely to cooperate with amd.Because amd is not strong enough, most of the time it just has time to make cpu, and the funds for chipset research and development are not enough. If a third party cooperates with them to develop chipsets, amd will be happy to save money. They also want to concentrate their forces to fight annihilation. !And if VIA wants to fight against Intel, doesn't it mean that when you see someone else making a mistake, you should seize the opportunity to expand your advantage?But who knew that Intel would come to the wrong again all of a sudden, and directly turned one of its own mistakes into a pattern similar to a false trick, and it immediately put VIA in a trap!But if you think about it, it's true, if it weren't for Sister Wang's 200 million sets of chipsets.She wouldn't run over like ants on a hot pan to ask for help in person!

Thought of here.Jia Hongjian immediately began to think about whether he could eat the more than 200 million sets, but at this moment, Wang Xuehong asked anxiously: "What's the matter, Hongjian? Did you help us find the chipset?" Is there a way out?" "Well, Huaxia Hi-Tech just wanted to launch a notebook product. So I was wondering if we can eat so many chipsets. How much can we eat..." Jia Hongjian told the truth.When he said this, Wang Xuehong became excited. "Are you going to eat it? Hung-chien, if you can help us get rid of a large part of the inventory, it's really... We can lower the price even further! 50 sets are $25, and 100 million sets are $20!" Huh!At this price, VIA is really cutting meat and running away, it is really a big discount!But think about it, if you don't get rid of it now, this thing will be worthless the longer you delay it!

After half a year, these things will really be the same price as garbage!Now it can start at $25, and after half a year, no one will ask for $5!After a year, the price of sincerity is basically the same as that of sand!After all, the first-generation Pentium IV has been out of the market for a long time, and the cpu stocks in the hands of various manufacturers are probably exhausted. Who can afford to buy this kind of chipset?And it can't be matched with the Pentium [-] CPU in the future. Isn't it just a waste of money to buy it?Therefore, for manufacturers who can buy a large number of chipsets, this kind of chipset is really free for everyone.

If 100 million sets cost 20 dollars, it means that Jia Hongjian and the others can reduce their cost by another 5 dollars, which is 40 yuan.Although it doesn’t look like much, but 40,100 million motherboards are saved on one motherboard, that’s 4000 million RMB!What is this concept?So what Jia Hongjian was thinking at this time was whether he could make 100 million sets of chipsets into computers and sell them as soon as possible!That is tantamount to selling 100 million laptops a year. Can this work?Can this be done?You must know that the sales target of companies like Lianxiang for the whole year of 2001 is estimated to be between 170 million and 200 million units!Jia Hongjian and the others have no experience in selling computers, nor do they have the slightest channel or word of mouth to sell computers. Under such circumstances, can they sell 100 million computers a year?

You must know that the sales time within this year is not a limit imposed on Jia Hongjian by others, but an objective requirement, because the development of computers is too fast these days!Now 1.4g is not too outdated, but it is estimated that Intel's 2g cpu will come out soon, and it may be 2.2 or even 2.4ghz by this time next year!How much will the 1.4g grade be worse by then?At that time, Jia Hongjian and the others will sell it at a lower price?At that time, it was useless to sell at a lower price, because they bought chipsets and cpus in large quantities at a fixed price before the production was discontinued!The money must be paid first, and it is impossible to buy a little and pay a little to enjoy the price reduction!So for Jia Hongjian and the others, in fact, the laptops using the VIA chipset are more difficult to sell the longer they are dragged on!

But who knows that at this time, Jia Hongjian suddenly asked, "If we eat all 200 million sets... what price can we give?" "200 million sets?" At that time, Wang Xuehong was shocked. what! If the 200 million sets are all eaten, it means that Jia Hongjian and the others will sell 200 million units within a year, and they will become the number one brand of notebook sales in China, and also the number one brand of computer sales in China. Ah, even the No. 200 sales in the entire Asia-Pacific region!Now it can be ranked among the brand machine manufacturers all over the world, maybe even higher than that of Lianxiang!Can this really be done?So the older sister immediately persuaded Jia Hongjian, "Don't get so hot just trying to help your sister, Hung-chien! You've eaten all of these, and we're fine, but how do you sell them? Two million units a year." ! This is the No. [-] in the mainland market!"

To say that this sister is really considerate and loyal!This should be placed on other heartless people. Seeing that Jia Hongjian is stupid and wants to eat all 200 million sets, so that they can get out of trouble at once, they have already tried everything possible to coax Jia Hongjian to eat it quickly. It's over!How can I persuade Jia Hongjian! "No, sister, I'm just asking for a price. What would be the price if you eat all of it?" Who knew that Jia Hongjian replied with a smile. "Oh... eat it all... eat it all... my sister gave you $15 a slice!" Wang Xuehong said, this is also a big sale by jumping off a building.She also knows that if the chipset goes out all at once, a large amount of small money can be refunded as quickly as possible, but if it is purchased in small quantities, it may not be possible to get $15 a piece back when all are sold out. many!After all, there is no way to sell the piece for $25 after half a year!So instead of being dragged to death slowly, dragging the warehouse full of this group of waste products, it's better to cut off the wrists of a strong man now that it's cheaper!At least I can get back a small amount of money and quickly invest in the research and development of the 478 interface chipset!

15 US dollars a piece, then it is just over 120 yuan, even if calculated according to the exchange rate of 8.3, it is only 124 yuan and 5 sets of chipsets.This price is almost half cheaper than the previous price of 25 US dollars, which is 207.5 yuan!In this way, Jia Hongjian and the others can earn 80 yuan more RMB for one machine, 100 million sets is 8000 million yuan, and 200 million sets is 1.6 million yuan!That is to say, even if Jia Hongjian and the others take the original 200 yuan as the cost of chip components, even if they sell it according to the cost evaluation, this one will earn 80 yuan!If the ex-factory price itself is a small profit, if the number of distributors is reduced, and the direct sales method is still used in the future, as long as it is done well, it will not be a problem to earn [-] to [-] million a year with this cheap chipset?This profit scale is about half of that of Lianjia Township!And this is just the profit of cheap products!If there is still a premium for mid-range and beautiful products, as well as a premium for high-end fever products, it can be said that it is possible to further catch up with Lianxiang's profits in the end!This is tantamount to shortening the ten-year development of Lianxiang to one year!It means that in just one year, Jia Hongjian and the others will achieve the market scale that has taken more than ten years for Lianxiang to achieve!

Such a crazy challenge, can Jia Hongjian and the others really complete it?And you must know that such a challenge is not simply to advertise and sell!This is not nutrition!It's a computer!How to have a two-year warranty!And now the Chinese people are not used to buying big-ticket items online!They are just used to buying all kinds of cheap little things like clothes and shoes online, because they are not afraid of being cheated!This is a deep-rooted cautious psychology!How can people in this era have to see and touch things with their own eyes to pay for things worth thousands of dollars!It's not easy to let them pay directly by looking at the computer screen!So for better sales, does Huaxia Hi-Tech need to establish various direct stores?Is it necessary to recruit a large number of manpower?Is it necessary to do a lot of training and store decoration?All this plus a sales volume of 200 million units a year, is this something that can be done easily?

Unless, Jia Hongjian has a way to skip such complicated upfront investment, and quickly put the product into the physical store in the city near the consumer, so that the consumer can see and touch the actual product relatively easily!And there is no need to train too many employees, and there is no need for too much upfront investment... (To be continued...)