Coquettish Rebirth

When thinking about whether to acquire Alcatel's mobile phone business, Nolan and his wife came back, and at the same time came to the United States, as well as the unscrupulous satellite TV team from China—don't forget Jia Hongjian's "Heroes" "Created achievements in the United States that no one had thought of before. Such an unscrupulous TV station like China Satellite TV must have defaulted on Jia Hongjian's interview rights!How can this kind of opportunity be left to other media?However, those who have no integrity in the satellite TV waited and waited until Jia Hongjian would not be able to go abroad, and they could not interview them, so they resorted to the method of door-to-door visits.

Before they came to the door, they urged Jia Hongjian in various ways!Of course, the choice wasn't to make a desperate call and ask Jia Hongjian when he would be back, but to keep calling Jia Hongjian to confirm the interview.Jia Hongjian is such a smart person, after hearing the other party's repeated confirmation that he wanted to visit, he immediately knew that the other party was not stupid, but was urging him!So impatient, he just asked the other party to come to the United States!Of course, he, Jia Hongjian, was the boss of the stage, so he couldn't just let the kids below lead him by the nose.So this time he didn't send the company's special plane to bring the China Satellite TV team over, but let the China Satellite TV team bring the equipment and take the airline's economy class!They wanted to bother Jia Hongjian, but Jia Hongjian couldn't let them be comfortable!

So Yuan Ming, photographer Da Cao and others worked so hard to squeeze the economy class for more than ten hours, their necks felt as if they were about to break, and several people's legs were swollen from sitting, and only then did they arrive in the United States.After arriving in the United States, these people rushed to visit Jia Hongjian after resting for half a day.Originally, Jia Hongjian actually wanted to torment them.In the end, he saw a sister Yu like Yuan Ming with swollen ankles and a circle of fat. She went down a pit with just one finger and couldn't bounce up for a long time. He knew that he was a bit ruthless in cheating the employees this time, and this sister Yu really came all the way. It's a bit hard.It seemed that his physique might not be too good, so Jia Hongjian's heart softened a little, so he accepted such a quick interview.

This interview did not choose any other place, but Jia Hongjian and Ye Jing's house in Beverly Hills.In the living room of this house, Da Cao, the lighting engineer and others arranged it on the spot.Setting up the interview site is actually very simple, the main thing is to get the lighting right.The machine must be set up.The radio is ready, and nothing else matters.The curtains were drawn, various fill lights were connected, and the two cameras were aimed at the faces of Jia Hongjian and Yuan Ming.The two put on some makeup respectively.After putting on the miniature microphone.This interview also started.

Jia Hongjian was the boss of the TV station, so basically he didn't have to correct the manuscript, and he didn't like asking Yuan Ming questions.Yuan Ming didn't dare to ask.If he, Jia Hongjian, felt that the answer was not good or something, he could come at any time.It can be said that with him here, he is the boss of the scene, and this needs to be correct?At the beginning of the interview, a slightly tired Yuan Ming smiled and said to Jia Hongjian, "Mr. Jia Hongjian, first of all congratulations to your producer and director Zhang Yimou's "Hero" which won a box office of [-] million US dollars in North America and created Complete history of Chinese-made movies..."

For such a compliment, Jia Hongjian must of course be modest, after all, he is facing the camera now!I will show it to the people all over the country later!He can't be arrogant and cool and say "No thanks, I'm so awesome, I'm just such a jerk", right?So he actually smiled lightly, "No, no, it's mainly because Zhang Yimou and the others did a good job, and I actually didn't do much work. The actors did a good job, the director did a good job, and the staff in all aspects worked very well. I worked hard, and everyone cooperated very well. With this kind of foundation, it is possible to create such achievements. Otherwise, if a piece of rubbish comes to me, I will not be able to make a box office of over [-] million, right? Otherwise, every year in Hollywood There are so many film teams whose box office can't exceed [-] million... don't they look like idiots? We can't curse people like that..."

Jia Hung-chien knows what the Chinese people like. He is so modest that most people feel comfortable seeing him and like him!This is the image, this is the brand, which may be useful when competing with others in the future!In the future, if he encounters quarrels and debates with others, Jia Hongjian has always had a good image in the eyes of the common people and has always had a good reputation. This is naturally an increase in the winning rate. Of course, the common people are more inclined to believe Jia Hongjian's words , more inclined to agree with Jia Hongjian!

"You are too modest, tell us about this movie. How did you and director Zhang Yimou plan this movie? Can you tell me about it?" Yuan Ming asked with a smile.From this point of view, she is very good as an interview reporter, because she actually asked such a question very skillfully, allowing the interviewee to start from a familiar topic and face less in-depth questions first. In this way, it is easy for the interviewees to relax, reveal their true feelings, and talk about issues that they would not have spoken out when they were wary.At the same time, if you let the audience watch it, the entire interview is also slowly going from the shallower to the deeper, from the things that everyone was curious about at the beginning, to the depths little by little!

"Creation? At the beginning, Zhang Yimou and Zhang Dao came up with the outline of such a story. In fact, he thought of it a long time ago, and even many domestic directors thought of it. Didn't there be a "Jing Ke Assassination of the King of Qin" in China a few years ago? "The movie? Such a story is actually something that many directors have thought about making. Director Zhang himself had such an idea, and after he found me, the two of us began to cooperate. I invested in the production, and he As a director. We worked out how to get the script and the overall style, and then I was in charge of finding the actors and so on. When it came to filming, Director Zhang was in charge, and I basically didn’t have much follow-up..." Jia Hongjian Here is not bragging too much credit, but more face to others.Such a process of giving face to others is actually the process of him, Jia Hongjian, doing his own face—in the future, if others know that Jia Hongjian is so kind, if they know that Jia Hongjian himself is super powerful, such a film The profit is all because of him, Jia Hongjian, so if you think about his modesty now, how much do you have to feel good about him?Yes or no?

"You are too humble. We found that such a film has received a lot of praise in the United States. Many American film critics said that such a film was made for the United States. At the same time, we also noticed that the version released in the United States In fact, it is not exactly the same as the version released in China. Is this intentional? Are you afraid that some people will say that we are trying to curry favor with the Americans?" Yo, Yuan Ming asked this question very professionally. If there is depth, there is wood.

After thinking for a while, Jia Hongjian replied with a smile, "Of course we want to provide different slightly adjusted films in different markets. People in different countries and regions have different tastes, so of course we need to make adjustments. This is like It is Sichuan cuisine that has been introduced to all regions of the country. Even if it is still mainly spicy, there are various minor adjustments. For example, it should be slightly salty in the north, and not so spicy in the south. If you don’t adapt to the localization, the film will be easy to adapt. Disagree. It’s like the KFC McDonald’s in the United States entered China and still needs to be localized. A few years ago, the KFC mascot was still a big rooster and a thief, and McDonald’s was still Uncle McDonald’s. What happened now? Foreign countries have not changed, but China’s two However, this image has been downplayed, and it has become more of a place for young people, rather than a place for young children in foreign countries. Does this mean that Americans are kneeling and licking Chinese? No? ?”

After talking about this, Jia Hongjian paused for a while, "Similarly, everyone should know about Huaxia Hi-Tech's Sherlock Holmes online platform, but what everyone doesn't know is that the page layout of our platform is actually different in the United States and in China. In China, we use more strategies that are suitable for Chinese typesetting, so that Chinese people look beautiful and generous, and feel that the dazzling array is very gorgeous. And in the United States, because the characters are different and the characters occupy different areas, so Our Sherlock Holmes platform in the United States is actually designed to be suitable for alphabetic characters, so that users who use English look more beautiful. Is this a deliberate attempt to please?

I don't think so.Just like European and American cosmetic brands, European and American people seldom do whitening, and they even like wheat-colored skin, thinking it is very healthy.But it is different in Northeast Asia. In Northeast Asia, China, Japan, South Korea, including Hong Kong and Taiwan, etc., everyone regards whiteness as beauty, and there is demand for whitening products, and there is no need for wheat color. Is it true that European and American cosmetics companies Life or death do not launch whitening products?Do you want to sell their wheat-colored products?This is a kind of arrogance instead?So in fact, making localized adjustments is a kind of respect for local consumers, and there will be better returns at the commercial level, I think so. "Look at Jia Hongjian's examples. It's really easy to understand, and it's really a good analogy! It can be said that people who don't know much about business will feel that they understand a lot after hearing Jia Hongjian's examples. Understand Jia Hongjian's decision!

"We also saw that when "Hero" was first released in China, there were still some criticisms of "Hero" in the market. You even had a confrontation with the other party. What do you think of the criticism?" Criticism? Criticism is good! Seriously, I am not RMB, and neither is our movie. How can everyone like us? Some people are uncomfortable watching our movies, even watching me, we also want to I understand. It may be that something happened to him recently, and he was upset. As a result, we just went up and got shot in one shot, and became a punching bag in one shot. This is all possible, so I think it’s okay to be magnanimous There is no need to think too much. As for the content of the criticism, if there is something, it can be changed or if there is nothing, it can be strengthened..."

Tsk tsk, after hearing such a remark, Jia Hongjian wanted to praise himself. Are these words really grand?Anyone who hears Jia Hongjian's words must say that Jia Hongjian is kind!

"By the way, Mr. Jia, "Hero" has been released in North America for more than a month now. When do you think "Hero" will be released in other countries? Our domestic audiences are looking forward to "Hero" breaking out of Asia on behalf of China. Going to the world..." Yuan Ming blinked and asked such a question that Jia Hongjian was not ready to publicize... (to be continued...)