Coquettish Rebirth

For "Shangxiajia" to do business, of course, you must be able to coax as much as you can. This is Murdoch's unanimous creed. .vertex.Novel So for these publishing companies, Murdoch really didn't say much about the details, he just threw out a word that he was willing to share with the other party, and the rest was vague, not saying what he thinks about the market of e-books!Seriously, other publishing companies certainly think that since Murdoch's News Corporation is going to enter the e-book field, then naturally this field must be profitable, right?But such a judgment is quite different from the judgments of these American publishing companies themselves-these educational publishing houses in the United States, or even all the publishing houses, believe that e-books actually have no great future!

Why do you say that?Because first of all, when it comes to e-books, these companies certainly know that the cost can be much cheaper than physical books, but the next problem is piracy!This e-book is the same as the mp3 back then, giving various content providers the feeling that it is a risk of piracy!If Huaxia Hi-Tech had not provided an encryption method in the mp3 field, and allowed their music pods to only display and play mp3s with genuine copyright information, then these music manufacturers may not be able to accept mp3s until when!After all, for them, making money is the most important thing, and it is not their job to promote or cooperate with the latest carriers or technologies on the market!

The same is true in the field of book publishing. For everyone, e-books may reduce a lot of costs, but e-books are too easy to pirate.And the United States now has a safe haven bill on the Internet.This makes piracy even more safe haven!What is the Safe Harbor Act?This is a bill made by the United States at the turn of the millennium. The main content is that if a website provides a platform, then consumers upload pirated things on such a platform, then such a website does not jointly and severally liable.In other words, such a website is not obliged to review copyright information when uploading, so if the uploaded content infringes copyright, such a platform only needs to be responsible for deleting it, and there is no need for a lawsuit.

Such a safe harbor principle really promotes piracy.Of course, speaking of it, in the United States, a country with relatively complete copyright management, in fact, piracy will not be so rampant.But the problem is that there is no reasonable platform.So it is understandable that publishers are reluctant to make e-books.In the past, it was not suitable to promote any e-books on mobile phones.On the one hand, the systems of each company are not uniform, not to mention that there is no perfect app store design, so how to sell genuine e-books?Now, although Huaxia Hi-Tech's new Android system has unified the market, it also has a store.But no one came out to make a unified format or something.How does this sell e-books?

Get a format.That means doing things like anti-piracy, which is not easy to do, and these publishing houses are all engaged in book publishing.No one started out as software, so how can they develop their own anti-piracy system?So in the past, these companies were really not optimistic about such an e-book, because they knew that it was too troublesome and trivial to develop, and it was not easy for a company without a certain amount of energy to do it!And now, is News Corp. going to stand up and do such a thing?It shouldn't be. Although this News Corporation is very powerful, they are still a publishing company, not a software company. Can this News Corporation make great progress in e-books?

Logically speaking, since the news corporation wants to act as an agent for electronic copyright, it is aiming at such a market, so it should be prepared, but can they really prepare well?Can they really make a big profit?They didn't know that Huaxia Hi-Tech had already cooperated with News Corporation, so in their view, News Corporation was a very risky approach, and it might not be successful if it was sincere.In such a situation, how could they decide to take the risk and try the e-book field before News Corp.?Absolutely not, if they had the courage, they would have tried to make their own e-books in the sphone system, why wait until today?

That's right, after many companies in the world have reached a certain level, they start to rest on their laurels.Then they become conservatives with vested interests. They feel that their lives are pretty good now, so they really have no motivation to change the status quo.Of course, not all companies will become conservative at a certain point, but obviously many companies will become conservative, especially in fields that they do not understand and some new technologies!Maybe in a new market and a new country, they can be very aggressive to develop such a market, but if they are really asked to participate in any new technology, or use new technology to develop the market, they will become extremely conservative .After all, staying in place can still maintain a large amount of existing profits, but if a large amount of money is invested in new technologies, it may not necessarily lead to good results!At least for one thing like the e-book, they feel that the chance of success of this thing is really low!

Under such a situation, Murdoch actually negotiated 100% of the electronic copyrights of these university textbook publishers in the United States.Being able to achieve such an effect, Murdoch was a little overjoyed. He originally thought that there would be one or two families who were unwilling to talk, and would rather see what the results of their News Corporation experiment were, and then follow up or something.But in such a negotiation, it can be said that apart from a few manufacturers asking for a half or even higher share ratio, basically there is no obstacle to the negotiation!Can this not make Murdoch happy?Must be happy!Seeing that Murdoch had finished talking, and News Corporation began to digitize those textbooks, Jia Hongjian had to turn his head to see how his tablet was doing.

It is impossible for Jia Hongjian to use a mobile phone as a carrier for the digitization of such a textbook.After all, the screen of the mobile phone is too small, even if their sphone screen of Huaxia Hi-Tech is considered large, it is only 3.5 inches.With such a small screen, when reading e-books, the effect must be poor and hurt the eyes.If there are many characters displayed in a page, the fonts must be small and hurt the eyes.But if the characters are larger, then it must not be possible to display a few lines on one screen, and the number of characters must be too small.From such a perspective, the user experience is really bad.If there are reborn people with Jia Hongjian, they may say that when they read novels on a 3.5-inch screen in the previous life, they thought it was okay.The problem is that it is fine when reading novels, but if you want to draw lines and take notes when reading textbooks?

Yes, other e-books in history don’t seem to have a note-taking function on mobile phones, but who said Jia Hongjian couldn’t make a note-taking function?If there is no note function and directly recorded in the e-book, how can this be called an electronic teaching material?This user experience is also poor!Therefore, this is the reason why Jia Hongjian must make a tablet to cope with such a thing.Now after a period of modification and improvement, the gpu and cpu of this tablet have been designed and finalized.So it can be said that the tablet has been finalized smoothly, and soon the tablet with three grades of high, middle and low was sent to Jia Hongjian for him to try it out.

The first thing Jia Hongjian tried was a low-end tablet.Such a low-end tablet, to be honest, is designed like a thousand-dollar Android tablet in later generations. The 10-inch screen, combined with the cpu of the previous generation of sphone high-end mobile phones, and the graphics card specially castrated by INVISTA, the overall performance is really not good, but it is definitely passable!This screen uses the same resolution screen as the terminals and low-end mobile phones that are currently on sale.It seems that such a resolution is not good, but this has successfully reduced the cost!And besides, even if the resolution is about the same, if it is made bigger, it will look comfortable!If it is used to watch movies or something, of course it will feel a little unclear under the resolution of 360p, but it is not bad.It doesn't seem to be stuck at all, and it doesn't lag at all when playing games.

Of course, with such a tablet, don't expect any industrial design stuff.Different from the various arc-shaped Android tablets of later generations, Jia Hongjian’s tablet design is horizontal, flat and vertical—mainly to maintain roughly the same shape design as high-end tablets.And besides, if it is horizontal and vertical, the cost of this process is also low!However, the high-end tablet is made of aviation aluminum alloy casing and sides, and such a low-end tablet is naturally made of plastic.Even such a low-end tablet is available in black and white, and the price will be around 800 yuan, or $100, which can be said to be cheaper than low-end mobile phones.Such a price can definitely be said to be the best product for entertainment for low-income people-as long as they have the Internet.

For such a low-end tablet, Jia Hongjian is very satisfied, and he even thinks that it is very good to use such a low-end tablet to cooperate with Murdoch and their textbook digitization.The average student would spend $700 a school year to buy books in school, but to buy such a tablet, it only costs $100, even if it costs more to buy books, but the overall price can be lower than buying physical books!At that time, I will get a capacitive stylus for such a tablet. Isn't this completely possible for students to write notes on the tablet? (To be continued..)