Coquettish Rebirth

then what should we do?How do we get such a battery management solution?Is it really necessary to wait months or even years for them to toss it out?Jia Hongjian thought about it for a while, and it was really like this—because it took several years for Tesla in history to get such a thing done!The Tesla company was established in 03, and the origin of the Tesla company project was at the end of the 90s, when Ford tested electric vehicles and found that they were very imperfect, so they stopped doing it.The technical person in charge of such a project left Ford, came out and established a company by himself, and began to develop ultra-small cars supported by lead-acid batteries that only carry one person.

Then in 2002, when such a company was getting into trouble, a man named Eberhard came and wanted to inject 15 US dollars, and the exchange was to replace the lead-acid battery of the ultra-small car he developed with thousands of notebooks. The battery, that is, the 18650 battery!Then the result of such a test is that such a test prototype car ran a full 480 kilometers!Then Eberhard said, if not, let’s use 18650 batteries to build electric vehicles, but the former head of electric technology at Ford, who is now the boss of such a company, said that 18650 batteries are too dangerous , After several years, he feels that electric vehicles are really immature and there is no way to do it.

Under such a situation, Eberhard simply found someone to invest in and establish the company himself.Then, when looking for someone, Eberhard found that in the wealthy area of ​​San Francisco, a big city next to Silicon Valley, many people parked a Toyota Prius on the driveway.Such a Prius sedan is a so-called hybrid, but there is a problem with this car, that is, it is too pussy!At first glance, it looks like a car suitable for women to drive. When a man drives this kind of car, it's like putting a note on his forehead saying that he is gay!Generally speaking, American men are very reluctant to drive this kind of car.Even if you buy it, it is for your wife or daughter.To be honest, in such a rich area, if you want to buy a car for your wife and daughter, there are simply too many choices other than the Prius!

Why do you say that?Because Toyota’s first-generation Prius cost about 32000 U.S. dollars, and because of various subsidies, the final price was more than 2 U.S. dollars!What does this mean?It means that the price of this car in the United States is not a particularly good car at all!Like a BMW z4, the pre-tax price in the United States is only about 50 US dollars.So what are the benefits of a Prius other than saving fuel?Every family in this rich area has an annual income of at least 10,000 US dollars. Who can't afford a few BMWs?Even during work hours every morning, the man who drives out of the garage has piles of sports cars!For example, some Lamborghini sports cars can be obtained for 20 + 4 US dollars. It is normal for these people to afford it!So why would these guys buy their wives a cheap, shitty Prius?In the past, it was not a problem for these people to buy a BMW z[-] convertible sports car for their wives!

After thinking of this, Eberhard found a business opportunity!He felt that these rich people must have bought the Prius because of the "environmental protection" gimmick of the Prius hybrid!After all, for these rich people, gas money is nothing!So it’s impossible for people to buy a car to save money on fuel, right?What is the purpose of that family?After much deliberation, it can only be a gimmick for "environmental protection"!It's like the rich in the United States playing various charity gimmicks.Obviously, it was just for tax avoidance and tax refund, but in the end, they donated money one by one and really regarded themselves as great benefactors... Of course, this is understandable from a certain point of view.People, when they have money, their eggs start to hurt, and they have spiritual needs.Some people mess around with women, some people start to play various hobbies, and some people start to covet fame!

For example, charity.It seems noble to spend a little money to feel like one of the best people in the world.This feeling can also make them very satisfied!Then why use a cheap gasoline-electric hybrid car, and you can tell others that you are very concerned about environmental protection and protecting the earth. Doesn’t it sound compelling?So seeing this, Eberhard began to think that it is definitely a good idea to make a pure electric car, and it can be a little bigger than a Prius!How about getting an electric sports car, for example?The price is a bit more expensive, which meets the needs of the rich - after all, the rich have only one environmental gimmick to pretend to be when they buy the Prius.But if you buy his electric sports car, you can say that you are protecting the earth, and you can pretend to be aggressive with the appearance of a sports car. How good is that?This is definitely a selling point?

So after thinking of this idea, Eberhard found his long-term partner Mark Tarpenning.After expressing such an idea, the two parties established a joint venture called Tesla to study how to build a pure electric sports car!And the headquarters of such a company is near the Silicon Valley of San Francisco, so that it can directly market to all kinds of IT rich and technology upstarts in the first place, and it is also the easiest to get feedback!But he and Mark only have money and willingness, but they don't have the strength to make electric cars!So after digging people everywhere to find a team, the structure of their company can be regarded as set up.After recruiting people, what they do is to concentrate on research for 5 years. What is the research?Study how to make the car cool, and how to make the battery better!

Up to now, Tesla's first car has not yet entered the production line, and there is no result yet!So from this point of view, we know that it is really not something that can be done in a few days if you really want to manage the battery well!Tesla has spent 4 years researching this!When thinking of this, Jia Hongjian suddenly felt an idea pop up from the depths of his mind—why not buy Tesla?

yes!Tesla has no products on the market yet, and it's too early for their company to go public!If I remember correctly, it will take at least 10 years for Tesla to be listed on the US stock market!what does that mean?It means that now is the best time to buy!To buy at such a time, on the one hand, their technical research is about to produce results, but the product has not yet been produced and has not passed market verification. Maybe it can be easily done without spending a lot of money. In this way, we can start with the technology , and Tesla can also start!Maybe after another six months or a year, Tesla's first car will be rolled off the production line, and when the time comes to start publicity, this Tesla will definitely go all the way!Isn't our return on investment coming soon?

Yes, if we buy it now, it may be because other people's technology may be almost researched, which will cause us to pay a lot more for the acquisition than in 03, but the problem is that we are not short of money! If we bought them in 03, we would have to raise them for 5 years and wait for them to hatch, but now we can get results within a year of buying them!For Jia Hongjian, this is definitely an investment that pays off very quickly!Of course, Jia Hongjian soon realized another thing - it is impossible to say that we can easily succeed in acquisitions, because venture capital in the United States is so common, even when people started their businesses decades ago , then you know that you need a bank loan to start a business. Today, decades later, as long as the idea is really a good idea, then the venture capital firm will really be willing to invest money!Moreover, the managers in the United States really know how to attract venture capital, so they will immediately go to attract venture capital as soon as they have a clue!So after thinking about it, it may not be certain whether Eberhard and Mark have 30% of the shares in their hands. Maybe 70% of the shares have already been divided up by various venture capital companies!After all, Eberhard and the others are not rich, even if they are rich, they will not put all their eggs in one basket!Americans have long been used to using other people's money to run and develop companies!

So in the final analysis of this matter, if you really want to get other people's battery control technology over, you must buy the company.Otherwise, it is impossible for various venture capital companies as shareholders to agree to give us their exclusive battery management technology!Isn't that an act of capitalism?But if you want to buy, you have to talk to these venture capital firms about buying stocks. Will they be happy?And even if one or two families are happy, can all the venture capitalists and the two founders be happy?Unless Jia Hongjian holds 100% of the shares in his hands, even if he has a controlling stake and forces the board of directors to pass a resolution to sell the battery management technology to Huaxia Automobile, other small shareholders will definitely sue Jia Hongjian This major shareholder is harming their interests!After all, such a sale would be a detriment to Tesla, making its battery management technology no longer unique in the world!And even if it is sold to Huaxia Automobile, what if Huaxia Automobile wants to sell electric sports cars in the future?Or what if Tesla wants to make an electric suv or an ordinary car?Isn't this a conflict of interest for everyone?So if Jia Hongjian can't get 100% of Tesla's shares, then he can't get the technology from others to build the prototype of our Huaxia Automobile!

What should I do about this?Salad!There must be a way for a car to reach the front of the mountain. How will we know if it will work if we don’t try it?Jia Hongjian immediately called the Huaxia Hi-Tech branch in North America, and the meaning was obvious—to get in touch with Tesla's shareholders and see if they were willing to sell their shares!Yes, they are venture capitalists, and they wait for the product to go public before the company goes public again, and make a fortune by relying on the appreciation of the stock, but venture capital also has risks. After all, such a product has not passed the market test, and it is still risky!What if Jia Hongjian took a generous sum of money to buy the equity from their venture capitalists at this time?Is it possible for their venture capital to make a fortune without losing money?They may have invested only 50 or 100 million U.S. dollars back then, but now they can convert tens of millions or even tens of millions of U.S. dollars. The profit margin is definitely high enough, right?And there's no risk, is there? (To be continued..)