Coquettish Rebirth

To make a load-bearing car, it is necessary to make the overall skeleton of the car, and then install various "skins" on the outside.The skeleton includes the traditional engine compartment skeleton, passenger compartment skeleton, door skeleton and so on.The frame of the engine compartment and the frame of the passenger compartment are connected together, and the frame of the car door can also be directly connected to the car body, and then the skin and the glass lifting mechanism are installed on both sides of the frame of the door. Yes, that is a complete car door!

To make such a load-bearing body, the technical requirements are still quite high-the cost must be higher than that of a non-load-bearing type.At the same time, because the design of the load-bearing body also involves the mechanical design of the body, and involves the design of a special deformation zone to absorb energy during a crash, it must be relatively difficult to design, and it is also difficult to manufacture.Fortunately, Huaxia Motors had been helping BMW and other manufacturers to do domestic OEMs before, and after all these years, the ownership of such a factory has also belonged to Huaxia Hi-Tech.So if we say that our vehicle production plant has reached the level of BMW's own factory, it is a bit exaggerated and a bit too bragging, but if our factory's production level has reached BMW's production standard, it has reached the acceptable level of other BMWs. level, that's fine.

The production level has reached BMW's standard, so the production of such an SUV is definitely not a big problem. After all, our electric SUV does not use any special design. It can be done with the skin parts, and the skeleton is not very difficult.There is no problem in production, and in terms of specific design, of course there is no problem.Not to mention the design capabilities of Huaxia Automobile itself, even if it is said that the design capabilities of Tesla in the United States are good-Tesla also poached people from companies such as Ford and General Motors in the United States.So in fact, the design level of Tesla's designers is not bad.At the same time, after Jia Hongjian took over Tesla, he even spent money to let Tesla start to poach people from other car giants, whether it is Cadillac, Ford, or even European BMW, Mercedes-Benz, Renault, etc. A series of poaching.

Why is he doing this?In fact, it is to turn Tesla into the design center of North America!In fact, after acquiring Tesla, Jia Hongjian did not want to continue to maintain the position that only Tesla can make electric vehicles—even if he wanted to keep the Tesla brand.But it is impossible to say that everything related to electric vehicles is only left to Tesla in the United States for research and development and production, right?Doesn't this make it seem like Tesla is an independent kingdom?Although Jia Hongjian wanted to borrow the identity of an American brand like Tesla, he never said that Tesla should be independent from the sphere of influence of Huaxia Hi-Tech!So in his plan, this Tesla is ultimately just a sub-brand of Huaxia Automobile under Huaxia Hi-Tech, not an independent company.

Under such a situation, Tesla is a dedicated electric car brand, and then those engineers of Tesla will become the people of Huaxia Hi-Tech North American Automobile R&D Center, and at the same time, the former managers of Tesla will also change. He is the manager of Huaxia Auto North America Branch.Responsible for the sales and production of Huaxia Hi-Tech's automotive products in North America in the future.At the same time, Jia Hongjian and the others once bought Rover’s R&D center and technical materials in the UK, and this Rover’s R&D center will become the European R&D center in the future, and even when building a car factory in Eastern Europe in the future, this Rover’s R&D The center can also be the provincial branch of Huaxia Automobile Europe.In this way, when Tesla's Highway Star and other electric vehicles are sold, isn't China, North America and Europe all of a sudden radiated?In addition, South Korea also has a Kia as a subsidiary, which can also act as an agent for sales in South Korea and Japan to a certain extent.In this way, except for Australia and New Zealand, it can be said that basically the markets in developed regions of the world are covered by us!

Isn't this much more convenient than Tesla developing its own market as an independent subsidiary?Even research and development will be more convenient-because Huaxia Automobile is headquartered in China.It is the time zone of utc+8, that is, when it is 0:8 in the UK, it is 8:12 in China, and the coastal areas of the west coast of the United States are in the utc-16 time zone. This is not exactly 9 hours, but just the difference 9 hours!This means that the designers of Huaxia Automobile in Shanghai go to work at 6 o'clock in the morning.Engineers at Tesla in Los Angeles just got off work!what does that mean?This means that as long as the planning is good, the teams in the United States and China can be seamlessly connected. After working in the United States for eight hours, you can hand over the work to your Chinese colleagues to continue research after work!Then we in China go to work at 10 am and get off work at 5 pm.It happened to be 6 o'clock in the morning in the UK, and it was time to take over again!And when the UK gets off work at 9:10 or [-]:[-] p.m., the US side in Los Angeles happens to go to work at [-]:[-]:[-] p.m., and it can be seamlessly connected!

What does this mean?This shows that as long as the planning is good and the R&D teams of the three sides can be coordinated, then the design work can actually be done in three shifts around the world!You can conduct research and development 24 hours a day without stopping. Isn't this awesome?Absolutely awesome!Such an independent research and development capability is placed in the domestic car companies, it is simply thriving!Many private auto companies have emerged in China over the years, and the country has also opened up this aspect. However, these private companies make their own cars, and even some state-owned auto companies that have established joint ventures with foreign countries want to launch their own models with independent intellectual property rights. When it is time, it is not easy to research and develop!As an employee of this space-time, Jia Hongjian knew the situation of the car industry in this space-time.

Before 05, domestic private car companies were mainly based on the appearance of the cottage, and they mainly made various cheap cars similar to Bujing 660.Later, after Huaxia Hi-Tech launched the national car imported from the former Soviet Union, and the hot sales in the market proved that the domestic car can also make a difference in the mid-range car market, these car companies suddenly realized that they were ready to enter the mid-range market.But if you want to enter the mid-end market, you can’t just rely on the appearance of the cottage. After all, the domestic economy is getting better and better. There are many models that foreign car companies have invested in the Chinese market!As a result, many manufacturers, even if they are still thinking about copycats, will find that they can no longer keep up with others simply relying on imitation and reverse engineering!Only by developing products with their own characteristics in advance can it be possible to catch up.Therefore, some people found that there are some companies in foreign countries that can outsource the appearance design. These private car companies outsource the appearance design to foreign design companies. To learn again!

Not only private car companies, but also some state-owned enterprises.Take SAIC as an example, they have established joint ventures with Volkswagen Box and GM, and these joint ventures have indeed made SAIC a lot of money, but SAIC’s own technology has not made much progress!SAIC is relatively self-motivated. Historically, in 05, they went to the UK to buy Rover’s information and digested it. Then they launched the Roewe series of cars. These are all independent intellectual property rights.With the success of SAIC's own market development, other FAW and GAC in history soon began to follow up and carry out independent research and development.However, during the independent research and development, they all found certain problems, that is, many times the joint venture is a "comprador", that is, it just takes the foreign models of the foreign joint venture for domestic production. In fact, the country has not learned To what research and development!If you want to develop your own brand, you still have to grit your teeth and study it!

In this regard, Huaxia Hi-Tech is far ahead.Since 2000, Huaxia Hi-Tech has started poaching people from global car giants, and this kind of poaching does not mean poaching one or two executives—Jia Hongjian knows that what Huaxia Hi-Tech lacks is basic skills, so What is urgently needed are all kinds of ordinary designers, not some high-ranking chief design masters!Therefore, the people recruited by Huaxia Hi-Tech are basically senior designers who have worked in major car companies around the world for ten years or more.These designers may not have the inspiration to design a beautiful car, but they can turn a car from a concept into a real car, and make the real car have no hidden problems!In this way, even if Jia Hongjian did not design the appearance, the appearance design could be outsourced, right?But Huaxia Hi-Tech is capable of handling the interior design of the car!

In addition, if the R&D centers in China, the United States and Europe can coordinate and cooperate, they can suddenly become uninterrupted R&D in the three places. This kind of development is quite rare in the world, and it is even the first to do so. of!For many foreign companies, it is a major R&D base to develop their own cars, and there are very few R&D centers working together for continuous joint research and development!They have their own ideas and the status quo. For giant car companies, one of their R&D centers can accomplish one thing and do it quite well. There is no need to spend a lot of effort to engage in joint research and development by various R&D centers. , and the key point is that they invest a lot of money and find some network company to make this kind of joint work plan. In fact, the effect may not be much better than the current one. Isn't this why others are not willing to try it?

But this kind of thing is not a big problem for Huaxia Hi-Tech. Originally, Huaxia Hi-Tech started with network and software, and has similar experience in doing this kind of network collaboration tasks——Huaxia Hi-Tech Headquarters and North American Branch After the company's cross-sea optical cable was laid in the late 90s, in order to be able to coordinate the research and development of the Sherlock Holmes platform in the two markets of China and the United States and cooperate with the two parties, it is necessary to work together across the ocean!So in fact, for Huaxia Hi-Tech, the three-party collaborative work is not a big problem, at least in terms of hardware and software, and at most it may require some preparations in terms of personnel.However, the car designers at Huaxia Hi-Tech are also very fluent in English, so there is actually no problem with the basics of communication.And in this way, the development progress may be three times faster than that of ordinary car companies! (to be continued..)