Coquettish Rebirth

"Comparatively speaking, as American Hollywood movies become more and more popular in the world, in fact, Hollywood movies are becoming less and less American! This may be very confusing to everyone, since Hollywood movies are all about what happened in the United States. The story, either the American soldiers beat the aliens violently, or the United States saved the world again, how can this movie become less and less American?" Teacher Cao said and paused here, "They just put The scenes are all set in the United States, mainly because the film market in the United States is huge, or the market in North America. There are 5 million people in the United States, and a movie ticket is at least 15 US dollars. This means that the box office limit is about 7 billion US dollars. If no one If you watch it repeatedly, no other place in the world has such a big box office. Although Europe has a total population of about 007 million people, its economic development is very unbalanced. For movies such as 5000, selling tickets in Europe is very expensive. It can attract [-] to [-] million people to watch in movie theaters. So for those film companies in the United States, unless the foreign film market is much larger than the North American film market, of course they are willing to set the film background in a more familiar and more familiar place. America of the market."

"However, from the end of the 70s to the 80s, Hollywood began to enter the global market by virtue of its technological advantages and commercial operations of "Star Wars" and other films. In the 90s, it even entered our China. In this way First, the United States basically has a foothold in the film market all over the world. Next, of course they want to expand their influence and use their films to attract more foreign audiences to foreign cinemas. And when more and more foreigners start to get used to watching Hollywood movies, when the foreign film industry is increasingly destroyed or weakened by the powerful Hollywood film industry, the local people will of course need Hollywood movies more and more, and then Hollywood’s The global box office of movies is naturally getting higher and higher. Just like the analysis of the 1977 "Star Wars" movie, it can be seen that the North American market of the first movie in this series in 1977 accounted for 59.5% of the total box office, which is 60. %. And overseas markets outside of North America provided a total of 40.5% of the box office, which is just 40%. But what about "Star Wars Episode 05-Revenge of the Sith" released in 3? The North American box office only provided 44.8%. That is 45%, and overseas provided 55.2%. That is 55% of the box office! What a big change is this?"

"Aiming at such a 15% change in market share, should American film producers pay more attention to the perception of foreign audiences? Of course, this does not mean that American film producers will make all kinds of movies that originally took place in the United States. Moved to Europe to happen, but said that they will pay more attention to pleasing overseas audiences while maintaining the commercial characteristics of previous movies! For example, a series of movies such as "Star Wars" are also watched by many people in Europe, so American movies Should the manufacturers pay attention when making movies, and try not to mirror or mock European content in the movie? If the movie is only released in the United States, then it doesn’t matter how much they mock foreign countries. But when the foreign market provides When the share is 55%, any boss must be careful not to anger consumers in foreign markets! And don’t forget that a film like "Star Wars" appeared too early in the year, and various factors of the times made Americans and Europeans very fond of it, but We Chinese don’t like it very much. We are a market of 13 billion people! So when the bosses of American film companies invest in any blockbuster films that will enter the Chinese market in the future, will they also pay attention not to annoy us in China? Audience? After all, they Americans are capitalists and have nothing to do with money!"

"And try to avoid angering us Chinese, avoid angering Japanese, avoid angering Koreans, avoid angering Europeans, and at the same time they will try their best to make their plot less [ethnic]. We used to say ethnic It belongs to the world. When it comes to things of more nationalities, foreigners appreciate them more because they are special. But this is not the case with movies. For example, most people in China eat pork, and many people in the United States also eat pork, but they don’t eat it in the Middle East. So whether we Chinese or Americans make movies, if we want to make money in the Middle East market, we naturally have to think about letting the characters eat pork in the movie as little as possible, right? Although such an example is fictitious, the specific phenomenon Almost. That is to say, American Hollywood blockbusters will become more and more internationalized, and they will try to make them simpler and simpler, so that foreigners of different nationalities, cultures and ages can easily understand and understand them. I understand. This is why Hollywood movies have paid more and more attention to the gorgeous and impactful pictures these years. The reason why the ideological content is getting weaker and weaker. At the same time, the movies are becoming more and more global, which means that they are less and less American! The final result is Some American filmmakers are beginning to think that the American movies they watched when they were young are so American, and why are the current movies not American at all?"

"This thing is actually very easy to understand. It's like a movie made in China. For example, when we filmed an ancient story... the story of Zhao's orphan, it was recorded in "Historical Records" at the earliest. I remember correctly "Historical Records" "Volume 597. It is recorded in "Zhao Shijia", which is relatively simple. It says that the ancestors of the Zhao family were punished by the family in the third year of Jin Jinggong, that is, in [-] BC. Under the protection of Chujiu and Cheng Ying, Zhao Wu grew up and restored the Zhao clan with the support of Han Jue and others. Later, in the Yuan Dynasty, it was adapted into a script of Yuan Zaju, which was much richer. It is said that for the safety of the orphans of the Zhao family, a group of strong men sacrificed their lives for justice. First, the mother of the orphans of the Zhao family, the daughter of Jin Linggong, entrusted the orphans to Cheng Ying, a folk doctor who often went to the son-in-law's mansion. Worried about leaking the secret, Cheng Ying immediately hanged himself to death.

Cheng Ying hid Zhao's orphan in a medicine box and tried to take it out of the palace, but was found by the gatekeeper Han Jue. Unexpectedly, Han Jue also understood the righteousness, so he ordered Cheng Ying to take the baby out.Leaving the only blood of the Zhao family, let Cheng Ying and the orphan of the Zhao family go, and then drew his sword and killed himself in order to keep the secret; Those who disobeyed killed the whole family and punished the nine clans; Cheng Ying decided to donate his only son to replace the orphan of Zhao in order to save the orphan of Zhao, and he himself would bear the charge of "harboring" and go to death together; Chujiu insisted on replacing Cheng Ying with his old age to bear the crime of hiding Zhao's orphans, and then died... 20 years later, Cheng Ying told Zhao's orphans all this, and he shot the fire of revenge at the blood-debt Tu Anjia.

To be honest, if such a play is adapted into a movie, we modern young people in China may not be able to understand how so many people sacrificed their lives for righteousness back then. According to modern people's understanding, keep it secret, keep it secret, commit suicide What are you doing?The underground party in our country bit their tongue and killed themselves without saying they were captured. Many underground parties were captured by the enemy and tortured without revealing the secrets of the organization. Why did people commit suicide back then?You can see that our modern young people have deviated from the concepts of their ancestors in the past. Modern children may not understand it when it is made into a movie. If we make a movie and show it to foreigners, people will not be able to watch it even more. Understand or do not understand? "

"In order for foreigners to understand, should such a play be simplified? It has even been simplified to the point where the Chinese feel it is a bit blasphemous! This is why several domestic directors wanted to When learning to make domestic blockbusters, the reason why people feel ridiculous! Because they all know that making domestic blockbusters can’t make money in China, and to make money, there must be overseas sales! But to sell overseas, the story can’t be too much. China is too Chinese for foreigners to understand! American film companies are also facing the same situation. Of course, the history of the United States is short, and their characteristics have not yet reached our level, but the concept is the same. American dramas are It’s different. Because American dramas don’t need to take care of overseas audiences, they can completely target the interests of Americans—such as law and medical care. Law and medical care are the things that ordinary people pay most attention to in the United States, and these things have become American dramas. The subject matter is very common! Similarly, due to the frequent occurrence of various security cases in the United States, detective dramas have also become the focus of American dramas..."

"This is also the reason why young people in our country find American dramas to be particularly good-looking after being exposed to them through the Internet. On the one hand, they are fast-paced, and on the other hand, they are also very good at telling stories, which is why many TV dramas in our country There is a special shortage of practitioners! The broadcasting situation of American dramas is different from that of domestic dramas. They are all broadcast on fixed channels and at fixed times, with one episode a week, half a year a year, and about 24 episodes in a season. This special broadcast mode is very important for American dramas. The narrative method has a direct impact. The series is rarely seen in China except for sitcoms, but it is very in line with the broadcasting method of American dramas, so it occupies the vast majority of American dramas, especially detective dramas and medical dramas. Such American dramas that focus on professionalism and relatively simple character relationships are almost without exception serial dramas. The serial dramas in American dramas are fond of weaving complex clues. One clue, the narrative structure is always complex and changeable, which is in sharp contrast with the series of East Asian countries we are used to. For example, the clues of the first season of "Prison Break" are divided into two clues: prison escape and anti-prison escape. There are two clues, anti-reveal and anti-reveal, and each clue is composed of countless clues. For the clue of Michael, which has the greatest influence on the plot, it is further divided into the clue of his love with prison doctor Sarah and the clue of joint escape. The clues are still and move, influencing and intertwining with each other."

"Every time Michael is forced to add a prison break member, the plot adds another clue, and the story adds a layer of danger and uncertainty. The entire season of "Prison Break" continues to advance among the complicated and intricate clues, and any The development of a clue will affect the final direction of the story, and the audience will never guess whether the next hero will face redemption or trap. This semi-open structure is the charm of most American dramas, especially serial dramas. And the corresponding In China, what we can see now is that the relative rhythm of Jia Hongjian’s TV series can keep up with American dramas, and the complexity of the clues is also comparable to American dramas. At the same time, it can be seen from many details that Jia Hongjian worked hard. Designing the story in an attractive direction..."(~^~)