Coquettish Rebirth

In class, Mr. Cao roughly analyzed the attractive points set by Jia Hongjian in several TV episodes. Although such a class is not a pure TV drama analysis, it is impossible for him to seriously analyze the Every plot in all the episodes released is used as an example, but the content he analyzed is very, very useful to students!After all, these students really said that it is 100% that they have never been exposed to the content of TV drama majors before.The most they can touch is the final product of a TV series!When they came into contact with this product, they just consumed it, just like they came into contact with the final products of other industries, and they did not go deep into why such a product is made like this at all!

Especially these students are still college students. They used to be middle school students, so naturally they didn't have much time to watch TV shows when they were in school.When I went to university, I finally had time to watch TV series, but the trend of watching American TV series became popular in the market. There are really very few students who really watch domestic TV series in the dormitory.And among these students who even watch American dramas, most of them just go to the restaurant to eat. After eating a delicious dish, they will only praise "this dish is really delicious" and then they are gone!They don't study at all to figure out how the chef makes this taste, and they don't want to figure out how a shredded cabbage is fried so crispy and not as watery and soft as the ones made at home.They don't even think about whether the chef in the restaurant used a very, very high fire to heat the pot until it was red in advance, and then put the cabbage in the pot and fry it for a few times before serving it out.They don't think about the fact that the barbecue meat at a particularly delicious barbecue stall outside is marinated in the sauce prepared with some spices and sauces in advance!

If you don't think about it, you won't be able to figure it out.Similarly, if you just say "wow, it's so good" after watching a TV series, or introduce it to your friends by the way, it will not help you to improve your TV appreciation level and enter the TV drama production industry in the future!The students don't understand, and Mr. Cao can be regarded as a semi-professional, and he has access to the analysis results, data and experience of various professionals in the industry, so he only needs to reveal some trivial content.It is definitely enough to make the students feel enlightened!It can make students feel eye-opening!

"However, Jia Hongjian's TV dramas are not something anyone can learn. This is why, after ten years, there are not many people in the country's high-quality TV dramas to imitate Jia Hongjian's characteristics." Mr. Cao Still quite responsible, although he likes to blow water.But there is no irresponsible simple showing off skills, but after showing off skills, remember to remind students that it is not so easy to learn from a master! "First of all, Jia Hongjian can choose subjects that are not rated well by others to make scripts, and in the end, he can form a script and make it into a TV series, and the final ratings are not bad. This does not mean that you can also do it after you enter the industry. The same thing. Just like the NBA star Kobe Bryant in January 06, he could score as many as 1 points in a game, he could have endless shooting opportunities, and he could single-handedly play teammates and just stand by. Look. But that doesn’t mean rookies who enter the NBA through the draft can also do this in the team, if the rookies dare not run tactics to get the ball and do it themselves, they will be cleared and left in a few days!”

When Teacher Cao said that, the students were of course surprised!They thought that the teacher analyzed it for them, which means they can learn!But now, after hearing what the teacher said, is there anything else in it?And at such a time, I only listened to Teacher Cao explaining to them, "The problem is that if you go out to work, propose a new book in the company. And this new book is about rural themes, sports themes and at the same time Children's themes, let's not say 100%, at least 99% of the time, the boss in the company will reject such a script. Why? Because the boss knows that your company exists for profit, not for producing high-quality TV dramas. Exist! What the current market situation shows is that rural themes, sports themes, and children’s themes are not popular, and the ratings are relatively poor, so even if you write a script that combines these three themes together, the ratings will not be good. The risk is not small! After all, other TV stations may not seriously taste the TV series produced by this script. They may hear that your book is about such an unpopular subject, and then they will not watch your TV series at all. , Just don’t buy it! In order to avoid this kind of risk, the film and television company will definitely invest as little as possible in filming this kind of drama!”

"But Jia Hongjian is different. He is the head of China Satellite TV, the boss of China Satellite TV. This means that he can try any TV drama script that he thinks is good, even if others think it is too risky. He is completely You can have this kind of freedom. Of course, he did not directly take risks, but also made a lot of things that we have analyzed before to increase the highlights. From this point of view, unless you build your own in the future A film and television company, or you have become a well-known screenwriter in the industry, and you have already had several hit TV series. Otherwise, I really don’t recommend you to learn from Jia Hongjian. Newcomers who learn his methods are courting death! So I suggest that if you enter If you have entered the TV drama production industry and want to produce more sophisticated TV dramas at the same time, don’t learn from Jia Hongjian’s selection of materials. On the other hand, you’d better not take the plot setting method of Jia Hongjian we analyzed earlier. study……"

Upon hearing this, the students were stunned one by one.What do you mean?Just now, Mr. Cao analyzed for you how ingenious the plots in Jia Hongjian’s TV series are, how many intentions there are in them, how to add other plot lines to attract the audience’s attention when the plot is dull, and how Using plot narration techniques to make the plain plot look fascinating, why do you say not to learn it easily now?

At this time, Mr. Cao slowly began to explain, "Why do I say that? The reason is that when Jia Hongjian manipulated the narrative skills of the plot, it was very delicate! It can be said that governing a big country is like cooking a small fish." Exquisite! Once the game is not played well, it is easy to cause the ratings to fail! Why do you say that? First of all, we need to analyze the composition of the ratings market in China. I believe that everyone does not need to investigate, just think back to know that the main reason for watching TV dramas in China There are still a lot of old men and old ladies, especially middle-aged women and old ladies. Like your mothers, after dinner and out for a walk at night, they don’t go out to play like young people, they don’t play games and Instead of chatting online, they have been used to washing up after dinner for decades and then going to bed to watch TV. Does your mother often sit on the bed or sofa after washing, watching TV while knitting sweaters? Right? Look! What are they watching TV for at this time? Is it to obtain a kind of spiritual experience that they can’t get in daily life? A kind of spiritual and life experience obtained by bringing it into the TV series? No! They are for intellectual gain Some challenge or some aesthetic satisfaction? Nope! Their purpose is very simple, just to pass the time, just find a passable TV series to watch when they are bored like knitting sweaters!"

Having said this, Mr. Cao continued to talk, "So when facing such a ratings market, don't think about challenging the audience's IQ! Because the main audience is not prepared to stay Watch TV with your head! It’s like why there are Sherlock Holmes-type detective dramas in foreign countries. For example, there are all kinds of detective dramas in Japan. There are all kinds of so-called secret room murder techniques in other TV dramas, which makes people just watch it. It sounds like a mystery, and it is impossible to guess how the murderer killed the man! But why do we not have such TV dramas in China? If there is an international student studying in Japan who returns to China at this time, he recalls the reasoning TV series in Japan The ratings are very high. If you insist on making a mystery TV series in China, do you think it will be popular? No!

Look, among you students, girls are basically not interested, right?Boys are just some people who are interested!You are still young people, and you are not the main audience!Show your mother such a TV series, will your mother be willing to watch it?Let’s not talk about the question of whether the murder is disgusting or not. Let’s just say that it’s a mystery at the beginning, and then the mystery is very difficult to solve. People are always curious and puzzled when watching it... and your mother has worked hard during the day It's been a day, why does she still use her brain to knit a sweater and rack her brains to guess who the murderer is and how the murderer killed when she was resting at night? "

"It even said that when your mother was knitting a sweater and watching TV, she might have shifted her attention to the knitting sweater for a while, and then shifted her attention back after a few tens of seconds or even a minute. If I can’t connect, I can’t read it... Do you think your mother would be happy to watch such a TV series? This is why domestic TV series are becoming more and more brainless. This is why many domestic TV series have begun to use characters The reason is that the inner activities of the characters are read out directly through the narration, instead of the actors acting through their facial expressions! It is said in performance and film related disciplines that try not to use narration to show the inner activities of the characters, but to use the actors' acting skills and close-up shots to show the inner activities of the characters. Capturing the subtle facial expressions of the actors reflects the inner activities... Yes, the movie is right, because everyone is watching the movie seriously in the movie theater. But it is not the case when everyone is watching TV at home! Your mother is watching while knitting a sweater TV, maybe even ask you and your dad what to have for breakfast tomorrow, and then listen to TV... In this case, their attention is quite inattentive, how can they appreciate the inner activities expressed by the actors' expressions? For For them, no matter how good their acting skills are, it’s actually not as good as the narration directly and clearly speaking!" (~^~)