Coquettish Rebirth

"What, in the future, our company will pretend to be weak in a low-key manner? What does this mean?" Jia Gang and Su Ping asked in surprise. "Mom and Dad, after my investigation and analysis, I found that there are many irrational things in the media in our country. It can even be said that they are a group of guys who don't make any fuss. Some people think that this group of guys can only add to the cake. It can add insult to injury, but it can’t help. But I think it’s different. I don’t think we can just look at the surface and express disgust for a matter. We should ponder the essence of the matter and see if it is possible for me to use it. This is a A mature and successful person should have the thinking." Jia Hongjian first set a tone, and then slowly explained why he wanted Huaxia Hi-Tech to pretend to be weak.

"As I said just now, deep down in the hearts of the media practitioners in our country, there is a value evaluation system that they have not even discovered. First of all, we should look at the origins of the media practitioners. Most of them Most of them are from Chinese language and literature majors, that is, the Chinese department that the public speaks, and some are from the journalism department. A sense of mission to benefit the world always has a lovely sense of mission to establish a heart for the world, a life for the people, to inherit the knowledge of the past, and to bring peace to all generations. With this sense of mission, they also have a sense of mission. It’s a bit of the stink of ancient intellectuals, that is, lofty and pretentious, and at the same time think that their own class is the most important. It’s like when Luo Guanzhong wrote the Romance of the Three Kingdoms, he didn’t pay attention to the thatched cottage at first, so he wrote it like this. Is it to promote intellectuals, the same ancient shortcut to Zhongnan, that is to say, pretend to be noble and go to Zhongnan Mountain to live in seclusion, and then get appointed by the court. The problem is that this Zhongnan Mountain is next to the capital at that time... a group of arrogant guys. In addition to their liking to help the people, what they like most is advocating intellectuals, or becoming fans of intellectuals. Then, we can see that the value orientation of these media practitioners is..."

Although I don't quite understand what tsundere and fans mean, but this does not prevent Jia Gang and Su Ping from understanding the meaning of Jia Hongjian's words. Su Ping quickly followed Jia Hongjian's words and said, "It is the weak and the intellectuals. "No grammatically, but logically yes..." Jia Hongjian dragged the text for a while, then said with a smile, "Their inclination is that. The weak need their help, even if the weak commit a crime." Wrong, the whole process of publicity is a misunderstanding, so they will never pursue the mistakes of the weak. The weak naturally have a characteristic that needs to be helped and is particularly easy to be tolerated and forgiven, especially when facing the media. At the same time, the words of intellectuals are especially easy to be respected. For example, if Shi Yuzhu's apology was done by his strong Shi Yuzhu, he would not be forgiven by the media. But if it is done by a particularly weak person, or a Intellectuals, even a weak intellectual? Not only the media, but even ordinary people will easily forgive..."

When Jia Hongjian said this, Su Ping said thoughtfully, "Oh... I mean, when the villains on TV pretended to repent, they all cried bitterly. It turned out that they were pretending to be weak. It is especially easy to get forgiveness and tolerance from others..."

"That's right!" Jia Hongjian said with a smile. "So now that we have analyzed this situation, as the first consultant of Huaxia Hi-Tech, I, Jia Hongjian, suggested that if we want to package our company, what kind of packaging image should we make? That should be Our Huaxia High-Tech is packaged as a weak person, an intellectual, a weak person plus an intellectual! Because in the eyes of the media and even the people of the country, the strong guys are not favored, because they can live well without worrying about them... When a strong company is doing well, when they are in full swing, many reporters will surround them and sing praises, but when the company encounters problems, [-]% of the reporters will come out to do their best. They used this method to express their roles of reflection, educated youth, and criticism, and to show that they have professional ethics..."

Jia Hung-chien made this point. Many actors in the show business circle, especially in Dawan, have realized it, but not many actors in Hong Kong and Hong Kong have understood it. Years still no comprehension!To put it bluntly, it’s like some of the later stars of Dawan got into something like being caught by the police smoking marijuana. They went on TV and cried bitterly in front of reporters and ordinary people, and then scolded themselves. Do some self-examination, pretend to be weak, vow to change your past, and after a while, basically nothing will happen.But if you just want to sell the other party's news with money, then if the news is revealed afterwards... Hehe...

"Then why are we weak?" Jia Gang asked at this time.Indeed, it is easy to discover a phenomenon, but it is not so easy to follow the law behind the phenomenon and implement it down to the details.The current Huaxia High-Tech can be said to be in full swing. The various promotions before have made the company quite strong. To put it bluntly, it is almost the same as the tall image of the giant before. How can it become weak all at once? ?

"This is divided into several steps. The first step is that our leadership and even ordinary employees should try not to wear suits and shoes when we go out for activities in the future. In this era, there are not many people in suits and shoes. If we dress too formally, we will be strong. Now, we should dress just like ordinary people..." Jia Hongjian said that he is not the kind of person who can only see one point and then feel complacent. Of course he, the reborn, knew it. "In addition, at least to the media and the common people, don't be aggressive, but try to be as soft and soft as possible. To put it bluntly, it is the same as when interacting with the common people. If a person is proud all day long, he may Everyone has to sing praises and flatter him, but if he loses power, there must be many people who take the opportunity to step on him. We should be like the kind of easy-going people we usually communicate with, showing less superiority and more modesty, even if it is pretending You have to pretend, in addition, you have to pretend to be stupid, that is, you have to pretend to be stupid from time to time, and good people suffer..."

As he talked, Jia Hongjian's packaging theory was more and more in line with his understanding of Liu Bei's character in it!Isn’t Liu Bei just pretending to be weak—in fact, this guy has too few resources, and he can’t become strong even if he wants to be strong. In addition, he often pretends to be a good person, and often cries helplessly. For hundreds of thousands of years, the common people have always said that Liu Huangshu cried out to conquer the world, and they all think that Liu Huangshu is orthodox and a hero.That is to say, in the 21st century, many young people feel that Uncle Liu Huang must be a scam out of rebellious psychology, and a villain like Cao Cao is a gentleman...

"Didn't our company always be a good and stupid person before, and donate money foolishly?" Su Ping said with a bright light at this time, "That's right, I wanted to do this subconsciously before, but I didn't expect that this would just fit the bill." Break this rule!" Jia Hongjian said with a smile.Yes, he could be said to have vaguely felt this aspect before, but he never got in touch with the media, nor did he form a theory that could explain most of the things.In Jia Hongjian's view at the time, pretending to be a good person and pretending to suffer was the inspiration from the words of the ancestors. There are so many benefits that can be obtained when a person is killed!

"So, Dad, when you attend various occasions in the future, you have to wear the most ordinary clothes. You can't wear suits and leather shoes, and you can't even take care of your hair so well. You should try to look like an ordinary person, just like the usual Just like the workers and peasants in China, try to speak as modestly and as kindly as possible..." Jia Hongjian suddenly felt that this made his father become Yue Buqun!But Yue Buqun was said to be a hypocrite after he did bad things. If Yue Buqun had been doing good deeds all his life and pretending to be a good person, and had never done anything bad, then who could say he is a hypocrite?It can be pretended for a lifetime, that is the same as the real thing!

Jia Gang was originally a gentleman, otherwise he would not have been able to write a book criticizing the Gang of Four during the ten years of turmoil. This kind of thing is something that few people in the country can do.He himself has always been upright and not too airy. At the beginning, he was a little disgusted by the things Jia Hongjian asked him to do, but at the end of hearing it, he felt that it was nothing. Isn't this just a traditional gentleman? Image?If he maintains this image, he deserves it!He just looks down on those guys who are like nouveau riche!Although the son's request is a bit false, but he is not false. Just be a gentleman and let the son consider other things. As an old man, he can make a scene for the company and make an image. Forget it.Anyway, a man in his teens should start a company for his son, even if he is a gentleman, if he really needs him to do it, he will do it if he is great...

"Be low-key and do things high-key. Our company will be like this in the future. Try to be low-key and high-key, that's fine..." Jia Hongjian said with a smile, "As for the image of an intellectual, don't pretend, just need it in the future. It’s enough to just take Mr. Ni out, he’s 100% the image of an intellectual in the old era, hehe…” (to be continued) rq