Coquettish Rebirth

At this moment, Jia Hongjian's mind was spinning rapidly. It was not a big problem to make an iPod-like digital music player ahead of time, but the problem lay in other aspects. "Little Mr. Jia, what's the matter? Are you trying to make it really not a repeater?" The more Ni Guangnan looked at Jia Hongjian's face at this time, the more he felt that he really didn't want to develop a repeater. "No, what I'm thinking is, what do you think about making this thing into a music player?" Jia Hongjian was thinking about other problems at the same time, and asked Ni Guangnan with a smile at the same time.

"Music player? How to play it?" Ni Guangnan felt that he really couldn't understand Jia Hongjian's words at this time. How can a repeater play music?Play tape?play cd? "When we got the mpeg decoding chip, didn't we get the authorization from Sony, and then we had the right to enter the mpeg-2 patent pool? In the mpeg-2 standard, in addition to the video standard, there are other A dedicated audio standard, this standard is called... I personally refer to this standard as mp3 for short... Since we can use this standard for free, why not transcribe music to this standard and put it in our What about the inside of this player? In this way, our player can be rewritable, almost unlimited times, and then it can be portable, and the size is smaller than a CD player, what do you think?"

mp3?This has already been one of Jia Hongjian's authorizations?certainly!Otherwise, Jia Hongjian spent so much money to get into the mpeg-2 standard?It is because Jia Hongjian has already aimed at the standard of mp3, and at the same time, he does not want to attract the attention of others.So simply hang a sheep head - "get cvd".In this way, they can negotiate with Sony in a serious manner, and Sony will not find Jia Hongjian's goal strange.As for making cvd, they came up with an extra anti-counterfeiting coding method or something, which was just made by Jing when he was pursuing Jing.

This anti-counterfeiting code, after Jia Hongjian cheated Sony of a sum of money, basically regardless of the qualifications of any applicant, he would give the code when someone applied.As a result, many pirated disc vendors on the market now use Huaxia Hi-Tech's encoding method!So it is no problem to play on the cvd machine!Since there is no problem with using pirated versions, this cvd machine is not only popular in mainland China, but has even spread to Hong Kong, Taiwan and Southeast Asia!

"Use the mp3 standard to make music? But we don't have the resources... Besides, the market is too small? The price of this kind of CF card is very expensive abroad, and if it is imported again, tariffs will be added. This set of things will be finalized I think the cost of 1000 yuan is unstoppable! In the end, if the price reaches about 2000 yuan, who are we selling this machine to? Domestic parents are willing to spend hundreds of dollars to buy a repeater for their children, and willing to spend hundreds of dollars to buy it for their children. Learning machine, but spend 2000 yuan to buy a music player for the child? It’s better to buy a PHS from Huaxia Hi-Tech for about 1000 yuan!” Ni Guangnan shook his head and said.

Although Ni Guangnan is a technically powerful man, it is possible that he was sensitive to the market before, otherwise he could have seen the future trend of ICT integration in 92?After following Jia Hongjian for more than a year now, he is more sensitive to the market. Hearing Jia Hongjian's product concept, he can immediately reflect the approximate cost and selling price.Once you know the price, of course you will know how the domestic sales are!

But at this time, Jia Hongjian asked with all the curiosity on his face: "Why should we focus on the domestic market? Let's focus on foreign markets then! For example, in the US market, if the price is 300 US dollars, it may be very good. It's..." Hearing these words, Ni Guangnan felt dizzy!What?US market?But, but...but even if it costs 300 dollars, not everyone in foreign countries is willing to buy it!

You know, the sce that cooperates with Huaxia Hi-Tech is the PS game console sold by Sony Computer Entertainment in the United States.That whole console costs $299!A game console that can be played for children for several years is less than 300 US dollars, but this one that can only listen to music costs 300 US dollars?No matter how rich the American people are, when they encounter this kind of product, they will feel that the merchants are playing themselves as a jerk?And this is just a music player, so where do the "raw materials" come from?Walkmans have magnets, CD players have CDs, and even Sony's MDs also have MD discs.What can this music player use to carry music?Do you use a cf card?It's also too small and too easy to lose?If there is no "raw material", how to sell it?How can someone erase it?

Even if all of this is not mentioned, even if all of this is feasible, then in the end, to release such a consumer-grade electronic product and directly enter the international market, it will directly compete with Sony and other international companies!It's not that he, Ni Guangnan, is scared, but if he wants to fight such a large international company, how can he have sufficient capital reserves?Now Huaxia Hi-Tech is going to build buildings and make airplanes. The company’s funds are basically a dozen or two billion. The ten or two billion is still RMB. How can it be tens of billions with Sony? Dollar bucket?

"Mr. Jia, can't you do this? If you do it, you will lose money?" Ni Guangnan asked anxiously.Who knows that Jia Hongjian smiled confidently at this time, "It's okay, isn't business just for fun? And it doesn't mean that we start designing today and release it tomorrow, even if we have the right to use the mp3 protocol, but We also want to come up with a player software? This software needs to be built into the system? You still need to test the development of these things! Then, as for the CF card, can several chips be combined? How about the input and output rates? Like? These are only known after their sandisk factory and our Huaxia Hi-Tech jointly test. Even if it is unsuccessful in the end and cannot be listed, we can try it in advance and use it as a technical reserve. Maybe the price of CF cards will drop in a few years. Now, we can mass-produce, right?"

When Jia Hongjian spoke, he was very confident and his tone was very kind, as if he was not angry at all that his ideas were being questioned.And his attitude really made Ni Guangnan unable to speak.Indeed, in many cases, companies must have their own technology accumulation and some bottom-of-the-box technology, so that when some conditions change in the future, they can quickly launch products.After thinking about it, Ni Guangnan nodded and agreed, but he agreed, and he still wanted to say, "But Mr. Jia, I think it will take ten years to make this thing, and when the price can drop to It will be much better if we do it at 300 yuan or [-] yuan, but the price is really too high now..."

Of course Jia Hongjian knew that the price was too high now, but wasn't the price high when Apple's iPod appeared?When the ipod was first released, the price was as high as $399!At that time, this price caused a burst of ridicule in Europe and the United States, and some people even called this kind of iPod of Jobs... that is, "the price that idiots give our equipment".

But even though many people in the market at that time laughed at Jobs' pricing, what happened later? The $399 ipod just took the market by storm!An online music sales platform has even been established!After that, it became a prototype of the app store!If anyone can understand Jobs' various designs in this era, it is Jia Hongjian!Similarly, on the other hand, if anyone in the world can understand Jia Hongjian's design, it must be Jobs.Otherwise, there would have been various products that preempted the status of the iPod in the world!

"Okay... But Mr. Jia, what is this?" Ni Guangnan pointed to a matchbox-like thing and asked, "I checked the information, and this interface should be a serial interface that was made last year. ? The foreign language is called usb interface? What are you planning to design this thing for?”

Whoops, this old man Ni Guangnan won't give up if he doesn't ask the end?Jia Hongjian smiled, "This is a storage device, which is equivalent to putting a CF card in a small container and adding an extra block. Because there are very few dedicated card readers on desktop computers, that is, microcomputers. to read things like cf cards, but I guess that many motherboards on microcomputers will have a usb in the future, that is, a serial interface. In this case, this storage device is very portable and has a larger capacity than a floppy disk. And with With the advancement of technology, maybe this thing will have a larger capacity than a CD in the future!"

Jia Hongjian could only explain in a way that Ni Guangnan could easily understand. After hearing this, Ni Guangnan really understood, "Oh, I see, this is also for pre-research? It's good! Mr. Jia really did understand. As I said at the beginning, technology, industry and trade are all grasped, we still need the technology ourselves, and we still need to pre-research...Then what are the other three things?"

Listening to Ni Guangnan thinking that the USB flash drive is just a pre-research technology, Jia Hongjian didn't explain it, but there is really no way to explain the iPhone, iPad, car center console and so on.Can't it be said that he has already begun to design the most popular mobile phone on the market in 10 years?This is too monstrous!So after thinking about it, Jia Hongjian said in a secretive way: "These things are just my own random thoughts. I didn't figure them out, so I just drew something. When I figured out all these things, Let me tell you again, when the time comes, let's discuss whether to do pre-research, okay?" rq