Reborn Cultural Empire

Before the voice fell, there were bursts of music, silk and bamboo on the TV, and with this kind of obviously ancient style, but it would not make the young audience feel uninterested and impatient to listen, on the contrary, it came Under the music of enthusiasm or curiosity, the performances that have appeared in front of the officials of the Metropolitan Media and Broadcasting before the various sponsors, the first time and the audience, also began the process of intimate contact for the first time.

"Hey, their accents are very interesting. It's fun for foreigners to speak Chinese!"

"Wow, it's really cool. I don't think it's a big deal when I look at it one by one. Now the whole appearance is shocking. The costumes are so beautiful! Ah, I can't do it, I'm going to go into shock, no, no, I must buy such a costume Bookmark it." A girl began to scream without any image, and then trembling with excitement, she quickly dialed the phone number of her best friend's house: "Mi Lier, have you watched "Li Nong Za Tan" tonight? Go ahead, ah , Those clothes are so beautiful, I decided, I must find a way to buy one, even if I can’t wear it out, it’s just for collection, anyway, I must buy one, how about you? How about we tomorrow Just go to Yangyi Culture and ask..."

Of course, girls hope that this kind of elegant but modern clothing can appear on themselves, but the things that boys pay attention to are completely different.Some sleazy guys, after seeing the picture on the TV, the first reaction had to make the "sexy" wolves admiration - they quickly pulled out their camera and started shooting at the TV screen. Then he proudly shared it with his fellow fans: "Hahaha. Brother just took a good picture, do you want to watch it? First remind me, the key word is 'actress'. Hahahaha..."

Yang Yi, who also watched the TV program, nodded when he saw this and stopped paying attention. The current entertainment program formats are far from as diverse as those of later generations, so it is already very good to be able to achieve the current level.At least from the current point of view, it is enough to attract a lot of viewers, which is regarded as the successful achievement of the goal. [

……

The next day, Yang Yi came to the stadium in Xinpu District according to the routine plan.But just as he was about to go there, someone from the president's office submitted a list, which was the name of the "guiding unit" for this comic exhibition.It has to be said that the appearance of Yang Yi's movement j three years in advance made it difficult for those officials in the system to choose. They hope to play a leading role in this activity, but they are also worried that the current wind direction is unclear. Although the country Indeed, it has come up with practical policies to support the development of the animation and animation industry.But no one said that the central government also supports the video game entertainment industry. Not only does it not support it, but there are also many key figures in the ministries and commissions who "forcibly" pinch animation and electronic entertainment together.There are some criticisms.It is also because of hearing this kind of wind, that is why before the Shanghai side, they will not support the comic exhibition in the official name.And there has always been some hesitation.

But now that this list is down, the government of Shanghai has made a qualitative statement about the nature of this event.At present, when the central government has not clearly opposed the video game entertainment industry, it will guide the development of the industry with one.The reason to start this activity is to regulate the behavior of the industry, presumably the problem is not too big.So when more than half of the preparations for the event have been completed, and there are still more than ten days before the comic exhibition will start, the release of such a list can be regarded as some kind of belated support.

Yang Yi looked at the list in his hand—the Communist Youth League of the Shanghai Municipal Committee, the Shanghai Municipal Press and Publication Bureau, the Shanghai Municipal Internet Information Office, the Municipal Education Commission and the Municipal Economic and Trade Commission (the predecessor of the Bureau of Industry and Information Technology), the Shanghai Municipal Media Group, the Municipal Copyright Bureau, and the Municipal Sports Bureau. The bureau, the working committee composed of members from a series of units in the "government" of Puxin District, couldn't help but let out a long sigh.As a result, the boy's sigh was seen by Rogo, who just came in, and he misunderstood it, so he smiled and said: "Okay, I have seen this list, and it is actually a little less than I thought. Well, take a look, this is just a unit. If you change to some more formal activities, such as agricultural fairs and business fairs, the list above will be doubled. Do you believe it or not? Anyway, it’s just a name, and it won’t affect us.”

But in fact Mr. Fat didn't know. Yang Yi was just lamenting that the hnjoy in his previous life was on this list, but the city-level units were replaced by national ministries and administrations.It seems that these leaders, the starting point for considering things is really the same way of thinking.Of course, Yang Yi's thoughts were just random thoughts. After seeing Rogo, he quickly put all these thoughts behind him: "Why, what's the matter here now? I'm going to Go to the venue, don't bother me, the commander-in-chief, with small things, right?"

"Your boy is shaking!" Mr. Fat snorted angrily, and then handed over a document in his hand: "This is the preliminary contract drawn up by Pepsi. I let Lao Xu and the others read it. There is no problem. Take another look, and if you think there is no problem, sign it as soon as possible, the financial side is still waiting for the rice from several sponsors to cook."

Although Yangyi Culture's boys and President Fat have their own division of labor, when it comes to finances, Rogo has always been in charge.However, because of the joint responsibility system of the two chairmen, when it comes to large financial revenue and expenditure, Rogo also needs to inform Yang Yi of the situation.After reading the sponsorship contract formulated by Pepsi, Yang Yi immediately crossed out one of them: "The brand is comprehensive and wide? This requirement is definitely not acceptable. Didn't the legal department go to find out about Pepsi's business scope? Why are they still out?" Such a big mistake? Is this the first time? Where is Mr. Xu Pengxiang and Mr. Xu? He didn't find the problem either?"

"What's the problem?" Rogo's expression became serious, and he immediately reached out to take back the preliminary intention contract: "Old Xu is busy arguing with the Pu New District. Originally, the "government" of the district agreed to all the proposals." The venues are all open, but someone in the management office of the convention and exhibition center made a fuss, saying that the rental fee for the center's No. [-] venue is too low. It's not enough for their maintenance and repair expenses. Isn't it just for the use of the main stage? It's simply too stingy, and what Lao Xu heard about it is not really to ensure income and expenditure. There is a bastard in that office. It seems to be a relative of someone in the city, so he wants to take this opportunity to make a fortune. And The statement made over there is also well-founded, so even if the problem is brought up, it will probably be muddled..."

Rogo spoke indignantly, but judging from his expression, he knew that this problem was not in his eyes. Xu Pengxiang went to negotiate in person, and it should be able to resolve it well.

"This kind of thing is unavoidable. If it can be solved, let's get it done. But we must not satisfy some people's unreasonable demands. Otherwise, once this hole is opened, some people think that anyone can bite on our Yangyi Culture A few bites." Yang Yi didn't get too entangled in this issue, knowing that Xu Pengxiang could solve it very well, so he turned his attention back to the contract in front of him: "It is this brand that is comprehensive and wide-ranging. Now, apart from food, PepsiCo. But there are also some clothing and sports businesses under its umbrella. Last time I was on Jiangbei Road, I saw a Pepsi store, mainly selling sports shoes and bags. There are also some clothing. If they agree to carry out a full-line brand promotion at the event, Then I don’t think that before the event starts, Adi will come to ask us to explain.”

"Damn it. Is there such a thing?" Like many people, Rogo didn't know that Pepsi actually had a business involving sports brands in addition to food and beverages.In fact, except for some relatively "tide".Except for young people who have always been at the forefront of fashion, there are basically few adults in China who are over 30 years old.Will also know about this situation.Pepsi's popular sports shoes only appeared in 1998.However, in the few years until the turn of the century, there was not much development. There were only one or two specialty stores in several important cities in China. It was not until 2003, three years later, that the brand "Pepsi Sports" really appeared. Well, if Yang Yi wasn't a reborn person, he wouldn't have known about this situation, and he might have passed the cooperation plan just like Rogo and the people from the legal department.

But having said that, Yang Yi and Rogo didn't know the situation of Pepsi, and it wasn't a crime, but it was unreasonable for the legal department to omit such an important situation.But the fat man also knows what's going on in the company now—even the security guard at the company headquarters is extremely busy every day, opening and closing the door almost every ten minutes, checking and checking the information of the visitors, let alone the businessman. This department already has a lot of affairs, such as the agreement with the magic city, the cooperation agreement with the local "governments" in the Yangtze River Delta region, the cooperation agreement with various local media, as well as sponsors, and Yangyi Culture The cooperation agreements specially invited for future "intangible cultural heritage" projects, just this series of cooperation contracts, can make them busy and dizzy. Among so many contracts, they accidentally ignore Pepsi's little trick is barely forgivable.

So after listening to Rogo's pleading, Yang Yi nodded his head and let the matter go, but he warned emphatically: "This time, we have a reason, so we are negotiating with Pepsi. At that time, you can be tougher and comprehensive. This is definitely not possible. Even if it is the food and beverage business, you have to press back on the basis of the previous... Let’s talk about it first, Brother Luo, go get busy , I will also go to the venue to have a look.”

……

After arriving at the venue, Yang Yi showed that he walked around and found that the venues assigned to various video game manufacturers had all been decorated. Whether it was the product booth or the product experience area next to them, they were doing very well. Even Yang Yi From the perspective of future generations, it is not much worse than the arrangements of later generations after hnjoy matures.Especially the product experience area is not luxurious, but it is full of modern fashion taste, which can not only give people a very good first impression, but also prevent some cheeky nerds from dying when they encounter their favorite games. It is a very open activity area, and the number of tourists that can be accommodated is roughly calculated. Each manufacturer can guarantee the number of tourists from 100 to [-] according to the appeal of its own game works. (To be continued..)

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