1988: Back to the human world for a few years

Chapter 151 Familiar Taste

When it comes to the most well-known and most iconic figures in the state-owned enterprise system in the 1980s, they must be Bu Xinsheng and Ma Shengli.

The former, as the director of the Jiangnan Haiyan Shirt Factory, was the first reform pioneer to adopt the "remuneration based on output" system in the early 1980s to break the big-pot system;

When Bu Xinsheng gradually fell from grace, Ma Shengli, who emerged in 1987, was the first in the s to truly pay attention to consumer demand and regard product innovation as a business strategy.
The first to adopt and implement a full-staff sales incentive strategy to motivate employees;
He was the first person who dared to use the name of "contracting" to carry out rapid group expansion and shouted "contracting 20 provinces and 100 Chinese papermaking enterprises."

Students in later generations may rarely hear the name of Director Ma, but you only need to know that the scented toilet paper that can be found everywhere in later generations was first invented by Director Ma. The disposable chef hat was also invented by him... Even the name "sanitary napkin" was created by him after he introduced the product line.

In short, although from a bird's eye view, Director Ma does have many shortcomings such as lack of brand awareness and being too inclined towards sales-oriented management, you cannot deny that he is an entrepreneur with great business acumen who constantly pursues innovation.

In fact, in addition to almost maximizing the application scenarios of paper products under the historical background of that time, the "Thirty-Six Strategies" and "Seventy-Two Changes" contracting ideas proposed by Director Ma were once considered to be a panacea for state-owned enterprises to get out of trouble... This consensus was not completely broken until after 1995.

………………

Therefore, when Liu Jiyou brought out Director Ma to endorse the project, Xie Hui signed the "agree" annotation on the project investment plan without any hesitation.

the reason is simple……

Sometimes, "being idealistic" is more important than being practical!

Director Ma and Shu Bu Xinsheng, two reform models, seem to be from the south and the north, but in fact they are interdependent.

Bu Xinsheng, a senior, provided a good idea and sample for the internal management reform of the enterprise;
Director Ma, the currently extremely popular star in state-owned enterprises, provides excellent reference and guidance for the operation and sales of enterprises.

Everyone knows that if one can digest and blend the ideas of these two together and come up with an organic combination, then the next person to ascend to the altar will definitely be oneself.

Compared with this, a mere benchmark revenue-generating project is nothing... Even if all the money from Momobai Investment is invested in it, Vice President Feng and Vice President Tang will never let anyone down.

From a macro perspective, revenue-generating projects can only solve and alleviate a company's triangular debt problem from a "technical" perspective. However, if a set of internal and external operating and management models can be explored, then these problems will be fundamentally resolved from a "Tao" perspective.

Huh, why are there so many people learning from Director Ma after listening to the report, but so few units can truly get out of their predicament?

The head of the unit doesn’t have the smart brain of Director Ma, so what’s the point of learning from you!
As the saying goes, “Those who learn from me will live, and those who imitate me will die.” Those heads of units who went to listen to the report were all poor guys who could barely make ends meet at home... They were all eager for quick success and only wanted to learn some minor tricks to meet their urgent needs, but they had limited talents, so it would be a miracle if they could learn well!
However, in this kind of exploration, current drilling companies have various advantages that others cannot match;
First of all, the drilling company is a central enterprise, and it is a central enterprise in the oil system. Whether in terms of talent pool or breadth of vision, it is not comparable to ordinary small state-owned enterprises... Most company leaders may regard Director Ma’s "Thirty-Six Strategies" and "Seventy-Two Changes" as their guiding principles, but on the drilling company side, even middle-level cadres like Xie Hui can see the problem more deeply.

Secondly, the drilling company is very profitable, and Momobai Investment has ample funds in its account. Strictly speaking, as long as there is a shield of sufficient weight, there is actually no pressure to generate revenue (think about it carefully)... Different positions, different situations, and different constraints.

Finally, Momobaitou is now the financial sponsor, and has plenty of corporate and project samples to conduct various attempts and experiments... Other companies are all reforming and innovating on their own, and they may fail if they are not careful, but the drilling company can now send other units to the operating table for careful study. The sunk costs involved are a world of difference.

Therefore, two days later, this strange project that Liu Jiyou and Wang Xiaoguang had come up with was officially approved. And with the special care of Vice President Tang, the initial budget of the project was as high as 400 million, and it had an additional investment margin of 200 million. It was definitely a heavyweight project of Mo Mo Bai Tou.

As expected, the project team was divided into two. Xie Hui personally took the lead in researching product innovation and business innovation, and took away a budget of 300 million yuan; while Liu Jiyu was responsible for researching internal corporate management, leaving them with only a budget of 100 million yuan.

Liu Jiyou was not dissatisfied with this result... Anyway, as long as he could pull Director Xie Hui into it, his goal would be achieved.

In fact, from a work perspective, he even wished that their budget was only 100,000!
………………

Two days later.

In the Bichuan Restaurant not far from Xintai Management Company.

"Doing research?"

"Old Liu, are you kidding us? What kind of research can we do in management? If we really understood this, we wouldn't have failed so many tertiary industry projects in recent years."

A middle-aged man about the same age as Liu Jiyou waved his hands lazily, his expression full of indifference. Although he worked in a marginal department like Xintai Management Company, he and Liu Jiyou were from the same hometown and had a good relationship, so he didn't have many scruples when speaking.

Another middle-aged man who was slightly younger nodded in agreement when he heard this: "Yes, we can write documents and learn from experience, and we are also proficient in preparing for inspections, but as for business management... I'm not afraid of you making fun of me, Old Liu. Apart from saying some polite words and making empty promises to the employees below, we don't understand anything and can't do anything!"

Liu Jiyou picked up the cup and clinked it with the two men. After happily taking a sip of the Wuliangye liquor they brought over, he smiled nonchalantly and said, "What are you afraid of? Anyway, Director Xie is the one who has the most money for this research project, and I am just doing my job here."

"The one million budget is lying in the account, and the documents have been issued. Even if it is fake, even if it is fabricated, even if it is made up out of nothing, I will produce the research results that should be produced by then... One million, Lao Bao, Lao Chen, the cooked duck is not going to be allowed to fly away?"

The two of them understood immediately and realized why this guy found them.

Lao Bao thought about it and chuckled, "That's right. Since the documents have been approved, let's get the formalities in place first... Doesn't the drilling company have any suitable office buildings now? Then let's just choose a more impressive office building in the county town... rent one floor, not two... and sign a two-year contract in one go!"

After Lao Chen filled Liu Jiyou's glass with wine, he smiled and followed him: "Yes, we will hire some special talents with experience in tertiary industry management from the laid-off workers, and transfer a few obedient college students from the company... We can't be stingy with subsidies for special talents, and we have to build a good foundation, at least it should look like it's serious!"

Lao Bao took a piece of dry-fried beef shreds and put it into his mouth. He said vaguely, "It's not enough to just have a place and people. Since we are a research team, the office environment can't be too shabby... We need the most popular computers, printers, fax machines, etc. We need everything we can get... It's a bit expensive, but we have to show our dignity, right?"

Liu Jiyou laughed and pointed at the two people with his finger: "You guys, you guys, no wonder Xintai Company has been so half-dead... OK, once this frame is built, I'm afraid that most of the one million budget will be spent, right?"

Lao Bao sneered, "This is just the beginning. Once the framework is set up, find a few projects to reduce staff and increase efficiency to practice with. I'll show you what it means to increase the number of kitchens and reduce the number of soldiers... To be honest, you still have Director Xie here, so it's not easy to interfere with the production, operation and procurement of other units. Otherwise, I'll show you what it means to "nine in and thirteen out"!"

Liu Jiyou waved his hand and said, "Old Bao, whether it's a project to reduce staff and increase efficiency, or your so-called nine in and thirteen out, it's fine to talk about it, but after you join the team, you must never, ever touch these things!"

Lao Bao and Lao Chen looked at each other in astonishment: "Why?"

Liu Jiyou looked at the two of them with a half-smile: "You probably stayed in a marginal department like Xintai Company for too long, and you took some things for granted... Do you really think that the people in your Mao Mao Dao Dao Company don't know?"

"Xie Hui has been a secretary in the General Manager's Office for more than three years. I dare not say anything else, but he definitely knows every department and every trick in the company... In fact, let alone Xie Hui, even I can't hide your tricks. If I really want to catch you, I don't even need to send out the people from the Finance Department. I can just call a purchasing officer from the service team to crush you!"

The expressions of Lao Bao and Lao Chen suddenly became unnatural. They were holding the wine glasses in their right hands, and for a moment they didn't know whether they should put them down.

Seeing this, Liu Jiyou smiled and clinked his glasses with the two of them, then drank the white wine in his glass. "When the framework is being built, you can do some rough work, and people won't say anything to you. For example, the computers and fax machines that Lao Chen just mentioned are very good... But after the framework is built, if you have the ability, do the fine work, and if you don't have the ability, do the clumsy work. But no matter what, you absolutely cannot do the rough work... Understand?"

Lao Bao looked a little embarrassed: "But in this case... Lao Liu, is it unnecessary for you to bring us two into the group?"

Liu Jiyou laughed loudly when he heard this. "There are ways to do stupid work... My research group can't do fine work or rough work, but it's perfect for stupid work... As the saying goes, a hero needs three helpers. We are all from the same hometown. You can't just sit there and watch me sigh over the one million in the account and the additional two million, right?"

An additional amount of two million?

Their eyes lit up, and they immediately guessed what Liu Jiyou was thinking...

………………

three days later.

In Linyi County, in an office building that had just been cleaned.

Li Ming, the intern who had just been transferred here, looked at the tables with strange shapes in front of him with confusion, and asked the colleague he had just met this morning: "Zhang Bo, what exactly does our new department do?"

Zhang Bo, who looked a little timid, stopped wiping his right hand after hearing this, and then carefully placed the cup he was carrying on the empty computer desk: "I don't know either!"

(End of this chapter)