Rebirth 08: Rise from copycat phones

Chapter 114 Troubled Times
In February, Zhiyun C1 was released. No one thought it was a threat at first. However, as the production capacity of C1 mobile phone was continuously guaranteed, more than million units were sold in May and more than million units were sold in June. The cumulative sales in the first half of the year have exceeded million units. The hardware and value-added services added up to a revenue of more than billion US dollars in the first half of the year. Moreover, Zhiyun's revenue mainly came from May and June. Before that, it was in the stage of climbing production capacity.

Many managers of Nouya nearly had a myocardial infarction after seeing the sales report of Zhiyun C1... This is a high-end smartphone with an average price of more than yuan, and most of the market share is occupied by their high-end smartphones!
Then, Fruit Mobile released the Fruit 3GS in June. Nokia was disappointed after looking at it. This thing was even more exaggerated than Zhiyun C1.

After the release of the Fruit 3GS, it was a hot seller, and the share price of Noya fell all the way...

However, the heavy blows brought by Zhiyun C1 and Fruit 3GS have not yet allowed Nouya to recover.

Damn Zhiyun Technology has released a new phone again, and it’s a so-called flagship phone that’s hyped up to the sky…

After hearing the news, they immediately contacted Zhiyun Technology and expressed their intention to attend the press conference...

In fact, they just want to see Zhiyun Mobile's flagship phone with their own eyes for the first time. They don't want any videos or photos. They want the executives to see it with their own eyes, touch it with their own hands, and experience it in order to judge the degree of threat and make a quick response plan.

They can't go on like this, something must change!

The vice president recalled the conversation with the company's top management not long ago... Everyone was talking about change, but no one knew how to change... Even the company was still debating whether to continue to promote the Symbian system or switch to the Android system, or to use the WM system...

The company is facing such a huge crisis...but there are still endless struggles within the company.

Alas, thinking of this, the vice president couldn't help but sigh in his heart!

What an eventful time!
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The vice president of Nooya fled in embarrassment surrounded by a group of reporters. However, Cook, the COO of Fruit, who was also surrounded by reporters and had briefly presided over the management of Fruit during Steve Jobs' sick leave in the first half of this year, was all smiles!
Answering reporters' questions very kindly!
Unlike the reporters who surrounded the vice president of Noya and asked some ugly questions, the reporters' questions to Cook were kind and even flattering.

The atmosphere was harmonious until a female reporter asked Cook a question.

"Tim, what do you think of Zhiyun Technology and Xu Shenxue?"

Cook glanced at the reporter, who had a Chinese face with the CCT logo printed on it. He immediately smiled and said, "Although we, Fruit and Zhiyun, have extensive competition all over the world, the competition between us is healthy, because only with sufficient competition can we bring better products to people all over the world and help people all over the world enter the mobile Internet era!"

"Personally, I think Zhiyun Technology is a respectable company, and Mr. Xu is also a very good entrepreneur. I can see in him almost all the characteristics that a successful entrepreneur must have."

The reporter from CCT on the other side was so excited that he wanted to ask, "Could you be more specific? What is it about Zhiyun Technology that deserves respect? What are the characteristics of Xu Shenxue's success?"

Cook ignored her and pretended not to hear her, then turned to another ABC reporter to ask questions!
That CCT reporter is so ignorant... Even though he can say things that Chinese people like to hear against his will in order to enter the Chinese market smoothly and to gain favor with the Chinese people... but there are limits to this!

I was just saying something nice out of politeness, and you kept asking me why...you are ignorant.

You have to know that Fruit and Zhiyun are direct competitors. Even if they can still snatch market share from traditional mobile phone manufacturers together now, there is a high probability that they will collide directly in the future...

You still want me to praise you...can you please have some shame!
Although Cook did not give a follow-up reply, some Chinese reporters had already obtained the news they wanted most, and some online media uploaded the news on the spot.

News in brief: The head of a fruit company said that Zhiyun Technology is a company that Americans respect and even admire!

At the Zhiyun press conference, Apple COO Cook said that Apple did not take other mobile phone companies seriously, as they were all just a bunch of old antiques that were eliminated by the times, except for Zhiyun Technology...

He also said that he admired Xu Shenxue very much and that he was the best entrepreneur he had ever met. He said that Xu Shenxue possessed all the excellent qualities to be successful. The success of Xu Shenxue and Zhiyun Technology was not accidental, but inevitable!

In other words, Cook will not appear on these Chinese online media, otherwise it would make people vomit blood... When did I say these words?
But news... is always like this.

Anyway, regardless of whether it is true or not, netizens are very excited to watch it... and they feel great.

Then they all ran to watch the live broadcast of the press conference.

Unlike the last time when there was only text live broadcast reporting, this time Zhiyun Technology allowed multiple media outlets to conduct live broadcast reporting, so many video websites have opened live broadcasts... No fees, no copyright restrictions, free live broadcast and rebroadcast!
Therefore, if netizens want to watch it now, they can easily find the live broadcast of the press conference. ————

In addition to these foreign business tycoons, many domestic business tycoons also came, such as Tencent, which has a strategic partnership with Zhiyun Technology... Its CEO also came in person, and many other CEOs or executives of Internet companies also came.

In addition to the press conference, today's event is actually a rare gathering of global high-tech companies. Even if it is not for Zhiyun mobile phones, it would be good to meet some domestic and foreign business leaders. Who knows, there may be some opportunities for cooperation.

For example, Lei Jun, who also attended the press conference last time, also accepted an interview with reporters and revealed that he had had the opportunity to participate in the financing of Zhiyun Technology before, but unfortunately he was ultimately unable to join, which was a pity.

Then he changed the topic and said, "In fact, I am very optimistic about the smartphone track. At first, I thought it would be great to be able to invest in it, but I found that in the mobile phone industry, it is difficult to invest even if you have money, because people don't want it... The threshold is too high."
As he said this, Lei Jun showed a self-deprecating smile!
“So I thought, why not start my own mobile phone company, so that I can better realize some of my ideas about mobile phones.”

"What is my idea? Actually it's very simple, that is to let more people use better mobile phones."

"Smartphones are still too expensive now. The average income of Chinese people is only about 1,000 to 2,000 yuan, but the cheapest Zhiyun phone costs 2,800 yuan. I heard that the flagship phones released this time are all comparable to Apple phones, and Apple phones are so expensive. The cheapest ones cost more than 5,000 yuan."

"I think that Chinese people can use the same high-performance mobile phones with less money. At least there are no major technical problems. I just want to make a high-performance mobile phone that Chinese people can afford!"

"As for mobile phones, they don't have to be expensive to be good. Using less money to get better performance and having a super high cost performance is the real good."

"Of course, Zhiyun Technology is a very good company, even a great company, and there are many aspects that are worth learning from!"

“I came to the press conference this time to learn!”

"Comparing with Mr. Xu in the future? I dare not... How is it possible? You think too highly of me..."

"Moreover, Mr. Xu is a respectable entrepreneur. As a pioneer in the domestic smartphone industry, his ability is unquestionable. You simply cannot find another entrepreneur like him in China."

"I came here this time to learn from him as well!"

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A large-scale reshuffle involving the entire mobile phone industry is taking place...

The most crucial thing is that it is not the traditional mobile phone manufacturers that are subverting this industry and posing a huge threat to traditional large mobile phone companies such as Nokia and Motorola, but the cross-industry Apple and the startup company Zhiyun Technology.

This has shocked countless observers around the world... This is fucking unreasonable!
Who the hell could have imagined that there was a fruit company that made computers and lost so much money that its mother couldn't even recognize it, and only came back to life with music players, plus a startup company, Zhiyun Technology.

It has completely revolutionized the industry in just half a year... This is even more shocking than when Apple first released its smartphone in 07!
When Apple released the first generation of the iPhone, it was well received but not popular. The sales were not very good, only 1 million units were sold, which was far from its historical status...

Because that thing doesn’t even have 3G, it’s still a 2G phone!

The real sales growth had to wait until the release of the Fruit 3G last year. Since its release till now, it has sold tens of millions of units... It was this thing that enabled Fruit mobile phones to enter the global battlefield and conquer cities everywhere... It was also during this period that Zhiyun mobile phones emerged. The first C1 mobile phone was only on the market for half a year, but it sold over six million units... In May, the monthly sales of Zhiyun C1 exceeded that of the Fruit 3G... However, after entering June, Fruit launched the 3GS, and the Fruit mobile phones, which sold two mobile phones at the same time, took back the throne of monthly sales.

The main reason is that 3GS's market performance is much stronger than 3G and its sales are better.

But in terms of the current sales of a single model, C1 is actually better...it's just that the price of C1 is too low, with an average price of only around three thousand, while the average price of Fruit 3G and 3GS can reach more than four thousand.

Therefore, even though the sales volume of Zhiyun C1 single model is higher, its revenue and profit cannot compare with those of Fruit.

However, this is still a very dazzling result!

(End of this chapter)