Peninsula Entertainment started from Reply 1988

Chapter 339: Ring Clues and Joint Watch Launched
The next day, three o'clock in the afternoon.

Jin Qixuan attended the Gucci show at Milan Fashion Week on time.

A total of 119 fashion looks were showcased in this show.

Among them, the series jointly created by Gucci and Jin Qixuan - Starry Dream, occupies 12 sets.

Design director Michel has made many innovations in Gucci's design style.

The most awesome.

Or maybe he really realized Li Donghui's "genius idea".

——That is, the houndstooth pattern is combined with the cartoon image of a little fox.

On the scarf from the Starry Dream series displayed by the model, an elegant and noble little fox appears against a background cleverly painted with houndstooth.

——A true fusion of retro and modern.

It's not hard to imagine.

This piece is definitely on par with last season's best-selling hoodie.

The show is over.

As usual, Jin Qixuan took photos and checked in with Kering Group boss Henri Pinault and boss’ wife Salma Hayek.

Afterwards, he went backstage to say hello to Michelle and attended the press conference together.

This press conference has nothing to do with Jin Qixuan.

Instead, it was specially prepared by Michelle for the media, aiming to elaborate on the design ideas and concepts of the fashion show that day.

Because media from all over the world want the opportunity to ask questions to this talented designer in order to gain a deeper understanding of his unique artistic perspective and source of creativity.

Therefore, the admission requirements for such high-level press conferences are very strict, and it is difficult for ordinary streaming media to have the opportunity to be invited to attend.

Thanks to Jin Qixuan's face.

Michelle specially invited Choi Bo-yoon, the fashion director from Peninsula Daily.

She is also the first Peninsula reporter to have her name published at Gucci headquarters since Michele took over as Gucci's design director.

After the press conference.

Jin Qixuan even specially treated her to a meal and a chat.

Of course, there is no kindness without reason in the adult world.

Jin Qixuan did this simply because he hoped that he and Li Zhien would officially announce their relationship in the future.

Choi Bao-yoon could help him write more positive news in the Peninsula Daily.

After all, in this Internet age, the power of the media cannot be ignored.

It is necessary to maintain good relations with the uncrowned king.

After staying in Milan for three days, shooting for two magazines and interviewing eight media outlets.

Jin Qixuan then headed to Paris Fashion Week.

As the number of luxury brands she endorses increases.

The Milan show alone can no longer meet Jin Qixuan's schedule needs.

This time he went to Paris, in addition to watching the fashion shows during the fashion week.

The main purpose was to talk to the Zenith brand about the promotion of his co-branded watch.

And shoot promotional posters and videos.

The brand has high hopes for Jin Qixuan's co-branded watches.

They believe that with Jin Qixuan's super high popularity and influence, this watch will definitely be a big seller.

The two sides had an in-depth discussion on publicity matters.

It was decided to carry out all-round promotion through a combination of online and offline methods.

After determining the publicity plan and cooperation details.

Jin Qixuan immediately plunged into the intense filming work.

shooting scene.

The styling team is busy making the final makeup and clothing adjustments for Jin Qixuan.

The theme of the shooting is - bravely pursue dreams, not afraid of difficulties, and keep moving forward.

This is also the value that Zenith wants to convey to consumers through this co-branded watch.

After a while.

Jin Qixuan stood in the center of the studio.

The lighting technician carefully adjusted the angle of the spotlight.

Make sure every beam of light hits him just right, highlighting his silhouette and the details of the watch.

The photographer is behind the lens, constantly adjusting the shooting angle and focal length through the viewfinder.

With everything ready.

The sound of shutter clicks continued to ring out.

A series of beautiful photos were created in this way.

Immediately afterwards, Jin Qixuan started shooting the promotional video.

Different from static photos.

The video required him to show more dynamic charm and emotional expression.

However, advertising shooting is different from filming.

No acting required at all.

The only thing the lens language needs to reflect is fashion and beauty.

This shooting mode is the easiest for Jin Qixuan.

Whether walking, turning around, or smiling, every gesture shows his elegance and handsomeness.

Whether the camera is zooming in or showing a long-range view.

He handles them all with ease.

Soon, the filming was completed successfully.

Jin Qixuan looked at himself in the camera and nodded with satisfaction.

After completing the main work, Jin Qixuan was not in a hurry to leave.

After all, it was my first time in Paris.

At least you have to travel for two days and relax.

The only drawback is that classmate Xiao Li is not around.

However, when he was checking in and taking street photos at various tourist attractions, he would still bring out Xiao Li's photos and include them in the photos.

There is no doubt about the love brain.

End of March.

Zenith Watches officially launched the Jin Qixuan and Zenith co-branded watch on its official INS.

“Feel the present moment, love the present moment.”

"Listen to time and grasp your dreams with @actorJin Qixuan."

“Welcome to the Elite Timeless Series.”

Below the tweet are a series of eye-catching photos and videos taken by Jin Qixuan.

This watch instantly attracted countless eyeballs with its unique design and exquisite craftsmanship.

Titanium case, pure ceramic bezel, three-color Super-LumiNova super luminous coating, El Primero high-frequency automatic winding movement.

Especially the signature of Jin Qixuan on the dial, which attracts many fans.

For a time, there was a heated response on social media.

[This co-branded watch by Jin Qixuan is so cool, you must buy it! ]

[High-end luxury brands compete fiercely for the "Xuan" brand. You have it, he has it, and I have it too! ]

【The pressure is on SK-11. 】

【SK-11: ? ? ? 】

[No, shouldn’t the pressure be on Bulgari? How can cosmetics be co-branded? ]

[Is Jin Qixuan's mask for the same face shape not acceptable? 】

【6】

【Hahahahaha】

[However, speaking of Bulgari, why haven’t I seen the ring on his middle finger? Is it a new product that has not been released? ]

[IU seems to be wearing the same style at the concert. 】

[No way, no way? ]

……

Following the speculation and discussion of netizens.

The topic gradually deviated from the co-branded watches.

The mysterious ring on Jin Qixuan's finger quickly became a hot topic.

Fans began digging through photos and details of Lee Ji-eun's public appearances from her 10th anniversary Asia tour.

Trying to find more clues about this suspected couple's rings.

The discussion on social media continues to heat up.

Hashtags such as #Kim Ki-hyun's ring#, #IU, Kim Ki-hyun's couple ring#, etc. quickly topped the hot search list.

In this wave of public opinion, fans of Kim Ki-hyeon and Lee Ji-eun were divided into several camps.

Some fans firmly believed that this was the confirmation of their relationship. They excitedly discussed the sweet details of the two on social media and even began to imagine what their future wedding would be like.

Another group of fans were skeptical.

They believe that this is just a coincidence or a brand's marketing strategy, and call on everyone to treat it rationally and wait for the official statement from the parties involved.

There are also some fans who choose to remain neutral, neither speculating nor expecting.

Of course, there are also many rational fans among them.

We urge everyone to pay more attention to IU’s music and Kim Ki-hyun’s new works.

Don't speculate too much about their personal lives.

If you really can't help it, go watch the MV of "BBIBBI".

Look at how IU is being so indifferent to you.

……

However, in such an atmosphere of public opinion.

The agencies of both Kim Ki-hyun and Lee Ji-eun chose to remain silent.

They did not immediately respond to the outside world, nor did they deny or confirm any news.

This silence has instead increased the curiosity of the outside world and made the ring incident even more confusing.

However, despite netizens' enthusiasm for discussing "couple rings".

But it does not affect the sales of Jin Qixuan co-branded watches at all.

The watch is priced at 3000 million won.

In the pre-sale stage alone, it set an astonishing sales record.

And after being hotly discussed and sought after by fashion bloggers and consumers around the world.

This watch has become a hot commodity in the market.

On the day of the official launch, it triggered a buying frenzy around the world and was sold out in the Peninsula region.

According to official statistics from Zenith.

The sales of this co-branded watch within one day of its release were more than what it normally would have sold in a month.

The sales amount for one day reached 8000 million US dollars!

You know, nowadays everyone uses their mobile phones to check the time.

In fact, for ordinary people, watches have become something that can be ignored.

This joint product was sold out and even had to be shipped globally.

This is the first time in the watch industry in nearly 100 years!
This also caused the "Jin Qixuan Effect" to completely shock the entire Italian luxury goods circle!
He let these brand bosses know what "top-tier flow" means!
Of course, there were also many doubts at this time.

Some people may think that these data are all fake.

But the news that came afterwards dispelled everyone's doubts.

The Zenith brand held an offline exhibition at Lotte Mart in Myeongdong.

The traffic volume of this exhibition occupied the forefront of the entire commercial area, and the offline purchasing power was also very strong.

This was late that night.

Julien Tornare, CEO of the Zenith watch brand, talked about the reasons why Jin Qixuan became the brand spokesperson on INS.

And personally share the spokesperson’s story with consumers online.

He even knew all about Jin Qixuan's participation in the Disabled Persons' Federation's stage plays and donations to charity.
-
Jin Qixuan's ability to sell products and his good character have once again become popular.

His schedule is still fully scheduled.

Not only is she busy attending various fashion events, but she also has to participate in various advertising shoots and brand endorsement activities.

Kia Motors' contract expires in May this year.

After the expiration, Jin Qixuan will not renew the contract and prepare to switch to Audi.

Speaking of which, the Kia brand has been quite good to Jin Qixuan.

Whether it is movie promotion, free nanny cars, movie start support cars, birthday wishes, etc., we have everything.

It’s a pity that the brand has never been able to enter the high-end car market.

I can’t quite keep up with Jin Qixuan’s pace.

The most important thing is that the endorsement fee is half as low as that given by Audi.

Just take Jin Qixuan’s recent record of Zenith co-branded watches achieving sales of US$8000 million a day.

He is definitely worthy of the 20 billion yuan per year endorsement fee Audi gives him.

4 month 11 day.

The Cannes Organizing Committee announced the shortlist of this year's works on its official website.

There are currently 16 films shortlisted for the main competition unit, and more will be added later.

"Parasite" directed by Bong Joon-ho is on the list.

Another film starring Jin Qixuan, "The Evil", was shortlisted for the midnight screening unit.

This year, Peninsula only presented these two films at the 72nd Cannes Film Festival.

Moreover, Jin Qixuan also starred in both.

Last month, he became famous for his ability to sell goods.

This month, the news that her film was shortlisted for Cannes once again made headlines.

Jin Qixuan's name has once again become a hot topic in the global entertainment pages.

His fans were ecstatic and left messages of congratulations on various social media platforms.

[Wow, congratulations! 】

[Attending Cannes with works for three consecutive years, unprecedented! ]

[My Xuan is truly a hexagonal warrior, from his film achievements to his fashion resources, he is awesome in all aspects! ]

【What a top artist! 】

[I heard from my friends in Europe that Jin Qixuan is very popular there. ]

[Our Qixuan has a great figure and is handsome, so it is normal for him to be loved by the whole world~]

[Actors who can be successful in the West are really amazing, the pride of Korean entertainment! ]

[Indeed, there are not many Asian actors who can shine on the international stage, and Jin Qixuan is undoubtedly one of the best. ]

[His acting skills are also first-rate, and he can handle both commercial and art films with ease. ]

[Looking forward to the performance of "Parasite" and "The Evil Dead" in Cannes, I hope the Golden Emperor can surprise us again! ]

……

Amid the praises on the Internet, Jin Qixuan received a rather embarrassing message.

"The Evil Dead" is scheduled to be released on May 5th.

"Parasite" is scheduled to be released on May 5th.

Jin Qixuan felt mixed emotions after learning about the conflicting release dates of the two films.

On the one hand, he is proud that his work can be released at the same time.

On the other hand, he was also worried that this self-competition would affect the box office and reputation of the two films.

After all, audiences have limited choices, and works released in the same period tend to divert audiences from each other.

The most important thing is that the box office of "The Evil Dead" will definitely not be able to compete with "Parasite".

It has nothing to do with famous directors or big names.

The main reason is that the movie "The Evil Dead" is banned in the Peninsula for 19+ movies.

Because it contains a lot of bloody and violent scenes, which are not suitable for teenagers to watch.

You should know that there is an age limit for watching movies in the cinemas on the peninsula.

If a film is rated as 15+ or 19+, it will lose a large number of viewers.

"Parasite" is suitable for all ages and can be watched by people of all ages.

Therefore, the box office of "The Evil Dead" is destined not to be high in the peninsula.

However, compared to Jin Qixuan's worries.

Bong Joon-ho was much happier.

Although "Parasite" has commercial elements.

But it still has more attributes of an art film.

Art films have always been critically acclaimed but not commercially successful.

The reason why Jin Qixuan was invited to perform in the film is because of his box office appeal among young people.

And "The Evil Dead" will definitely be released.

Bong Joon-ho realized that the person who would carry the sedan chair for "Parasite" had arrived!
The works of the same actor often have a cascading effect.

By then, the audience who go to see "The Evil Dead" first will definitely go to see "Parasite" as well.

Once the word-of-mouth of "Parasite" spreads, it can also feed back the box office of "The Evil Dead".

It can be said that this is a win-win situation!
So, when the co-distribution company of "The Villain" didn't know what was happening.

CJ Entertainment, the producer of "Parasite", took the lead in warming up the two movies.

They began to post topics about the simultaneous release of Jin Qixuan's two works on major social media and film forums.

They also bought a large number of water armies and marketing accounts to spread the news.

This wave of operations by CJ Entertainment directly set the Internet on fire.

(End of this chapter)