Rebirth: I'm filming extra scenes on the set
Chapter 262: Damn, even the box office isn’t that crazy.
Chapter 262: Damn, even the box office isn’t that crazy.
7000 million a day.
Look at this number.
Countless movie fans were stunned.
Think about it, some movies have been released for a month, and a lot of them have not yet broken the 7000 million yuan box office.
Take a look now.
The data from other movies after just one day of release exceeded 7000 million.
"This will require all the seats in cinemas across the country to be filled."
"It shouldn't be that bad, but it's almost there."
“I don’t know about other places, but in our small county, as long as it’s the movie ‘Aftershock’, there will be no full seats.”
of course.
This is even more shocking for people in the industry.
"Brothers, what kind of achievement is 7000 million a day?"
"Don't ask me, I'm a little confused now."
"Me too. I never dreamed of making such a record."
Movies are not that easy to make.
I don’t know how many well-known directors have failed at the box office.
But sometimes the film market keeps stimulating you.
Do you think that if your box office can’t break 100 million, others can’t break 100 million either?
Do you think that if no one watches the films you make, no one will watch other people’s films either?
"I suddenly felt like I didn't know how to shoot a film."
"Me too. I have to go back to school and retake four years of undergraduate directing courses."
"What the hell? Chen Cheng majored in acting in undergraduate studies and switched to directing in graduate school."
A group of industry insiders discussed this from time to time.
In these discussions.
Some were shocked.
There is envy.
There are also those who are jealous.
There are also lonely ones.
What gave them some comfort was that
The box office on the second day of "Aftershock" dropped significantly, to only 5000 million.
On the third day it dropped to 4000 million.
But after the third day.
The fourth day, the fifth day, the sixth day, the seventh day...the box office on that day remained firmly above 4000 million.
A week is over.
The box office of Aftershock reached 3.5 million in its first week.
Such a number.
If it were a year ago, he would still be the box office champion of that year.
One year later.
He's just the box office numbers he generates in a week.
……
"Brother, our Aftershock made 3.5 million in box office in one week?"
"Yes."
"We are about to publish it."
"Yes, brother, we are going to send it, we are going to send it."
"Well, please invite Chen Cheng quickly. I want to thank him in person."
……
"Director Han and Chen Cheng's Aftershock grossed 3.5 million yuan in one week."
"Yes."
"Damn, are they boosting the box office?"
"Calm down. I had the same idea as you at first, but... I was thinking that box office sales wouldn't be that scary."
"Indeed, no one would have the guts to achieve such box office success."
"That's right. I was so scared that I almost had a heart attack. Fortunately, after a careful check, I found that there was no problem of inflating the box office."
"Hahaha, Old Man Han, it looks like you're going to get promoted again."
"No matter what position you get promoted, just don't let them force you to take a back seat."
"I guess, with Chen Cheng's achievements, they won't dare to say a word in the future."
……
but.
These days, Chen Cheng has not been completely focused on the box office.
Although the popularity of "Aftershock" did exceed Chen Cheng's expectations.
But there's this thing called box office.
It was a bit stimulating during that period, but after calming down, I didn't feel much anymore.
Chen Cheng wanted to meet Wang Jianlin.
"Director Chen, what brings you to Wanda?"
"Mr. Wang, you are the breadwinner for us filmmakers. I came here specially to visit you."
"What do you mean by breadwinners? You filmmakers are our breadwinners."
When Chen Cheng visited Wang Jianlin, he did not ask Wang Jianlin to schedule more films for him.
Now "Aftershock" is so popular that there is no need for Chen Cheng to make any special remarks.
Chen Cheng came for the scalpers.
Yes.
Working in the film industry is depressing, but scalpers are also considered part of the industry.
but.
For moviegoers, these scalpers really hinder their enjoyment of the movie.
Maybe from a filmmaker's perspective.
Scalpers simply mark up the ticket prices and sell them to consumers, and it has nothing to do with the filmmakers.
But if scalpers continue like this, in the end, it will also affect the film market.
When Chen Cheng and Wang Jianlin were discussing the topic of scalping, Wang Jianlin sighed and said, "Chen Cheng, this is difficult."
"Boss Wang, can't you fight me?"
“Right now, it’s difficult.”
Wang Jianlin said: "In fact, we hate scalpers more than you do. However, you also know that scalpers are not in one place, they are everywhere in the country. We have thousands of cinemas across the country, and the cinemas are also managed by people in different regions. We have established many policies to combat scalpers, but they are implemented by specific people. When there is profit, these scalpers will often appear continuously."
"We have cracked down on scalpers several times. When we were strict, there were fewer scalpers. Once we relaxed our measures, there were more scalpers. Until now, no matter whether we are strict or relaxed, we still cannot get rid of scalpers."
Chen Cheng said: "Why not strictly follow the real-name system?"
"The real-name system is useless. They will use a series of ID cards to forge it."
We had a detailed chat.
Chen Cheng was a little troubled. It was really not an easy task to eliminate all the scalpers.
But after all, he was Wang Jianlin, so he added, "It's not like there is no solution at all."
Mr. Wang, you said, "If everyone buys tickets online, scalpers will have no room to survive."
This said.
Chen Cheng thought of Maoyan Movies in his previous life.
But Wang Jianlin said, "Unfortunately, our ticket booking system has been developed a long time ago, but few people use it."
"Boss Wang, now that you mentioned that, I have an idea."
"any solution?"
"I'll tell you then."
……
Leaving Wanda Cinema.
Chen Cheng went to Meituan.com.
Yes.
Meituan.com is the predecessor of Meituan Waimai.
For now, Meituan.com does not have a food delivery business. It only has a group buying business, or it is called a group purchasing website.
It is a bit like Dianping.com, where everyone buys together and uses a relatively low price to attract more people to the physical store.
Wang Xing is the head of Meituan.com.
However, at that time, Meituan.com was not the number one in the industry.
This summer, there are more than 5000 group buying websites in China.
Along with Meituan, there are also Lashou.com, Dianping.com, Wowotuan... and a lot of others.
Meituan is not so prominent among them.
"Mr. Wang, Director Chen Cheng wants to see you?"
"Director Chen Cheng?"
CEO's office.
Wang Xing was very surprised. He didn't know why Chen Cheng came to him.
Although he knew that Chen Cheng was a top director in the country.
but.
Chen Cheng has nothing to do with him.
One is in the film industry.
One is working in the Internet industry.
If everyone knew each other before, this would be easy.
But no one knows him.
Suddenly, Chen Cheng showed up.
But after all, Chen Cheng is a well-known director, and Wang Xing was very curious about what Chen Cheng asked him to do.
But he still received Chen Cheng warmly.
"What a distinguished guest you are, Director Chen. I have always wanted to watch your recently released film, Aftershock, but I never had the time."
Wang Xing greeted Chen Cheng enthusiastically.
Chen Cheng laughed and said, "For a big CEO like Mr. Wang, watching a movie is probably a waste of time."
"No, your movie contains a lot of life lessons, which can also inspire those of us working in the Internet industry."
"for example."
"Cough cough..."
Wang Xing felt a little embarrassed.
It's just a polite remark, why do you take it so seriously?
But Wang Xing is a smart guy after all, and he said: "For example, your movie "Chinese Partners" was of great help to me."
Chen Cheng smiled and said, "Okay, Mr. Wang, let's not be polite. Actually, I'm here to talk to you today because I have a business that I want your help with."
"What business?"
“I want to start a movie ticket booking website.”
"Isn't this already there?"
"Yes, but now many movie ticket booking websites are independent of each other. For example, Wanda is only responsible for Wanda's cinemas, and Guangguang is only responsible for Guangguang's. These cinemas are not connected, which is a bit troublesome. I want to make a website where no matter whether it is Wanda or Guangguang... as long as you enter our website, we can buy movie tickets." "This idea is good. But... Director Chen, we are a group buying website. I think we can find those software developers for the business you mentioned."
"Mr. Wang, you are right. However, I consulted some industry insiders. They said that this website is quite complicated. It is not just a ticket booking business. At the same time, it also has to take into account the ticket booking systems of all other cinema websites, which means it needs their databases."
"Yes."
Wang Xing also nodded: "Although the ticket booking website may seem like a small business, it is not that easy to cover the whole country."
"How much do you think it will cost?"
"Development is easy. A few million dollars is enough to develop this system, at most 1000 million. But maintenance and operation also require a lot of money. The most critical thing is promotion."
When it comes to promotion, Wang Xing is also in a headache: "Director Chen, look at our Meituan.com. It may look small, but promotion is a life-threatening process. We have raised funds twice, invested 1 million yuan, and there is still no big bubble."
"I have used your Meituan."
Chen Cheng smiled and said, "It's very useful, and sometimes you can get some benefits."
"Hahaha, Director Chen, you also have such a hobby."
“This is the benefit you give to users.”
"really."
Wang Xing nodded and said, "In the early stage of promotion, we spent a lot of money to acquire customers. We calculated that our customer acquisition cost was more than 40 yuan."
"What if we add our ticket booking system?"
"Book a ticket?"
Wang Xing didn't know what Chen Cheng meant for a moment: "Director Chen, what do you mean?"
"I mean, if our ticket booking business appears on your Meituan website, what kind of changes will it bring?"
"I……"
Wang Xing touched his chin.
He hadn't thought about this question before.
can.
When Chen Cheng mentioned this issue, Wang Xing was stunned.
Subsequently.
He was completely absorbed in this one question.
Chen Cheng did not disturb Wang Xing.
Ten minutes later.
Wang Xing suddenly shouted, "Director Chen, I understand. I understand."
Wang Xing said excitedly: "We have done statistics before. Users who buy movie tickets online have a very high repurchase frequency. Almost as long as they buy once, they will continue to buy again. If we launch the movie ticket booking service on our group buying website, then we will not only meet the ticket booking needs of these users, but we can also grasp their consumption data and eventually convert it to our group buying website."
"Director Chen, you are such a genius."
"Director Chen, why are you still making movies? Otherwise, how about you work in the Internet industry?"
It can be said.
When such an idea comes up.
Wang Xing was extremely excited.
Such an idea.
Wang Xing knows.
As long as they combine group buying with ticket booking.
Then.
The Thousand Regiments War was about to end.
Their Meituan can definitely become the leader in this industry with its movie ticket booking system.
"Mr. Wang, I only know how to make movies. I really don't understand anything about the Internet."
Chen Cheng really didn't understand.
The reason for proposing this idea is simply the route taken by Meituan in its previous life.
He can only provide some ideas.
As for why you want to cooperate with Meituan.
This is also why the ticket booking system cannot be launched independently.
The cost of promotion alone is too high.
One is that Chen Cheng does not have the capital.
The other Chen Cheng doesn't have the time either.
There is another thing that Chen Cheng really doesn’t understand.
If you ask him to talk nonsense, he can.
If he really were to promote the product, the company would be doomed.
"Director Chen is modest."
Wang Xing slowed down.
I continued to think about the feasibility of such an idea.
Some deduction.
Once again, make sure it's ok.
Wang Xing excitedly asked, "Director Chen, when will your ticket booking system be launched?"
Chen Cheng was delighted and said, "Isn't this why I came to you for help?"
"what?"
Wang Xing slapped his head and said, "Damn it. Mr. Chen, no problem, absolutely no problem. I will help you build this system. Not only will I help you build it, but we will also sign a strategic cooperation contract later. Don't worry, I won't own any of your ticket booking system. I only want my Meituan.com. At the same time, we will also help you build this ticket booking system completely free of charge."
"no problem."
……
After reaching an agreement with Wang Xing, Chen Cheng went to Wanda again.
Yes.
Such a ticket booking system is not something you can just do.
He also needs to reach cooperation with major theater companies.
If the major cinema companies don't share data with you and don't connect to your system, it's useless for you to build a system that covers the whole country.
Everything went smoothly.
Chen Cheng joined forces with Wanda and Light Media, and reached cooperation with a number of cinema chain companies across the country.
And established [Maoyan Movie] Ticket Purchasing Co., Ltd.
inside.
Chen Cheng owns 20 points of shares and is the largest shareholder.
Chen Cheng will hand over the specific operations of the company to professional managers later.
As for what some people say.
Why Chen Cheng doesn't hold 100% of the shares.
Chen Cheng thought so too.
But how is this possible?
Chen Cheng is just a director.
How could the various cinema companies give you their data and resources for no reason?
If they don't have a stake, they won't connect to your system.
Like the cat's eye in the previous life.
His shareholders include Penguin, Guangxian, Alibaba... and other capital and cinema companies with resources.
This is because each of them has certain resources.
Even if Wang Xing of Meituan wanted to run it alone, it would be impossible for him.
He also needs to unite a number of theater companies.
Including, he must also unite with Chen Cheng.
If you want to get rid of Chen Cheng.
As it is now.
Chen Cheng could directly announce that their "Aftershock" does not support your ticket booking system.
That's business, not movies.
……
"Chen Cheng, what are you doing recently? I heard you're working in the Internet industry?"
Xu Ke called Chen Cheng.
Chen Cheng said depressedly: "Don't mention it, the Internet is too difficult to deal with. Fortunately, I have handed over the work at hand to other people these days."
Yes.
Although Chen Cheng didn't want to engage in Internet business.
But because the company has just been established, the new business is still in its early stages.
Chen Cheng wanted to be a hands-off boss, but he had no choice but to stay in the company for several days.
Fortunately, a professional manager was hired through a headhunter, and Chen Cheng was able to withdraw his support.
otherwise.
Chen Cheng doesn’t even know whether he is working in the film industry or the Internet industry.
“Haha, how is it, is the Internet easy to use?”
“It’s much more complicated than the movie.”
This is the truth.
Chen Cheng thinks.
Movies are about scripts, performances, shots, editing... and that's all.
Moreover, Chen Cheng can make decisions and control everything here without having to consider others.
All he has to do is film his own ideas, his own creativity, and what he wants to show others, that's all.
But the Internet involves too many things.
There are a lot of problems to deal with just the ticket purchasing system.
What is coordinated here.
Promote there.
What's operating here?
This made Chen Cheng very confused.
Interlaced like mountains.
If you are not in this industry, you can't make a living in this field.
Fortunately, Chen Cheng is smart and knows his own abilities.
He made use of his previous life's vision to gain some benefits for himself.
In the future, there will be [Maoyan Movie].
Even if Chen Cheng stops making movies, he should not have to worry about food.
of course.
That's just talk.
If he didn't make a movie, Chen Cheng didn't know what to do.
You can't just live a life with a birdcage in your hand and a bunch of lackeys following you.
The most important thing is.
With the existence of Maoyan Movies.
Chen Cheng may be the number one figure in Chinese film in the future.
(End of this chapter)
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