Damn it, I'm in the garbage book I wrote

Chapter 38 Buying a coffin and returning a pearl
What followed was the crushing of modern marketing knowledge. The tea and porcelain jars were filled one after another, and the first batch of goods arrived in Hongdu along the waterway.

The Tang family did not have much power in the south, but they had huge assets. They arranged it as Xia Lin said. They first sent a batch of tea to local celebrities, great scholars, and talented people. Then they separated the best of the best and sent some to officials at all levels, from Prince Teng and the governor to the people who worked at the lower levels.

Tea is not rare. The area stretching from Wuyi Mountain to Lushan Mountain is all tea-producing. However, these porcelain jars are so attractive that people can't let them go. Even these tea jars with various shapes and styles have become the playthings of local celebrities.

Round, bright and white, it represents a kind of cutting-edge and luxury in this era. After about half a month of fermentation, this Tang family tea has already gained quite a reputation in Hongdu.

Then, something called "billboards" began to appear in high-end restaurants, brothels, and some elegant places throughout Hongdu. On the billboards were paintings of ladies painted with a brush. The painting showed a woman in palace dress carefully dividing and brewing tea, and on the table was a jar of Tang family tea.

And on this "billboard" it is written in huge fonts "Tangjia Tea, the choice of celebrities. Below it is a line of poetry by Lu Kai, a poet of the Northern and Southern Dynasties - Jiangnan has nothing, but to add a branch of spring."

The status of this place was raised immediately, and tasting the flavors of spring in autumn suddenly became the first choice of celebrities in this famous capital, and it became a new trend after drinking, writing poetry, playing the piano, watching the rain and appreciating the snow.

Taste spring.

That’s right, because of an advertisement, the once popular tea-fighting is now being enjoyed by refined people. If you meet a friend wearing a folding fan and long gown on the road, he will probably ask: “Brother X, do you want to go to taste the spring together?”

It just so happens that the word "Changchun" is homophonic with "Changchun", which implies happiness and is naturally more popular.

However, this is not a real spring tasting. Generally, those celebrities and elegant people invite three or five good friends to their homes or pavilions outside, enjoy the autumn rain or the autumn wind, watch the gurgling stream or the rushing Ganjiang River, and then tell the maid to take out a small red clay stove to boil a pot of water. The host will then take out a can of Tang family tea, carefully scoop out the tea leaves with a bamboo spoon and put them into the teapot. While waiting for the water to boil, they chat with close friends.

In a few words, they will talk about tea and then porcelain. After all, it is the first time that painting appears on porcelain. The paintings are not ordinary patterns on pottery, but flowers, birds, fish, insects, ladies and landscapes. Most of them are beautiful. Some jars even have a story to tell. One jar cannot tell the whole story. It needs three, four, five, six or seven jars together to make a complete article.

Because of this, naturally, some people started collecting these tea cans. This madness and obsession is just like elementary school students collecting Water Margin cards in instant noodles 1,500 to 1,600 years later.

Since there are people collecting them, there are naturally people reselling them. The ceramic jars themselves are very exquisite. Generally, there are calligraphy and paintings on the bottle, and the bottom will be inscribed with "Xinping Township Made". These second-hand dealers usually use various means to collect porcelain jars, and if they are a set, they will keep it.

In just one month, Xia Lin achieved a miracle in marketing history more than a thousand years ahead of schedule. The most expensive set of his porcelain jars was the Chronicles of the Eastern Zhou Dynasty. The seventy-two jars in the set represented the seventy-two disciples of Confucius, and the price of this set was driven up to 17 taels on the black market in Hongdu.

You heard it right, it’s 170,000 taels.

You should know that the total value of the tea that Miss Tang brought back was only 70,000 taels, but the set of porcelain jars here was worth 170,000 taels. It was eventually bought by a local wealthy man in Hongdu and then donated to Governor Guo.

This may seem exaggerated, but it is not. You should know that this was all done under Xia Lin's secret operation. First of all, there is only one set of this set of Records of the Warring States Period, and it will never be reproduced again. The picture above was drawn by Lao Zhang himself, and the colors were carefully selected by Xia Lin from thousands of minerals, and they are the best of the best.

Then, it was so fine that all the lines on it would be re-fired with gold and water after firing. A set of cups was fired for 3,720 pieces, but only 200 pieces were formed, and only one set could be made. The manpower, material resources and energy alone were already a treasure, but Xia Lin just let Miss Tang sell this set, which was worth a million gold and could be used as a tribute, with tea.

This is marketing.

As expected, when this set of sky-high priced tea cans came out, the whole Hongdu and even some surrounding areas went crazy. The stock of Tangjia Tea was sold out overnight, and the orders were placed until this year's Chinese New Year. At fifty taels a can, people did not bargain at all, and some even offered three,000 or five,000 cans.

Even Miss Tang herself found it unbelievable that this tea that cost 70,000 taels of silver earned her 630,000 taels of silver in an instant, and she didn't even need to negotiate with anyone. Those buyers started asking around like crazy to find out where they could buy this Tang family tea.

Even now, Tangjia tea has become one of the hard currencies in some black markets. Of course, what they want is not tea, but the jars that the tea leaves are stored in. These jars are of course divided into different grades, but even the lowest grade ones are worth a staggering 120 taels on the black market.

High-quality ones, such as "Peacock Spreading its Tail" or "Birds Paying Homage to the Phoenix", can even be sold for tens of thousands of taels when they are popular. The premium is jaw-dropping.

Because of this, many people began to come to Xinping Township to investigate, but this was actually something Xia Lin had expected. He asked the local villagers to set up a cordon outside the workshop and forbid anyone to enter.

You have to know that this workshop is a small collective industry, which is shared by the township and villagers. It is a goose that lays golden eggs. If anyone tries to spy on it, the villagers will really fight to the death.

Therefore, the only thing that those outsiders who came to explore could see was the billowing smoke from the workshops along the river and the oxcarts that pulled mud back and forth every day. Some people were unwilling to give up and wanted to find out the truth, so they simply stayed in Xinping Township. As more people stayed, simple supporting facilities quickly appeared here, similar to the accommodation model of a homestay. It was obviously more than a month now, but Miss Tang still didn't leave. It was not because she couldn't bear to leave Xia Lin, but because she couldn't bear to leave the money. She really learned a lot from Xia Lin these days. Although she knew that she had to keep a distance from a boy who was not related to her, this was not work... The two of them were now almost together except when they slept.

"Now Tangjia Tea and Xinping Porcelain have been deeply tied together. The next step is to promote it nationwide."

"But this tea is so expensive, not everyone can afford it." Miss Tang's eyes were full of confusion: "What should I do?"

"It's easy, we can just release another series."

Xia Lin smiled and took out a very simple porcelain jar from the box. It was one-third smaller than the popular porcelain now, with simple pictures and texts, and the quality of the porcelain was also inferior. He placed the jar in front of Miss Tang: "Miss Tang, come here and take a closer look."

Miss Tang really moved closer as she was told. God can see that Tang Wanqiu definitely had no intention of seducing anyone, but she was plump and charming, a typical mature sister. The moment she moved closer, Xiao Xia couldn't help but smell it.

It's a little vulgar, but I really can't help it.

"This porcelain jar... doesn't seem to be that delicate, and the pattern is much simpler."

Xia Lin nodded: "Yes, this is called a substitute. This jar sells for ten taels, so you can just put some inferior goods in it."

After he finished speaking, he suddenly laughed: "Ms. Tang, don't you think this person is weird? Obviously everyone is naked when they come here, but halfway through they have to classify them into different levels, as if they would not be comfortable if they don't classify them. It's obviously the same thing, but with a different packaging, the value is different. It's sad."

Miss Tang chuckled and slowly straightened up: "This is the way the world is."

"It's not the way the world is." Xia Lin sighed, "It's human nature. By the way, Miss Tang, come and take another look."

At this moment, Tang Wanqiu looked at Xia Lin with a strange look and lowered her head to look at her chest, but Xia Lin did not see her look, but took out another thing from the box: "This is the ultimate form of our porcelain tea gift."

Tang Wanqiu moved closer again and was obviously much more careful, fearing that she would reveal some flesh that should not be revealed. This time Xia Lin saw it and was somewhat amused, but he did not say anything. After all, she was wrapped so tightly, so what could be seen?

Xia Lin is a person who can smell things.

The box in his hand was a rectangular porcelain box placed in a brocade box. The lid and bottom were push-pull, which also ensured the sealing. The shape of the box even looked like a coffin, but this coffin was gorgeous, with many colorful figures on it, which could only be described as magnificent.

"Rise the coffin and get rich." Xia Lin knocked on the box: "The figures on it are the Twelve Beauties of the Red Mansion."

"The Twelve Beauties of the Red Chamber? What are they?"

Xia Lin laughed: "Miss, please look at the other side of the box."

Tang Wanqiu put the porcelain box aside and saw small words written on the beautiful porcelain. She read softly: "Baoyu experienced love for the first time."

After reading this, I looked back at the pattern on the box, which turned out to be a series of exquisite erotic paintings. Even if Tang Wanqiu was strong, she was just an inexperienced young woman, after all, she was also a girl of eighteen or nineteen, and she would have wild thoughts in the dead of night. Now seeing this lifelike erotic painting, she was caught off guard and blushed.

She was naturally fair, the kind of fair skin that would not get tanned even by the sun. Now that her face was red, she looked like a drunk Guan Gong or a steamed shrimp, and she looked extremely adorable.

"You..." Tang Wanqiu rolled her eyes at Xia Lin in anger and amusement: "Did you do it on purpose?"

(End of this chapter)