Our Rise Era

Chapter 191 was strangled by Zhang Yang!
"Why……"

"Tell them again..."

"We are really in a hurry. We have no money now. We are going bankrupt. We..."

"I beg you!"

"We are now at a dead end!"

"..."

The pace of time is too fast!

It was so fast that no one could react.

and……

A speck of dust from the times is like a mountain when it falls on everyone's shoulders.

Pengcheng.

【Xiaomi2】Mobile phones are growing wildly under the witness of countless people.

however……

The once glorious copycat mobile phone market has fallen into an unprecedented collapse.

Everyone thought that the financial crisis in 08 was the most difficult month for the entire Chinese low-end mobile phone industry.

But no one expected that the second half of 09 would be almost devastating for China's low-end mobile phone industry!

8 month 3 day.

A large number of Chinese copycat mobile phone companies, led by Lupinwei, traveled to Taiwan and held a two-day negotiation with the [R&D Department].

They lowered their posture to a very low level, almost begging...

Their copycat phone brand paid a large sum of money for copyright infringement, and almost all of their factories were closed down due to [copyright crackdowns].

However, the large number of components and [MTK] systems they purchased from the [Taiwan Island] R&D Department are still filling up the warehouse...

In order to survive and sell these things, they worked hard to reassemble them and make them up to market standards.

however……

With the rise of [Wheat 2], these things have been difficult to sell. What's even more despairing is that their second half procurement contract with [R&D Department] is still...

This means that they will have to purchase systems and spare parts for the R&D Department according to the lowest standards every month for the next three months.

This is undoubtedly adding insult to injury!
Two days later, Lu Bangwei left Taiwan with the mobile phone manufacturer.

What made them despair was that the other party reluctantly terminated the cooperation with the [MTK] system, but did not accept any returns in the previously signed contract.

That means they have to afford to buy components three months in advance.

Looking at the piles of stuff in the warehouse, Lu Bangwei felt like he was finished!
There is only one road standing before them!

That is……

Bankrupt!

..........................................

"What should we do with these goods?"

"Sell it cheaply, no one wants it?"

"Our current mobile phones are sold at 200 yuan each and no one wants them! Even if we meet the standards..."

“It’s electronic waste!”

"..."

The morning of November 8.

After Lu Bangwei closed all his last factories.

Sitting quietly in the warehouse.

Looking at the piles of phone cases.

He closed his eyes in despair.

A few months ago, he wanted to get rich overnight with these products.

A few months later, all the money earned was lost, and the company even owed nearly 10 million yuan in foreign debt...

He looked at the speakers, cameras and other spare parts...

These speakers and cameras were once his most precious things.

However, now it is just like garbage, placed in the corner.

"Forget it! Sell it at a loss. What's 100 yuan for a phone?"

"The key issue is not the price, but the fact that the entire Chinese market has lost trust in us. No one will buy our products even if we sell them to them..."

"..."

"Boss Lu, we are not Zhang Yang. We don't have the ability to turn the tide. We don't have a team. We are nothing now..."

"..."

These words brought Lu Bangwei to his lowest point, and he completely accepted the reality.

He waved his hand and sent the marketing manager away. He walked to the window and felt the wind blowing from afar. At this moment, he even had the idea of ​​jumping down.

however……

At this moment, his cell phone rang.

He answered the phone.

"Hello there!"

"Hello, you are……"

"I'm Zhang Yang, you're Lu Bangwei, President Lu?"

"Yes, Mr. Zhang, you..."

"Want to survive?"

"..."

On the other end of the phone, Zhang Yang suddenly asked this question.

Lupin's eyes widened.

Then: "Mr. Zhang, you, you mean..."

"If you want to survive, come to my company and join our Lion Group in Africa!"

"what?"

"I heard that you took a group of people to Taiwan a while ago to discuss contract issues with Mr. Guo from the [R&D Department]. Is that what you meant?"

"Yes!"

"You and them, bring your product information and inspection certificates, and come to me! I'll help you find sales channels, I'll help you build your brand, I'll let you survive and live better, and follow the formal process, but from now on, everything about you will be under my control, do you have any objections?" "No, no, no!"

"Okay, that's it. I'll wait for you at [Wheat Technology]."

"..."

After answering the phone, he was stunned, and then his eyes widened!
..........................................

Samsung mobile phone.

Released in South Korea, and then officially launched in China...

It usually takes about 15 days.

These 15 days are the sales period for the Korean market, and also the stocking and fermentation period for the Chinese market!
In July, [Samsung I7] was wildly popular in the Korean market. In just half a month, nearly 750 units were sold. This is another major breakthrough for [Samsung] in the high-end mobile phone market!

After all, South Korea’s population is only 40 million!

Hot sale in Korea...

This naturally gives Samsung's top management great confidence!
Even Jin Zhenming, the person in charge of [Samsung I750], patted his chest in front of the leader and guaranteed that [Samsung I750] could sell tens of millions of units in China, establishing the title of [King of Smartphones]!

however……

Wait until August 8st! When [Samsung I1] starts pre-sale in China...

Jin Zhenming saw a scene that was hard for him to accept!
Samsung was once highly praised, and even competed with Novia in the first half of the year to become the king of mid-range mobile phone sales in China...

I thought a performance monster like [I750] could break !

However, he never dreamed that the pre-sale sales would barely exceed 100,000!

Much below expectations!
What he couldn't imagine was...

[Samsung I750] The market we encountered in China was unprecedentedly sluggish.

From the 2nd to the 5th...

It has been five days since the release, and the total sales have only exceeded 150,000!
It’s becoming increasingly difficult to sell!

It is very popular on the Internet!

however……

The performance of the Samsung I5999 priced at 750 is disappointing, far lower than the Wheat 1999 priced at 2.

[In the past, there were no comparable mobile phones. Samsung could take advantage of us just by showing its brand name. But now, anyone who buys Samsung I750 is a fool! ]

[Oh my god, it’s already 2009, and Samsung is still so expensive. Do they really think that we Chinese people are fools?]

[Sold 1999 in five days. I don’t understand. You can choose the 2 [Xiaomi ] phone. Why did you choose the [Samsung] phone? ]

[150,000! Oh, let me see how many innocent people there are on the Internet...]

【…】

It’s completely different from when Samsung released its mobile phones!

It used to be wildly popular, and the internet was full of bragging and excitement...

But now, all I hear is sarcasm and ridicule!

Moreover, whenever you see news about [Samsung I750], you don’t have to doubt that all of them are comparing [Samsung I750] with [Wheat 2], and the conclusion is…

Whoever buys [Samsung I750] is a fucking fool!
……

8 month 8 day.

【Samsung】Headquarters.

Jin Zhenming's eyes widened as he read the comments.

this moment……

I just felt like I was slapped hard in the face, and my face turned pale instantly!

"President Jin, the sales of our Samsung I750 phones in China are far below expectations. Our previous actions to clean up the Chinese knockoff phone system have completely helped Zhang Yang's Xiaomai phone!"

"..."

On the phone.

He heard an anxious voice coming from Huaxia: "Boss Jin, our price of 5999 is really too high. Many young people in Huaxia can't afford it..."

After listening to the other party's words, Jin Zhenming took a deep breath: "We are [Samsung], we have the best quality and system in the world, as well as our after-sales service system!"

"Boss Jin, I know, but [Wheat 2] has similar configurations to ours, but it's 4000 yuan cheaper!"

"Tell them that the after-sales service system of [Xiaomi 2] is far less complete than our [Samsung] system. They are a [copycat] manufacturer and have no brand power!"

"Boss Jin, how about we lower the price? Really? Let's lower the price officially before the product is officially shipped! The current market conditions in China are really not the same as they were half a year ago..."

"No price cuts! We are Samsung and we absolutely cannot be dragged into a price war by inferior brands like Xiaomai 2!"

"That……"

"We won't lower the price, but we can give them a few games for free that we originally charged for download!"

When Jin Zhenming heard this, he took a deep breath and said this coldly.

The system used by [Samsung I750] is actually Android system. This is the first time [Samsung] cooperates with Android system...

The previous strategic positioning was also very simple!
That is the [Shengxing SX-G1] mobile phone that seizes the low-end market in China...

And [Samsung I750] firmly seizes the high-end market!
It will defeat brands like [Novia], [Apple], [LG], etc. at once!

But no one expected that a dark horse suddenly emerged in the middle of the race, [Wheat 2]!
but……

It is impossible to reduce the price!
The price is reduced as soon as the phone is released, which will seriously affect the brand and product strength of Samsung mobile phones...

Although the price cannot be reduced...

But there is another way to get consumers' attention back!
"..."

but……

When I heard the word "game".

There was silence on the other end of the phone for a long time.

finally……

"Boss Jin, maybe our mobile games are not that competitive..."

“Why is there no competitiveness?”

"Recently, several mobile games have become popular in China, such as Temple Run and Angry Birds... Although they charge for download, I have tried them and the quality... is really different! Moreover, they have teamed up with Xunteng Technology..."

"..."

"Boss Jin, please lower the price! I'll make up a reason, otherwise, we'll be strangled by Zhang Yang!"

"..."

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(End of this chapter)