Our Rise Era

Chapter 40 Fighting
After experiencing the crazy stock boom, a financial winter quietly enveloped the entire [Songxiang County].

Starting from March, the foreign trade orders of Yinheng International, the only listed company in the county, gradually declined until May.

After May, overseas market demand shrank sharply, and [Yinheng International]'s foreign trade orders collapsed unprecedentedly overnight...

In June, it was revealed that [Yinheng International] had internal financing difficulties, and its overseas businesses were affected by the "subprime mortgage crisis" and collapsed across the board...

At the same time, [Yinheng International] ushered in the first wave of layoffs...

……

In fact, the [Yinheng International] incident is just the beginning!
Since June, Songxiang County, which borders foreign trade and has been the focus of attention of county leaders, has seen companies that were about to go public fall into a financing winter. In just a few months, all the well-known companies in Songxiang County have welcomed a second wave of holidays and layoffs...

Fortunately, the stock market went crazy during those months!
Countless stocks soared, causing countless people to sell their houses and cars to invest in the stock market. Amid the slogans of getting rich overnight and robbing is not as good as investing in stocks, the employment turmoil caused by the wave of layoffs did not cause much sensation...

Until the stock market crash came...

.......................................

County Government Office.

Liu Jianguo lit a cigarette and silently watched the bankruptcy news of Tianxin Toy Factory.

This former toy factory closed down, leaving behind a lot of problems.

Some employees were appeased and eventually joined Zhang Gui's small workshop, while other employees clamored for full wages and continued to appeal to the relevant departments, hoping to solve their employment problems.

Liu Jianguo has gotten used to it.

There has been more and more news like this in the past few months.

From May this year to now, the business sector has heard countless negative news almost every day.

He held meetings with his colleagues every day to discuss how to properly resolve these issues, but...

To solve these problems, we must first solve the problem of employment. However, the issue of employment is particularly difficult as the world is now mired in the shadow of the subprime mortgage crisis.

He once called many business owners in the county to a meeting and had a heart-to-heart talk with them. However, the final result was extremely unsatisfactory.

No one is willing to take over this mess, and no one is willing to help those crumbling businesses.

Everyone has a vague feeling that this year's market conditions may be a precursor to a global financial crisis!

"Director Zheng and Mr. Zhang are here!"

"Oh, ok, let them come."

There was a knock on the office door.

The secretary brought Zhang Yang and Zheng Mingli.

Liu Jianguo quickly stood up, stretched out his hand and shook hands with Zhang Yang with a smile: "Mr. Zhang, Director Zheng..."

"Hello, Director Liu!"

After the three parties were seated, Liu Jianguo did not put on airs and personally poured a cup of tea for them.

Then he sat back in his chair, silently picked up the information about "Popetta" and "Tianxin Toy Factory" on the table and started reading.

"I talked with Mr. Zhang for an entire afternoon. Our county TV station plans to use the current ratings and traffic of Popeye the Dragon on the Internet to try to create an IP concept..."

"What does IP mean?" Liu Jianguo was somewhat unfamiliar with the term IP.

In 2007, although countless peripheral products had penetrated into all walks of life in China, the concept of IP had never been popularized.

"Influence assets, surrounding areas..." Zhang Yang smiled and looked at Liu Jianguo: "Believe me, Director Liu, you have seen the public opinion and influence of our "Popper Man" on the Internet. Part of the influence has been converted into "traffic" and "attention", which indirectly increased the ratings of the neighboring [Taifong County] TV station. In addition to [Taifong County] and our [Songxiang County] TV station, "Popper Man" has sold the broadcasting rights of 7 county-level TV stations..." After Zhang Yang finished speaking, he took out a document from his briefcase and handed it to Liu Jianguo: "This is a document. I personally visited each family and sampled the children's love for "Popper Man" from some public opinions on the Internet. Although it is difficult to compare with other overseas animations, the simultaneous broadcast of 7 county TV stations will, in a sense, allow "Popper Man" to be seen by more children and make "Popper Man" have more potential consumer groups..."

After watching Liu Jianguo carefully reading the information, Zhang Yang continued, "Director Liu, I wonder if you have heard that nowadays, on the streets and alleys, on the counters of various shopping malls, Japanese special effects products such as "Kamen Rider" and "Kamen Hero Digger" have almost monopolized the entire Chinese market, from clothes, toys, clothing, hats, food... They earn hundreds of billions of dollars from our copyright fees every year..."

"In fact, it's not terrible to make money from us. What's more terrible is that an ideological war about [cultural invasion] is quietly infiltrating our next generation..."

"..."

When Zhang Yang said this, Liu Jianguo was slightly moved, and then he slowly lowered his head to look at the information of "Pope Superman": "Let's get straight to the point, what project did you bring?"

“I want to build a complete industrial park in our [Songxiang County]…”

"I believe you, Director Liu, have heard about the recent reforms of Zheng's Food Co., Ltd. At present, our children's instant noodles with the "Pope Immortal" cartoon are selling very well. This is the first industry incubated by IP. In addition, after the bankruptcy of Tianxin Toy Factory, we established ZY Toy Co., Ltd. on the ruins..."

After Zhang Yang finished speaking, he handed a copy of the [Animation Industrial Park] to Liu Jianguo, and then, to the shock of Zheng Mingli and Liu Jianguo, he said something earth-shattering: "In the future, our [Industrial Park] can solve the employment problems of tens of thousands of people..."

When hearing this, even Liu Jianguo, who was very good at managing his emotions, couldn't help but look strange: "It's good for young people to have lofty ambitions, but they must be careful... There are tens of thousands of people, and there are less than 10,000 listed companies in our county..."

Facing Liu Jianguo's strange expression, Zhang Yang remained calm: "I only need three years!"

Liu Jianguo's mouth twitched slightly, but after seeing Zhang Yang's serious expression, he finally said nothing.

He picked up the plan and looked at it for a long time, then looked at the sky outside the window, and finally set his eyes on "Popeville".

Thinking about the recent turmoil on the Internet and the name change of [Zheng's Food Co., Ltd.] to [Zhengyang International Food Group], he narrowed his eyes and fell into deep thought.

After a long time...

Then he looked at Zhang Yang seriously and said, "I can't approve the land for you now, your scale is too small, but I can apply for [Entrepreneurship Support] and subsidies for you, and help you find a factory building of about 400 square meters, which includes one year of tax exemption, one year of rent subsidy, water and electricity subsidy, your [ZY Toys] can move here, and the [Haikang Instant Noodles] branch can also move here, but I hope that your annual turnover must be at least more than 200 million, and solve the employment problem of 100 workers. If it is more than 200 million, the [Entrepreneurship Support] agreement will continue to take effect, but if it cannot be done, we will take back the factory building..."

"can!"

Zhang Yang smiled when he heard this. He thought it would take some time to talk, but unexpectedly it went quite smoothly...

Just as the two shook hands again.

Zhang Yang accidentally saw the mobile phone.

The silent cell phone is constantly lighting up.

Zhang Yang answered the phone subconsciously.

"Hello! Mr. Zhang..."

"Hello?"

"I'm Lin Chaoxian from Taifeng County's investment promotion department. I finally got through to you..."

"Ah, hello?"

"I just got the news that you went to the neighboring [Songxiang County]?"

"Yes!"

"Are you talking about attracting investment? You're not going to use Popeye as a stepping stone to create an IP, are you?"

"Ah, that's about it..." Zhang Yang was stunned when he heard this.

This Lin Chaoxian doesn't seem to be simple!
"Don't agree to it. We treat you better here. Why don't you come to us first? Come and talk to us. I was just about to talk to you..."

"..."

(End of this chapter)