Since we are both reborn, of course I would choose the rich woman!

Chapter 421 Fate (6k views, please subscribe)

After posting his pinned comment, which was tinged with a sense of helplessness yet also a spirit of defiance against fate, Lü Yao quickly resonated with many people.

But it's not accurate to say that this video is extremely popular.

Given Lü Yao's current status on the internet, it's normal for a video he posts to get over 100,000 likes, over 1 million views, and over 30,000 shares and comments within 24 hours, because Lü Yao is no longer the young man who relied on internet traffic for a living.

He himself is the source of traffic and capital. There are quite a few people on the internet who treat Lü Yao as a lucky charm and worship him as their ancestor.

Under every post by Lü Yao, you can always see various "Gugu Sisters" and "Gaga Brothers" begging for blessings and hoping to share in his good fortune, as if they could really take away some of Lü Yao's luck.

Not to mention that Lü Yao mobilized almost all of his resources this time.

Therefore, the video posted by Lü Yao received over 300,000 likes, over 50,000 shares and comments, and nearly 10 million views within 24 hours.

Countless netizens were amazed by the beautiful scenery of western Sichuan, countless netizens were moved by Lü Yao's image in western Sichuan, and countless netizens were touched by Xiao Ayi's story.

They couldn't imagine that such a magnificent and beautiful place could have such foolish ideas. They also couldn't imagine that there was such a stupid and silly girl as Xiao Ayi who would refuse the financial assistance from a billionaire like Lü Yao.

For a moment, netizens couldn't tell whether this was naivety or foolishness.

Countless netizens began searching under Lü Yao's posts, looking for Xiao Ayi's whereabouts, hoping to persuade her to listen to Lü Yao's advice.

But where Xiao Ayi is is not so easy to find.
Xiao Ayi's village has a relatively stable electricity supply, but the internet penetration rate is not high. If a geography expert were familiar with the landscape, they might be able to deduce it, but the exact location would be much harder to pinpoint.

Because Aba is such a vast and sparsely populated area.

Even with the surrounding snow-capped mountains and highlands as landmarks, how magnificent are these mountains? The vast geographical space surrounding them cannot be described as "looking at the mountains makes one run to death."

The only thing people knew was that it was western Sichuan.

There are many girls like Xiao Ayi there.

They were trapped in the mountains, they were trapped in ignorance.

Many civilized people with a public-spirited heart were inspired to set off for western Sichuan after seeing Lü Yao's video. Even if they couldn't actually go, they would do their best to use their knowledge of western Sichuan to educate netizens about what western Sichuan is like today.

As more and more people follow suit and introduce the region of western Sichuan, #westernSichuan# has gradually become a "hot topic" on multiple short video platforms.

In 2018, there were already many travel bloggers online, and they were very popular. As a result, a highly desirable profession emerged on travel apps such as Qunar, Fliggy, and Meituan – the travel recommendation officer.

These travel ambassadors helped netizens scout out various attractions, guesthouses, hotels, and restaurants. Their travel guides became essential reading for many netizens when they traveled.

However, as this professional group grows larger and investors continue to pour money into it, the travel guides provided by these travel advisors have become increasingly mixed and of varying quality.

But Lü Yao himself is a source of capital, and his short video programs focus on culture and scenery, so people are not afraid of being scammed.

Those internet bloggers who make a living from "tourism" set off for Western Sichuan almost without hesitation after sensing the potential for traffic there.

Hiking, road trips, motorcycle touring...

Driven by this surge of online traffic, countless internet users joined in, making western Sichuan a lively place on the internet overnight.

Within 48 hours of Lu Yao's video being released, the popularity of the keyword "Western Sichuan" on the internet increased by 260%, and the number of flight bookings to Western Sichuan nationwide increased by about 60%. On the national transportation network heat map, more and more destinations began to focus on Western Sichuan.

This greatly excited the big boss in Aba. In just 48 hours, a single video by Lü Yao had generated such a huge buzz and economic benefits. This was something that cultural and tourism workers in Sichuan would never have dared to imagine before.

On January 4th, the big boss from Aba called Lü Yao to inquire about his itinerary, as he wanted to thank him in person.

But Lü Yao refused.

He hopes that the big bosses in Aba and Ganzi will join forces to negotiate a preferential subsidy plan with the airlines, and at the same time, they themselves, as well as the officials in Sichuan, will work together to promote the beautiful scenery and delicious food of western Sichuan. In addition, existing tourist attractions must provide good service.

Bonfire service and sightseeing dances must be well organized.

Lu Yao also specifically said, "Sichuan is known for its beautiful women. Can the song and dance performances at various scenic spots improve the overall quality of their appearance? We don't want tourists from other places to come here full of enthusiasm only to leave disappointed."

The "appearance economy" has always existed.

Ever since that small city in the Pearl River Delta became completely green, the domestic "beauty economy" has started to move towards Yunnan.

Especially in 2015, 2016, and 2017, tourism in Lijiang and Dali in Yunnan Province was booming. But what made Lijiang so popular? Was it because of the many beautiful women and stories in Lijiang?
People in Lijiang really dare to do things!

Therefore, it leveraged traffic.

During his studies abroad, Lü Yao frequented many places of entertainment. In Lijiang, any guesthouse of any decent quality would have the owner taking beautiful women out for sightseeing. Some smaller guesthouses would even invite beautiful women to join them for drinks and games, just in case you were bored.

So business in Lijiang was booming for the first three years. Almost every man who went to Lijiang was there with some kind of Sinai faith.

In contrast, Qianzhou did a very poor job.

The beautiful women dancing online, dressed in Yao ethnic costumes, are all incredibly beautiful. But when you actually visit the various ancient villages, you find that they are all local grandmothers around fifty years old. What the hell is going on here?

The tourism operations in western Sichuan are similar; in general, these places tend to be quite conservative in their tourism operation strategies.

As Lü Yao got more and more excited, he pulled all the big bosses in Ganzi into a group chat and started giving them advice: "If you want to develop tourism, the inherent conditions are very important, but the services you provide are also very important."

"The entertainment options must be plentiful and convenient. The more beautiful women and handsome men the better. If all else fails, we can invite them from other cities. Don't be afraid of the hassle."

"In terms of tourism experiences, we should organize more activities such as horseback riding, horse racing, mountain climbing, hiking, and camping. If we don't have the funds, we should delegate these rights to businesses. The more money businesses make, the better our local economy will be, right?"

"In this process, we must ensure that tourists have a great time and that businesses can complete their processes smoothly. Don't wait for businesses to come to us; send everyone out of the office and get moving! Speed ​​things up! We are the guarantee of the efficient operation of this system! If anyone causes trouble, you two should know what to do, right?"

Lu Yao didn't ramble on with empty talk; he offered concrete and feasible methods. The big bosses from Ganzi and Aba listened to the phone call as if they were in a meeting, meticulously recording everything Lu Yao said.

Lu Yao explained everything in great detail, from promotional methods and the implementation of tourist attractions to merchant services and the improvement of public services.

This is invaluable experience for the big bosses in Ganzi and Aba.

Especially in terms of improving services for merchants, they used to think about making money from merchants but never thought about how to help merchants make money better. They were also passive in their service to merchants, or even neglectful, and instead invested more human resources in the herders.

This is a bit of a resource mismatch.

Whether a region's economy is doing well or not, whether its businesses, especially individual businesses, are making money is actually a key factor.

If only large factories make money while individual businesses don't, then much of the money earned can't actually be spent. This is something that Su Daqiang has a particular point about; Su Daqiang is a typical example of a large factory making money while individual businesses don't make money. On the other hand, the situation is the opposite in neighboring Zhejiang, where individual businesses can easily make money, but there aren't as many leading large factories.

But it is precisely in this environment that Yuhang has been able to incubate companies like the "Six Little Dragons," which is the result of decades of cultivation of individual businesses and micro-enterprises in Zhejiang.

Since the emergence of the Six Little Dragons, the neighboring Da Su, especially Shang Nan, began to reflect on why they didn't have their own Six Little Dragons, and then started pretending to create one... Isn't that ridiculous?

Shanghai South is indeed quite promising in the future, with a cluster of large companies, numerous scientific research achievements, and a high overall economic level.

But how difficult is it for small and medium-sized enterprises and individual businesses to survive?
Not to mention the migrant workers.

Even though Shanghai University is so prestigious, its average salary is only 4,500 yuan.

It would be a miracle if six Asian Tigers could emerge under such circumstances.

The situation is similar in western Sichuan now. Individual businesses can't make money, so they can't spend it locally. If they can't spend it locally, the local economy can't improve, and the locals' motivation to create economic value won't increase.

Only when a large number of individual business owners make money, encourage them to expand production, and increase their interest in creating economic value, will they try every means to improve the overall business environment, from the initial environmental support to the later service pricing.

Just this year, the cheapest guesthouses in Lijiang can be found for as low as 50 yuan a night, and the overall quality is not bad, much better than hostels and the like.

Many unique and high-end guesthouses cost only three to five hundred yuan per night.

With such prices and services, the business environment can be improved.

Only when the overall business environment improves will external capital flow in on a large scale, especially from the emerging internet elites in recent years. They are very sensitive to these trends and also have their own ambitions and aspirations. That's right.

Poetry and distant places are among the themes of this year.

After explaining many things clearly to the big bosses in Aba and Ganzi, Lü Yao said again: "Gentlemen, I know that I am just a nobody and that it may be presumptuous of me to say these things, but this matter is related to the living standards of tens of thousands of people in western Sichuan. I believe that you two selfless people must care about the development here, so please allow me to be a little presumptuous. This is the last chance for western Sichuan."

He wasn't lying.

If we don't seize this window of opportunity for development in the next two years, it will be too late by 2020.

Upon hearing Lü Yao's words, the two big bosses from Ganzi and Aba repeatedly assured him, "Mr. Lü, rest assured, we will definitely implement what you say! Please feel free to criticize us if there is anything we haven't done well!"

The big boss from Ganzi, in particular, had a very generous personality: "Mr. Lü, you don't need to flatter us. With your strong support, if we still can't do a good job, then you can just tell us! We'll apologize ourselves!"

After ending his call with the big bosses in Ganzi and Aba, Lü Yao set about sending out the second episode of the video.

With the previous videos generating buzz, the second video is expected to be even more popular.

Especially with Lei's gloomy and atmospheric filming style, the ferocity hidden beneath the numbness of the people in Ayi Village, the tension when they surrounded Lü Yao, and the scene when Basang suddenly started to cause trouble by rushing into the car, all resonated deeply with many viewers.

Videos have a strong ability to evoke empathy and a very low barrier to entry.

There is no upper limit to the ability of words to empathize, but the threshold for achieving empathy through words is too high.

Therefore, video is a better way to convey emotions in the Internet age. For example, later on, the Internet produced "Zhao Shuo", whose simple story about a person and a cat attracted so many fans.

That means everyone is drawn into Zhao Shuo's world through the lens.

The significance of many internet bloggers lies here: bloggers with different interests and fields use their lenses to represent the eyes of countless netizens, showing them the world on their behalf.

Although this approach may not be good, or even right.

But when countless people are tightly entangled by the thorns of reality, this is also the direction in which the soul breathes.

As for those who say this kind of happiness is cheap, happiness that isn't cheap can cost a lot of money. Poetry and distant places are indeed beautiful, but the travel expenses and entrance fees to get there are not cheap either. Even the cheapest happiness is still happiness, and it's much better than sadness and boredom.

By alternating between first-person and third-person perspectives, Lü Yao presents a different side of western Sichuan to viewers than the first episode, revealing a wild, untamed, and tense side hidden beneath the surface of ignorance.

This kind of propaganda is not good in itself, but as Wei Minsheng and Gombulaba came out with their men, all the problems began to be solved. This kind of mainstream approach makes people feel very reassured.

In particular, in this second episode, director Lei also included separate interviews with Wei Minsheng and Gombulaba.

Lei's interview wasn't conducted in a fixed space, but rather at dusk, amidst the snow-capped peaks and sacred mountains. It was a casual conversation as they strolled around. In the increasingly dim light, Wei Minsheng's bronze and wrinkled face, weathered by wind and sun, spoke calmly yet firmly: "This place will get better, it definitely will get better. I believe that, and that's what I'm doing."

At the end of this passage, Wei Minsheng stands on a high ground with only a sliver of light remaining, facing the distant snow-capped mountains. His silent yet steadfast figure seems poised to become a monument on this land.

It is a weak, silent, but steadfast faith, and this faith is always so easily moved.

So after the second episode aired, Wei Minsheng actually became popular on the internet. His seriousness, complexity, silence, and steadfastness, and even his inability to express himself, resonated with countless netizens.

"This is a person who truly gets things done."

"He is just like my father, equally honest and simple, equally steadfast and earnest, and equally deeply in love with the land that gave him birth and raised him."

"This land is great because it has millions of Lao Weis."

Lu Yao's original intention was to attract tourism resources to western Sichuan through Ayi's story, but after the first half of this western Sichuan tour, Ayi didn't become popular. Instead, Lao Wei, who was in charge of township work, became inexplicably popular.

However, because of Lao Wei's identity, after he became famous, all kinds of ridicule and smears followed.

"If there were too many people like this, western Sichuan wouldn't be able to develop. They're uncultured and ignorant, what good are they!"

"Wow, I'm getting emotional again."

"Oh yes, yes, yes! Great, that's absolutely great."

In 2018, the technology for remote farming via the internet was still quite advanced overseas, especially with so many funds and institutions providing substantial financial support. As a result, the situation in China was generally chaotic.

When funding for remote farming technology abroad is cut in the future, major domestic internet companies will learn this method thoroughly, leading to the emergence of various fan groups within these companies, and the internet industry will once again become chaotic.

However, this is normal.

As information dissemination becomes more advanced and convenient, the difficulty for people to obtain useful information will actually increase significantly.

Because the same thing always looks different from different positions, and amidst all sorts of conflicting and misleading statements, it becomes thousands of times more difficult for people to obtain information that is useful to them.

When all sorts of sarcastic and sarcastic comments appeared under Lü Yao's works, Lü Yao began to contact the Luoma Lake AI Data Center to trace the source of the data feedback, and actually found quite a few online troll dens.

Lu Yao then synchronized these IP addresses to Rong Nianqing, who in turn synchronized this information to her uncle Rong Zhijian, and then monitored these people to make sure no big fish were caught.

As for the online arguments in the comments section, Lü Yao did not participate.

Given his current status, it would be inappropriate for him to say anything in public.

Given Lü Yao's current status on the internet, he doesn't need to express any opinions; he only needs to do his job. Others will judge his merits and demerits.

However, amidst this growing internet craze for Western Sichuan, Xiao Ayi is being rapidly forgotten by the internet.

This was something Lü Yao hadn't anticipated.

After this happened, Lü Yao even began to believe in the so-called "fate".

Also in western Sichuan, Ayi is very beautiful, but her clothes are unfashionable, and her face is dark with the redness of the plateau. So she didn't start the "appearance economy" on the Internet. At least many young men in China don't find Ayi's looks appealing.

As time went on, Ayi was only followed by a few girls in this wave of internet "Western Sichuan fever". They used the "GHG" banner to pity Ayi with empty and boring internet comments, while using Ayi's example to criticize men and so-called fatherly qualities.

Many shady organizations have even started to take advantage of this opportunity to make money.

The human tendency to be a "mob" has been fully demonstrated in this internet marketing boom.

Meanwhile, the story's protagonist, Xiao Ayi, gradually becomes just a background character.

If it weren't for the existence of "fate," how could this situation be explained?
If Lü Yao eventually arrives in Litang after many twists and turns, and then casually releases a program, and Ma Hongyun, who was already incredibly popular during Lü Yao's studies abroad, suddenly becomes a sensation again... then it means that perhaps the "Lucky Heaven Gu" truly exists in this vast world.

The online craze for traveling to western Sichuan is growing stronger, with more and more travel bloggers, beauty influencers, bosses, and secretaries flocking to the region.

The tourism economy in western Sichuan has begun to grow rapidly.

By mid-January 2018, the tourism economy in Ganzi and Aba in western Sichuan had increased by about 10%. In just half a month, the GDP of the two places increased by more than 2 billion yuan. If this growth rate continues, they can only earn less than 60 billion yuan in GDP per year at most.

But this is just the beginning, and as the economic effects here take hold, more and more investors will flock here to develop the area.

Whether it's building bars, guesthouses, or developing food, tourism, or other tourist attractions, it will bring sustained economic development to the local area.

Therefore, Lü Yao also made a special call to the big bosses in Ganzi and Aba, telling them not to worry, as things had already gotten off to a very good start.

When the big bosses in Ganzi and Aba heard Lu Yao's call, they laughed and said they weren't worried at all. Although it was the peak tourist season before the Lunar New Year and the data couldn't be accurate, they were already very satisfied with the results achieved in just half a month.

They also assured Lü Yao that they had diligently implemented the tourism development suggestions he had previously given them, and would definitely improve services for future tourists.

This feeling that everything is getting better and that everything is thriving is truly very confidence-boosting.

As the tourism boom in western Sichuan continues to grow, Lü Yao is also traveling to other parts of western Sichuan, as a herdsman, a wanderer, an artist, an animal protector, and a landscape photographer. In this vast and sparsely populated place, those people with special ideals are like shining lights of humanity, shining from afar on this vast and magnificent plateau.

Through his own observations and lens, Lü Yao presents these things to people living in the urban jungle.
(End of this chapter)