Rebirth: My dad is too obedient

Chapter 552 Not just the national team members
Early in the morning of August 12th, Sunday.

I went to bed in the middle of the night yesterday, but got up very early this morning.

There's no way around it; working for the "General Administration" is ultimately quite arduous.

However, since he was also working for Brother Bing, Boss Xu was always willing to work hard without complaint.

After quickly washing up, Xu Chen went to have breakfast. She glanced at her phone and saw that she had received a reply from Xie Bingran earlier, saying that she was already in Paris.

Taking into account the time difference, Bing Ge should still be sleeping and resting at this moment.

There are still three or four days until the competition, which is just enough time for Bing Ge to adjust to the time difference and do acclimatization training.

The official announcement for the match on the 15th will be made today.

The official announcement of the match on the 15th will be an extremely important part of the overall plan developed by the expert group.

This marks Xie Bingran's official "return to the competition".

After all, the withdrawal from the previous Asian Championships left a huge mark on the public's mind, sparking much discussion and doubt.

The news that Xie Bingran will return to the competition is itself the most powerful response to all doubts, concerns, and worries.

……

In the restaurant, Xu Chen was eating a fried dough stick, his mouth almost unable to close.

As expected, Chen Lan's two pieces of news last night have completely "ignited" the situation.

Of course, no news media reported on it, but that did not stop netizens from discussing and forwarding it on their own.

"So, it turns out that the person who orchestrated the bullying in L was Chen Lan!"

"She even falsely accused Xie Bingran of forcing her to withdraw from the competition. Chen Lan is terrifying!"

"That's scary? Did you even see the results of the drug? That's truly terrifying!"

"The national team has never had such a huge scandal before, has it?!"

This is a huge international embarrassment!

"I really didn't expect that! I was cheering for Chen Lan just yesterday!"

"What a tragedy... I just bought running shoes endorsed by Chen Lan, and now I can't return them..."

……

When Xu Chen arrived at the "Sports Newspaper Headquarters" in a daze, almost everyone had already gathered in the conference room of the "Operations Center".

Chen Hui and a large group of people were gathered together discussing countermeasures.

Seeing that "Teacher Xu Chen" had finally arrived, they quickly pulled him into the discussion group.

Everyone looked on with serious expressions, their brows furrowed.

But Xu Chen guessed that many people were probably secretly laughing to themselves, just like him.

Moreover, everyone here works in journalism, public relations, and communications, and they all know very well that Chen Lan's scandal is now beyond repair.

After all, Chen Lan's two incidents, especially the English announcement about the "Asian Championships," are completely irrefutable evidence, which is entirely different from the public opinion Xie Bingran faced before.

As for the "bullying" incident, thanks to the meticulous analysis of that "detective netizen," Chen Lan's identity as the "bully" is almost 100% confirmed...

A short while later, "General Secretary" Teacher Li Xu arrived, looking somewhat anxious and flustered.

"Teacher Chen Hui, please come with me for a moment."

"We need to report and communicate with the leadership in person."

Chen Hui seemed to have expected this, and nodded:
"Okay, then I'll take a document with me."

As he spoke, he gathered up the few newly printed documents on the table and quickly followed Li Xu out.

In the conference room, the experts looked at each other, then turned to Professor Li Guangwan, the most senior member of the group.

Li Guangwan coughed lightly:
"Following Professor Chen Hui's instructions, let's try our best to control the existing public opinion."

Immediately someone spoke up:

"The public opinion surrounding Chen Lan has exploded, and it just so happens to be the weekend so everyone is free..."

It can't be completely deleted.

However, another expert glanced at the information on the large screen and said in a relaxed and cheerful tone:

"Right now, they're basically criticizing Chen Lan on one hand, and apologizing and defending Xie Bingran on the other..."

We have actually already achieved our strategic goals!

Actually, it was only after Chen Lan's affair was exposed last night that Xie Bingran was truly exonerated.

Furthermore, because Xie Bingran had previously endured various forms of abuse, she is now actually attracting more sympathy and support...

So purely from the perspective of our core objective, I think it's best not to do anything.

Professor Li Guangwan took off his reading glasses, his expression displeased, and said:

"Don't spout such obvious truths!"

……

Around noon, Chen Hui and Li Xu finally returned with their report.

Chen Hui paused slightly, seemingly to put on airs, before speaking:
"Please convey the latest instructions from the leadership:"
Regarding public opinion related to Chen Lan, the overall principle remains unchanged: to handle it with a "cooling-off" approach.

First, news media, portal websites, and online information publishers with journalistic identities are not suitable to directly participate in topics related to Chen Lan.

Second, for content that has already been published and involves official media or news media, delete, withdraw, or modify it.

Third, we should actively guide public concerns and discussions, helping them to quickly focus their attention on Xie Bingran's related publicity and the new match on the 15th..."

After Chen Hui finished speaking, the experts exchanged glances, their expressions varying.

But they all breathed a slight sigh of relief.

It looks like a bunch of opinions, but actually no specific opinions were offered.

That's the best advice!

Chen Hui paused for a moment, then spoke again:

"The first phase of our overall public opinion management plan has been successfully completed, and the leadership has given it high praise."

In the next phase, we will shift our focus to promoting Xie Bingran's match on the 15th and preparing for the conclusion of this media campaign!

……

……

Around lunchtime, Xu Chen received a message from Nie Fei.

After watching it, I feel like I can eat an extra bowl of rice at noon.

Xu Chen wanted to hear the details, so he found a moment to call Nie Fei.

What Fei Jie was sharing was the news she had just heard about "Anta" and "Amrex".

Affected by the public opinion storm surrounding Chen Lan, Anta's "xRun" project has basically collapsed completely.

They held an emergency board meeting today and have completely halted the promotion of the entire product line.

Basically, the entire promotional budget is now tied up in our hands. Including the reserved inventory, the conservative estimate is a loss of over 50 million.

The entire "Anta" brand has been severely damaged. Currently, Anta's online stores and online activities previously conducted in cooperation with portal websites have been subjected to a large amount of abuse and attacks.

As for "Amrex Investment", it is indeed as Xu Chen said before, it's already a "futile effort".

Instead of bringing down "Ranbing Sports", it ruined a new product line called "Anta xRun".

"Within Amrea, the person in charge of planning this case has been suspended."

And Jin Ruibin, who came to see us twice before, is also reportedly having a hard time now.

"The overall investment and operation of 'Ranbing Sports' has hit a major landmine, and it's estimated that a number of people will be laid off from 'Anrui'," Nie Fei said.

Xu Chen thought for a moment: "They've kicked a hornet's nest, so they won't bother with us again, right?"

Nie Fei: "They wanted to ruin Xie Bingran's reputation, which was already a desperate measure, but they still hit a wall. The others were just minor tricks and not worth worrying about."

She paused:

"However, it cannot be ruled out that they will offer a higher valuation to us."

It's hard to completely give up on a company that operates like this, one that manipulates capital.

unless……"

Xu Chen: "Unless what?"

Nie Fei: "Unless we have grown into an industry giant and are close to the top three in China."

Xu Chenyun smiled calmly:
"I thought it was something difficult. I'll leave this to Sister Fei."

Nie Fei was stunned for a moment, then burst out laughing:
"I just saw the data from Sun Lingfeng. Traffic to our official website and store has increased, and sales have returned!"

Xu Chen: "Okay!"

Nie Fei: "If Gong Ming hadn't made those mistakes, Kunlun Mountain's offline sales would have recovered long ago."

Unlike now, it's facing even more resistance.

Xu Chen: "President Gong brought this upon himself."

Nie Fei: "Gong Ming said he wants to fly to Shanghai to have another chat with Mr. Xu in person."

I can't stop this for now, and I probably won't be able to avoid it when the time comes.

Xu Chen: "Okay, then I'll make do with it when I get back."

I heard from Director Li Yue that Gong Ming also came to harass him, but Li Yue completely ignored him.

Nie Fei: "Li Yue is a 'leader,' so he's not quite the same as us, the service providers."

Xu Chen: "Understood. I'll wait for you to come back from Shanghai."

Nie Fei: "What date is it expected to be?"

Xu Chen: "Who knows!"

Nie Fei: "Okay, then I'll have Gong Ming wait for you here. I might as well leave him hanging for a few more days."

……

……

After lunch, a special documentary was broadcast on CCTV Sports Channel's Olympic series.

From "Divine Ice Falling from the Sky" to the "Olympic Journey"

This naturally comes from the planning section of the "802 Public Opinion Warfare Center." Even last night, two teachers were coordinating the final editing and revisions.

The documentary, which is 45 minutes long, shows Xie Bingran's growth in the national track and field team in detail.

Besides Xie Bingran's record of competing and training in the north and south over the past year, there was also a series of interviews with "big shots".

This includes top leaders of the General Administration of Sport, several renowned coaches of the national team, and so on.

The film also features a series of events that Xie Bingran had previously attended, such as "award ceremonies" and "victory celebrations".

Among the highlights are the scenes of Xie Bingran shaking hands with a group of leaders, as well as the important leaders' praise and interactions with Xie Bingran, etc.

All of this is not just about maintaining the show's length; it's about sending a clear and powerful signal to the outside world.

This applies not only to the audience, fans, and the general public, but also to those within the sports system, especially those who harbor doubts or even malicious intentions.

For example, there were certain people from the "Beijing team" who previously tried to smear Xie Bingran, as well as other big and small figures hiding behind the scenes.

This documentary, which suddenly appeared on CCTV, is in fact a public declaration, telling the public and those with ulterior motives:

Xie Bingran is a member of the "national team," and "more than" a member of the national team...

This seemingly uninteresting documentary is actually the most crucial piece of material released so far.

For those who can understand it, just a few shots in this film are enough to be "shocking".

……

At the end of the film, Coach Cheng Hong also appeared on camera, this time as Xie Bingran's "team leader coach".

Cheng Hong first explained Xie Bingran's absence from the Asian Championships, but the reason given was very official, such as "to take care of the players' rest status."

Immediately following this, the upcoming "IAAF Diamond League" on August 15th was announced.

This is Xie Bingran's first competition after being hit by this wave of "public opinion".

The documentary sparked a huge public discussion immediately after it aired.

Everything went exactly as the "Operation Center" had predicted, and the fans' enthusiasm and anticipation for Xie Bingran's "comeback battle" on the 15th were instantly ignited.

"Xie Bingran is competing on the 15th! Those who said she was being sidelined have been proven wrong, haven't they?"

"I'm so excited! I thought I wouldn't be able to see Brother Bing anytime soon!"

"It was so sudden, but I love it!"

……

Meanwhile, "Little Xu" quickly received a "thank you email".

The sender was Li Yongjun, chairman of the "Xizhilang" Group.

The email was brief, stating things like, "Thank you, Mr. Xu, for your sincere help on the 'Youlemei' project."

Xu Chen was well aware that the reason for this thank-you letter was because of Bing Ge's match on the 15th.

Due to public opinion concerns, the launch date of "Youlemei" originally scheduled for August 8th was cancelled.

The biggest challenge now is the still undecided new listing date.

Xu Chen had already privately informed Kuang Lili that "the 15th would be a suitable day."

"Youlemei" had already arranged various online and offline resources according to the plan to launch on the 15th, but today we finally learned that the date of the 15th was not just something that General Manager Xu said casually.

Being able to capitalize on the immense popularity of Xie Bingran's No. 15 Paris competition is naturally something that "Youlemei" could only dream of.

Moreover, the losses caused by the cancellation of the listing could potentially be fully recovered by leveraging the buzz surrounding the 15th.

Li Yongjun and Kuang Lili are not stupid; they naturally see that, given the current trend of public opinion, Xie Bingran's reputation and popularity are likely to be even greater than before.

The IAAF Diamond League on the 15th is an international competition, and it naturally looks more impressive than the Asian competition on the 8th.

In fact, Li Yongjun's mood these past two days has been like a "roller coaster".

The process was so dramatic it was breathtaking, but the final result was far better than expected.

Xu Chen couldn't help but guess that Gong Ming's mood these past few days was probably like a "roller coaster," except that the latter half of the journey was completely opposite to that of Li Yongjun.

……

……

In the "Burning Ice Sports" project group, Zhou Junjun, nicknamed "Deputy General Manager Zhou," suddenly appeared:
I suddenly have a bad feeling...

Nie Fei: [Huh?]

Zhou Junjun: [I feel like we're running out of stock; it looks like we're going to sell out again on the 15th!]

Nie Fei: [Hmm, that makes sense.]

Sun Lingfeng: [Today, the store's traffic has tripled.]

Jiang Yuze: [Official website traffic is also a factor.]

Nie Fei: [Then the official website will probably crash tonight.]

……

……

(End of this chapter)