Rebirth Tokyo 1986

Chapter 224: Lagging behind but selling well

1989:9 am, September 15, 10, Nomura Securities lobby.

Wearing a black suit and looking like a successful man, Mizuhara Masanobu deliberately put his newly bought Xinghai mobile phone on his waist.

The key account managers of securities companies are all shrewd people who keep their eyes and ears open.

The moment he saw Mizuhara Masanobu, he first noticed the mobile phone attached to his belt, and then immediately understood what was going on.

With a smile on his face, he quickly walked up to me and said, "What a beautiful phone! Did you just buy it?"

With the widespread dissemination of the Xinghai mobile phone conference, the word mobile phone has been thoroughly spread and has gradually replaced mobile phone and become the mainstream term for handheld communication devices.

This can be considered as Masato Takeshita's small contribution to Japan.

"Of course not. This was sent by Changxin Bank."

"I told you you're welcome, really."

Masanobu Mizuhara borrowed billions of yen from Nagashin Bank to invest in stocks, so Nagashin Bank naturally had to maintain this relationship at all times.

Knowing that he liked electronic products, whenever new electronic products appeared in Japan, the head of the lending department of Chang Hsin Bank would rush to help buy them like a bootlicker.

The NEC desktop computer, Toshiba laptop and new Sony Walkman in his home were all gifts sent by Changxin Bank.

This is an important customer and a guarantee of performance.

"Nouveau riche. If you are not a big customer of the bank, the bank won't even give you a glass of water, let alone a gift."

Toshiharu Ueda was extremely envious and jealous, but his face was still full of flattering smiles.

"As expected of President Mizuhara, he is the guest of honor of Changxin Bank."

A few years ago, Masanobu Mizuhara was just an ordinary blue-collar worker.

After get off work, I occasionally go to an izakaya.

In the izakaya, he often heard information such as people making tens of millions by speculating in foreign exchange, and hundreds of millions by speculating in stocks.

He was extremely envious, and then he took the initiative to look for opportunities to get close to these people who were speculating in stocks, foreign exchange, and real estate.

The power of money is very strong.

In less than a month, he went from being a novice who knew nothing about finance to a senior novice who knew a little about it.

Of course, he thought he understood how the financial industry works.

The next step was to go all in and invest all the salary I had saved previously into the foreign exchange market.

If this were the A-share and US stocks, Mizuhara Masanobu would have probably become a green leek, with his wealth shrunk significantly or even disappeared.

But this is Japan during the bubble era.

In addition, he was lucky as he entered the industry shortly after the signing of the Plaza Accord.

Soon, the funds in his hands multiplied exponentially and he made a huge profit.

After making a huge fortune through foreign exchange, Mizuhara Masanobu immediately quit his job and began to focus on the financial market.

During this period, in order to maximize profits, he also entered the real estate industry.

The billions of loans obtained by Changxin Bank were obtained by mortgaging houses.

However, although he had money, Mizuhara Masanobu was actually very inferior because of his background and educational background.

Soon, he thought of a good way to improve his status.

Become the president of a company.

He did it as soon as he thought of it. Masanobu Mizuhara acquired the small company where he used to work at a 100% premium.

Not only did he become his old boss's boss, he also got the coveted position of president.

If this were the case alone, it would definitely be a very inspiring stock market.

Unfortunately, this president only wanted a title and never thought about running the company, causing chaos in the enterprise.

Those who know about this will curse him as a nouveau riche in their hearts.

"It's nothing. It's just a favor from my friends."

"If you like it, I'll give it to you."

As Mizuhara Masanobu spoke, he nonchalantly took off his cell phone and handed it to Ueda Toshiharu.

The account manager at Nomura Securities didn't dare to take the call and bowed in fear and trepidation to refuse.

"Thank you, President Mizuhara, but a gentleman should not take away what others like. This is a gift given to President Mizuhara by someone else. How can I accept it?"

Mizuhara Masanobu subconsciously raised his eyebrows, then said in agreement: "That's right. Then let's get together after get off work, and I'll buy you one."

He does have a strong nouveau riche temperament, and he also knows that he has many shortcomings.

Therefore, Mizuhara Masanobu was very generous and gave various gifts to securities company employees.

He hopes that one day, if something bad happens in the stock market, someone will remind him.

I don't ask for many, just one is enough.

"Well, I'll be disrespectful to refuse."

Toshiharu Ueda subconsciously wanted to refuse, but he suddenly remembered that people like Mizuhara Masanobu really don't like being rejected.

If you don’t know what’s good for you this time, it will probably be optimized soon.

Losing a big client is not a big deal, but being thrown into a small dark room is really the end.

This scene at Nomura Securities is happening all over Japan.

It gradually became a trend for rich people to give Xinghai mobile phones as gifts.

It has a bit of the flavor of Huawei and Apple in the past.

Not only is it of high practical value, it is also very face-saving to give it to others.

Of course, the reason why Xinghai mobile phone can achieve such great success is mainly due to its reputation as the best domestic product.

In the 1980s, the Japanese loved their motherland more than ever before.

I try not to buy anything that is not made in China.

If it is an electronic product, this concept is further strengthened.

For a simple example,

desktop computer.

In 1986, the United States forced Japan to sign the Super 301 Act, which was the bill that later launched a trade war between the United States and China.

The treaty stipulates that non-Japanese semiconductors must account for more than 25% of the domestic semiconductor market in Japan.

As a result, the Japanese government and companies quickly fell to their knees, constantly begging the Japanese to buy foreign semiconductor products in order to meet the requirements of their American father.

But people still don't buy it and still habitually buy electronic equipment made in their own country.

It can be said that the minimum share of 25% was not actually achieved until the expiration of the 5-year contract.

If it's not obvious for products like computers,

After all, at the same price, Japanese computers may have better performance.

Then the Xinghai mobile phone produced by Xinghai Semiconductor is very obvious.

Because the quality of the first generation of Xinghai mobile phones was not as advanced as those developed by Motorola.

As a result, in the Japanese market, Motorola cell phones were unpopular, but Xinghai cell phones were selling like hot cakes.

"There are still people queuing up. The Japanese people are really patriotic right now."

The people in every country initially loved their motherland very much.

As long as the government is reliable, the vast majority of people will be very supportive.

The decline in patriotism among the Japanese people in the 21st century is entirely due to the government’s evil deeds after the bubble burst.

Financial institutions formulate separate guarantee rules for large customers.

In other words, the big clients make the money, and the financial institutions make up for the losses to ensure the safety of the big clients' capital.

This strategy doesn't matter when you make money, but it can be fatal when you lose money.

Because this is simply taking the money of small customers and paying for the big customers.

The government finally let such a terrible incident go unsolved.

The Japanese people are naturally extremely disappointed with the government.

Of course, this is not the worst part.

The worst thing is that the government deliberately tricks people into the stock market and kills them.

Cheat the people's hard-earned money and help big companies get out of trouble.

All I can say is that the Japanese government never disappoints people. "Yes, congratulations, the Xinghai mobile phone is a big hit."

Kishida Shunsuke wanted to jump for joy, but he managed to keep his composure and didn't show it at all.

Xinghai mobile phones are selling really well.

More than 5 units were pre-ordered over the phone alone.

If we add in the scattered sales today, there is a good chance that it will break through the 8 mark.

8 a day. Even if the sales volume decreases in the next few days, it should be no problem as long as it is maintained at 3 to 5.

The annual sales target of 100 million units may be achieved ahead of schedule.

By then, you will have the opportunity to take a small step up in terms of year-end bonus or position.

"No, let's be happy together. We make mobile phone makers and we only earn hard-earned money by assembling them."

"President Takeshita is joking. In the field of mobile communications, we may not make as much money as Xinghai Semiconductor."

NTT needs to lay lines to build communication base stations, and the investment cost is very high.

If I follow my past life experience, I would not only make no money, but would also suffer huge losses every year.

The presence of Masato Takeshita in this life makes things even worse.

The 15% sales share is expected to cause NTT's mobile business to suffer even greater losses.

Of course, things could get better.

If Xinghai phones continue to sell well, NTT will have many more users than in the past. The more users a telecom company has, the lower its costs will be, and it will be easier to make money.

“Win-win, win-win.”

"The mobile phone we will develop next year can provide NTT with another source of income."

The first generation of Xinghai mobile phone is completely an experiment.

Apart from a feature that displays phone numbers, there is nothing innovative about it.

But this is normal, this is how mobile phones have improved.

Today this company added a new feature and another company thought it was good.

While learning, a new function was added.

Until that man came along and made innovations comparable to Motorola, which in turn promoted progress for the entire world.

But that will be something that will happen in the distant future. For now, Masato Takeshita still needs to keep his feet on the ground and move forward.

"New business income, can you tell me?"

"Feel sorry."

The new mobile phone functions are the killer feature of Xinghai mobile phone.

The more people know, the more likely it is to be exposed.

He wanted to quietly complete his innovation, earn more money, and promote the Xinghai mobile phone to the world.

"Secrecy is good, confidentiality is good. Only when confidentiality is perfect can we make better mobile phones."

Although NTT has some problems with state-owned enterprises, it still acts very quickly at critical moments.

At 7: that evening, a sales statistics report on Xinghai mobile phones was uploaded to Xinghai Semiconductor in the form of a fax.

"President, here's the sales report from NTT."

"okay."

Masato Takeshita stood up nervously and took the data report from Secretary-General Sakai.

"Chiyoda store sold 356 units, Shinjuku store sold 1032 units, Shibuya store sold 945 units, Ikebukuro store sold 713 units..."

"Telephone reservation sales were 54365 units, and store retail sales were 35516 units."

"Total: 89882."

When the speech was finished, all the employees who heard it couldn't help but cheer loudly.

Because this time, they were once again a huge success.

The same is true for Masato Takeshita.

Today's actual sales volume was almost 1 units higher than expected.

If we can maintain half or even one third of this in the next week.

Xinghai mobile phones are so successful that they cannot be more successful.

This is not the future, and mobile phone manufacturers’ annual sales easily reach tens of millions.

For the top products, annual sales can even exceed 100 million.

Now that annual sales have exceeded 50 units, it’s worth popping the champagne.

As for over a million units sold, it is a very popular product.

Of course, all this will soon change.

In the 90s, people had a better understanding of mobile phones.

For the convenience of work and life, more people will buy mobile phones.

The annual sales volume of mobile phone companies will also exceed 10 million and 100 million.

At that time, a good mobile phone company was a money printing machine.

Just as everyone was cheering, a voice suddenly rang out.

"President, President, do you want to go up and say a few words?"

Before Masato Takeshita and Lou Gerstner could respond, the employees started to make a noise.

"Say a few words!"

"Say a few words!"

It was a bit chaotic at first, but soon everything became orderly.

Masato Takeshita had to make a pause gesture, and then wait for everyone to quiet down again before speaking loudly.

"I can't even be ranked in the Xinghai mobile phone contribution ranking."

"The first person who contributed the most was Director Yokoko Tomoji, who was in charge of research and development, and the second person who contributed the most was Director Tomioka Tetsuya, who was in charge of production."

"If a speech is to be given, they should come first."

There is no need to say much about Yokogu Youji. As the developer of Xinghai mobile phone, his contribution is naturally the greatest.

As for Tomioka Tetsuya, his contribution was less obvious but still significant.

The fact that the Xinghai mobile phone was able to be launched online in just over a month after its successful development was mainly due to the contribution of Tetsuya Fukuoka.

He helped Xinghai Semiconductor find the most suitable accessories company, assembly company and transportation company, which led to the huge sales of Xinghai mobile phones.

"That's right, Minister Yokoko and Minister Tomioka, you two have made the greatest contribution."

Lou Gerstner responded happily, then pulled the shy Minister Yokogu over to the two of them.

"This, this, this..."

Yokogu Youji was panicked, his mind went blank and he didn't know what to say.

"Tomioka-san, you go first and set an example for Yokoko-san."

Toru Tomioka is also a veteran of Xinghai Semiconductor. As early as the production of disaster emergency radios, he was the head of the company's production department.

He is more outgoing and won't be manipulated.

"Okay, I'll overstep my bounds a little."

Tomioka Che did not refuse. He cleared his throat and began to talk emotionally about the story of the development and production of the Xinghai mobile phone.

Of course, he is mainly responsible for production, so the content is more biased towards the production side.

But it’s better this way, at least Yokoko Tomoji will have something to say later.

After both of them finished speaking, Masato Takeshita looked at his president.

"Gersnaz-san, you are the third contributor, so don't be stage-frightened."

Gerstner smiled and waved his hands, "I have made no contribution. I just did some insignificant things to go with the flow."

"The president is being modest."

"President, we all see your contribution."

"We deserve the third place. President, please give us a few words."

(End of this chapter)