Who are you calling "little fresh meat"? I'm the king.

Chapter 101: First Day Sales Exceed 34 Million ()

Shen Teng...

He was not included in the early promotion of "Introduction to Architecture".

The reason is simple, he is not well-known.

In this era, Happy Twist can't even enter the mainstream. At most, they're reported on for pioneering the concept of a "New Year's stage play"...

Including the hit movie "Pirates of Somalia," the posters all feature Li Jing, the host of "Very Close Distance"...

As we all know, posters are what attract audiences...

Including the poster of "Introduction to Architecture", there is no sign of Shen Teng!
The industry is very realistic. If you don’t have popularity or fame, they basically won’t shoot posters for you…

In the poster of "Lost in Thailand" back then, there were many people, but Shen Teng was not included!

But...Shishi's words reminded him.

After the release of "Introduction to Architecture", Shen Teng, as the funny man, will definitely usher in a wave of attention. It would be best to invite him to join in the subsequent film promotions!
After returning to his room, Shen Yan simply called Li Xiaoping and told her that he had just watched the midnight screening of "Introduction to Architecture".

"I found that the audience really liked Shen Teng's performance. As soon as he appeared on the stage, everyone laughed..."

"What I mean is, it's better to invite him to join the subsequent publicity!"

"Well, thank you, Mr. Li. I'll go back to sleep first..."

As for whether Shen Teng will agree?
He had no reason to refuse. The success of "Introduction to Architecture" was foreseeable. Even if it wasn't a big hit, following Li Bingbing in the promotions would bring him considerable attention...

For Shen Teng, who is still an unknown person, this is an opportunity...

……

At seven o'clock the next morning, Shen Yan went downstairs...

Didn't get enough rest.

I looked at several colleagues and they were all in a bad state...

This is normal. The movie is released today. Whether it can become the data that everyone cares about most depends on this publicity!
After a quick breakfast, Li Xiaoping explained the itinerary:

My schedule is very tight these past two days. Today I have to fly to Shanghai to visit a few theaters, and then go to Wuhan for promotion...

After that there will be promotions in Shenzhen and Guangzhou...

On August 8th, the Chinese Valentine's Day, I have to go back to BJ...

There is no way around it, the competition is fierce, it's a bloody battle, it's all about exposure, if you don't grab the audience, others will!

At this time, the film reviews of "Introduction to Architecture" have been released - Guangguang previously held a media event and invited many film critics and media to watch the film.

Then, these people released their film reviews at the same time...

Mostly positive reviews.

"Pure first love, reunion ten years later, two parallel narrative lines progressing and complementing each other. The past provides reasonable details for the present, but also adds so many regrets to the reality.

Love in youth is destroyed by naivety and immaturity, and many years later love is destroyed by reality and responsibility.

It's not that I don't love him anymore, it's just that I can't afford to love him anymore. It's not anyone's fault, this is just the reality that is not out of place!

Very good, five-star recommendation! ”

"It's been a long time since I've seen a movie like this. It uses a de-mythological approach to make clichés less formulaic. It doesn't exaggerate the power of love, nor does it pander to the purity of first love. It's not sentimental or shallow, but it gradually touches people's hearts. It's very good, 4-star recommendation!"

"This is probably the best first love movie of the year. The details are very rich and exquisite, and there are many emotional complexes that resonate with each other. The filming is very pure and diluted. This is what secret love is like. The jealousy can only be blamed on the silent bearer. There is no happy ending, which is particularly good!"

As for the actors' performances, the focus was on praising Shi Shi's purity: "I specifically mentioned Liu Shi Shi, her innocence is so beautiful... This movie is really suitable for her, no acting skills are needed, just her presence is enough!"

By the way, I stepped on Shen Yan: "Too handsome, it's hard to imagine that such a man can be so inferior!"

Of course there are bad reviews too...

"The pacing is slow and drawn-out." "This movie is about the heroine using her status as the hero's first love to try and influence the hero's marriage, but to no avail!"

But compared to the next door "Love Announcement"...

These comments are so sweet!

"Love Announcement" was severely criticized - only in China could such a erotic movie appear, in which a star filmed a story about his own troubles and picking up girls.

In addition, there is also "Wang Leehom, face the reality, not all singers can shoot "Secret"! "...

There is no so-called real-time box office statistics yet...

And even if there is, Shen Yan probably doesn't have time to pay attention to it.

When I really started promoting, I had only one feeling: extremely tired!

The so-called publicity is roadshow publicity.

After the movie was released, the stars came to the theater and interacted with the audience in a question-and-answer session for about 10 to 20 minutes.

The venues for film roadshows are generally chosen in cinemas, theaters, activity centers in large shopping malls, local auditoriums or stadiums, etc.

It looks simple, but running to five or six cinemas a day...

Traveling most of the time!
By the evening, Shen Yan and Shi Shi's mouths were almost broken...

It feels a bit stiff!

It's normal. If you stay in this state for a whole day, you will also feel stiff!
At ten o'clock in the evening, after finishing the last promotion, the group went straight to the airport - to rest in Shanghai for a night and go on a roadshow in Shanghai tomorrow.

The earliest flight is at 11:...

It's hard, you can take a break...

After drinking some water, Shi Shi leaned on Shen Yan's shoulder and fell asleep...

Shen Yan was chatting quietly with Ren Quan and Shen Teng...

Li Bingbing was also very sleepy and fell on her assistant...

At this time, Li Xiaoping was waiting for a call!

……

At this time, in Guangguang's meeting room, Wang Changtian and Zhang Zhao were waiting for news...

Light Media's business hasn't been very good this year. Earlier this year, "All's Well That Ends Well" didn't even make 2010 million yuan at the box office. Last month's "Full Alert" was a complete flop, with only 6000 million yuan at the box office in its first week.

But it's too eye-catching!

After the release of Aftershock, the momentum of The City on Alert was immediately cut short, with the final box office of 5700 million...

Guangxian has been preparing for listing...

Need performance!
Therefore, a huge amount of money was invested in creating "Ip Man: The Legend of Chen Zhen", betting on this year's National Day holiday!
(Some reports say the cost was 1.2 million yuan. Based on Donnie Yen's 3000 million yuan salary, it's not that high, but it was at least million yuan. An additional million yuan was later added... That's million yuan!)
The total cost of "Introduction to Architecture" is only 10 million. Logically, the two presidents don't need to wait for news!
But "Introduction to Architecture" was a film produced by Li Xiaoping, not directed by Zhang Zhao...

Li Xiaoping was brought up by Wang Changtian...

This is related to the vision of Wang Changtian and Zhang Zhao. Wang Changtian has always wanted to discover mainland filmmakers, while Zhang Zhao relies on the Hong Kong circle...

Zhang Zhao has always been very close to the Hong Kong film industry. During his years at Guangguang, he collaborated with a number of Hong Kong filmmakers, including Xu Ke (The Lost Tomb), Du Qifeng (Flying Butterflies), Mai Zhaohui, Zhuang Wenqiang (The Big Search), Yip Weixin (Flash Point), and this time, Chen Jiashang and Liu Weiqiang's "Fist of Fury: Chen Zhen"...

"Introduction to Architecture" is a film that Wang Changtian supports but Zhang Zhao doesn't care about!
The low cost itself is less than 10 million...

But the film performed very well during its theatrical promotion stage...

The two naturally had more ideas!
At this time, the room was very quiet.

The two drank tea and smoked cigarettes. After a while, the staff knocked on the door...

"The data is out!"

"How many?"

"BJ New Film Association...242 million;'

Shanghai United Cinema Line, 186 million…”

Zhang Zhao couldn't stand it anymore and interrupted him directly: "Tell me the total!!"

"The first day box office was 1080 million!"

“…Send a message to President Li immediately!”

(End of this chapter)