The world begins with Hong Kong movies

Chapter 488 Habits are a good thing! (Seeking monthly votes)

"Wireless networks also need satellite connectivity!"

After pondering for a long time, Uncle Shao suddenly spoke decisively.

Although they were somewhat unhappy about being suppressed by ATV, ATV's pioneering move also revealed the financial prospects of satellite TV.

It has just been launched on satellite TV and already has such good advertising revenue.

Once it's been on satellite TV for a while and has a certain audience base, won't ATV's advertising revenue next year directly break the billion mark?
How could such a great thing be missing out on TVB?
All the senior executives at TVB present showed expressions of delight!
Seeing their old rival ATV becoming more and more successful, their competitive spirit only intensified.

It's just uploading TV signals to a satellite; wireless technology can do that too!

As for where to purchase communication satellites, ATV has already figured out the way, and TVB just needs to follow suit and benefit from it.

With Uncle Shao's wealth and influence in mainland China, it wouldn't be difficult for him to do these things.

ATV, on the other hand, launched the long-prepared "Who Wants to Be a Millionaire" quiz contest, making it its flagship program for satellite television.

Originally, according to Wu Feng and the TV station executives, this promising program should have been launched at the beginning of the year.

However, Wu Feng wanted ATV to broadcast the show on satellite TV, and he succeeded in doing so. Naturally, this flagship program, which had great potential to become a huge hit, was postponed.

Once everything was ready, "Who Wants to Be a Millionaire" was confirmed as the flagship program after its satellite television broadcast.

As a result, the show became an instant hit throughout Asia as soon as it aired!

Even the installation of free satellite receivers has taken a huge leap forward due to the popularity of this program.

That's right, just like many other novels about rebirth in Hong Kong, the operations of other satellite TV operators are similar. The so-called signal dish, or satellite receiver, is provided free of charge by Wu Feng's factory.

With mass production in the factory, the cost of this stuff is quite low. Even if it were all given away for free, it would be a very easy financial burden for the factory group.

In any case, many rebirth novels set in Hong Kong have similar plots, and since Wu Feng happens to have a need for this, he naturally wants to imitate them.

In fact, promoting satellite receivers in Southeast Asia is not as difficult as one might imagine.

Families that own television sets are quite enthusiastic, provided the local government does not explicitly object.

The television channels and programs of this era are completely different from those of the period after 2000.

There are few channels, and the programming is also lackluster!

Take mainland TV programs for example. You can only switch between three or four channels, and on Tuesday afternoons there's a long break.

Every family that has bought a television set hopes to be able to receive more channels and watch more exciting programs.
Back then, county-level television stations were also very competitive.

A song request service and a drama request service are enough to make a county-level TV station's viewership during prime time in the evening no lower than that of a provincial station or even CCTV.

Back then, few families in the small county owned VCRs, and videotapes were hard to find. At that time, the Hong Kong and Taiwan dramas and movies broadcast on the county-level TV station were very popular.

Wu Feng also admitted that in his previous life, the first time he saw Hong Kong TV dramas and movies was through the local county TV station.

When cable TV was finally available, almost every household was very enthusiastic.

Being able to watch cable TV and access more channels of television programs was an essential part of my evening routine.

This approach also applies to households in Southeast Asia that own televisions. Take Taiwan, for example; progress has been quite smooth there.

Wu Feng called the leader of a top-tier triad and asked his men in Taiwan to help promote the organization.

It's not like he's not willing to pay!
He gives a reward to every new user who activates the satellite channel.

Of course, this matter has absolutely nothing to do with ATV.

At this point, the advantages of the top Hong Kong triads in their strongholds in Taiwan became fully apparent.

Tuodi is either located on the outskirts of the city or simply in the countryside, allowing for direct interaction with the grassroots residents.

Then, the offer of free satellite signal receivers and free installation became an instant hit.

People at the bottom of society, especially those in rural areas, are particularly keen on getting small advantages, let alone when it's a great thing.

At that time, Taiwan had not yet formed a situation where hundreds of TV stations were vying for supremacy.

Several state-run television stations firmly control the viewership share here, and of course, the quality of their program and drama production is also quite good.

However, compared to ATV and TVB, which have always been fierce competitors, there is still a considerable gap between them.

Thanks to Wu Feng for getting the VCD player and DVDs out early, and for promoting them in Taiwan for almost two years.

The DVD players alone have sold over a million units.

It can only be said that Taiwanese people were really rich at that time. Whether they were ordinary people or wealthy people, the sales figures of DVD players in Taiwan were even comparable to those of coastal provinces in mainland China.

In addition, DVDs of various programs are almost ubiquitous in Taiwan.

Among them, the main DVD content consisted of numerous ATV dramas, and even variety shows and news programs, which were recorded on DVDs and sold in Taiwan.

TVB also jumped on the bandwagon, compiling all its programs onto DVDs and distributing them to Taiwan and Southeast Asia for sale.

Similarly, residents in Taiwan are very familiar with the programs and dramas of the two television stations on Hong Kong Island.

At this point, the benefits of Wu Feng's insistence that all internal staff, programs, and dramas use Mandarin after taking over ATV became fully apparent.

I didn't think too much about it at the time. I was just a big boss, and I thought it was okay to create a familiar and comfortable work environment.

In Hong Kong Island, you can live off your wealth!

As a result, TV programs and dramas can be played on DVD players in Taiwan without any language barrier.

As a result, ATV's programs naturally had a much greater influence and wider reach than TVB's.

Given Uncle Shao's personality, how could he possibly take the initiative to provide Mandarin translations for his own programs?
As for the wealthy and leisurely viewers in Taiwan, the DVDs and CDs they translated themselves had too small a reach and impact to be considered significant.

Similarly, ATV's on-the-ground promotion team encountered no problems in Taiwan when promoting the installation of satellite receivers through various channels; at least, local residents with television sets were quite welcoming.

As for the government's obstruction, no one seems to care for the time being.

At worst, when someone comes to check, we can put the satellite dish away and take it out again after they leave!
(End of this chapter)