After rebirth, I became a great master

Chapter 43 Differences in Values

Despite being rejected so rudely, Ye Hongyun remained calm and consoled with a smile, "This is normal when visiting clients. You'll get used to it."

Zhou Haoran sighed, "It's not easy to make some money!"

Ye Hongyun smiled and said, "It's okay. People are all made of flesh and blood. If one or two times don't work, three or five times, will he still be so cold? If you try a few more times and be more sincere, he will be moved."

Zhou Haoran concluded: "It's just like chasing a girl. Even if she's an icy beauty, showing some concern and caring can melt her heart."

"Huh?" Ye Hongyun was very curious, "Xiao Zhou, it seems you have a lot of experience in dating!"

Zhou Haoran quickly said, "No, I haven't been in a relationship yet. I'm just making a blind analysis."

"What you said makes sense!" Ye Hongyun praised, "You are a good kid, you must be popular with women!"

Then, go visit Director Li.

After asking, I found out that there was no such person!

This made Ye Hongyun very dissatisfied, and he felt that the customer information was too bad!
The investigation is totally wrong!

There is no other way, so let’s go directly to Deputy Director Zhang.

But they didn’t even open the door!

Then he went directly to Director Zhao.

This time, the door was knocked.

Met Director Zhao in person.

After hearing Ye Hongyun introduce himself as the sales manager of Red Star TV's Lifestyle Channel, his expression immediately changed. He pushed him away while closing the door, "We don't advertise on the Lifestyle Channel!"

Then, "Bang".

The door was closed.

"That's wrong!"

Ye Hongyun felt something was wrong. Could this old customer be so ruthless?
Then, a female office clerk was found.

Chatted with her for twenty minutes.

Finally got the truth out.

Affected by the corruption case of the Life Channel Sales Department, Director Li of the Marketing Department of the toothpaste factory was also implicated. He has been arrested for more than a month and is said to be sentenced.

"No wonder!"

Ye Hongyun suddenly realized, but was not discouraged.

Zhou Haoran asked: "Brother Ye, what do you think about this matter?"

Ye Hongyun smiled and said, "It's the same old saying. If you try a few more times, everything will be solved. Sales is a process of trial and error. Even if you keep making mistakes, you have to keep trying. Maybe you will succeed."

"That's right!"

Zhou Haoran agreed with this.

This is similar to the internal testing of internet products before they go online—a process of trial and error. For some large products, internal testing alone can take months and involve thousands of trials and errors.

The edge of a sword comes from sharpening.

The thing I fear most is giving up.

Unexpectedly, Ye Hongyun decisively chose to give up on his next goal.

The next stop was the soap factory.

Still the same old routine.

Walk in, go to the warehouse, and talk to the workers in the factory about wages and benefits.

The soap factory was not doing well.

No salary has been paid for three months.

The relevant departments are trying to sell the soap factory to private individuals to get rid of the burden.

Things have come to this, how can this soap factory have the money to advertise on TV?
Ye Hongyun did not meet any factory leaders.

Give up decisively.

Just withdraw.

He then rushed to the nearby Luhua shampoo factory.

It's still a mess!

For the entire past year, workers haven't received their full wages, and the warehouse is overflowing with goods that can't be sold...

"Ugh!"

Ye Hongyun inquired about the situation in the factory and was very disappointed.

Zhou Haoran felt that there was a great opportunity and suggested: "This shampoo factory is different from the soap factory just now. Maybe there is a great opportunity."

"Chance?" Ye Hongyun disagreed. "What kind of chance could there be?"

Zhou Haoran said, "Look at this warehouse. There's so much inventory. If we help them sell the goods, this factory might just survive."

"what?"

Ye Hongyun found it a little funny.

Zhou Haoran was confused, "What's wrong?"

Ye Hongyun said, "Our job is sales, selling advertising. How big of a deal is it to revitalize a factory?"

Zhou Haoran thought he hadn't explained it clearly, so he elaborated. "What I mean is, if they advertise their shampoo on our channel, they can increase sales and the factory can get paid..." "No, no..." Ye Hongyun frowned, looking puzzled. "Haoran, you're a smart guy, why didn't you figure it out? The shampoo factory has no money. How can they advertise without money?"

Zhou Haoran said, "If we sell the goods, won't we have money?"

“How do you sell the goods?”

"Come advertise with us."

"That brings us back to the same point. How can we advertise without money?" Ye Hongyun didn't know whether to laugh or cry. He felt that Xiao Zhou was still inexperienced and had made such a low-level mistake. "Did you get the order wrong?"

Zhou Haoran suddenly realized that there was a difference in their understanding.

Today's shampoo factories have no money.

But you can use the money earned from advertising and shipping in the future to pay for current advertising costs.

This is a very common financial practice of spending money before it is earned.

But the real economy is not very popular these days, especially in state-owned units.

They all advocate that money should be exchanged for goods.

Ye Hongyun felt that he should teach this little brother more. "Stepping back, how can you guarantee that they will be able to sell shampoo if they advertise it on our channel?"

"what?"

Zhou Haoran opened his eyes wide in surprise.

This difference is even greater.

This is a conflict of values!

If you don’t even believe that TV advertising can open up sales channels for your clients’ products, then why are you still doing advertising sales?
You talk about something you don't believe in yourself, but you exaggerate it to induce customers to spend a lot of money to sign a contract?

Isn't this a lie?

Zhou Haoran works as an advertising salesperson for a TV station because he believes in it!

And he believes in the power of belief!

This is a belief that comes from the heart.

He believes that television advertising can effectively and positively impact the market for his clients' products.

Remember, it's 1996.

This is the golden age of television!

Television advertising is the marketing god of this era!

If TV advertising didn't have this kind of magic, he wouldn't do advertising sales no matter how much money he was offered.

Even though I can't convince myself, I try every possible means to make the other person believe it.

This is too wicked!

……

The first day of the sales journey ended just like that.

Ye Hongyun was very disappointed.

Zhou Haoran gained a lot.

Feeling like I’ve gotten started!
Zhou Haoran wanted to invite Ye Hongyun to dinner, but he refused, saying that he wanted to go home early.

The good thing about being a salesperson is that you have flexible working hours, and as long as you can sign deals, no one will care if you travel around every day.

When Zhou Haoran returned to the studio, it was already past 7 o'clock in the evening.

He has no access card or key.

I can only go to find Qiao Suiqing.

I learned that Qiao Suiqing went to the studio to record a program.

Fortunately, there is a sister in the column team who is working overtime.

I also know Zhou Haoran.

He took him to Qiao Suiqing's workstation and asked him to wait there.

If we're quick, we can finish recording by 9 o'clock.

If there is a problem with the guest, we may have to record it repeatedly, sometimes even until the early morning.

Zhou Haoran was not in a hurry and sat at Qiao Suiqing's workstation.

There is a photo frame on the table.

This is a photo of Qiao Suiqing wearing a bachelor's gown and graduating from the Harbour Theatre Academy last year.