After rebirth, I became a great master
Chapter 42 Bodhisattva Vision
Chapter 42 Bodhisattva Vision
Zhou Haoran has business knowledge and vision that transcends his time.
He also has unique insights into sales.
But it's more on the theoretical level.
Now it is time to run the business on the front line, and Ye Hongyun’s experience is still more effective.
Zhou Haoran didn't say a word.
I followed him throughout the whole process, watching his process, observing, learning, and feeling silently.
Ye Hongyun's business ability is really strong.
He didn't know where the warehouse was.
I asked a factory worker and finally found out the location.
When I got to the warehouse door, I was stopped by several workers in blue uniforms. "Who are you?"
Ye Hongyun smiled and said, "I'm a distributor and I want to discuss business with your factory."
"To discuss business, go find the leader. This is the warehouse."
A tall man with a thin face and a serious expression.
Ye Hongyun started to pass out cigarettes to them. "What's your name, brothers? My name is Ye Hongyun, and I'm the general sales agent of our company. This time I'm here to take full responsibility for the business with the toothpaste factory."
He has a strong aura.
It's casual, comfortable and stress-free.
Several people took the cigarettes.
I learned that the tall and thin man's surname was Gao and he was the team leader of the loading team.
Ye Hongyun smiled and asked, "What are you guys busy with?"
Squad Leader Gao said, "The truck will be here soon. I'll organize the people to move the goods."
"Moving goods?" Ye Hongyun's eyes lit up. "Is it a dealer coming to move goods?"
Squad Leader Gao smiled and said, "I don't know about that. I'm only responsible for moving and unloading the goods."
Ye Hongyun was very interested. "Team Leader Gao, can I go to the warehouse to take a look? Just a look will be fine."
"Ok?"
Squad Leader Gao looked a little wary.
Ye Hongyun made up an excuse, saying that the size of the warehouse represented the manufacturer's strength, and he wanted to see it with his own eyes and make an assessment. Then, he handed over two more cigarettes.
"Take a look."
Squad Leader Gao took the cigarette and put it behind his ear.
Went to the warehouse door.
"Outsiders are not allowed to enter. You can just take a look here."
Squad Leader Gao was also worried that outsiders were unreliable.
Zhou Haoran stood at the door of the warehouse and looked around.
The warehouse is very large.
There was very little cargo inside, and many workers were pushing large boxes of cargo towards the door on carts, ready to load them.
Ye Hongyun took a look around and then withdrew as if to avoid suspicion. He said with a smile, "Team Leader Gao, our factory's performance is pretty good, right?"
"That's it!"
Squad leader Gao waved his hand.
Ye Hongyun asked, "Can they pay their wages in full? My brother and sister-in-law both work at the pump factory, and that factory is almost bankrupt. They haven't paid their wages in over two months!"
Squad Leader Gao laughed and said, "That's not the case. We're a large state-owned factory! No matter how difficult it is, it can't be a problem for us, right?"
Ye Hongyun said happily: "That's great, as long as the salary can be paid in full."
"It's more than just wages?" Team Leader Gao glanced at the two men beside him. "At the beginning of every month, doesn't the factory give out some rice or flour? Some units are having a hard time. I've heard about that, but it's not the toothpaste factory's turn."
"What a great unit!"
Ye Hongyun was very happy.
A total of five cigarettes were smoked.
The survey is completed.
Next, you can go to the office building and visit Section Chief Niu, Director Li, Deputy Factory Director Zhang, and Factory Director Zhao of the Marketing Department according to the information on the customer list.
"How is it? Do you see the trick?"
Ye Hongyun was very proud and glanced at the apprentice beside him.
Zhou Haoran smiled and said, "Brother Ye's methods are very sophisticated."
Ye Hongyun wanted to test him. "Tell me, what did you see?"
"The warehouse is empty, which means the factory is operating smoothly." This small problem doesn't faze Zhou Haoran. "The workers' wages are paid in full, and there are employee benefits. This also shows that the toothpaste factory is not facing the same operational difficulties as many state-owned factories."
"What's the point?"
Ye Hongyun was not satisfied with this answer. He was not concerned about the salary and benefits of the factory workers.
Zhou Haoran smiled and said, "The toothpaste factory is very rich."
"That's right!" Ye Hongyun clapped his hands and laughed. "Only if you have money in your account can you spend money on TV advertising. If the factory is on the verge of bankruptcy and can't even pay the workers' wages, how can we have money for advertising?"
"what?"
Zhou Haoran frowned slightly, not quite agreeing with this statement.
Ye Hongyun said, "We do business with the rich and let the poor stand aside. This is our sales strategy! If the toothpaste factory can't pay wages, we don't even need to visit the leaders. We can just turn around and leave. There is no way we can sign a contract."
Zhou Haoran said "hmm".
But it’s hard to agree.
At first glance, Ye Hongyun is right.
The factory can’t even pay its employees’ salaries, so how can it get the money to advertise on TV?
This seems to be common sense, conventional logic.
However, Zhou Haoran has already summed up an iron rule based on his many years of business experience.
The business world goes against common sense!
Do business for the rich and let the poor stand aside?
Totally wrong.
Those who harvest the rich are small businesses, and only those who harvest the poor can become world-class tycoons!
The more vulnerable a group is, the easier it is to manipulate them.
According to this idea, the closer a factory is to bankruptcy, the easier it is to sign a contract.
For a state-owned factory that runs so well as a toothpaste factory, it may not be so easy to sign a contract.
Sure enough, trouble soon arose.
The first person to visit was Chief Niu from the marketing department.
Zhou Haoran stood behind him.
Ye Hongyun walked up with a smile and handed over his business card.
Section Chief Niu didn't answer.
The situation became awkward from the beginning.
Ye Hongyun took out the advertising time schedule of the Life Channel from his briefcase. This was an explanatory material.
I handed it over and was about to introduce it to him when a shocking scene happened.
Section Chief Niu threw the explanatory materials directly into the trash can next to him, then looked at him coldly, "I'm very busy now, do you have anything else to say?"
This is a closed question.
Saying "yes" or "no" is not appropriate.
Ye Hongyun was experienced and smiled calmly, "Nothing, I just wanted to explain the effectiveness of our advertising to the section chief."
Section Chief Niu ignored him.
He lowered his head to work, apparently reading a factory document.
Ye Hongyun was not discouraged. He pulled Zhou Haoran and sat on the sofa in his office, waiting patiently.
Ten minutes later, Section Chief Niu looked up and asked in a deep voice, "Do you have anything else to say?"
Ye Hongyun then stood up and nodded to him as a greeting. "Chief, you're busy today, so I won't bother you. I'll come to visit you another day."
Then he waved to Zhou Haoran, and the two of them left Chief Niu's office.
Zhou Haoran wanted to vomit blood!
I have to visit several leaders in this toothpaste factory.
If everyone has this attitude, how much humiliation would that be to one's dignity?
I've known for a long time that to do this kind of grassroots sales, you need strong resilience and psychological resistance.
Now that I have seen it, it is truly extraordinary.
Zhou Haoran began to ponder it secretly.
Sales must be done!
Earning sales commission is arguably the most efficient way to make money in this era.
But this sales model must be changed.
"Bodhisattvas fear the cause, and sentient beings fear the result."
After a short time together, Zhou Haoran has already realized that Ye Hongyun is a typical "common person" and what he pursues is the result of getting the single order.
This is not possible!
Zhou Haoran needs to look at sales from a higher perspective and have the vision of a Bodhisattva looking down on all living beings.
We must look for innovation at the source!
As a typical Internet person, especially an important executive of a large company, finding innovations in business models is a basic quality he must have.
(End of this chapter)
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