Huayu: Traffic is king
Chapter 57 Fans Welfare
Chapter 57 Fans Welfare
Lizhi FM is currently the most popular voice live broadcast platform in China. Together with Gu Jingyi, its spokesperson is the "national school idol" Li Yifeng.
It can be seen that Lizhi FM can even afford to invite the "Four Top Stars", so it must be financially strong.
The endorsements that celebrities take on are also divided into different levels. Apart from high-end luxury and light luxury, the endorsements they take on are brands with relatively high national popularity.
What I fear most are those unknown brands that have never hired a spokesperson before, or those endorsements from WeChat merchants...
Arriving at the recording base and receiving the script, Gu Jingyi flipped through it and saw the title was "Ten Dreamy Moments with Gu Jingyi".
The audience in front of the screen is his girlfriend, and he starts the two-minute video with a 7 a.m. wake-up call.
The day is divided into ten time periods, starting with the everyday routines of washing up and making breakfast, to the common practice of college couples studying together, to dinner at a Western restaurant, and finally, to reading together in bed at night.
In addition to acting out the scene in each clip, Gu Jingyi also has to speak his lines to the camera in a doting tone.
There is no difficulty in acting, as long as you are handsome enough and know how to act cool.
Gu Jingyi naturally passed it in one take, but when it came to the last take, he pointed at the 23.00: script and asked the advertising director about the plot.
"Director, can I play freely in this part?"
Gu Jingyi pointed to the last paragraph of the script and said, "I feel like I have a more gentle expression in this paragraph."
In the original plot, Gu Jingyi was leaning against the headboard, flipping through a book, when he suddenly tilted his head to look to the other side and recited a line: "According to scientific research, staying up late will make people ugly. Go to bed quickly."
It sounds okay at first glance, but upon closer inspection it sounds a bit preachy.
Not such a good dream...
"Of course you can. You're progressing much faster than expected. There's still plenty of time for filming, so why not give it a try?"
The advertising director was the same one that Gu Jingyi directed last time when he was shooting for One Leaf Mask. This time, when he took over the endorsement of Lizhi FM, Gu Jingyi also returned the favor by introducing him.
Since everyone was carrying the fancy sedan, he naturally wouldn't hesitate to give Gu Jingyi convenience within the scope of his authority.
"Get ready, start!"
As the order was issued, Gu Jingyi leaned against the bedside table. He was holding a book in his hand and was carefully reading it.
As if sensing something, Gu Jingyi's ears twitched slightly. He raised his head slightly and turned sideways.
"What's wrong? Normally, everyone would have gone to bed by this time. Come, let me tuck you in. It's late, time to go to bed."
Gu Jingyi pulled the other corner of the quilt and was about to tuck it in.
He paused again, smiling helplessly and dotingly: "What do you mean by being particular about your bed? Haven't you always slept on the left side? Want to change directions? Okay, then it's your turn to sleep on the right side of the bed tonight~"
Gu Jingyi stood up and shifted his position. The camera followed suit, finally framing him as he leaned to his left, book in hand. He seemed to be trying to gauge whether his "girlfriend" was truly asleep, but with a hint of concern, he leaned forward to check.
The director directly cut to a close-up shot of the face, and took a close-up shot for a few seconds to show off this face with deep, three-dimensional and exquisite facial features.
"Cut!"
The director was a little excited. He walked up to Gu Jingyi and gave him a thumbs up.
He said happily, "Gu Jingyi, you really are very creative! Then our final film will stick with the version you just made! The previous original version will be shown as a bonus feature."
After Gu Jingyi was able to play freely, his performance was indeed much better than before.
The previous script was a bit stiff, and some details didn't flow smoothly. After the revisions, the story is more layered.
The slow motion better reveals Gu Jingyi's gentleness, and this unintentional gentleness is the most touching.
The slight movement of his ear at the beginning also seemed more real and natural. The director's mirth grew as he thought about it. He patted Gu Jingyi on the shoulder and encouraged him. In front of his agent, Lin Ze, he praised Gu Jingyi again, saying he was the best actor of the new generation and had great talent.
Lin Ze smiled and waved his hands modestly.
"You've worked hard, thank you for taking care of Jingyi."
Lin Ze brought the milk tea support car that had been prepared long ago and distributed it to the staff one by one.
In this cold winter, it is really comfortable to drink a cup of hot milk tea.
People always feel guilty about their interactions with others, and the few staff members who had just thought that Gu Jingyi was troublesome also stopped being angry with him.
"Xiaoyi, you are really amazing."
The agent returned to the back seat, looked at Gu Jingyi and gave him a thumbs up.
"Your line just now was mixed with some personal opinions."
Lin Ze raised his eyebrows and looked at him teasingly.
"I just used the lyrics of 'Slowly Falling in Love with You'. You should sleep on the right side of the bed tonight. This kind of commercial music video is probably only watched by fans. As a qualified idol, of course I have to find ways to give fans some benefits."
Gu Jingyi spread his hands and smiled, his brows full of high spirits.
"Once that scene comes out, it will definitely become a heart-wrenching scene for your fans. Jingyi, you must not fall in love during your rising period. You already have a lot of fans, and most of them are girlfriend fans and wife fans. You are so good at business, if your relationship is photographed, the backlash will be too severe..."
Lin Ze suddenly became serious and began to remind.
"I know, I'm not in love myself."
Gu Jingyi also stopped joking and answered seriously.
"Well, it's good that you know what's going on. I'm just afraid that I'll end up like Lu Han..."
"No, if that day ever comes. At least it will be after I'm 30, when I've had enough work to make a living in the film and fashion circles. There's not much difference between popular actors and idols; they both rely on fan support."
Gu Jingyi spoke very seriously, and seeing that he knew his limits, Lin Ze felt relieved. He was really a little worried that Gu Jingyi would repeat the same mistakes after achieving certain results.
"Brother Ze, I won't rest on the last day of my vacation. I'll find some time to record "Slowly Falling in Love with You" and then shoot the music video. The shooting of that music video can be the same as the one for Lizhi FM. Use this boyfriend's perspective to deemphasize the heroine and only show her hands or the side of her face."
"Good idea, it feels like your fans are playing a live-action version of 'Love and Producer', hah."
"Love and Producer" is the first love-themed love game for young women in China, released in December 17. It tells the story of a girl's love with four men.
The game became a hit as soon as it was released.
Once Gu Jingyi's MV from a real boyfriend's perspective is released, I'm afraid that not only his fans but also other girls who prefer handsome guys will be drawn into it.
Lin Ze glanced at Gu Jingyi and was filled with admiration.
"The heroine will pick one from the fans to deepen the bond between me and the fans."
"Okay." Lin Ze looked at Gu Jingyi deeply.
He has been in the industry for five years, and Gu Jingyi is the most creative and talented newcomer he has ever met.
Such people are destined to go very far in the circle.
(End of this chapter)
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