I can become stronger by paying salaries. I have one billion employees!

Chapter 68 Mr. Min, I’m here to help you! (3.3K monthly ticket request)
Just as Chen Yansen was about to return to his seat to rest, Zhang Yifeng approached him with a middle-aged man. "Brother Sen, let me introduce you. This is Mr. Min Jie, the general manager of Meters' online channels. Mr. Min, this is my boss, Mr. Chen Yansen, the founder of FoxTao."

"Mr. Min, nice to meet you!" Chen Yansen stretched out his right hand and shook hands with the other party.

Min Jie is in his thirties, wearing a royal blue jacket and with neat short hair. He has a resolute expression and a hint of melancholy between his brows.

"Mr. Chen, I heard from Yifeng that Fox Tao sold 2000 million during this Singles' Day shopping festival. Congratulations! You're truly a talented young man. When I was your age, I didn't even know what a computer was."

Min Jie held Chen Yansen's hand and said, his words hinting at flattery and praise.

"Mr. Min, you are too kind. You entered the industry early and have rich experience. It is a blessing for us young people to be able to talk to you."

Chen Yansen squinted his eyes and thought for a moment, then gestured to the other party to find a place to discuss in detail.

In 2010, Meters & Co. had a hard time. Its blind expansion, coupled with the late arrival of winter, led to a sharp increase in inventory pressure. 30% of the company's total assets were clothing inventory piled up in warehouses.

In order to reduce inventory pressure, the headquarters mobilized more than 300 people to establish its own online e-commerce platform - Meigou.com. Min Jie is the person in charge of this new project. He came to participate in the channel chamber of commerce mainly to find external traffic for the platform.

It happened that he heard Zhang Yifeng say that FoxTao’s daily active users exceeded 100 million, and he immediately became interested and took the initiative to ask to meet Chen Yansen.

The group left the hall and walked into a private room.

"Mr. Chen, our group's self-operated e-commerce platform is expected to go online in the middle of next month. We would like to connect to your company's CPS interface then..."

As soon as he sat down, Min Jie went straight to the point.

At this time, when shopping guide e-commerce websites cooperate with B2C platforms, they must first access the CPS interface to achieve advertising link jumps, order data transmission and performance statistics, thereby ensuring accurate settlement of commissions.

"Mr. Min, there's no problem with opening the CPS interface, but have you set the basic commission rate for the mall? Different commission rates will result in different traffic resources allocated to Fox Tao."

Chen Yansen readily agreed and then asked in return.

He naturally welcomed the cooperation request from Shopping. This fast fashion clothing brand was once popular from Jinling Road in Shanghai to 18th-tier towns. Although it is now in decline, it still has many fans in third-tier and below cities.

But a pot fits its lid. If Min Jie is unwilling to make concessions, he can at most place the shopping jump entrance on the secondary page and will not allocate extra resources.

"For all categories, I'll give you a 10% general commission."

After hearing this, Min Jie was silent for a long time before he slowly spoke.

"Mr. Min, we can try a different cooperation model. Clothing is a visual product, and sufficient exposure can increase order volume. Why don't we start with your company's Taobao flagship store and jointly organize a brand-specific event? I can directly bring you millions of traffic."

Chen Yansen smiled and said nothing about the price offered by Min Jie. He changed the subject and proposed a new way of cooperation.

Millions of traffic?
Brand-specific events?

Min Jie frowned and thought carefully. Chen Yansen's proposal made him very tempted, but he knew that there is no free lunch in the world and the other party must have harsh conditions.

"Mr. Chen, what are your requirements?" Min Jie raised his head and asked Chen Yansen while looking directly at him.

"Yuncheng, show President Min the supporting resources of the brand group." Chen Yansen did not answer directly, but gave instructions to Song Yuncheng.

Song Yuncheng nodded, took out a laptop from his bag, opened the PPT file on the desktop, and introduced the brand group's supporting resource package to Min Jie one by one.

Website pop-up window, once a day, average daily exposure PV 100 million, average daily click 30, and publication price 60 yuan;

The website's dynamic floating window is displayed all day, with an average daily exposure of 80 PV and an average daily click of 24, with a standard publication price of 40 yuan;

A professional brand event page, displayed all day, with an average daily exposure of 80 PV and 24 daily clicks, with a publication price of 50 yuan;

...In addition, there are resource locations such as search pages, personal centers and secondary pages. Adding up all the miscellaneous items, the total advertising cost is 200 million.

Min Jie gasped and his face turned ugly. He didn't expect that Chen Yansen would be so ruthless and actually offer a price of 200 million.

"Mr. Chen, Meigou.com is a startup and needs money everywhere. It's not that we can't come up with 200 million, but you have to convince me that this 200 million can bring in 1000 million in sales."

Min Jie pondered for a moment and spoke calmly.

"I can refuse the 200 million and just treat it as making friends with Mr. Min. But I want to see his sincerity in terms of the intensity of the activities." Chen Yansen waved his hand and said generously.

"I understand how the brand group works. For the 10 limited edition products, I can give you 90% commission, and I'll make up the remaining 10% with bank transfers to bring the total value up to 200 million. For the rest of the regular products, the commission rate is set at 30%."

After hearing what he said, Min Jie was stunned at first, then responded.

To put it bluntly, Fox Tao's brand-themed activities are to drive traffic to the activity page. The theme page is divided into hot-selling products and ordinary products. Hot-selling products are responsible for attracting traffic, while ordinary products rely on the long-tail effect to help brands make profits.

"For ordinary goods, I want a 70% commission."

Chen Yansen shook his head, obviously not satisfied with Min Jie's answer.

He personally negotiated and even waived the 200 million advertising fee. What’s the point of only asking for a 30% commission?

If it only sells for two or three million, FoxTao will lose face, and the brand group project may also fail.

"70% is too high. Taking into account inventory, labor and logistics costs, we can't even collect the production costs. The best we can give is 40%."

Min Jie shook his head, but didn't say anything absolute.

"Mr. Min, I'm here to help you! The clothes piled up in the warehouse are just unwanted waste. Selling them for money is the only way Meters can survive."

Chen Yansen leaned back and said casually, "Meters' inventory pressure was almost a life-or-death struggle for the brand. Over the next decade or so, Meters went downhill and never recovered."

He is sure of this point of Meters!
With the help of this cooperation, he wants to make the brand group's gameplay and model completely popular.

Min Jie remained silent, lowered his head and pondered for a long time, and finally sighed and said: "I definitely can't give a 70% commission for new products. It's possible for old models, but I can't make the decision on this matter."

"Mr. Min, any style from three to five years ago will do. I'm not picky, but the quality and neatness of the clothes must be guaranteed." Chen Yansen expressed his understanding and stated his requirements.

"Please wait a moment, I'm going out to make a phone call." Min Jie stood up suddenly, apologized, and went out with his assistant.

After everyone at Meters left, Zhang Yifeng couldn't wait to ask, "Brother Sen, do you think the owner of Meters will agree? A 70% commission is equivalent to a 70% discount on all the goods in the store."

"I originally wanted an 80% commission rate, but I didn't tell him because of Min Jie's position and authority. Don't worry, for a clothing brand with a high inventory like theirs, if they don't cut their losses, they will die." Chen Yansen smiled and said confidently.

"When I watched 'Let's Watch Meteor Shower Together' before, I thought Meters was some international brand." Chen Xu said with a chuckle.

"A lean camel is bigger than a horse. They have tens of billions of sales a year. If it weren't for the management's wrong decisions and so much inventory, it wouldn't be an exaggeration to say that it is the leading domestic casual wear company." Chen Yansen commented.

If the other party doesn't seek death, how can he take advantage of the situation?

If users want to buy high-quality products from big brands at good prices, inventory goods are the best choice.

After an unknown amount of time, Min Jie and his men returned again.

"Mr. Chen, I wish us a pleasant cooperation! The higher-ups have agreed to your commission request." Min Jie raised his hand with his palm facing up.

"It's a pleasure to work with you! Mr. Min, choosing Fox Tao is definitely your wisest decision this year."

Chen Yansen shook his hand and said confidently.

Min Jie smiled, and then called the operations manager in charge of the Taobao flagship store, as well as Chen Xu, Zhang Yifeng and others, to reconfirm issues such as product selection, launch time, launch rhythm, after-sales service, payment period and deposit.

After all, the commission settlement of B2C malls depends entirely on financial transactions. If the other party fails to pay, FoxTao can only sue. It is common for the payment to be delayed for a year or two. On the other hand, rebates must still be given to users. The more money is paid, the easier it is to be cheated.

In addition, the estimated order volume for this brand event is very large. If there is no deposit, once Meters changes the price temporarily, changes the price after the event is offline, or there are problems with the product quality, it will seriously damage the user experience.

Therefore, even though Min Jie argued with him for a long time, Chen Yansen did not give in and insisted on asking for a deposit of 80 yuan. If the other party dared to play tricks, he would use the money to compensate the user according to the contract details.

"Mr. Chen, I really can't persuade you. The event will be held on November 28th. Everything else is up to you."

Min Jie sighed softly and agreed helplessly.

"Mr. Min, I know there are a lot of promotions on the Taoxi platform, but the price guarantee must be done well. Otherwise, I will be ruthless and deduct the price difference from your deposit to compensate the user."

Chen Yansen stood up and chatted with Min Jie and others as they walked.

"Don't worry, I will arrange it." Min Jie immediately assured. From Chen Yansen's expression, he could tell that the other party was not joking.

"After the event, Mr. Chen must come to Shanghai and let me play the role of host so that we can have a drink together," Min Jie said enthusiastically.

"That's a deal then! Don't let the phone not get through when the time comes!" Chen Yansen joked with a smile.

Min Jie laughed, put his arm around Chen Yansen's shoulders, and the two returned to the banquet hall talking and laughing.

That night, Fox Tao, as the largest external channel for Taobao Double Eleven, won the Best Partner of the Year award.

Chen Xu, Zhang Yifeng and Song Yuncheng took photos with silly smiles while holding the trophy.

"They are so stingy that they don't offer any preferential policies at all." Chen Yansen looked at Zhang Yong and Hu Zhilong on the stage, curled his lips and cursed in a low voice.

Fortunately, this trip was not without gain. The cooperation with Meters immediately rekindled his entrepreneurial passion.

The next day, the four separated in Hangzhou. Chen Xu and Zhang Yifeng followed Min Jie and his group back to Shanghai. One reason was to select products offline, the second was to control product quality, and the third was to learn industry experience.

The two are quite insightful, but if they want to develop further in the industry, they have to go deep into the source of the industrial chain and figure out issues such as the material, price and quality of clothing fabrics.

Chen Yansen took Song Yuncheng to a hot spring hotel in Jinling to spend a day. After being on a business trip for two consecutive days, they naturally wanted to enjoy themselves.

Unfortunately, Song Yuncheng refused to change into his swimsuit, which became a big regret for his trip.

It was late at night on the 17th that the two returned to Xucheng College.

"The dormitory is closed early. What are you going to do? Come to my place and stay for the night?" Chen Yansen suggested.

"Boss, can I stay in a hotel?" Song Yuncheng asked cautiously while pushing the suitcase.

"Okay, I'll go home first." Chen Yansen waved his hand and turned to leave.
"Ah!? Boss, you won't reimburse me?" Song Yuncheng chased after him.

"What the hell are you thinking? The business trip is over, and you're still trying to take advantage of the company?"

Chen Yansen rolled his eyes at her and said unhappily.

Song Yuncheng stood in place, and after some brainstorming, he finally caught up with Chen Yansen.

Asking her to pay for her hotel stay herself would be like asking for her life!
7000 words are here, please give me some monthly tickets~
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(End of this chapter)