Restart life

Chapter 469 0459 [The iPhone 4 ushered in an era, and Tian Shu ushered in another]

After Chen Guiliang finished his demonstration, he asked the guests in the audience, "Which of you would like to give it a try?"

"I!"

"let me!"

Most of those who raised their hands were media reporters.

Chen Guiliang randomly selected two people and, after they came on stage, asked, "Are you my shills?"

"No," the two reporters answered in unison.

Chen Guiliang said, "Shills usually won't admit it. You must be shills I hired!"

"Hahaha!"

There was another burst of laughter from the audience.

Chen Guiliang handed them his phone: "You can call anyone you want."

One of them grabbed the phone first and immediately called his editor-in-chief, putting it on speakerphone: "Hello, editor-in-chief, this is Xiao Liu."

"Weren't you going to the HarmonyOS new phone launch event? Whose call is this?" the editor-in-chief asked.

The reporter kept shifting his grip: "I'm calling you using the new HarmonyOS phone. Mr. Chen is selecting people to demonstrate the phone signal. Please say hello to everyone."

The editor-in-chief laughed and said, "Haha, hello Mr. Chen, hello everyone, I am..."

The two reporters finished their calls quickly.

Chen Guiliang took the phone: "The third important point I want to make is that since it has a full metal unibody design, the HarmonyOS TianShu battery cannot be replaced casually. If you want to replace it, you must find a professional repairman. I believe everyone understands that."

That's understandable, since the iPhone 4's battery can't be easily replaced.

With Apple leading the way, people have already gained a certain level of acceptance for this product.

Although there are still many flaws!

Chen Guiliang stated, "We adopted BYD's latest soft-pack battery, a soft-pack battery specially customized for 'Hongmeng Tianshu'. The battery's battery life exceeds that of a certain mobile phone by 15% to 30%. The battery's lifespan is comparable to that of a certain mobile phone."

A certain phone, of course, refers to the iPhone 4.

After hearing this, the guests at the scene were no longer as shocked, because what was said earlier was even more impactful.

In fact, Chen Guiliang wanted to design a more energy-efficient power chip himself, but due to time constraints and heavy workload, he has not yet succeeded.

I estimate I'll be able to use it on the next phone.

Chen Guiliang continued to boast, talking for another hour, detailing all the advantages he had mentioned earlier, as well as other features and configurations.

No one was bored; everyone listened with great interest.

Although the chinless design is considered unorthodox, the all-metal unibody antenna design can definitely be popularized in the high-end mobile phone market.

Moreover, other manufacturers don't need to worry about infringement when imitating it.

By modifying the antenna layout, Chen Guiliang's design patent can be circumvented. Using nano-injection molding also avoids infringement.

Next year's new Samsung and Apple phones will definitely adopt this design!

Why did I choose the name 'Tian Shu' instead of a combination of English letters and Arabic numerals?

Chen Guiliang smiled and paced back and forth on the stage: "Tian Shu is the Greedy Wolf Star, which is the star in the Big Dipper that is closest to Polaris. So it is also called 'Big Dipper One'."

"It is the most reliable north star in the night sky, the starting point and key point for finding Polaris, and has been the core star for navigation and direction finding since ancient times."

"For ancient travelers, navigators, and commanders, finding Tian Shu meant finding the direction."

"According to superstition, the Tian Shu (天枢) can guide a person's fate and destiny!"

"Hongmeng refers to the primordial energy in a state of chaos before the creation of heaven and earth."

“My original slogan was ‘Creating the world, guiding the stars. Hongmeng·Tian Shu!’ But my marketing director, Ye Peng, said that the slogan was too childish. Of course, that wasn’t his exact wording; ‘childish’ is my own interpretation.”

Chen Guiliang held up his phone: "I hope that the advent of Tian Shu will guide the development of smartphones. In a few years, all smartphones will look similar to Tian Shu. The star that Tian Shu points to is our North Star, and it is also the future of smartphones!"

"thank you all!"

Chen Guiliang bowed after speaking.

"Clap clap clap!"

The applause was thunderous.

The media reporters, in particular, were so excited they were blushing; they had so much to write about when they got back.

Even before the press conference ended, someone pulled out their phone and posted on Weibo: "I witnessed a miracle at the HarmonyOS new phone launch event today. Believe me, a new generation of flagship phones has arrived!"

Some people even took out their laptops on the spot and typed out vivid descriptions of the press conference, and then took photos of the official press release issued by HarmonyOS Technology. They quickly sent the articles and photos to the editor.

Before the print news was even published, the online media articles had already been released.

For example, the headline on Sina Technology Channel is: HarmonyOS New Phone Tian Shu Makes a Stunning Debut, Creating a New Era and Guiding the Stars.

The posts on the HarmonyOS community were the fastest because they were prepared in advance, and included close-up high-definition photos taken with a mobile phone.

"Holy crap, is this photo real? It's fucking sci-fi!"

"Old Master Chen is really holding back. No wonder there's been no news about the new HarmonyOS phone. The iPhone 4 has been on the market for over a month and he's still not worried."

"Hongmeng·Tian Shu, and the Seven Stars series. Haha, Old Ancestor Chen must read fantasy novels all the time. It's so damn cringey."

"It may sound a bit juvenile, but it does have a certain charm."

"I absolutely love this name. 'Creating the world and guiding the stars,' this advertising slogan is so powerful. Especially with Old Master Chen personally explaining its meaning—he wants to use this Tian Shu to lead the future development of smartphones!"

"Does anyone still remember the poem that Old Master Chen wrote back then?"

"What poem?"

"You fake fan, you don't even know the poems written by Chen Laozu. I'm too lazy to search for them, so hurry up and search and paste them here."

"Looking eastward towards Yingzhou, how majestic the scenery is! A black bird carrying a branch breaks through the primordial chaos. The person downstairs, please continue the next line."

"One pee and it travels 30,000 miles, my crotch holds a dragon. How's that?" "Damn! You've ruined my poetic inspiration."

"Yesterday I thought the iPhone 4 was unbeatable, but today I feel like Apple is nothing special?"

"Steve Jobs was a madman, but Chen Laozu is even mader. You couldn't make such a crazy phone if you weren't crazy."

"Tian Shu's hidden chin is outrageous. To make the phone look better, they used so much technology to realize their design concept. No normal person would do that."

"Haha, if the designer were an employee, he would definitely get yelled at by his boss for coming up with this idea."

"Who would even get a chance to be the boss? The head of R&D would have been cursing by now."

"So, this design concept was definitely Chen Guiliang's idea. He made a snap decision to do it, and the engineers below went crazy, putting in countless efforts to realize Old Master Chen's idea."

"It's all about the details. If I were an engineer at HarmonyOS, just working on that hidden coating on the chin would drive me crazy. You have no idea how difficult it is to hide it perfectly and still achieve mass production!"

"I have a feeling that within the next ten years, the design of high-end smartphones will basically look like the Tian Shu. At most, there may be some minor modifications."

"The Tian Shu will be released in half a month, and it'll be priced the same as the new Apple and Samsung phones. I'd sell my blood to buy one!"

"Speaking of which, with so many complex designs and expensive technologies, wouldn't it be a loss to sell Tian Shu at the same price as Apple and Samsung?"

"You think Chen Guiliang is doing charity? It only shows that Samsung and Apple's profit margins are too large!"

"..."

The cost of HarmonyOS TianShu is indeed very high, even the manufacturing price is different, because its structure is more complex than that of the iPhone 4 and Samsung i9000.

Well, the Tian Shu, priced at 4999 yuan, has a factory cost of about 2200 yuan.

If sales volume is large enough, costs can be further reduced.

"Brother, I want a Tian Shu!"

Chen Guirong, Chen Guiliang's cousin who had never asked Chen Guiliang for help and had been working honestly in a restaurant learning a skill, actually called Chen Guiliang after seeing the news.

Chen Guiliang laughed and said, "Okay, I'll send you a prototype engineering model."

Chen Guirong said happily, "Having this phone will be absolutely awesome. You need to send it quickly so I can receive it before it's officially released."

Chen Guiliang not only sent one to his cousin, but also sent one to his uncle and cousin.

As for my parents, I'll just send them the upcoming HarmonyOS A2.

It's best for elders to keep a low profile.

……

Meizu headquarters.

Huang Zhang stared blankly at the press conference video, unsure how to react.

This phone is outrageous!

who am I?
Where am i?

What am I going to do?
Huang Zhang looked not only at the phone's exterior design, but also at the various configuration parameters of the Tian Shu, as well as the subtle changes in the operating system.

Although everyone is using the HarmonyOS system, they each build their own UI designs on top of that.

The UI of Tian Shu has been adjusted again, and Chen Guiliang demonstrated the operation in detail at the press conference.

Huang Zhang slumped into his chair.

What's the point of comparing anymore? There's no need to compare anymore. Just stick to making mid-range phones.

……

Xiaomi.

Lei Jun and Lin Bin watched the press conference video repeatedly, and they even regretted not going to the scene in person.

"What do you guys think?" Leibusi asked.

Lin Bin said, "A groundbreaking product. The iPhone 4 just marked the beginning of a new era, and now Tian Shu is about to mark another one."

Lei Jun complained: "Can eras really be divided and reclassified?"

“That’s how the world of geniuses is,” Lin Bin remarked. “Chen Guiliang is definitely a genius. And an all-around genius at that. Look at what he’s accomplished in the last few years.”

Lei Jun asked, "What do we do?"

Lin Bin said, "Forget about entering the high-end mobile phone market. Let's continue to benchmark against Meizu."

"I actually have an idea: could we make a mid-range phone but sell it at the price of a low-end phone?" Lei Jun said, revealing his idea.

Lin Bin asked, "How can this be achieved?"

Lei Jun said, "We will continue to move towards cost control and efficiency optimization."

For a mobile phone priced at 1999 yuan, channel costs could account for 500-800 yuan.

For an Apple product priced at 4999 yuan, the costs of national distributors, provincial distributors, stores, marketing, warehousing, and logistics may account for 1000-1500 yuan.

Lei Jun plans to focus entirely on online channels and completely eliminate channel costs!
Chen Guiliang is now following a path that integrates with Ye Peng's plan, adopting a model that emphasizes both online and offline approaches.

……

The pre-orders for HarmonyOS's official online flagship store, Tian Shu, have exploded.

Even before the official release date, pre-orders have already reached over 6 units.

The news drew attention from the industry.

The video of that new product launch event even quickly reached the headquarters of companies such as Apple, Samsung, Nokia, and Motorola.

Jobs hired a translator to translate every word Chen Guiliang said into English as accurately as possible.

After watching the video repeatedly for most of the day, Jobs called his assistant over: "Buy me a Tian Shu phone from China. I want to study it carefully. No, buy 100. Take 99 to disassemble, and I'll keep the last one as a souvenir."

(End of this chapter)