Restart life

Chapter 470 0460 [This comment is from the Hongmeng·Tian Shu client]

Online marketing alone wasn't enough in 2010, because many people didn't even go online.

Or, you might only log into QQ briefly when you're online, or only regularly open one or two websites.

Especially some middle-aged people, who are potential customers with ample spending power, have already formed their own lifestyles.

Guess who the 8848 titanium alloy phone is sold to?

On the third day after the new product launch, advertisements for "HarmonyOS·TianShu" appeared on major television stations.

They didn't bombard television with commercials; they only appeared once at certain times to make their presence known.

The advertising content is also not flashy.

It involves showcasing the phone from all angles and up close amidst soothing music. There's not even any extra narration; the uniqueness is conveyed solely through subtitles, which viewers have to read carefully.

Only at the very end of the advertisement did a human voice finally appear: "The creation of heaven and earth, guiding the stars—Hongmeng Tian Shu!"
Dongguan City.

Kong Yuejin owns two factories with relatively outdated production lines and uncompetitive products, and he had a difficult time during the economic crisis.

Things have calmed down a bit now.

His life wasn't as colorful as he had imagined. Every day consisted of managing and inspecting the factory, looking for any opportunity to develop new customers, and retaining old customers through various methods.

He only learned to use the internet in the last few years, and he mainly focuses on Alibaba's small business services.

He'd only ever heard of Weibo. Even though his wife spent all day glued to her phone scrolling through Weibo, he had absolutely no interest in it.

He bought an Apple 3GS last year, but he only used it to make calls and send text messages, and only showed it off in social situations to show that he also had one.

Today, Kong Yuejin didn't have to entertain clients. After a long day, he went home and ate while watching TV.

My daughter is in middle school, and she kept pouting while eating because she wanted to watch Hunan TV, but her dad insisted on watching CCTV.

The house is quite big, but there's only one TV...

The reason he didn't have more televisions was because Kong Yuejin spent very little time with his family. He cherished the warm moments he spent with his wife, son, and daughter, but these moments were limited to eating and watching television together.

Sure enough, my daughter just finished eating and went back to her room to play on the computer.

My son is still in elementary school, and he's not exactly a worry-free child. Especially since the whole family spoils him, his temper is getting increasingly strange.

After dinner, Kong Yuejin sat on the sofa in the living room and asked his son, "How did you do on the exam?"

"I'm going to write." The son didn't want to answer and immediately got up and ran away.

Doing homework, in reality, is just secretly playing video games.

The nanny was still clearing away the dishes and wiping the table.

My wife was already curled up on the sofa scrolling through her phone, a faint smile on her face, as if she had seen something funny.

Kong Yuejin was very unhappy and couldn't help but scold, "How old are you? You play on your phone all day long. Don't you know how to set a good example for your child!"

The smile on his wife's face vanished instantly: "Kong Yuejin, how dare you talk to me like that? Have you ever taken care of the children? We started out doing business together, and we even borrowed money from all over the place to open the factory. If you hadn't insisted that I stay home to take care of the children, I would have been a successful businesswoman long ago! You're still not satisfied with having a daughter, you insist that I have a son for you. I'm an older mother, I'll risk my life to give you one..."

His words came out like a machine gun, instantly silencing Kong Yuejin.

Life must go on.

Kong Yuejin turned his attention to "Focus Interview," and his wife finally shut up and happily scrolled through Weibo.

A little while later, Kong Yuejin ran to his daughter's room and surprised her without knocking. He heard his daughter laughing out loud in front of the computer.

"Why didn't you knock again?" the daughter asked, clearly annoyed.

Kong Yuejin said, "Why are you knocking? When I knock, you can turn off your computer and pretend to do your homework?"

The daughter fell silent, placing her workbook in front of the keyboard and staring blankly.

Kong Yuejin said, "You'll be taking the high school entrance exam next year, so you should at least study. I've arranged for you to attend a private key high school. If your foundation isn't solid, you won't be able to keep up in high school."

"Okay, okay," the daughter said, burying her head in her homework.

Kong Yuejin glanced at the computer screen and found that his daughter was watching a TV series called "iPartment".

He hesitated for a moment, then turned and left his daughter's room.

Back in the living room, my wife had changed her position, but was still curled up on the sofa scrolling through her phone.

"Are you going to get a new phone?" My wife actually asked.

Kong Yuejin said, "Didn't you just get an iPhone 4 this year?"

My wife said, "I want to switch to a HarmonyOS phone, and I'll buy you one while I'm at it. You can give this iPhone 4 to your nephew; he was quite envious when he came over last time."

Kong Yuejin, knowing the HarmonyOS phone brand, felt even more puzzled: "Didn't you look down on domestic products?"

My wife was scrolling through Weibo when she said, "This one is different, it's called HarmonyOS Tian Shu. Weibo says it's the king of phones, much better than the iPhone 4. Do you know what Tian Shu means?"

"A book from heaven? A book for reading?" Kong Yuejin asked, confused.

My wife said, "The 'shu' in 'shuji' (枢) means the central hub of the sky, and it's also the first star of the Big Dipper. I heard that when Mr. Chen named his phone, he specifically hired a feng shui master from Hong Kong. The star Tian Shu can change one's luck and destiny."

Kong Yuejin, who also believed in feng shui, immediately laughed and said, "This name is good; using this phone might bring you good luck."

The couple chatted for a few more minutes, and then Tian Shu's advertisement appeared on CCTV.

"Look, this is the phone. It's been advertised for days," my wife said, pointing to the TV.

Kong Yuejin looked at the television with curiosity and was instantly attracted by the design of the Tian Shu. After watching it, he was greatly impressed: "Can domestic mobile phones be made this beautiful?"

There are many enthusiastic supporters of the TianShu brand on Weibo now, and my wife has clearly been brainwashed: "It's not just beautiful; it's also more technologically advanced than the iPhone 4. The head of R&D for this phone is the former director of Motorola's China Research Institute. There are also three professors who were invited from Tsinghua University, Peking University, and the Chinese Academy of Sciences. The Academy of Sciences and engineers behind HarmonyOS are exceptionally talented!"

Kong Yuejin laughed and said, "Then let's get a new phone. I'll go with you to buy one sometime."

He had just watched the TV commercial and really liked the appearance of the Tian Shu; it looked like a high-tech product.

Moreover, the name Tian Shu can bring good fortune, and it might even bring in a few new customers.

My wife, with her trendy attitude, said: "What era are we living in? Why are we still buying phones from physical stores? Online shopping is all the rage now. You can just order and have it delivered to your door."

“You might get defective products when you shop online,” Kong Yuejin still believed in the old adage. “It’s settled then, I’ll find some time to go shopping with you. We’ll bring the two kids too; it’s been a long time since the whole family went shopping together. We can have a meal together and take the kids to the amusement park.”

My wife muttered, "Don't let something happen again as soon as you step out the door, and then you're gone after just one phone call."

Kong Yuejin quickly assured him, "Even if the sky falls, I'll walk the whole street with you!"

His wife sneered, "How many times have you said that?" Kong Yuejin was speechless.

……

weekend.

Kong Yuejin drove himself, taking his wife and children out.

Ye Peng has already established the initial offline sales channels for HarmonyOS phones.

At first, the dealers weren't very interested. Ye Peng personally took the Tian Shu engineering prototype and visited each of the established dealers one by one.

The distributors, who were amazed by Tian Shu, voluntarily kept the news a secret for HarmonyOS, fearing that it would attract more competitors.

These dealers previously mainly represented Motorola.

As Motorola's sales declined, their business became increasingly difficult, so they decided to transform themselves into HarmonyOS distributors.

They're really squeezing every last penny out of Motorola!
The core R&D team for HarmonyOS phones was poached from Motorola, and now they're even poaching Motorola's distributors.

Kong Yuejin drove to a Dadi Communications store.

This is a local brand from Dongguan, and their slogan "Buy mobile phones at Dadi" is deeply ingrained in people's minds. Nokia and Apple products are sold here.

The shop assistants greeted them warmly.

Kong Yuejin asked, "Do you have HarmonyOS phones?"

The salesperson remained enthusiastic: "HarmonyOS hasn't arrived yet, but we have the latest iPhone 4 here..."

The claim that the item hasn't arrived is pure nonsense!
Ye Peng is talking directly to provincial distributors and has not yet contacted Dadi Communications.

Kong Yuejin stopped listening to the salesperson's pitch and instead drove to the nearby Zhongyu Telecom store.

Zhongyu Telecom is a strong chain brand in Guangdong Province, and has opened many stores in Dongguan City. In recent years, it has been competing with Dadi Communications for business.

"You sell this here..."

Before Kong Yuejin could finish speaking, he saw a poster in the store: The address of the HarmonyOS mobile phone specialty store is...

Zhongyu Telecom is the distributor of HarmonyOS phones in Guangdong Province, but Ye Peng set a strict rule: they cannot be sold together with other brands. Exclusive stores must be established for sales, and the decoration and service of these stores must be consistent with the official HarmonyOS flagship store.

Kong Yuejin was somewhat displeased.

My wife, however, was brainwashed by online information: "See? HarmonyOS is just different!"

Kong Yuejin had no choice but to write down the store address.

He was surprised when he arrived. Although there wasn't a long queue, the store was packed with customers.

Today is just a regular weekend, nothing special.

This is a high-end phone!

Where do so many consumers come from?
Actually, HarmonyOS specialty stores sell more than just high-end phones.

The HarmonyOS A1 has just announced a price reduction, with a drop of 350 yuan.

HarmonyOS A2 has also been officially released, with a price slightly higher than HarmonyOS A1 before the price reduction.

These two phones are the best-selling models.

Many customers stared at “Hongmeng Tianshu”, stood there looking at it again and again, and then helplessly turned around and walked to the A1 or A2 counter.

The basic model of Tian Shu costs 4999 yuan, which is really unaffordable for the average person.

HarmonyOS A2 is pretty good; it has better specifications than last year's A1, and the price isn't particularly high.

Most people were just there to watch the spectacle.

Especially the factory workers nearby, they heard that HarmonyOS phones were awesome, and that two exclusive stores had just opened in Dongguan. So they made a plan to go check it out, and wait until they got two more months' salary and saved up enough money before buying one.

"Buy two Tian Shu," Kong Yuejin said, and started taking out his money.

The wallet was filled with a thick stack of hundred-yuan bills!
The shop assistant was incredibly enthusiastic, as if afraid of neglecting this customer.

My daughter suddenly said, "I want one too."

Kong Yuejin said, "If your middle school entrance exam scores improve, then I'll buy it."

"Tch!" the daughter scoffed.

My wife was very happy to get the new phone and said, "I heard someone on Weibo yesterday that HarmonyOS phones have a cloud backup function. It means your contacts can be backed up to the cloud, so you can retrieve your contact information even if you lose the phone. You're in business, so your contacts' phone numbers are very important. You won't need to write them down in a notebook anymore."

"Really?"

Kong Yuejin was overjoyed and exclaimed repeatedly, "It really is high technology!"

Apple also offers cloud backup, but it requires an annual fee, which we won't go into. In any case, users in China currently have a very poor experience with Apple's cloud backup.

After my wife changed her SIM card, she logged into her Weibo account and couldn't wait to post comments on trending Weibo posts everywhere.

Seeing the small print "From HarmonyOS TianShu Client" makes me feel particularly proud.

This thing wasn't created by any mobile phone manufacturer; it was a product of the online social platforms of that time.

We are currently in a special period. For example, Weibo has also launched a PC version.

Therefore, users can post on Weibo in three ways: computer version, mobile WAP version, and mobile client.

In addition, there are multiple versions of the mobile client, including Apple, Android, Symbian, and Microsoft versions.

To facilitate user statistics and analysis, social media platforms have developed similar identification functions to more quickly and efficiently determine the operating system, mobile phone, computer, WAP platform, etc., from which a piece of information originated.

Users can even modify code segments in the Weibo installation package to change the identifier of their posts to things like "from Mars" or "from a quantum phone in the future".

The trait of showing off naturally arises.

"Posting on Weibo again?" Kong Yuejin asked, seeing his wife typing nonstop.

"Uh-huh."

My wife only responded twice; she was busy replying to comments.

The small print that read "From HarmonyOS TianShu Client" attracted many strangers to follow her.

(End of this chapter)