I'm just trying to ride the wave of popularity!

Chapter 179 An astonishing attendance rate!

The screen was dimly lit.

The lights suddenly turned on.

It illuminated the flushed faces of the children standing in front of the screen.

At that moment, all the children jumped up, clenched their fists excitedly, and couldn't help but rush forward, swinging their fists with all their might!

The screams that rose and fell, accompanied by hoarse shouts of "Martial Soul Fusion" and "Dragon Soul Flame Thunder Break," exploded throughout the screening room, piercing Dong Qichang's eardrums!

He watched the excited children, seeing them jumping, waving their fists, arguing excitedly with their companions, brandishing spears or swords that didn't exist in the air...

As he watched, he gradually realized that he could no longer hear any sound.

In a daze, my thoughts seemed to drift back to that evening many years ago, to myself sitting in front of the television, watching the heroes on screen and being so excited that I couldn't contain myself...

A moment later, long-forgotten memories surged forth like a tide, and the "heroes" from my childhood became exceptionally clear at this moment, as if they were flashing before my eyes again and again.

He didn't know how much time had passed when he looked down and subconsciously glanced at the ticket stub for the movie "The Spirit of Zhao Zilong" again...

This movie is going to be a hit!
The moment that thought crossed his mind, even he was startled!
Immediately afterwards...

When he stood up, he felt goosebumps all over his body!

He turned around, put on a mask, and hurriedly walked out of the lobby outside the screening room!
The instant I stepped out of the screening room...

He saw a sea of ​​people in the hall, countless children rushing out with their eyes fixed on the rotating display of the "Gentian Silver Spear" toy in the glass case, screaming excitedly again. Then, they broke free from their parents' hands and rushed towards the counter like madmen, their eyes burning with a burning desire...

He saw that the "Dragon's Gallant Silver Spear" toy was extremely well-made. With the lighting of the counter, the spear body shimmered with blue and white electric effects, just like the lightning bolts that pierced the darkness when Zhao Zilong wielded the spear in the movie...

The children were completely mesmerized by the [Dragon's Gallant Silver Spear], and several parents tried to pull them away, but they couldn't budge them!

He saw boxes of exquisite cards displayed on the counter. The first page of each card depicted Zhao Zilong in his armor, his body crackling with electricity. Under the light, and from different angles, the first card in that box seemed to flash with various colors...

He also saw the golden transformation devices for the [Dragon's Gallant Silver Spear] and the [Green Dragon Crescent Blade]...

"I want a transformation device!"

"I also want!"

"Mommy, I want it!"

"Mom, give me one! I want that Martial Soul Transformation Device! I want the fused Martial Soul Transformation Device!"

"Ahhh, I want this..."

"Give it to me, I want this, give it to me first, how much is it? 15 yuan? Give it to me, I want it, ahhhhhh..."

"..."

The children's frenzied shouts echoed throughout the hall...

The "Martial Spirit Zhao Zilong" cards, priced at 5 yuan a box, were snapped up by several excited children in just over ten minutes, like a tidal wave.

The transformation devices, priced at 15 yuan each, were snapped up by the children. Seeing their children's excitement and considering that it was the Lunar New Year, the parents reluctantly paid for them.

A humanoid toy of Zhao Zilong, the "Martial Spirit," with detachable armor, priced at 20 yuan each, sold over thirty pieces in just over ten minutes; even the sample units on display were snapped up…

The sales clerks seemed completely unprepared for this frenzy, and kept asking the staff to restock from the warehouse!

The staff brought boxes of goods, but before they could even put them on the counter, they were all snatched up by the surrounding children!

"Hoodie!"

"Hoodie!"

"【Zhao Zilong, the Martial Spirit】Custom Hoodie!"

"40 yuan a piece!"

"New stock just arrived!"

"There are three different colors: gold, silver, and platinum (the version for the Martial Soul Fusion Technique)!"

"..."

The toys were being snapped up here when suddenly a loudspeaker blared over there!

Immediately afterwards, a group of excited children at a counter a little further away heard the noise and rushed over, staring screaming at the hoodies that read "Undying Martial Spirit" and "Blood Battle in All Directions"...

this moment!
Standing in the screening room, Dong Qichang experienced firsthand what "madness" truly meant!
He looked at every child!
There were more than two hundred audience members in the premiere screening room, including nearly one hundred children!

Almost every one of the children who came out bought at least 5 yuan worth of cards...

Look at the excited looks in these children's eyes!
Watching the security guards bustling about with their walkie-talkies...

Watching the staff bring in boxes of all kinds of toys, only to have them quickly snatched up!
He felt a slight jolt in his heart!
Then he hurriedly left the screening room!

Take out your phone immediately!

"Please contact Chairman Li for me!"

"Is Chairman Li in a meeting?"

How long will it take?

"Damn it!"

"We're going to acquire the rights to this movie!"

"You absolutely can't miss it!"

"This market is crazy!"

This movie!

wrong!

This is more than just a movie!
This is an IP address!

Moreover! It is highly likely to be the most explosive IP in Chinese domestic films!

No wonder!
Movie tickets are so cheap, less than 10 yuan!
Oh shit!

It's less of a movie and more of a meticulously filmed toy commercial!

........................

New Year's Eve.

Amidst a series of explosions that burst forth with dazzling light in the darkness…

The movie "The Legend of the Condor Heroes" has become a trending topic on various film sections across China.

Countless film critics were incredibly excited after watching the movie, showering it with praise.

As the creator of the martial arts film "Qin," which was once the pinnacle of Chinese cinema, the film "Man in the Jianghu" not only did not perform worse than "Qin," but on the contrary, director Li Zhengtao's personal style was even more refined and reached its peak, which was amazing!

This film utilizes the style of Eastern ink painting martial arts, incorporating the freehand depiction of forests and bamboo groves. Combined with the use of top Chinese cinematographers and the use of advanced optical lenses to render visual effects, the film's action and style are pushed to the extreme, giving all the audience members a thoroughly enjoyable martial arts feast!

Amidst waves of exclamations of admiration.

"The People in the Jianghu" achieved an astonishing attendance rate of over 95%, marking another peak in attendance rate for director Li Zhengtao's career!

【Tianyu】

Xu Haibo sat in his office chair, excitedly looking at countless posts about the movie "The Man in the Jianghu" over and over again.

At this moment, he felt honored and even more so, he felt like a witness!
Witnessing the birth of another masterpiece in Chinese cinema!

The phone kept ringing!

All of it is good news, all kinds of good news...

On New Year's Eve, the five major film companies in China released a total of two films.

One is their "The People of Jianghu," while the other is "The Taste of the New Year" by their competitor, Huasheng Brothers.

Their film "The Gangster" has generated unprecedented buzz in the film market, while the Lunar New Year comedy "The Taste of the New Year" by [Huashang Brothers] has not received a strong response after its premiere today. Many viewers are criticizing the film as a mere popcorn flick...

It's only a little over a month until its market launch!
Nothing is more satisfying than a competitor's film not performing as well as expected.

Sitting in the office.

Watching the fireworks bursting outside the window.

Watching the numbers for "People in the Jianghu" skyrocket online...

Xu Haibo could almost see the resounding bells ringing when Tianyu went public!

How much did this movie actually gross?
Time passed slowly, and Xu Haibo flipped through one document after another with a burning gaze!
Last year, their "Superman 2" grossed 1500 million RMB at the opening box office!

"A Better Tomorrow" grossed 1500 million RMB at its premiere!

King of the Monsters grossed 2000 million RMB!

Although the four cinema chains did not screen their films this year, they were only four small cinema chains...

In the second half of the year, the expansion of the three major cinema chains and the unwavering efforts of other chains led to a surge in the number of cinemas nationwide, increasing by nearly one-fifth...

This is more than enough to fill the gap left by these four small cinema chains!
Time passed little by little!
Before we knew it, it was 3 a.m. on the first day of the Lunar New Year!

This is a period when everyone is resting and on vacation...

However, Xu Haibo did not rest, nor did the relevant staff of Tianyu Media's film department and the cinema staff!
They were all waiting for the outcome of this battle on New Year's Eve!

Xu Haibo suddenly became a little nervous, unable to sit still in his chair, and kept pacing around the office.

Time seemed to pass incredibly slowly, so slowly that it made one anxious; one could even hear the ticking of the second hand on the wall.

At exactly 3:15 a.m.!
The office door was suddenly pushed open!

"Come out, come out!"

"How many!"

"Breaked the record for domestic films! Broke the record! 2200 million yuan at the box office! Surpassing the opening weekend box office of 'King of the Monsters'!"

"..."

The assistant rushed in excitedly, bringing out a series of data. Her face was flushed, and her hands were even trembling as she held the data!

Xu Haibo took the data!
Staring intently at the 2200 million box office figure above, his eyes welled up with tears of excitement, and he nodded in agreement!

"What about 'The Taste of the New Year'?"

"The premiere of 'The Taste of the New Year' flopped, with only 1400 million yuan in box office revenue. Starting tomorrow, the three major cinema chains will give our film 'The People of Jianghu' more screenings to help us reach the top and help our film box office break 2 million yuan!"

"Okay! Okay! Go back and get some sleep. The company will be giving out bonuses this afternoon!"

Xu Haibo nodded excitedly, and then nodded again as he watched the dazzling fireworks burst forth once more in the distance!

"it is good!"

After his assistant left, Xu Haibo clenched his fist and breathed a sigh of relief!

At the start of 2004, they delivered such a surprising result, which is definitely a good omen!

He looked down at the various data of "People in the Jianghu" and nodded in satisfaction. Then he went online and browsed various information.

As he was looking around, he suddenly saw the data for "The Spirit of Zhao Zilong". He frowned and clicked on it as if by some strange impulse!

Public data shows that the opening day box office performance of "The Spirit of Zhao Zilong" was mediocre, with a total box office of only 96 RMB, less than one million!
but!
However, the attendance rate was...

"120%"

Upon seeing this data, his eyes widened!
Fuck!
How can the occupancy rate still exceed 100%?
(End of this chapter)