I'm just trying to ride the wave of popularity!

Chapter 180 The toys are selling like hotcakes!
A movie!
Even though all the seats were full.

The maximum occupancy rate is 100%!

In the history of Chinese cinema, there are only a few films with a 100% occupancy rate; there is only one.

That was the 1980 film "Shaolin" released in mainland China.

In an era where the average ticket price was 1 cents, this movie not only maintained a 100% occupancy rate for nearly a month when it was released, but also managed to gross 1 million RMB at the box office!
This is an insurmountable peak for the entire Chinese film industry!

but……

120% occupancy rate!

It's simply unheard of and unseen before!

……

3:20 am.

Huaying International is still brightly lit.

When Dong Qichang saw the astonishing attendance, he was initially surprised and found it absurd. But then, when he saw that tickets for "The Spirit of Zhao Zilong" were in high demand at the [Movie House], he suddenly understood why!

"The four theaters showing the movie 'The Spirit of Zhao Zilong' were completely sold out from the very first screening!"

"Countless parents and children rushed into movie theaters, only to find they couldn't get tickets and were making a scene..."

"But these four cinemas already have a limited number of screening rooms!"

"Ultimately, having no other option, we applied to our superiors for a 'handwritten ticket' and moved in a few chairs..."

"With 20% more users, the entire screening room was packed. I went to see it live, and it was so crowded it was hard to breathe, but the children were incredibly excited..."

"..."

The door is open!
The assistant walked in with a complicated expression and handed over a set of data.

This data confirms Dong Qichang's conjecture: although "The Spirit of Zhao Zilong" has not received the same level of attention in major media outlets as "The People of Jianghu" has, it has not been as widely publicized.
However, the actual level of interest is quite astonishing, especially among children, where there is a hint of an explosive trend.

How many toys did they sell?

"I don't know, the statistics haven't been released yet..."

"Pay attention to this next one, okay?"

"understand!"

Is the chairman still in a meeting?

"Yes, we're in a meeting. The company is about to go public, and we're currently having final negotiations with investors..."

"Did you contact the chairman? Did you show him this data?"

"The chairman's secretary said the chairman is very busy right now and won't see anyone..."

"..."

Upon hearing this, Dong Qichang silently closed his eyes!
....................................

"I want to buy a handwritten ticket, for a chair!"

"Sorry, all the chairs are sold out!"

"Why are they sold out? We came here first thing this morning to buy tickets, we waited and queued for ages, and you're saying they're sold out? Do you even know how to do business?"

"We're really sold out, sorry..."

What about the other venues?

"Every show is sold out! Why don't you try other cinemas?"

"How can you do business like this? What restaurant doesn't serve its customers food? Other cinemas? Damn it, if other cinemas had this movie, why would we be queuing here!"

"Feel sorry……"

"I fucking think you're just using price cuts as a gimmick. Damn it, I'll pay more, okay? We'll add 10 yuan. It's Chinese New Year, don't make things difficult for us!"

"I'm sorry, we really can't help it..."

"..."

How crazy does a movie have to be for all the "handwritten tickets" to sell out in less than 10 minutes?

【Changkong Cinema】

At 6 a.m., the cold wind was howling outside. Staff member Chen Xuan squeezed through the dense crowd and opened the cinema door.

Immediately afterward, before the lights were even turned on, a group of parents and children rushed in and squeezed them into a corner.

Security personnel rushed over to maintain order!

However, it still couldn't stop the audience from rushing in from outside!
Chen Xuan felt a little scared when he saw these hungry fans!
In fact, the movie "The Spirit of Zhao Zilong" was shown until 3 a.m. before it was shut down because the equipment needed maintenance and adjustment. It reopened at 6 a.m.

The screenings have been scheduled for almost 24 hours, but it still can't stop the parents and children from flocking to the theater!

Since the premiere, the movie has become an instant sensation in the entire small county. Their office phone rang all day yesterday, with everyone asking the same question: are there any tickets left?

The bosses realized the movie was a hit, and hurriedly applied to headquarters for a 2 yuan discount on "handwritten tickets"...

I thought I could handle the audience, but to my surprise, more and more parents with children snatched up all the "handwritten tickets" in no time!

……

Children are adorable!
Of course, it's also terrifying!

Yesterday, all day long!

Chen Xuan had heard more than once that children had gotten into fights over whether Guan Yu, who was lame, was stronger in combat than Zhao Zilong.

The scene was chaotic. The angry children fighting caused their parents a huge headache. The staff didn't even have time to stop them before another group of children started fighting!

Some say Zhao Zilong is stronger, others say Guan Yu is stronger; they even compared the hardness of their newly bought toys during the debate, getting quite heated at one point… And today…

The discussion is still ongoing!

But more often than not, the children kept pulling their parents' hands, wanting to see the movie!

"Mom, why can everyone else get tickets but you can't? I want to see Zhao Zilong! I want to see the 'Martial Soul Fusion Technique'! I want to see it! Ahhhhh..."

"I don't care, I don't want to, I just want to watch the movie! Everyone else has seen the movie, but I haven't!"

"I don't care... I don't care, waaaah, Daddy, I want to see a movie too! Didn't you say you could do anything? Why can't you even buy a movie ticket? Ah-Qiang next door bought three tickets, why can't you buy one?"

"..."

The crying and noise of the children at the scene once made Chen Xuan's eardrums ache.

Faced with their children's tantrums on the first day of the Lunar New Year, the parents were at a loss...

They went to all the other cinemas in the county, but none of them had the movie. This was the only cinema showing it!

What can they do?
"Alright, everyone!"

"I'll go apply for it!"

"See if we can... add a few more seats. If everyone can accept that, I'll apply for standing tickets? The price is very reasonable, only 4 yuan..."

"..."

Pressed by the parents, Chen Xuan finally called headquarters.

After making the call, Chen Xuan looked at the parents and finally said these words.

Upon hearing this, the parents initially cursed and were furious, but eventually gave in to their children's tantrums and reluctantly paid a few dollars for movie tickets.

........................

noon!

"Out of stock? Keep producing! How could there be no stock?"

"The supply chain has collapsed?"

"Damn, how could this happen? Where's the manufacturer?"

"The factory isn't giving us holidays, and they're even paying triple wages, but they still can't finish the orders?"

"Damn it, I know it's Chinese New Year, and we're on holiday, but damn it, do you guys see this? This is all gold! Gold is everywhere! If we don't pick it up while it's hot, we won't even be able to eat shit when it's over!"

"Yes, make them work overtime!"

"..."

noon.

Li Dongqiang, General Manager of the Copyright Derivatives Department of [Xuanshi Entertainment], had red eyes and kept frantically dialing the phone to coordinate production.

Meanwhile, customers from the nearby cinema kept coming in waves, like debt collectors, driving him to the brink of collapse!
When Guan Yu was released last time, there was a small surge in sales of merchandise, so he had already prepared for the sales figures of Zhao Zilong's premiere!

but……

Yesterday, all day long!

They had already prepared 20 sets of merchandise in advance!

They were all sold out in 12 hours!
In the evening, they urged the factory to produce 50,000 sets of merchandise, but in less than an hour, the merchandise was completely sold out.

The trucks he arranged were already waiting at toy factories in various places, but even with the factory machines running at full speed, they still couldn't deliver the goods!
"Only 10 pieces today?"

"Any other fucking toy factories?"

"on vacation?"

"Damn, I'll throw money at them until they start working!"

"Damn it! Go and urge them for me!"

"..."

The pressure to deliver the goods was making Li Dongqiang a bit agitated. Even after drinking a few mouthfuls of herbal tea, he still felt extremely anxious!

Just then, the office door opened!
"Mr. Li!"

"What?"

"Mr. Li, the owners of the music and video stores are asking us if we can authorize them to sell merchandise. The downstairs area is already packed with people. Please give us an answer!"

"Damn it, where are we going to get any stock right now? As soon as the stock arrives, the four major cinema chains will be sold out. We won't be able to get licenses to them in time! Just let them focus on selling DVDs. DVDs are money too!"

"But……"

Right after the assistant finished speaking!

A young man suddenly rushed in through the door. He stumbled and the security guard tried to stop him, but couldn't!
"Mr. Li!"

“Xu Chunyang, I’m the copyright manager for Zhejiang and Jiangsu provinces. Could you please approve a batch of toys for us to sell? Everyone knows this stuff can make money. My people are pressuring me like crazy… Could you talk to President Zhou about this? We’re the ones who started out with President Zhou and built this business from the very beginning. We’ve worked hard, even if we didn’t achieve great things. The distributors have already transferred their money. If you don’t approve the goods, what am I supposed to do? How am I supposed to lead the team in the future?”

"..."

Xu Chunyang rushed to face Li Dongqiang and shouted at him.

Facing Xu Chunyang's expression, Li Dongqiang's face immediately turned bitter: "I want to too, but you have to do it yourself. You help me get the manufacturers in place, find more partner manufacturers. It's the first day of the Lunar New Year, everyone's on holiday, what can I do? Damn it, if I could make toys, I would have done it long ago!"

"..."

"Oh dear, it was a real miscalculation to release this movie on New Year's Eve. It should have been released later, when everyone was ready!"

"..."

(End of this chapter)