Return to Hong Kong Island for a Century
Chapter 247 The Art of Explaining
Chapter 247 The Art of Speaking (Second Update)
Although Li Song is not in Hong Kong Island, reports about him occupy the front page of newspapers almost every day.
So when Li Song arrived at the ferry back to Hong Kong Island on Friday, November 7th, the day of Li Dong, he was recognized by the passengers!
"Mr. Li!"
"Mr. Li!"
"Mr. Li!" The passengers on the boat greeted Li Song one after another.
Accompanied by bodyguards, Li Song also greeted the passengers on the ship!
"Mr. Li, could you please sign this?" someone asked, holding a magazine from Wonderful Magazine.
“Of course!” Li Song nodded, and the bodyguard next to him took the magazine from the other party and opened the cover.
Li Song picked up his pen and signed his name without touching the magazine at all.
"Mr. Li, me too, me too!" The others quickly chimed in when they saw Li Song's autograph.
The magazines published by Wonderful Magazine have very high sales in Hong Kong Island; basically, one in seven or eight people buys a magazine!
Fortunately, there were only a limited number of people on board.
Otherwise, Li Song would be exhausted from signing so many contracts!
Li Songyuan originally planned to return to Hong Kong Island tomorrow, but Tian Jiahui said that a new product launch could be held on the 8th.
Therefore, Li Song had to return to Hong Kong Island a day earlier.
Fortunately, at this time, it was impossible to make phone calls from the ship to the land.
Therefore, when Li Song disembarked at Yau Ma Tei on Hong Kong Island, he was not surrounded by reporters!
The bodyguards on Hong Kong Island picked up Li Song in another car.
Li Song went directly to Parkson Company.
"Mr. Li!"
"Mr. Li!!" Seven or eight reporters at the entrance of Parkson Department Store saw Li Song get out of the car and immediately dropped what they were holding and rushed over!
However, Li Song simply waved his hand and quickly went into the company!
"oops!"
"What a pity!" These reporters were waiting at a distance next to the company, but they didn't expect that Li Song would get out of the car and quickly enter the company. The reporters were stopped by Li Song's bodyguards and the company's security personnel!
These reporters mainly interviewed employees of Parkson before!
I originally wanted to get some information about Li Song from these employees!
I didn't expect these employees to start by praising how great the boss was, how he always treated them to lunch whenever he came, and about the BMW motorcycle factory he owned in mainland China. Then they went on and on about motorcycles.
At first, these reporters took note of what these people were saying with great interest!
But then we realized something was really wrong, because every employee was saying the same thing!
The employees did answer the questions asked by the reporters, but they always brought up BMW motorcycles.
So after a few times, the reporters stopped interviewing those employees!
Because what these employees said was almost the same.
"boss!"
"Boss!!" The employees of Parkson Company were also surprised that Li Song would come to the company today!
Li Song nodded when the employees greeted him.
"I'll treat everyone to lunch privately, and the reporters outside will also join us!" Li Song said directly.
No sooner had Li Song entered the office than Tian Jiahui came in carrying documents!
The secretary came in and asked Li Song and Tian Jiahui what they wanted to drink!
Li Song ordered a cup of tea, and Tian Jiahui ordered a cup of coffee.
"Boss, here's the detailed implementation plan!" Tian Jiahui had already discussed the product launch with Li Song over the phone.
"Let me take a look!" Li Song nodded. There are some things that are better said face-to-face than over the phone.
The secretary brought over some tea and coffee, and both Li Song and Tian Jiahui thanked her.
For this new product launch, they booked an entire movie theater.
This was Li Song's idea, because Li Song planned to use a slideshow format for the new product launch.
The main problem is that Parkson doesn't currently have its own large conference room!
The renovation of Parkson's headquarters is not yet complete!
Even after the headquarters renovation was completed, there wasn't a new product launch event with even a few hundred people in attendance!
So they booked an entire movie theater!
Li Song's security company will conduct a thorough inspection of the entire cinema at midnight tonight.
To ensure there are no problems at the new product launch.
In addition, the security work for the entire venue tomorrow will also be handled by a security company.
Although it may seem like making a mountain out of a molehill, Li Song felt that it was partly to give the security company a chance to learn, and partly to establish a procedure.
In the future, when I have these kinds of events, security must follow this procedure!
This is somewhat like the idea of guarding against thieves for a thousand days.
"I think this photo is not very good!"
"This photo doesn't capture the beauty of BMW motorcycles!" Li Song exclaimed, looking at the advertising sample in the materials.
Of course, from a modern perspective, BMW motorcycles are just ordinary!
But advertising is all about making the ordinary look amazing.
BMW motorcycles come in a variety of colors: red, yellow, blue, and black!
Different colored BMW motorcycles require different backdrops.
These backdrops are designed to immediately draw attention to the message being conveyed.
In other words, the first thing people notice in these photos is the motorcycle.
And ignore its background!
"Shall we change it now?" Tian Jiahui didn't expect that Li Song would sense something was wrong as soon as he turned to the first page!
"No need, I have prepared a backup plan and materials."
"Let me read it first!" Li Song already had two plans in mind, so he had no intention of changing it now!
After Li Song finished reading it, he asked Tian Jiahui to bring the people from the advertising department to the small conference room. Then Li Song took out the marketing plan he had prepared from the second-hand platform.
I personally compared the proposals prepared by the advertising department with the proposals I presented.
While Li Song was having a meeting with the advertising department in the small conference room, more and more reporters had gathered outside the Parkson Department Store.
Li Song has disappeared since his last public appearance, and these reporters can't find him anymore!
Although we knew Li Song had gone to the mainland, no one could go there to interview him!
Some media outlets attempted to apply for permission to visit the BMW motorcycle factory in mainland China, but were all refused.
The reason given for the refusal left these media outlets with no room for criticism: the government should not interfere with the private companies' right to conduct interviews!
Upon hearing that Li Song had returned to Parkson Company, the reporters swarmed over!
This left the logistics staff of Parkson Company somewhat bewildered.
The boss said he would treat the reporters outside to dinner, but there are so many reporters outside now, how many meals should we plan to prepare?
Li Song was holding a meeting with the advertising department in the small conference room when his secretary knocked on the door!
"Boss, there are a lot of reporters outside. How many lunches should we plan?" the secretary asked in a low voice.
"It doesn't matter if we prepare more!" Li Song replied directly.
Li Song didn't seem to have any complaints about the fact that the company's logistics department couldn't handle such a small matter.
Since this is a personal dinner invitation, it would be best for the logistics department to consult with me first!
The reporters received a free boxed lunch at noon.
Li Song didn't leave the company until after 5 p.m.
The employees in the company's advertising department admired Li Song immensely. How could their boss know so much? They had never even heard of many of the marketing strategies he employed.
These reporters had been waiting for several hours, and as soon as they saw Li Song come out, they rushed over.
"Mr. Li, Temple Run has grossed over $80 million in North America in just six days. What are your thoughts on this?" A reporter from Hong Kong Island asked loudly as the first question was asked!
"This proves we succeeded!"
"Our Hong Kong films have been a success!"
"This is the pride of Hong Kong Island!"
"Following Mr. Xiaolong, our film has once again entered the European and American markets!" Li Song certainly knew to say such empty words at this time.
"Mr. Li, you said back then that Temple Run would gross $500 million, and now it seems that it will only go up. What were your conditions for predicting such a figure? Did you already know about the Temple Run incident?" another reporter asked.
The reporter could tell from his dark, smudged appearance that he was one of the third leader's men!
"Don't talk nonsense, or I'll sue you for defamation!"
"When I said $500 million, I clarified that it was just hype!"
"Of course, you have to exaggerate the numbers to create hype, otherwise how will you write the news!" Li Song solemnly warned the reporter who was the third-in-command!
"Mr. Li, we found that you have tens of thousands of international patents under your name!"
"And it is currently involved in patent disputes with military industrial enterprises in some countries!"
"Whom are you representing when you applied for these international patents?" an Eastern European journalist asked.
“According to international patent law, since I applied for these patents, they belong to me!” “As for who I applied for these international patents on behalf of, I would say that I invested in and developed these international patents myself. Would you believe me?” Li Song said with a chuckle.
These reporters, of course, did not believe what Li Song said.
"Mr. Li, we found that your patents cover a very wide range, including motorcycles, marine engines, automobiles, construction machinery, home appliances, aircraft manufacturing, and cosmetics?"
"Then can you disclose how much money you invested in developing so many things, and how many researchers are behind you?"
"And do you even have the capability to produce these things that you've applied for?"
"Are you sure you're not applying for international patents to act as a patent troll?" another journalist from Eastern Europe asked.
"Since we are applying for international patents, we have sufficient technical capabilities to produce it!"
"I'd like to reveal something to you here: BMW cars will be appearing in your field of vision next year."
"The aircraft will be unveiled within the next three years!"
"In addition, Parkson will be holding a new product launch event tomorrow morning at 10:00 AM!"
"Anyone interested can apply for entry at our Parkson Company!" Li Song hadn't originally planned to mention cars and airplanes.
However, saying it now can increase the news's popularity.
When these reporters heard that Li Song was going to hold a new product launch, they immediately sent their colleagues to apply to Parkson Company.
These reporters astutely seized upon Li Song's mention of cars and airplanes!
"Mr. Li!"
"As far as I know, there are only a handful of companies in the world that can manufacture commercial airliners!"
"So, which company manufactures your aircraft?"
"Or are you planning to build your own aircraft manufacturing plant?"
"But if we build our own aircraft manufacturing plant, we probably won't see any planes for at least three years," an Afghan reporter asked.
"As for whether to outsource manufacturing or produce in-house, our company, Baisheng, is currently in contact with aerospace companies and Boeing!"
"We can't rule out the possibility of us having them manufacture the products!" Li Song's words were indeed not a lie; people from the aerospace company and Boeing had indeed been in contact with Baisheng Company.
But they didn't even discuss outsourcing!
Of course, Li Song did not say that he would find two companies to do the manufacturing. He said that he did not rule out the possibility of finding them to do the manufacturing. In other words, he had not yet talked to them about this matter.
Li Song knew that these reporters must have understood the meaning behind his words, but they wouldn't bring it up!
Because these journalists also need newsworthy stories!
So sometimes people being interviewed by reporters are confused, because what they say might be interpreted differently in the newspaper if the reporter takes it out of context.
"Mr. Li, could you please talk about the second novel in the Treasure Mystery series, National Treasure?"
“Personally, I feel that this National Treasure is real!” an American reporter asked again.
"no no!"
"I've already said it, a novel is a work of literary creation!"
"It has nothing to do with anything real."
"The novel's opening already states that this story is purely fictional, and any resemblance to actual persons, living or dead, is purely coincidental." Li Song quickly distanced himself from these claims!
"We just received news this morning that someone attempted to steal the Declaration of Independence!"
"Mr. Li, what is your opinion on this matter?" the reporter asked again.
"Huh? This has nothing to do with me!"
"I believe the Ami police will handle this matter fairly!"
"In addition, I would like to donate $100,000 to the Philadelphia Exhibition Hall as an apology!" Li Song didn't know whether the items on display in the exhibition hall were fakes or originals.
Li Song knew that the original document was in the American National Archives, but that didn't stop him from putting on a show!
Donating $100,000 would be enough. Although I will receive a lot of money from my family this time, all my money is hard-earned.
"Mr. Li..." The reporters wanted to ask more questions, but Li Song stepped back!
"thank you all!"
"See you at the new product launch tomorrow at 10 a.m. There will be a Q&A session then!" Li Song didn't say anything more and quickly made his escape.
Li Song returned to his residence in the Federal Garden, took a shower, and then called Arlene on his pager.
Arlene now works at Phoenix TV!
That evening, Li Song took another car to Ah Lin's residence in Taikoo Shing!
The maid had already prepared the meal, and Arlene had finished her get off work and washed up.
Arlene had prepared a wonderful candlelight dinner!
Li Song is now a world-famous figure, and Arlene believes that the incident involving the third leader was most likely committed by Li Song's accomplices.
No wonder Li Song amassed so much wealth in such a short time; one temple alone contained hundreds of tons of gold and gems.
And the diamond that Li Song gave him is probably of dubious origin!
Therefore, Arlene dared not disobey Li Song in the slightest.
After joining the television station, Arlene learned that the founding of Phoenix Television was also fraught with twists and turns!
Phoenix TV's license was once suspended by the Governor of Hong Kong, but was later granted permission by the Governor with better conditions than the original application.
Arlene felt that the person behind Li Song had a lot of influence.
In Ah Lin's mind, the Governor of Hong Kong Island was the person in charge of the entire island!
"Ah Lin, how's work?" As soon as Li Song entered the door, Ah Lin brought him slippers and hung up his coat, looking like a dutiful little wife. Li Song asked her.
"I'm still in training and haven't been assigned a position yet!"
"However, my image is a plus, so I can be a host!"
“But not necessarily. Phoenix TV has recruited a lot of beautiful women this time, Song-ge, didn’t you know that?” Arlene replied, then asked.
"I didn't get involved in the TV station's affairs; Brother Le handled all of that!"
"I've been busy with things at Parkson, and I just got back to Hong Kong from the mainland today!" Li Song could probably sense Ah Lin's thoughts.
That is, Arlene felt that she might not be able to be a reliable host!
It's clear that Arlene's performance in the training was probably not very good.
"You need to study hard at the TV station. Others may not know about our relationship, but Brother Le does!"
"Don't embarrass me!" After washing his hands, Li Song put his arm around A-Lin's waist!
"Brother Song, they did their best!"
"I'm just not very good at studying!" Arlene said coquettishly!
"Then take your time. You don't need to support a family anyway!"
"I can greet Brother Le now. Besides, if you don't learn well, what if you can't do well as a host later? Do you expect me to greet Brother Le then?"
"Take things slowly!"
"Watch how others do it, and then you can learn from them." It wasn't that Li Song didn't want to greet Liu Jiale, but if Alin couldn't handle it, there was no point in him greeting her.
Li Song will not interfere with the normal operation of the TV station.
After all, the TV station is his own private project, and he would lose a lot of money if he didn't do it well!
Unlike those state-owned television stations, which can easily hire incompetent people, state-owned television stations don't rely on this for revenue. Even if a program has no ratings, they will still broadcast it as usual.
“Besides, if you’re not competent, won’t the people below laugh at you when you’re in charge?” Li Song added.
"Okay!" When Arlene heard Li Song's words, she knew that Li Song was unwilling to help her. Moreover, what Li Song said was right. If she didn't perform well and went up to host, she would probably be laughed at by even more people!
"Take your time and see how others do it!"
"We will also launch some other programs later."
"You are my woman, how could I possibly mistreat you!" Li Song said.
"I got my driver's license!" Arlene looked at Li Song with her big, bright eyes!
"You've just started working. What will people say if you drive a sports car?"
Will people talk behind your back?
"First, settle down at work, and then I'll custom-make a sports car for you!"
"When our factory starts producing sports cars next year, we'll customize one for you!"
"I'll show you what a sports car looks like later, and then you can choose the configuration and color!" Li Song didn't expect that Alin would get her driver's license so quickly, but his car manufacturing plant still couldn't produce sports cars.
"Okay, let's eat first!"
"I want to eat you first!"
"Brother Song...!"
(End of this chapter)
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