From knock-off old-man's electric vehicles to industrial giant

Chapter 278 It seems our Starry Sky team has to make cell phones!

"Future in-vehicle infotainment systems can evolve into smart terminals similar to mobile phones, occupying more of the user's time..."

"At the same time, mobile phones and in-vehicle systems may be further integrated through voice, screen projection, and seamless connection."

"Once you get in the car, the in-car infotainment system is equivalent to a fully functional smartphone. By leveraging the smart cockpit, it achieves more interconnected and integrated functions. This is actually very similar to the concept of smart homes. However, the advantage of the in-car infotainment system + smart cockpit is that it is more complete than home appliances. It is a truly systematic product refined by the car manufacturer. As long as the barriers between the two major areas are broken down, it can be regarded as an ecosystem with smartphones."

...

Listening to Xu Yi's explanation.

Lei Jun and Yu Chengdong's eyes grew brighter.

In recent years, Xiaomi and Huawei have been fiercely competing in the smart home market, which is essentially a battle for ecosystem dominance.

As Xu Yi said, mobile phones are the largest smart terminals in the current consumer market. Furniture and televisions are also ecosystems. The more brands that occupy an ecosystem niche, the greater their future profit potential and market power will be.

Ecosystems exhibit a strong Matthew effect: once an entry point is secured, the costs for newcomers increase exponentially.

The rapidly developing automobile industry is a natural ecological zone.

Regardless of whether or not they manufacture cars.

They all really want to be compatible with this intelligent ecosystem in the car!

Do not!
It absolutely must be forced to be compatible!!

……

"I hope that mobile phone manufacturers can grant us more low-level system permissions, and provide support in terms of BLE scanning strategies, whitelisting strategies, and coordination with vehicle wake-up triggers. I also hope they can optimize our car manufacturers' apps to prevent the BLE scanning window/frequency from being throttled by the system..."

"In addition, StarCenter can open up the StarCenter system interface for mobile phone manufacturers, providing stable APIs, SDKs, authentication environments, testing specifications, etc. Through NFC triggering + encrypted channels, seamless screen projection, navigation, key authorization and other scenarios can be achieved. In the future, it will even be opened up to deeply integrated applications, multi-screen permissions, etc."

Xu Yi repeated what the R&D team had said.

This is a plan proposed by Zhao Yang after conducting statistics.

Previously, car manufacturers and mobile phone manufacturers did not communicate with each other. Bluetooth keys were considered advanced features. Even with CarPlay, it only moved commonly used mobile phone functions to the car screen, rather than truly opening up interconnectivity ports and frameworks.

It is different now.

If Xingchen wants to create an intelligent vehicle system, it needs to build an ecosystem. An ecosystem is a very large circle, and there are only two ways to create your own ecosystem.

First, a unified interface is used to force all companies to be compatible, resulting in a "one-size-fits-all" approach.

Secondly, expand your ecosystem to an infinitely large scale.

Currently, each company's "smart ecosystem" is like an isolated island.

Everyone present keenly recognized this untapped opportunity.

Don't be fooled by the fact that Xingchen Auto's total user base is not large now; it is growing by hundreds of thousands every year. If the user base reaches two million, or even more than five million or ten million, that user scale will be quite formidable.

In the future, other cars will also follow the path of intelligent technology, which means the market will be huge!

Lei Jun was very accommodating. After pondering for a moment, he said, "Mr. Xu, Xiaomi phones will further enhance the Bluetooth module and signal strength. This is a user issue, and we also have many devices that use Bluetooth communication, so we will ensure its accuracy..."

Regarding the issue of background app killing, we are also working hard to resolve this system-level problem. In the future, we will release a unified system framework to support all ecosystem devices and applications. Internally named Surge OS, this system's smoothness and application control will match or even surpass Apple's. Xiaomi's cross-device communication interface will be open-sourced to global developers, including car manufacturers.

Bluetooth issues are relatively easy to optimize, but system processes are harder to guarantee.

The issue of Android killing background processes is still widespread. Every time a system updates and adds features, a bunch of bugs are introduced. It's impossible to whitelist car manufacturers' apps separately.

"And the interface you mentioned should just be an expansion point on the Starry Sky side, right?"

Lei Jun continued, "If that's the case, we'll have to do a set of adaptations and test a set of certifications for each company we partner with. If we don't solve the problem of interface consistency, the cost of the ecosystem will explode in the long run. Why don't you consider Xiaomi's integrated system framework? We will then unify the open platform specifications and certifications."

His concerns are very practical.

With such a large user base, it would be troublesome and uneconomical for Xiaomi to connect to the customized vehicle interface protocol of the Xingchen system.

Not to mention the need for both sides to establish a deeper framework for ecological cooperation.

Yu Chengdong went even further, saying, "President Xu, I forgot to mention that we recently launched a new solution for intelligent vehicle connectivity. We have existing HMI rules and access standards. If Xingchen is willing to join, we would be very happy to welcome them. We will proceed according to the licensing and authentication process. We can work on accounts, application frameworks, voice, notifications, and distributed capabilities. Let's build an ecosystem together!"

He values ​​the rapidly growing number of high-end car owners at Xingchen, as these are all high-net-worth individuals!
By bringing Xingchen (a car brand) into Huawei's platform, the probability of car owners buying Huawei phones is also very high.

-

Xu Yi was also a little numb.

He originally intended to open up the StarCraft interface first and perform some basic interconnection functions with mobile phone manufacturers, but he did not expect that the other party would bypass his invitation and instead push a dedicated platform and certification system to him.

This makes it very difficult to stay calm.

OK OK.

They all claim they won't build cars, but behind the scenes they've already written the vehicle-side interface interconnection protocols and authentication systems!
Shen Wei listened silently from the side, while considering the feasibility of the matter.

After all, vivo doesn't manufacture cars, so integrating into another Starry Sky ecosystem isn't necessarily a bad thing.

Xu Yi was about to speak, preparing to discuss the issue of superficial functional interoperability.

Yu Chengdong got even more excited: "President Xu, after all, you don't manufacture mobile phones. It's more suitable for us mobile phone manufacturers to handle the software and system matters. Since that's the case, it's only a matter of time before we integrate into the software ecosystem and connect the data between the vehicle and the mobile phone. Otherwise, it will be very inconvenient for users in the future."
In the future, when the scenario of connecting people, cars, and homes is implemented, without the connection of a smart terminal like a mobile phone, it will be incredibly rigid, and the goal of achieving a unified and intelligent system will not be achieved!

His tone became slightly agitated.

This is fantastic!

If we could bring Xingchen, a leading new energy vehicle company, into Huawei's ecosystem after this trip, wouldn't we take off immediately upon returning?!
They desperately need a success story like this to demonstrate the power of Huawei to the car manufacturing industry!

"Mr. Yu, you're right, and Mr. Lei, you're right too. For an integrated system ecosystem, the framework must be unified..."

Xu Yi nodded slightly, as if he agreed with what he said, and as if he had been persuaded by the two leaders. Seeing this, Yu Chengdong could no longer suppress his smile.

But then Xu Yi sighed.

Then he uttered a sentence that left everyone present speechless.

"It seems that we at StarCraft have no choice but to make mobile phones!"

(End of this chapter)