I am a historical film director in the entertainment industry.

With the positive start set by these TV dramas, Chinese dramas have continued to make new breakthroughs in their overseas expansion.

In 2015, Netflix acquired the overseas rights to "Empresses in the Palace," making it the first Chinese drama to be streamed on a paid streaming service in North America.

In 2020, the urban women's drama "Nothing But Thirty" was broadcast on more than 20 platforms around the world, becoming the most-watched domestic drama in Malaysia, and was bought by South Korea and South Vietnam for remake.

The first episode of the popular poverty alleviation drama "Mountains and Seas" aired in 2021 garnered over 80 views and a 98% approval rating from online viewers within two weeks of its release on the YouTube hit drama channel.

In 2022, Disney purchased the exclusive overseas broadcasting rights for "The Human World" as soon as filming began.

"Agree to their request and let them send someone over to discuss this," Cheng Sheng said.

After ending the call, Cheng Sheng immediately instructed the crew to begin filming the final scene.

"Great, that's fantastic! I hereby declare 'Three Kingdoms' officially wrapped."

After Director Chen finished his last line, Cheng Sheng grabbed a megaphone and shouted excitedly.

"Great, we've finally wrapped up filming."

The crew members were also overjoyed.

Filming took more than a year, and everyone was exhausted.

But for the sake of their work, everyone had to grit their teeth and persevere.

The wrap party for the film was also held at a restaurant near the film studio.

After that, the crew spent their last night resting at the hotel.

The next day, apart from Liu Meng and a few others who were left behind by Cheng Sheng to handle the finishing touches, everyone else went home.

Because I learned that today, people from South Korean and Japanese TV stations will be approaching us to buy the overseas rights to "My Love from the Star".

Therefore, Cheng Sheng bought a plane ticket back to Kyoto early in the morning.

The news that filming for "Three Kingdoms" had wrapped up was also known to the media, and soon it made headlines.

Audiences have been eagerly anticipating this movie for a long time, and they are very happy to hear that filming has wrapped up.

According to the general film production process, after filming is completed, the film will move into the post-production stage.

Post-production also takes a long time, especially Cheng Sheng's "Three Kingdoms", which is more than three hours long and divided into two parts.

However, if it's just the upper part that's being produced, then post-production can be completed in a little over a month at most.

The most crucial element in post-production is the soundtrack.

Cheng Sheng had actually started working on this a long time ago; for example, the theme song for "Three Kingdoms" was almost completed by Xu Jingqing.

The soundtrack for "The Great Tang Dynasty 1" was composed by Mr. Xu Jingqing.

The music and theme song for "Three Kingdoms" were also entrusted to Ms. Xu Jingqing.

As a contemporary composer, Mr. Xu Jingqing is a first-class composer, a member of the Chinese Musicians Association, a member of the Chinese Filmmakers Association, and a director of the Chinese Film Music Society. He has created a great many works, such as the banhu solo "Joyful Harvest" between 1972 and 1980, the large-scale folk music ensemble "Ussuri, My Hometown", the yangqin concerto "Jinggang Mountain", and the folk music ensemble "Red Flowers Bloom Everywhere in Dazhai".

After 1980, he entered the field of film music composition, and composed music for eight feature films, including "The Loyal Heart", "Red Elephant", "September", "A Good Night of Bloodshed", "OK! The Pregnant Man" and "I'm Going to Marry You".

In 83, he began composing music for "Journey to the West", creating 15 interludes and hundreds of pieces of music for the series. Among them, the opening theme "Cloud Palace Melody", the ending theme "Where is the Road?", the interludes "Daughter's Love" and "Indian Girl", and the instrumental piece "Pigsy Carries His Bride" have all stood the test of time and become timeless masterpieces.

Previously, the music for the Qin King's Battle in "The Great Tang Dynasty 1" was composed by teacher Xu Jingqing.

As a result, "The Qin King's Battle Song" was featured on last year's Spring Festival Gala, becoming one of the most talked-about large-scale military music pieces by the audience.

In addition to hiring Xu Jingqing as the film's composer, Cheng Sheng also hired someone else to work with Xu Jingqing as the film's composer.

This person is Gu Jianfen, the composer of the old "Romance of the Three Kingdoms". Gu Jianfen composed the opening theme "The Mighty Yangtze River Flows Eastward", the ending theme "The Sky of History", and many character songs for the main characters in the old "Romance of the Three Kingdoms".

Before participating in the creation of songs for the Three Kingdoms, she mainly wrote light and cheerful popular songs and children's pop songs. However, when the Three Kingdoms was recruiting composers, she tried ancient style music for the first time. With her song "Linjiangxian", she stood out from several male composers and was chosen by Director Wang. This can only be described as a talent.

Gu Jianfen composed more than ten different background music pieces for the Three Kingdoms, among which the opening theme "Linjiangxian", the ending theme "The Sky of History", "This Bow", and "Wolongyin" are the best.

Few people may know Gu Jianfen, but her apprentices are known throughout the country.

Gu Jianfen had four most famous students: Na Ying, Liu Huan, Sun Lan, and Mao Amin.

Any one of these four could be a top star in the future of Chinese music.

……

The people from the South Korean and Japanese television stations also acted very quickly.

Not long after Cheng Sheng returned to Beijing, Xing Aina called him, saying that television personnel from South Korea and Japan had arrived in their area.

Cheng Sheng rushed to the studio without even having time to put his luggage away.

Chinese-made dramas don't fetch very high prices when sold overseas.

The price has remained around $2000 per episode, reaching as high as $10,000 per episode at its peak, which has greatly dissatisfied domestic film and television professionals.

A South Korean film or television drama sold to China earns tens of thousands of US dollars, while a Chinese drama sold to South Korea earns only a few thousand to tens of thousands of US dollars. Without comparison, the difference is not apparent.

Why can't it be sold at a high price?

Are domestically produced dramas bad? Or are they simply not made with enough sincerity?

None of these are correct.

Take the first season of "Princess Pearl," for example; everyone in China knows it, right? The production quality was excellent, and the actors' performances were all top-notch!
Back in the day, "My Fair Princess" was a huge hit in China, drawing massive audiences and achieving a peak viewership rating of 65%. It was not only the highest-rated TV series in China but also the highest-rated TV series in all of Asia.

Back then, this show was imported to South Korea by three major broadcasting stations: KBS, SBS, and MBC, and aired during prime time. As a result, it scared the South Korean media. The "Little Swallow Effect" swept across South Korea, causing local South Korean dramas to be ignored. As a result, South Korea later ordered a ban on "My Fair Princess," which is why Aunt Qiong Yao has never sold the rights to "My Fair Princess" to South Korea.

If the first "Princess Pearl" allowed South Korea to witness the charm of Chinese period dramas for the first time, then the later "Scarlet Heart" made South Korea rediscover the charm of modern Chinese period dramas.

When "Scarlet Heart" is introduced to South Korea, watching movies and TV dramas online there is a paid service. It's rumored that watching one episode of "Scarlet Heart" will cost as much as 90 RMB, which is unimaginable in China. (End of Chapter)