In the entertainment industry, everyone has been reborn, but who will be their servant?

Chapter 110 The situation is getting smaller
Inside a clean office, Qin Xuan's office, there was little furniture, just a table and chairs.

After all, he's always traveling and doesn't come back often.

The two sat facing each other, with a tempered glass table between them and a green plant on it. Wang Changtian, wearing gold-rimmed glasses, had a somewhat refined air about him: "President Xuan has chosen a good place."

"We moved here because of the strong artistic atmosphere. We creative people also need places that provide plenty of inspiration," Qin Xuan said politely.

They don't have a very strong style.

“President Xuan’s idea is different from mine.” Wang Changtian looked at him.

"How is it different?" Qin Xuan asked curiously.

“I thought you would be very imposing, but you’re young. You don’t look like it,” Wang Changtian said, shaking his head.

Previously, his deputy called Qin Xuan, but Qin Xuan flatly refused, saying that the boss should make the call, which created that preconceived notion.

"Really? Actually, there are a lot of misunderstandings about me. I also need equal dialogue and recognition." Qin Xuan knew he was referring to what happened before.

"Understood." Wang Changtian nodded, his expression unreadable. He then said, "Let's cut to the chase and tell me how you want to cooperate!"

"Let's see how much Light Chaser can invest and what kind of support they can provide. To be honest, our film isn't short of funds; we have Wanda backing us. What we need is support from other resources," Qin Xuan said, trying to impress others.

"I heard your budget is 80 million, right?" Wang Changtian asked.

"Yes!" Qin Xuan nodded.

“Then we can invest 1 million. As for the additional support you mentioned, we can provide publicity resources for this film,” Wang Changtian said seriously.

When Enlight Media first entered this industry, it was quite cautious and didn't want to invest too much.

After all, he knew that their team was young, but Enlight Media didn't have its own film production team, so they were still seeking to collaborate with Hong Kong directors.

However, Hong Kong directors mostly favor Bona Film Group and Huayi Brothers Media Group, so they have very few high-quality projects available to them.

"Sure, any amount is fine," Qin Xuan readily agreed, not caring about the quantity.

What he cares about is Enlight Media's publicity and distribution resources. This company has very strong publicity and distribution resources. They are the largest entertainment content provider in the country, and their programs "Entertainment Live" and "Film and Television Hot List" are broadcast on more than 600 TV channels.

The viewership is in the hundreds of millions. Liu Yan is their host and has even interviewed a poet, offending him, but she is still able to remain active in the public eye.

In addition, there are outdoor, print, and ground promotion media resources; otherwise, it wouldn't have risen so quickly in the film market.

"I didn't expect President Xuan to be so agreeable. Well then, I wish us a pleasant cooperation." Wang Changtian didn't expect the negotiations to be so easy.

He thought that President Xuan was difficult to talk to and that it would take a lot of effort to get through to him.

In fact, as long as there is no conflict of interest with Qin Xuan, he doesn't care. He also doesn't care if China Film Group doesn't change his behind-the-scenes team.

Of course, Lightspeed & Quantum Studios doesn't have a film production team.

The two then discussed the distribution. This time, Qin Xuan didn't take as much; instead, he took 15% of the share based on the team's technical production.

The remaining 15% is converted into 20% of the project budget for production fees. That is, 16 million out of the 80 million is given to the production team, and they receive 5% of the revenue.

The remaining 10% belongs to the new production company, since they are also the producers. Qin Xuan only receives his salary and nothing else.

In that case, if the box office reaches its target, they will receive roughly the same amount of money as Qin Xuan. Of course, if they don't want a share, Qin Xuan can share his tens of millions in salary with them and keep a share for himself.

There's not much difference in essence; either option is fine.

This movie can't be as excessive as the previous one, "The Unknown". It needs to be more professional. The previous movie was decided on a whim by Qin Xuan because he felt it wasn't worth making money for Wanda.

We can't keep using such a makeshift team.

"As You Wish" remains incredibly popular these days, but some negative voices have also emerged, claiming that the song plagiarized "Another Name for Life".

It's a song by Miyuki Nakajima. A blogger on Tianya forum said, "The chorus of 'As You Wish' is 90% similar!"

This opinion subsequently spread on many blogs, Renren.com and other social media platforms.

It caused quite a stir and became a huge controversy. Some people even called Qin Xuan a plagiarist and Liu Yifei a plagiarist as well.

The initially positive public opinion has begun to reverse.

Someone asked that blogger, "How did you determine that 'Ru Yuan' plagiarized?"

He said, "Based on hearing!"

This sparked a public outcry, with professional musicians emphasizing to the outside world: "Mimicry alone cannot be used as a basis for identification; you need to transcribe and analyze the sheet music."

Someone even explained to him: "The chorus uses the IV-VI progression, creating emotional tension through the delayed resolution of the dominant seventh chord. This technique is common in art song composition!"

This means that this method is very common and cannot be used as evidence of plagiarism.

There are only a few musical notes, and no matter how you arrange them, you will have similar melodies, which is normal, just like when you write a book or a novel, you will always see similar plots.

The novel's structure has been thoroughly explored by predecessors; if you want to find a similar formula, you can easily find it.

That's how things are with culture, and it's the same with movies and games. Many plot structures have already been filmed, and all that can be done is to piece them together; it's a matter of who pieces them together the best.

Such controversies are common. Later, Chen Sicheng and Yu Zheng were also frequently criticized for plagiarism, which they themselves admitted.

Yu Zheng even created a scenario where a 10,000-word plot could be written into 100,000 or even a million words without being considered plagiarism.

Because there's a percentage limit to plagiarism in law, if you're outside that percentage, you're not considered to have plagiarized. Anyway, this matter is inexplicable, so Qin Xuan didn't comment, and he also told Liu Yifei not to respond, as it would only make things worse.

But some people were stirring things up behind the scenes, and uninformed people started to criticize her, saying that Liu Yifei's performance was plagiarized and that she was shameless.

I don't know if they're paid trolls or real people.

At the end of May, Qin Xuan and Liu Xiaoli were in a high-end private room at the Wanda Hotel. This time, they were going to set up a table to meet with those online troll bosses.

A large round table was set with fine wine and delicacies. Among those seated were the CEOs of several online marketing companies, including Erma Interactive, Chenmo Network, Bosizhiqi, Huameng New Media, and Lao H.

"Internet marketing" is an overstatement; to put it bluntly, they were just online troll leaders. Of course, many of them later cleaned up their act and went straight to legitimate businesses.

For example, Huameng New Media later created the variety show "Entertainment Fun"; Chen Mo's network may be spreading rumors everywhere now, but can you believe that he went to work on autonomous driving in 18?

That old boss, H, is called Brother Lang. Don't let his slick name fool you; he has a poetic online name: Wandering the world, where is home?
Later, online marketing spread throughout the country.

Although they are just a makeshift team now, they all became important figures later on, which is normal. Before Qin Xuan rose to prominence, he was also a country bumpkin.

Qin Xuan raised his wine glass: "Thank you all for joining us. I'd like to propose a toast to you all."

"President Xuan, you're too kind." The people present raised their glasses, some with cigarettes in one hand and wine in the other.

Liu Xiaoli was elegant and greeted them, after all, she was going to be working with them.

Qin Xuan tilted his head back and drank it all in one gulp. He put the cup on the table, placed his hand on his chest, and said, "Let me introduce myself first. My name is Qin Xuan, but everyone calls me President Xuan."

"President Xuan is so famous, of course we know him, we even idolize him. The way he pulled the movie 'Making a Name for Him' and then put it back on screen was a stroke of genius." That guy gave a thumbs up and spoke fluently.

The others nodded in agreement.

As marketing professionals, they have studied many cases. Qin Xuan's last campaign of releasing and then pulling the film from theaters not only generated box office revenue but also put the Beijing entertainment circle in its place.

This became a topic they enjoyed discussing.

"They're all just amateurs, how can they compare to you? You're the real experts." Qin Xuan said modestly, while also praising them.

"Haha, Mr. Xuan, you're too kind. We also need to learn from you."

They exchanged pleasantries, while Liu Xiaoli remained calm and simply watched quietly.

"This must be Liu Yifei's mother, right?" The CEO of Huameng New Media looked at Liu Xiaoli.

You can't ignore her; she has an elegant air about her, like a noblewoman, which is completely out of place among those in the underworld.

"Yes, to be honest, they are also my business partners," Qin Xuan said to them.

"Oh, I see." The people present exchanged glances, exchanging information.

He must be having an affair with Liu Yifei, otherwise, with songwriting and collaborations with Liu Xiaoli, they wouldn't believe it's not something going on.

I never expected that President Xuan would sneak around and quietly win over the goddess and even his mother-in-law. It seems that President Xuan is quite skilled.

Thinking of this, they felt a surge of respect for General Xuan.

"The reason I called you here today is to collaborate with you. Ms. Liu and I will jointly invest in you to help you achieve a more professional, media-oriented, and systematic marketing and operation approach more quickly," Qin Xuan began to get down to business.

They really do have something going on. Investing in them is just a way to integrate them, right? That way, Liu Yifei will have far fewer negative press, and President Xuan will have far fewer negative press either.

They also received orders related to this plagiarism incident.

"That's not a good idea. If you invest in us, we won't be able to get any more orders from Miss Liu," Brother Lang said.

"Yes, once you accept our investment, all the negative publicity about me, including Liu Yifei's, must cease. You cannot aid and abet wrongdoing." Qin Xuan was very direct.

"Please don't misunderstand what I'm saying! If that happens, we'll lose some revenue..." Huameng New Media said tactfully.

They currently make money by spreading rumors in the entertainment industry, and Liu Yifei is the star with the most orders.

"Do you really want to make a living off my daughter?" Liu Xiaoli's expression shifted slightly, revealing a hint of emotion.

“Auntie, it’s not that we insist on eating it, it’s just that it’s one of our main sources of income. Even if we don’t eat it, someone else will, right?” Brother Lang’s words struck a chord with the others.

We don't accept your daughter's overwhelming negativity!

Qin Xuan gave Liu Xiaoli a wink, signaling her not to talk about it, as it was pointless and they were just doing their jobs for money.

Liu Xiaoli received it and remained silent!
"Dude, broaden your horizons. Can't you make money with all kinds of commercial brands, advertisements, crisis management, and e-commerce? Why are you fixated on a female celebrity? That's narrow-minded."

Qin Xuan tapped the table and said again, "What we need to do is expand our business, from the internet to television, from television to IT, from IT to finance, covering all aspects. We can eat in the entertainment industry, but it can't be our main course."

His words were quite persuasive to those present, but they also felt they were a bit unrealistic. Who wouldn't want to expand their business?
The problem is that you need connections and customers.

"You can listen to my thoughts first."

Qin Xuan coughed and organized his thoughts, saying, "My idea is this: the Internet will only become more developed in the future, and more people will enter this industry, making the competition fierce. If we want to maintain an absolute leading advantage, we must transform from workshop-style marketing to digital marketing."

Moving from single services to full-chain solutions, providing clients with one-stop services including strategy consulting, content creation, technical implementation, and performance monitoring, I think this could increase the average order value by three to five times!

This is much better than you guys working your butts off hiring people to post things!

These words left the online troll leaders present looking at each other in bewilderment; their ideas were rather advanced!

(End of this chapter)