China Entertainment Times

Chapter 542 The Era of Oligarchs! (Please subscribe!)

Compared with July and August, the domestic film market in June is just an appetizer. After all, the main moviegoers in the summer are not on holiday yet, and they are usually playing small games, and the really big hit movies will not be released at this time.

There are no blockbusters, so naturally there is no great popularity, but this year is a bit abnormal.

After 5900 million in two days, "Master of Hypnotism" got 6400 million again on Saturday and Sunday, and successfully exceeded 1.23 million in the first four days of its release, reaching [-] million.

The Hollywood blockbuster "The Hunger Games" came in second, earning 7100 million in four days.

In today's film market, it is not uncommon for a film to exceed [-] million in the first week.

However, it was originally a competition between these two films, and it became much more lively after Ah Li's shit-stirring stick was involved.

Ah Li is trying his best to blackmail, grasping the flaws and loopholes of the film, and all the print media and Internet media are mobilized.

People have made moves, and Hantang Media will naturally follow suit, and the scale of public relations is getting bigger and bigger. The original 2000 million publicity fee has increased to 3500 million.

During the period, several low-budget movies were released, and now these three-day long holidays have become transition scenes for low-budget movies.

The first day of the thriller and suspense film "No Such Person" starring Yu Xiaowei and Qiao Renliang was 50.

The love movie "Love in the Blues Sea" starring Han Dong grossed [-] yuan on the first day, and was taken off the shelves three days after its release.

The Hollywood action movie "The Secret Service" earned 500 million box office in two days.

There is no one who can fight, and it is good not to be forced to draw.

In the second week, with the strong publicity campaign of Hantang Media and the full support of the four theaters that have reached cooperation, "Master of Hypnotism" won another 1.28 million in the seven days, and the total box office reached 11 million in 2.51 days of release!
At this time, word-of-mouth has already fermented, and the trend is very stable.

But after all, it is a niche movie, no matter how good the word of mouth is, the ceiling of the box office is there.

The film market in any country has never been a good movie that can sell high box office.

In the second week, "Ruffian Heroes: All Out War" starring Huang Bo and Zhao Youting was released, and it got 6 million box office in 5000 days, which is not bad for such a movie.

There is also a crime movie "Rider" starring Yu Wenle and Huang Qiusheng, which earned 4 million box office in 1800 days after its release.

When this film was promoted, it was also under the name of the police version of "Initial D".

The director is Zheng Baorui, a well-known B-level film director in Xiangjiang. He has been filming "Havoc in Heaven" since 10 years ago.

Several major investors spent 2.5 million, 4 years of production cycle.

In 4 years, house prices do not know how much it has risen.

The schedule of the Dragon Boat Festival is basically like this. The word-of-mouth of "The Hunger Games" is so-so, with [-] million hanging, basically it has no impact.

Xu Zheng proved this time that he is not only good at making comedies, but also playing suspense films with ease.

"Master of Hypnotism"'s two-week box office performance of 2.5 million yuan also made major companies jealous.

This is a small-budget movie with an investment of more than 2000 million yuan. Now the box office is seeing a bottom of 3 million yuan, and it is sure to hit 3.5 million yuan. The profit from production and distribution is almost [-] million yuan.

How many film and television companies do not have a profit of [-] million a year, even if it is a few giants, a movie that can earn [-] million is rare.

The major companies are envious. Not only are there many big-name stars under the banner of Hantang, but even the directors are also big sellers at the box office.

And Ahli Pictures, which vowed to attack Hantang, has been busy for nothing during this period. It has spent a lot of money and money, which has little effect, that is, it has cost Hantang more than 1000 million in publicity fees.

However, Zhang Wei has no intention of giving up. If she stops here and no longer targets Han Tang, it means that her previous decision has nothing to do with it.

For corporate executives, decision-making is the most important, even if the wrong way, she will continue to go down until the wrong way through!
"Then start preparing the materials for "Little Times". Guo Jinming, a writer, came to make a movie. It is absolutely impossible to make a good movie. The negative public relations this time must not fail!" Zhang Wei said solemnly.

One failure is nothing, after all, Xu Zheng is the director of a movie with a box office of [-] million.

But if it's a movie made by an outsider, and there are no big-name stars in the leading roles, if you can't successfully snipe this time and make the other party sell well again, then it's justified anyway.

It can only show that Ah Li's public relations ability is too poor, and her Zhang Wei's ability and strategy are also problematic!
Summer is approaching, and it is also the most popular time of the year.

However, in the past two years, Tang An left the summer film, and directors such as Feng Xiaogang, Zhang Yimou, Xu Ke, Jiang Wen also competed for the Lunar New Year film one after another, which made the summer film less star-studded.

But there are few big directors and big stars.

This year, Hantang Media has two films, "Little Times" and "The Listener", which will be released in July and August respectively.

Guangxian has "Four Famous Catch", Cheng Jiashang gained Guangxian's trust through the success of "Painted Wall", and signed contracts for three movies at once.

The leading actor is still Deng Chao. Although "Painted Wall" was scolded miserably, the box office is still there.

The heroine uses Liu Yufei, both of whom are popular stars, plus Guangxian's magic weapon "selling meat", the competition is not small.

The first group of posters of this movie is a group photo of the four famous arresters, and the second group is a large-scale photo of several actresses in the bath.

Domestic films also include Golden Horse Award Best Film "Detective Hunter Zhang", "The Vanishing Bullet", "Hedong Lion's Roar 2", "Front and Cloud", and "Search" by Chen Kaige to restore his reputation.

Without a great director, this year's summer vacation is still a bit shabby.

However, Hollywood blockbusters have a strong lineup, and Little Spider entered the domestic film market again, changing the actor and changing the name to "The Amazing Spider-Man".

The last installment of the Batman trilogy, The Dark Knight Rises.

The fourth installment in the critically acclaimed Ice Age series, The Mechanic and more.

Last year, all the domestic summer movies were beaten by "Transformers 3", but this time it was a melee.

However, before the start of the summer holidays, several major events happened in the entertainment industry one after another.

On June 6, Hantang Media announced to hold a press conference at the Wangfu Hotel, jointly with Jiangsu and Zhejiang Times Cinemas, Guangzhou Jinyi Pearl River Cinemas, Chongqing Poly Wanhe Cinemas, and Hengdian Cinemas, and invested 23 million to form Wuzhou Film Distribution company.

The film and television company and the theater chain have joined forces, and they are still the top ten theater chains in the country. When the news was announced, it did not cause any waves in the eyes of ordinary audiences, but for the circle, it was no less than an impact. An earthquake in the current state of the film and television industry.

At the press conference, the bosses of major film and television companies came.

Yu Dong, Wang Changtian, Qin Hong, Li Ming, Song Ge, Wang Zhongjun, and Zhang Qiang gathered together to watch the bosses of the four major companies talk to Tang An.

"This director Tang has united the four theaters without saying a word. It's a bit big to play, and his ambition is not small." Wang Zhongjun sighed.

In contrast, it is nothing if Huayi facilitated the cooperation with Wanda.

After all, there are three theaters in the top ten nationwide plus one No.17 in the country. Counting Hantang’s own theaters, this has already accounted for 25% of the country’s screens, double that of Wanda!
"Tang Dong is a person who does big things. I heard that Han and Tang Literature is also going to set up a film and television production company. It has the IP support of the entire Han and Tang Literature. Tudou is a broadcast platform. There are several theaters here. Behind the Jiangsu and Zhejiang Times theaters is Jiangsu and Zhejiang Optoelectronics has basically opened up the entire film and television industry chain." Yu Dong analyzed.

Everyone was stunned, IP incubation, film and television production, publicity and distribution, broadcasting and screening, Hantang is not lacking, and no matter which link, it is enough to rank at the top of the industry.

They were chatting here, and Tang An on the stage was also introducing the newly established company.

When it was said that the newly established Wuzhou Distribution would take over the distribution business of "囧囧 in Hong Kong" and "The Breakup Master", even a few bigwigs couldn't help their eyelids twitching.

This is not an ordinary movie. Even according to the lowest estimate, the distribution profits brought by these two movies are at least [-] million yuan, and they are just handed over to others, without ambiguity at all.

Tang An didn't stay on stage too long, and handed over the time to Liu Ge, the newly appointed general manager of Wuzhou Publishing, and stepped down by himself.

Tang An smiled when he came to the big bosses, "Welcome everyone, if you have a movie that needs to be released in the future, you can come to Wuzhou for distribution."

"Tang Dong, you have set up another company. This is to take away our business." Wang Changtian laughed.

Tang An waved his hand, "Wang Dongyan is serious. There are so many movies released every year. I just want to build a good relationship with the theater chain. After all, it is not like Wanda, which has such a big theater chain."

"Tang Dong's price is too high to build a good relationship. These two movies have at least [-] million profits." Wang Zhongjun said.

"Isn't it because there will be such a strong opponent in "Journey to the West: Conquering the Demons" during the Spring Festival next year? I'm not sure." Tang An said with a chuckle.

After chatting for a while, the few of them also secretly sighed for Tang An's courage, and they would split up [-] million yuan. It would not be so easy for them.

This is a real [-] million cash, just one point for the four theaters.

Although it gave away [-] million yuan, in the long run, the benefits will definitely be more than this.

Even Wang Zhongjun and the others were thinking about finding a few theaters to cooperate with, so as to save themselves from disadvantages in filming.

The impact of the establishment of Wuzhou Distribution on the industry has not yet appeared. After all, the first released film will have to wait until next year's Spring Festival.

Moreover, the films produced by other companies are more reassuring to those established companies. Even with the support of the five major theater chains, there are still many scruples about some medium-cost films.

After all, there is no division of publicity and distribution, and Wuzhou's distribution space accounts for 25% of the screens in the country, but the ability of publicity and distribution has yet to be proved.

Within two days, another major event happened in the film and television industry.

On June 6, Baidu announced the purchase of the shares of Aiqiyi held by Providence Capital, a private equity investment fund in the United States. Together with the original shares, it accounted for nearly 25% of the shares.

On the same day, Baidu acquired the PPS video business for US$2.9 million and merged it into iQiyi, and the advertising and account systems of both parties were fully integrated.

Immediately afterwards, Baidu announced the establishment of iQiyi Films to enter the film and television industry in an all-round way, forming five core business segments centered on project research and development, film and television production, film distribution, marketing, and business cooperation, as well as a data research strategy analysis center, etc. Supporting platform for the whole life cycle of movies
At the end of June, Fujixun announced the establishment of Fujixun Pictures to create a new pan-entertainment matrix.

The three Internet giants entered the film and television industry in the same month. This industry has experienced from the tripartite confrontation of Poly Huayi, Huayi Brothers, and New Screen to the three giants of Huayi, Bernard, and Guangxian, and then to the era of the six giants, ushering in a brand new era. The era is also a brand-new change.

The age of oligarchs has come!

Tang An sighed when he heard the news in the office, but he had expected it and was not surprised.

However, another news announced by Teng Xun immediately made him unable to sit still!
PS; Today I only have a 3000-character sheet. I took the break at noon and went to have my hair cut. I asked the barber to cut it a little shorter, but I ended up with a hairstyle that is not much longer than the inch head.

In this cold weather, I rode a mountain bike to and from get off work (once the bus in the city was blocked, the bicycle was convenient), and I rode back for nearly 15 kilometers. I rode 15 kilometers with my head staring at the strong wind. I almost fainted when I got home. up.. .

My head is still dizzy now, I can't help it anymore, sorry.

(End of this chapter)