China Entertainment Times

Chapter 844 No Suspense
Although the premiere did not meet expectations, Fan Luyuan appeared at the banquet with a full face of joy.

It is self-confidence in one's own strength, and one cannot show timidity in front of others.

"Thank you for coming to the premiere of "The Incredibles"."

As the host, Fan Luyuan expressed his gratitude to the guests at the banquet and chatted with them.

Soon, Zhang Ping, the boss of the other six major companies and the director and vice president of China Film Group, got together with Fan Luyuan.

Unlike the full confidence before the premiere, as a filmmaker who has been in the industry for more than ten years, it is clear what a bad response to the premiere means.

What's more, it's a comedy, it's easiest to see the type of audience reaction.

"Dr. Fan, it was clear that it had a good reputation when it was screened earlier. Why is this the case for today's premiere?"

Without outsiders, Wang Zhongjun was the first to ask questions.

Fan Luyuan is also at a loss. It is impossible for the audience who ordered the screening to have the opposite preferences from the audience at the premiere.

"I have asked the company and a third-party statistical agency to re-evaluate the data before the tea. So many screenings have good word-of-mouth reviews. It may just happen that the audiences at the premiere have different tastes."

That's all Fan Luyuan could say at this time.

Yu Dongdao, "It's meaningless to talk about it now. There are still two hours to start at zero o'clock. No matter what the word of mouth is, we must get the first-hand audience's reaction and do targeted marketing."

"Yu Dong is right, word-of-mouth on the zero point and the first day are very important." Wang Changtian nodded.

After so many years of working in the industry, they have never encountered any strange things. It is not difficult for Yu Dong and the others to come to a conclusion after thinking about it for a while.

Either there is really a big gap between the audience of the on-screen screening and the premiere screening, or there is a problem in the statistical process, or even the people below compiled a copy of the data to compare.

But the movie is officially released in two hours, so it doesn't matter anymore.

The CEOs of several major companies still expressed that they would give the film the greatest support, and fare evasion tickets, micro-tickets, and Maoyan will give the greatest discounts to promote the film, and directly give more than 50% of the film schedule.

They all have the same idea, with so many resources, they can pile up a billion box office.

The response at the premiere was not good, and the actors naturally knew it.

Although Dapeng directed and acted in a movie with a box office of one billion, it is definitely considered a success, but this movie is also very important to him.

After all, the reputation of "Pancake Man" is so-so, and he needs to restore his reputation.

Wang Baoqiang was a little unhappy. Originally, he was the absolute leading actor in this film, with the most roles, but because of the big sales of "Pancake Man" in the summer, Dapeng's popularity skyrocketed, so Dapeng's scenes were cut no less than him It's changed, it's become a parallel male lead.

There was nothing he could do to be upset, but who told him that he didn't have a movie with a box office of one billion.

But now that the audience at the premiere has not received a good response, Wang Baoqiang still heaves a sigh of relief.

Tell you to cut randomly, now you know the consequences!

Although it will have some bad influence on Wang Baoqiang, Dapeng, as the director of the Billion Club, has received more attention.

Moreover, he himself relies on the blockbuster "Havoc in Tianzhu", so when this movie is successful, it will not be a problem.

Today's National Day file is the first head-to-head confrontation between the Han and Tang Dynasties and the eight major companies. Although they are not their own ace works, they have also attracted the attention of the entire industry.

On September 9, several movies on the National Day file were released to meet the audience, and comments from the media and audience were also released.

In the afternoon, the websites and forums related to movies can basically see news about several movies in the National Day file.

"Charlotte Annoyance" maintains the same word-of-mouth reputation as the premiere. The countless jokes and satire of reality in the movie have become a topic of laughter for the audience.

However, the word-of-mouth of "Unbelievable" took a sharp turn for the worse. It was called a collection of jokes put together by the audience, with vulgar plots and no so-called logic.

Of course, there are five cents special effects.

The two comedy movies had completely different reputations as soon as they were released, one was happy and the other was sad.

The day passed quickly, and in the early morning of October 10, the box office on the first day was released.

"Unbelievable" was more than halfway through the first day of filming, but the box office was not satisfactory, only getting 7200 million.

And "Charlotte Annoyance" got a high box office of 20 million with just over 5700% of the film schedule, ranking second.

The difference between the film schedule has more than doubled, and the box office difference is only more than 1000 million. It is clear at a glance which is better.

The first-day box office of more than 7000 million yuan is definitely not low for a medium-cost movie, but this is the data obtained with the support of the three major ticketing software, more than 50% of the film schedule, and the strongest publicity resources in China. Can't be counted as a success.

Fan Luyuan, who got the first-hand data, had a gloomy face. No matter how laymen are, they can see the gap between the data of the two sides.

With 1.5 times more film schedules, the box office is only 1500 million short, and the attendance rate and average number of people per game are simply incomparable.

Now Fan Luyuan doesn't need to look at other data, just the box office, and then look at the online audience's comments, he will know where he lost.

The difference in the quality of the movie was too great. Even if Fan Luyuan had already noticed something was wrong, and the propaganda department and the water army started to act, there was no way to cover up such negative comments in a short time.

Regardless of the fact that it was still early in the morning, Fan Luyuan directly dialed the phone number of the person in charge of the publicity and public relations department, instructing them to contact the moderators and administrators of Douban, Time, relevant post bars, and forums, and began to control comments.

A lot of money was thrown out, and related negative news and posts on major forums were deleted one by one.

Countless soft articles are posted on the Internet through self-media and marketing accounts. Basically, as soon as you turn on your phone, you can see all kinds of bragging posts.

At the same time, I didn't forget to hack "Charlotte Annoyance" and do negative marketing.

With the publicity resources of the eight major companies, there is no room for publicity, as for taking time to blackmail other movies.

Most of the reasons for being black are that the three views of the movie are not correct, the male protagonist is a loser, a complete scumbag, and he is still so scumbag after rebirth.

However, audiences are not so easy to fool these days. On the second day of its release on October 10, "Charlotte Annoyance" won a box office of 1 million by virtue of its high reputation.

Although "Unbelievable" has a poor reputation, under such a big publicity campaign, it still won a high box office of 8800 million and continued to occupy the daily box office champion.

The lead actor's fame is there, and it's a comedy, plus the three major ticketing platforms provide a lot of ticket subsidies, so the box office can't be expected to be high.

However, when the attendance rate of the two is so obvious, a large number of major theaters have joined the theaters to make changes, and they have increased the schedule of "Charlotte Annoyance".

Not only did they join theaters, but some directly-operated theaters also arranged a little more shows for "Charlotte Annoyance" for their own performance.

Although it only increased the lineup by six points, which was less than 30%, the increase in the lineup was also directly reflected in the box office.

On October 10, two days is enough for any time to fully ferment, and the box office of "Charlotte Annoyance" directly exceeded 2 million on that day.

1.04 million, "Charlotte Annoyance" broke through [-] million on the third day of its release, topping the box office champion on that day.

"Unbelievable" relied on a large number of ticket subsidies to maintain the trend of the box office abruptly, earning 8500 million in a single day, which is almost the same as yesterday.

In just three days, "Charlotte Annoyance" became the most watched movie on National Day, while the original "Unbelievable" has already been assigned a lot of bad titles.

And because there are too many ticket subsidies, the three major platforms have invested more than 6000 million ticket subsidies for this movie alone. Some viewers who bought tickets cheaply were disappointed and scolded even harder.

For this sake, it can be said that this year's National Day file has no suspense.

(End of this chapter)