Winning the new financial era

Chapter 156 New Industry and New Strategy
Before Zhang Yida left Rongcheng, he finally got his parents to agree to accept the 5 million filial piety red envelopes he gave him.

Yimin Wangjin cashed out more than 9 million yuan in the last round, minus 5 million yuan, and there are more than 4 million yuan left.

Zhang Yida used the money to register two new companies, one called "Jingcheng Doushi Network Technology Co., Ltd." and the other called "Jingcheng Pinduoduo Network Technology Co., Ltd."

The paid-in capital of each company is 2 million yuan, and the initial development funds are sufficient, and financing will not be considered in the short term.

Doushi Technology focuses on the field of short video apps. Zhang Yida entrusted headhunters to poach a lot of algorithm talents from Qiandu, and is secretly developing an app called "Doushi".

Pinduoduo is a social e-commerce company that focuses on C2B teamwork. Zhang Yida recruited headhunters from Ari and Goudong, and is urgently developing the "Pinduoduo" APP.

Zhang Yida remembers that Huang Xing in his previous life founded Pinduoduo in September 15, and Toutiao was a Doushi app launched in 9.

Sorry, in order to fight against Ahri and Penguin, develop a grand mobile payment strategy, and support Ruixiang and Yimin's going overseas, I have to plagiarize your ideas.

At its peak, Pinduoduo had more than 3.85 million active users, surpassing Goudong to become the second largest e-commerce platform in China.

Why is Alipay so dumb?It is because it is tied to Ahri's e-commerce business that the user stickiness is very high.

If Mobao Pay is paired with Pinduoduo, it can still compete with Alipay.

The outside world thinks that this year Ruixiang will set off a Three Kingdoms Killing with Leech Financial Services and WeChat Pay.

The huge subsidy is to confuse the giants, and Zhang Yida's real killer is Pinduoduo.

In addition, Huang Xing's side should not be underestimated.He is the disciple of Boss Duan, the godfather of Xiaobawang. He had dinner with Buffett and helped Ding Sanshi solve technical problems.

In the early days, he co-founded Google China with Li Kaifu, and has a deep business network.

Zhang Yida's founding of Pinduoduo at this time is likely to cause Huang Xing to launch his own social e-commerce project earlier.

To defeat the opponent, it depends on who hugs the penguin's thigh first.

After all, Pinduoduo is a social e-commerce business. Today, when the traffic is exhausted and the cost of acquiring customers is high, it is too slow to accumulate traffic by yourself.

The success of pinduoduo in the previous life is inseparable from the great help of WeChat traffic.

A classmate or friend who has not been in contact with you for a long time suddenly contacts you on WeChat, either asking you to borrow money, or asking you to cut him a knife.

Penguin has never given up on the e-commerce industry. After the early failure of Paipai.com, it turned to holding shares to support Goudong, Vipshop, and Pinduoduo.

Zhang Yida founded Pinduoduo, together with Ruixiang, should become Jack Ma's biggest enemy, helping Goudong and Penguin attract a lot of firepower.

In this case, it is natural to cooperate vertically and horizontally, and forming an alliance with Penguin is the best choice.

For DouTV, at its peak, domestic daily activity exceeded 3.2 million, and global monthly activity exceeded 5 million.

The traffic of Douvision can be connected to the e-commerce port to realize cash, divert traffic for Pinduoduo, and also sharply divert financial traffic.

In the previous life, DouTV was the largest loan supermarket in the country, and the larger Internet finance companies spend tens of millions of advertising fees on it every year.

Douvision and Ruixiang can carry out in-depth cooperation to bring continuous traffic support to Ruixiang's financial business.

There are also many overseas users of Doushi. If Ruixiang wants to go overseas in the future, the existence of the overseas version of Douvision can give Ruixiang two wings for its development.

In the previous life, Doushi had tested the e-commerce business, and was severely educated by Jack Ma.

In this life, with Pinduoduo in hand, Doushi’s e-commerce business has a certain foundation.

However, Zhang Yida is not in a hurry for the launch of DouTV products. Toutiao will launch similar products in the second half of next year at the earliest.

There is enough time for Douvision to polish products and improve technology research and development.

Either don't do it, if you want to do it, you must show a destructive momentum.

In the previous life, as soon as Douvision established itself overseas, Facebook began to develop short video products to counter Douvision. It can be said that it is a bit late for Douvision to go overseas.

If Zhang Yida masters it, he will definitely go to sea earlier and faster. Japan, South Korea, Southeast Asia, and India will be the first to seize the markets, and the European and North American markets can only be said to be as close as possible.

……

"About Leech Financial's stake in Paytm, can you share your views?"

In the Ruixiang high-level meeting office, Zhang Yida asked a group of senior executives present.

"Paytm has a total of 2300 million users! I have checked that in the Indian payment market, they have more than a dozen competitors such as Mobikwik, Freecharge, and Flipkart.

These competitors of Paytm have Indian state-owned assets and Wall Street investment banks behind them. It is not certain who will die in the future? "

Xie Huaiyu is in charge of Mobao Payment, so he has been keeping a close eye on the movement of Leech Financial Services. Only when the news of Leech’s stake in Paytm spread, he checked the information everywhere and did enough homework.

Zhang Yida is very satisfied with Xie Huaiyu's work attitude, but Xie Huaiyu doesn't know how strong Paytm will be in the future?
With the financial and technical support of Ahri and Leech Financial Services, Paytm has become India's largest mobile payment and business platform; the world's fourth largest e-wallet; with more than 1.5 million users.

The investment made by Ahri and Leech in India is undoubtedly a successful investment and a successful attempt to go overseas.

Ali and Leech, who have tasted the sweetness, successively created overseas versions of Alipay in Bangladesh, Pakistan, Vietnam, Thailand, South Korea and many other countries.

Alipay claims to have 12 billion users, half of which come from overseas expansion.

“I think that with the capital and technology provided by Ahri and Leech, Paytm has a good chance of becoming the largest e-wallet in India.

And India is just the first step for Leech Financial to expand overseas, once they have figured out the knack of localized operations.

Regions and countries such as Southeast Asia, Japan and South Korea, South America, Europe, and Africa may all enter.

Our Mobao payment is still competing for market share in China, and Leech Financial has gone overseas, which is a bit irritating. "

Zhang Yida laughed at himself and said.

"Mr. Zhang, the current foundation of Mobao Payment is not very stable. Leech Financial Services is going to expand overseas, which is supported by the strength of the Ari family.

At present, the foundation of Ruixiang is still very shallow. I think we still have to be down-to-earth and consolidate the domestic market step by step, and then talk about the overseas market. "

From Zhang Yida's tone, Xie Huaiyu knew that the young boss was interested in the overseas market, so she couldn't help persuading him.

In his opinion, the disparity in strength between Ruixiang and Ahri is too great, and they are so ambitious, they may not achieve the occupation of overseas markets, but lose the domestic market instead.

Xie Huaiyu's words didn't sound so pleasant to my ears.But Zhang Yida also knew that what he said was true.In the final analysis, Ruixiang was still a bit weak.

It took about 15-17 years for Chinese Internet companies to go overseas on a large scale, and they started one after another in the past two or three years.

After giants such as Penguin and Ali reached the top of the domestic market, they began to play sinking and go out to sea at the same time.

If you go overseas now, many overseas companies have not yet developed, which can be regarded as high quality and low price.

Companies that can be acquired or invested in for tens of millions or hundreds of millions of dollars now may cost billions of dollars in a few years.

Moreover, Penguin and Ari robbed the market, Ruixiang was late and could only eat ashes.

No, no matter what you say, you have to raise some money to lay out overseas markets.Zhang Yida thought to himself.

"Old Xie, what you said is very to the point. Leech Financial Services can spend 5 million US dollars to buy shares without blinking an eye. We can't, we don't have that much money.

However, there are big ways to play big, and small ways to play small.

Leech Financial does PE, focusing on mature projects in the middle and later stages and mergers and acquisitions.

Let's do the early stage and do VC.

Lan Lan, tell me about your situation. "

After Zhang Yida finished speaking, he turned his attention to the group's CFO Lan Lan.

Lan Lan still had that serious look, and said earnestly:

"Mr. Zhang, we spent the first 3 million U.S. dollars of the Sharp Industry Win-Win Fund a few years ago.

You asked me to raise the second fund, and now I am still communicating with Blackshirt Capital and Temasek.

The initial intention is that Ruixiang will invest 1 million US dollars as a GP, and the two of them will each contribute 2 million US dollars as an LP.

In addition, Tokopedia has already responded to us and agreed to our shareholding.

But they want 8000 million US dollars, based on the post-investment valuation of 8 million US dollars. "

“Promise them, they are the biggest e-commerce platforms in Indonesia.

However, there is one condition to be added, Ruixiang will establish a joint venture e-wallet company with them in the local area. "

Zhang Yida already had a plan in mind, Ruixiang was not as rich and powerful as Leech Financial Services, and he came up with all kinds of shopping.

First establish a foothold in Indonesia, and then slowly plot.

"Then plus the $8000 million, Gojek will invest $500 million, and Traveloka will invest another $5000 million.

3 overseas investments totaling US$1.35 million.

Will it cost too much?The funds in Ruixiang's account are all budgeted. "

"Let's put it on the ground first! We have raised enough funds for the second phase, and we just need to make up for it.

In addition, Ruixiang will conduct a round of financing this year.There is a new injection of funds, which should relieve the pressure. "

Zhang Yida rubbed the space between his brows and thought to himself, the money is still not enough!I have too many plans in my heart, and I have to continue to find money to implement them all.

Lan Lan hesitated to speak, but finally couldn't help but say:

"Mr. Zhang, is the pace too fast? The first phase of the fund will be spent in less than half a year. According to this pace, the second phase of the fund will be spent soon.

It is impossible for Heishan and Temasek to provide us with endless funds. They also need to look at the return and the success rate of the project.

It is estimated that after raising the second fund, they will not invest money in us within two or three years.

Moreover, the second phase of the fund has been used to invest in overseas markets. What about the upstream and downstream of our domestic industry? "

"Isn't the first phase of the fund arranged? Don't worry! The domestic goals with potential in recent years should be almost packed by us.

The second phase of the fund wants to invest in China, and there is no suitable target.Don't invest overseas to lay a solid foundation for Ruixiang to go overseas, and put it in the bank to earn interest? "

Zhang Yida wanted to laugh when he heard Lan Lan's words, and Rui invested nearly 30 unicorns in the first phase of the industry fund.

That's enough!For those with a market value of hundreds of millions of dollars, leave some for your peers.

(End of this chapter)