Winning the new financial era

Chapter 167 Angel Investors

"Yida, this is Mr. Sun Yutong Sun."

Shen Beipeng was the host of a private club in the capital, and Zhang Yida and Sun Yutong were invited here for a discussion.

Zhang Yida and Sun Yutong shook hands, and said with a smile: "Mr. Sun, I have admired your name for a long time, and today I finally meet by chance."

Sun Yutong is 47 years old, with a crew cut and glasses. He looks like a university professor.He smiled and said:
"Mr. Zhang, hello. You, China's Zuckerberg, I have been friends with for a long time!"

Although Zhang Yida is young, his achievements are not small.Sun Yutong was also quite curious about him, so when Shen Beipeng invited him, he agreed to meet without hesitation.

Many friends, many ways!

Since being dismissed from the position of Taobao president in 08, Sun Yutong has started a business and made investments, but there has not been much splash.

After a few years, people are a little depressed.

After several people were seated, Shen Beipeng took the lead and said, "Yida, don't you want to ask the e-commerce master? Now that I have invited you, you can ask a few more questions."

Then Shen Beipeng smiled at Sun Yutong again, and said, "Yida founded an e-commerce company and doesn't have much experience in this area, so I want to learn from you."

"Haha, don't dare to act. My experience is outdated.

I think Yida's entrepreneurial experience has a good grasp of the user's psychology and operation management.

Today, let's exchange ideas together!There is nothing senior or not, just chatting among friends is fine. "

Sun Yutong said modestly.

"Mr. Sun, you are self-effacing. Taobao defeated the strong with the weak, and defeated eBay. You deserve the greatest credit!"

Zhang Yida is very aware of Sun Yutong's ability. In the field of domestic e-commerce, this person is really a figure at the level of Taishan Beidou.

With financial resources, technology, talents and resources all lagging behind eBay, Sun Yutong actually led Taobao to complete the counterattack, which can be said to have stunned a lot of people in the industry.

But just when he was in full bloom, he resigned from Ari inexplicably.

Some people say that Jack Ma is afraid of high performance, so he releases his military power with a glass of wine.

Some people also say that he and his wife Pang Lei are both eighteen arhats and both hold high positions.In modern company management, this kind of husband and wife team of executives obviously has an adverse effect on the company's development.

There are different opinions, and only the parties involved know what the real situation is.

"Beating eBay was just a fluke. They charge a fee, we choose free.

Looking back now, Internet practitioners should also know the logic of the free model.

It is a business model that uses free services to quickly occupy market share in the early stage, and uses value-added services or high-end services to charge better fees in the later stage to achieve profitability.

But at that time, many people were still limited in their thinking. "

Sun Yutong said calmly that he didn't have too much nostalgia and memories for the past highlight moments in his life.

Zhang Yida listened to him quietly, and he could tell from the words that the former CEO of Taobao took the past very lightly, as if he was describing something that had nothing to do with him.

"Then Mr. Sun, do you think there is still a chance to enter the e-commerce industry now?"

Zhang Yida took a sip of tea and dropped such a topic.

"There is a chance, but Ahri must be completely defeated. We can only wait for the next technological innovation."

Sun Yutong said such a sentence without thinking.

"Well, what does Mr. Sun think of Internet dividends?"

Zhang Yida asked again.

At this time, Sun Yutong basically guessed Zhang Yida's intentions, and thought in his heart, "It's interesting, do you want to invite yourself, Ah Li's abandoned son, to come out and sing against his old club?"
"Look at the popularity of mobile phones! When will the sales of mobile phone manufacturers encounter a bottleneck, and when will the dividends of the Internet industry reach its peak."

Although Sun Yutong has been away from Ali for six or seven years, he has always kept an eye on the Internet industry.

"The Internet dividends in first- and second-tier cities have reached their peak, but third- and fourth-tier cities and vast rural towns have not yet.

Mr. Sun, how do you think our Pinduoduo is developing in this direction? "

Zhang Yida looked at Sun Yutong with a smile on his face, and finally got to the point.

Sun Yutong didn't speak, and began to think about Zhang Yida's words.Zhang Yida didn't ask any further questions, just sat there quietly waiting for his answer.

"The third pole of e-commerce, not to mention surpassing Ali, there is absolutely no problem being comparable to Goudong.

Our country's urbanization rate is only 50%. If Pinduoduo can seize this opportunity, it will definitely skyrocket. "

Sun Yutong considered several questions raised by Zhang Yida, connected them together, and already guessed the entrepreneurial direction of Pinduoduo.

At the moment when the traffic dividend is about to peak, enter the third- and fourth-tier cities to sink channels and serve the other half of the population that ordinary Internet companies ignore.

Thinking of this, Sun Yutong's eyes lit up. This entrepreneurial idea is absolutely correct.

The market has this demand, and this is still a blank market. It is just right for Pinduoduo to enter at this time.

"I want to invite Mr. Sun to come out and serve as the president of Pinduoduo. Let's join hands and create a miracle together.

Mr. Sun, what do you think? "

Zhang Yida knew very well that all the marketing plans of Pinduoduo in his previous life were directed by Sun Yutong behind the scenes, and the success of Pinduoduo cannot be separated from this credit.

For such a talent, Zhang Yida is very eager to join his team.

"I have a few questions, please answer Mr. Zhang first. After answering, we will talk about joining Pinduoduo.

Mr. Zhang, is it okay? "

For Zhang Yida's invitation, Sun Yutong's indifference is false.

After resigning from Taobao, he hasn't done anything famous in these years.

How glorious it was before, how embarrassing it is now.He also wants to make a career, not just for money, but also to prove to the public:
Leaving the platform of Taobao, I, Sun Yutong, can still succeed with my ability!
Moreover, Zhang Yida founded an e-commerce company. If he could create some threats to Ahri, he would even steal part of the other party's market share.

He wanted to see Jack Ma's reaction when the time came.

Zhang Yida's invitation was indeed a good opportunity, but before that, he felt it was necessary to chat a few more words.

It is not his style to act rashly.

Zhang Yida had tested him so much, now it was his turn to consider the other party.

"Yes! Just ask. It's a pleasure to communicate with Mr. Sun."

This sentence is not flattering, Zhang Yida really saw Sun Yutong's vision and industry insight from the conversation.

"Okay. Since we are going to be an e-commerce company, let's talk about a few commonplace issues.

First, where is the traffic coming from? "

Sun Yutong asked.

"Pinduoduo is positioned as a social e-commerce business, based on social platforms, using marketing and fission models to acquire traffic and grow users.

We have recruited a game team, and we will integrate the gameplay of many games into Pinduoduo to increase the fun and spread. "

Zhang Yida knew that Sun Yutong was not an ordinary person, and if he wanted to impress this kind of person to join him, he had to come up with something.

"Okay, I probably understand what Mr. Zhang means, a good idea.

But based on social platforms, how to maintain business stability?After all, the platform belongs to others, and a paper ban order can make all your efforts zero. "

Sun Yutong thought deeply, and asked more in-depth topics.

Shen Beipeng basically didn't say much at the side, but he kept paying attention to the content of the conversation between the two.

He now understands Zhang Yida somewhat, and even Sun Yutong is very optimistic about this project.To invest, Black Shirt Capital must invest in this project.

"The Internet is now divided into two camps, and Pinduoduo and Penguin are natural allies.

I plan to follow the cooperation model of Goudong and Penguin. "

Zhang Yida's answer was well-founded, and Sun Yutong nodded in agreement.

"Another problem is the product. Since Pinduoduo focuses on the sinking market, it must take the route of high quality and low price.

Building a supply chain system is a big question. Regarding this, how does Mr. Zhang plan? "

Sun Yutong looked at Zhang Yida intently, he very much hoped that Zhang Yida could come up with a satisfactory answer.

"Our internal replacement of this supply chain system is called the fight factory. We have already dispatched businessmen to the southern market.

We have only one requirement for cooperative enterprises, to reduce single products and mainly make hot styles.

Remove the redundant links in the middle, the user puts together the order, the manufacturer manufactures it after receiving the order, and sends it directly to the consumer.

Relying on sales volume to reduce costs, while manufacturers make money, consumers also get benefits. "

Zhang Yida's words made Sun Yutong frowned, and said: "That requires a lot of sales! Otherwise, this system cannot be supported."

"Yeah! That's why we want to engage in a team-building model! The more people who fight together, the higher the sales volume, the lower the corresponding manufacturing cost of the company, and the cheaper the sales price.

Joining a group is the most advanced, and there is no next step until there are enough people. "

Zhang Yida mentioned the core gameplay of Pinduoduo, which can be said to be the soul of Pinduoduo, and other marketing methods are all side effects.

"Well, I understand. This is also the charm of social e-commerce! Relying on fission and viral spread to quickly complete the order, small profits but quick turnover.

If the communication ability is insufficient, this system will also be rootless. "

Sun Yutong nodded. Many of the operational ideas of Pinduoduo have been perfected. The only thing that is lacking is the actual implementation.

"Mr. Sun, how are you doing? Are you interested in joining Pinduoduo?"

After Zhang Yida answered several questions from Sun Yutong, he invited him again.

"Okay, this is a genius idea, I'd love to join. I can't wait for the day when Pinduoduo takes off."

After pondering for a moment, Sun Yutong readily agreed to Zhang Yida's invitation.

"It may not be convenient for me to stand in front of the stage, but I'd better join as an angel investor!"

Sun Yutong said suddenly.

Zhang Yida guessed that it had something to do with his wife Pang Lei, so he didn't force others, nodded and said:

"Angel investors are also welcome! Of course, Mr. Sun will still need to make more suggestions in the future."

"It should be. Angel investors are also shareholders and part of the company!"

Sun Yutong smiled, feeling as if he had found the drive and sense of mission he had when he was on Taobao.

He feels that whether he can shine again in the rest of his life depends entirely on Pinduoduo.

"Hey, angel investment, we Blackshirt Capital can also participate in one!"

After Shen Beipeng saw that the two had reached an agreement, he couldn't help but interject.

(End of this chapter)