Entertainment upstart

Chapter 1028 About movie pre-sale data
"Forget it, don't look at these, it's getting late, let's rest."

Yaya was a little surprised to see so many negative news, and immediately persuaded her.

In her opinion, this movie should be rated very high, after all, it is the main theme, and now that these are so sour, she can somewhat understand some of the truth.

After working in the entertainment industry for these years, or in other words, as an artist, she is very concerned about many public opinions, and she probably knows what kind of cover those who say these things are wearing.

Some are indeed intellectuals with independent thinking, but most of them are either Hollywood fans or some other identities.

Moreover, "Mission Impossible 5" will be released next month, and the domestic publicity party may also ask the marketing team to do these things.

"Well, rest, watching the pre-sale tomorrow morning is much more interesting than this." Hearing what Yaya said, Zhou Xia nodded, put down her phone and stopped watching.

When Yaya heard Zhou Xia mentioning this matter, she immediately said happily: "The pre-sale will start for tonight's premiere. It's been almost five hours now, how many are there?"

"I don't know, I haven't received the data yet." Zhou Xia said and turned off the bedside lamp.

"Then do you think there will be a new record?" Yaya asked Zhou Xia expectantly.

In the past two years, domestic movies have attached great importance to the pre-sales a few days before the release.

The pre-sale of a blockbuster movie before its official release can roughly predict the box office of the movie in its first week.

This year, the second part of Zhou Xia's "Sword of Heaven", due to the ending of the series and the influence of the first film, when it was officially released on January 1, the pre-sale box office exceeded 30 billion, creating a new domestic pre-sale record.

Now that only half a year has passed, I don't know if it can exceed this figure.

In this era, statistics are used to speak, and celebrities on the Internet always come up with box office figures.

Now Xia Hua Film and Television, or the entire entertainment industry, the actress with the best box office results is naturally Xiao Ai and Xiao Ying who starred in the first and second parts of "Sword".

These two films had a huge impact on these two!
The attention and popularity at home and abroad have increased a lot. Many domestic heavyweight events have invited them to be award presenters or VIP guests, and they have obtained more and better resources.

Because of her marriage to Zhou Xia, Yaya is very calm in her heart, but she still hopes that she will have better grades.

The release of "Descendants of Yanhuang" this time is what she values ​​most. It is hoped that the film will produce some results and improve her total box office performance. Other films can only be icing on the cake.

And if the "Zhu Xian" series of movies are released, then she will definitely not be able to catch up with Yu Fei and Xiaohu who are the leading actors.

Tomorrow, they will participate in many media interviews and record programs. The two stopped talking and started to rest.

………………

The next morning at 06:30, Zhou Xia woke up early, finished her morning exercise, washed and ate, and went back to the city with Yaya.

"Today we are accepting three interviews at the company, and we will go to the movie channel building to record a program tonight."

After getting in the car, Xiaobai reminded the co-pilot in front.

"Well, didn't you say that you will arrange to record a program with the bureau?" Zhou Xia asked, remembering this matter.

The movie is a military action theme, so the company is also thinking of new ideas for publicity, so Xiahua Video Network coordinated with the bureau to record a program introducing special warfare.

"Oh, this is the afternoon of the day after tomorrow." Xiao Bai replied.

"Yeah." Zhou Xia nodded and didn't ask any more questions. She turned on the phone, and Yaya immediately leaned over.

Before Zhou Xia could speak, she blinked and said, "Look at the pre-sale situation."

"Vanity, you care more about this matter than I do." Zhou Xia laughed.

"Hehe, yes, I'm just vain, hurry up and look." Yaya didn't bother to pay attention to Zhou Xia's ridicule.

Zhou Xia shook his head and opened WeChat, then looked at the data he had received from Miaoyan Movie.

Last night, the pre-sale started after the premiere of the movie. At zero o'clock, it broke through the 2 million yuan mark. By [-] o'clock, the pre-sale had reached [-] million.

Seeing this data, Yaya frowned and recalled the pre-sale data of Zhou Xia's previous movies in her memory, but she couldn't remember it, so she looked at Zhou Xia and said, "How does this compare with the pre-sale data of the second part of "Sword"?"

"It's okay, almost."

Zhou Xia thought for a while, and continued: "The lower part of Xianjian was over [-] million at night, but it is a series after all, so the pre-sale must be higher."

"Is that so? I don't think so. I saw so many people hurting you last night. Don't we have more tickets for other groups and collectives in our pre-sale?"

Yaya frowned and said that she had read some analysis on the Internet before.

After all, this movie is Zhou Xia's first main theme movie, and after the premiere, except for those unidentified people who are sour, most people like it very much.

After "Wolf Warrior" was released on National Day last year, there were quite a few groups that pre-sold tickets. "Descendants of Yanhuang" should have more in this regard.

"Maybe, but after the movie is released, the mainstream media will evaluate it."

Hearing Zhou Xia's words, Xiaobai in front turned around and interrupted: "I heard from Sister Siwei that there will be a large-scale group pre-sale of tickets tomorrow."

"Really, what's going on?" Yaya immediately asked with interest.

"I don't know too well. It should be a joint activity, cooperating with some schools, veterans and other groups to provide them with free public welfare patriotic movie viewing activities."

Xiaobai looked at Zhou Xia and continued.

"Understood, it's good." Zhou Xia nodded without saying anything more.

This method is very good, and it is better than the social effect brought about by simply spending on advertising and marketing.

Moreover, his annual charitable donations in recent years have also continued to grow. Last year, it reached 10 billion soft sister coins, ranking first in the domestic charity rankings. The company should also do more in this regard.

Four or 10 minutes later, the car arrived at the company. After Zhou Xia and Yaya went to change clothes and get ready for makeup, they came to the recording and broadcasting room to start recording the program.

In the past, after the movie was released, he led the creators to go to other people's portals, video sites, and TV stations to accept interviews arranged by others.

Now most of the situation has been reversed.

Portal websites, video websites, and movie websites are all willing to give in to Zhou Xia's schedule and come to Xiahua Film and Television to record programs at the recording studio.

Since Xiahua Film and Television and Xiahua Video Network are located in this headquarters, celebrity interviews, recordings of various variety shows, and filming of some TV dramas and movies can also be carried out here.

It has been almost a year since the headquarters of Xiahua Film and Television moved here, and a new entertainment media center has gradually formed.

Not only are some vacant studios in Xiahua Film and Television rented out to some program groups, but many related industries have also formed in the surrounding areas.

This is entirely due to the size of Xiahua Film and Television, its influence in the country, as well as the attractiveness of many celebrities and original content, it has formed such a centripetal force in the industry.

(End of this chapter)