Entertainment upstart

Chapter 454 Development of Chinese Website

January 1st is New Year's Eve, today is the 21th, and the annual holiday will be in four days.

However, in just these four days, "Detective Chinatown" faced great difficulties in maintaining more than 20% of the film schedule.

This is based on the premise that Xiahua Film and Television has reached a rebate agreement with other theaters, and last year Zhou Xia's movie achieved a very high box office.

"Sherlock Holmes 2" was released on the 16th, with 20% of the film schedule. When "The Great Magician" was first released, the film schedule was 28%. Now it has dropped to 18%. The film schedule of The Girl I Chased Together in Those Years is about 3%.

As for other movies, the number of scenes is at most a hundred.

上一周根据艺恩娱乐决策智库‘enbase’统计的票房数据显示，内地电影市场2012年第2周（2012.01.09-2012.01.15）总票房为10.02亿元，环比增长126%，观影人次近2000万，环比增长75%。

Among them, "Detective Chinatown" contributed the most, contributing half of the data, and won the box office champion for two consecutive weeks, replacing the previous three-week box office champion "Thirteen Hairpins", with a total of 7.4 million box office.

And "The Great Magician", which was released on the 12th, was released by Berner. It is full of stars. From the director to the starring, it is Hong Kong's production level, but it only received 6310 million box office in the first four days. " followed closely, breaking through 6100 million.

In the new week, as soon as "Sherlock Holmes 16" was released on the 2th, 20% of the film schedule was allocated. This film was distributed by China Film and Huaxia.

Not counting so many domestic films released during the Spring Festival today, there are many more imported blockbusters. This shows that "Charlotte" set a record last year, and how many people in the domestic film and television circle are jealous.

With such a good schedule, I naturally don't want Xia Hua to share the responsibility. If there is a situation of dominance, more than 60% of the film schedule last year can only be said to be luck.

There is no such possibility this year!
This is also the reason why Zhou Xia lowered the box office expectations of "Detective Chinatown". Now the film has received 7.4 million box office in nine days of release.

Although theaters cannot forcibly increase the overall film schedule due to various reasons, the film schedule of "Detective Chinatown" every night will still be as high as 30%.

Zhou Xia and the company's top management are also paying attention to these changes. With the win-win experience of cooperating with theaters last year, they will continue to cooperate this year, but the situation is different, and there are too many new films released.

One or two days before the release of these new movies, the film schedule will not drop too much. Only once the popularity passes and the performance is not good, the theater will subtract the film schedule and increase the real blockbuster movies.

What we have to do now is to withstand the impact of "Sherlock Holmes 2", enter the Spring Festival file, and continue to maintain more than 20% of the film schedule.

Then "Detective Chinatown" may hit the box office during the holidays, and may be able to fulfill the company's expectations.

After all, "Detective Chinatown" currently has about 4000 million to 5000 million box office revenues every day on weekdays, and 8000 to [-] million box office revenues on Saturdays.

Under the same schedule, the output rate of this movie is more than twice that of other movies. If it were not for other reasons, the theater would have already increased the schedule!
But after "Sherlock Holmes 2", there is also a strong attack of "Reverse War", "Eight Star Hugs" was released in a funny way, and "The Dinner is Crazy" broke through.

Therefore, before the end of the month, even if the film schedule of "Detective Chinatown" increases, it will not be too many. The newly released films are not performing well, and some films have just been vacated, and there will be new films to fill them up soon.

The prosperity of the mainland film market is one aspect. The success of "Charlotte's Annoyance" in the Spring Festival last year has stimulated everyone. Other film and television companies also want to follow Xia Hua's luck and make a lot of money.

But in today's Spring Festival, there are still very few movies that want to get a box office of more than 10 billion, and other movies obviously don't have such ability.

After Zhou Xia had finished promoting the film, he returned to the imperial capital and discussed with the company's top management about the film's schedule, but he had no good idea.

Last year, his movie was released by China Film and Wanda, and Xia Hua promoted it. This year, Xia Hua announced and released it himself. There is no more interest relationship. China Film and Wanda theaters, although they are shareholders of Xia Hua , but the scheduling of the film is also done according to the contract, and no longer fully supports Zhou Xia's film like last year.

Fortunately, this year Xiahua has established a theater chain for Miaoyan Movies. Although there are not too many theaters, only a dozen or so, they have more movies and the results are not bad. The total box office output is 1.2 million!

Next year, as Miaoyan’s theater chain continues to expand, there will be more room for negotiation with Wanda and China Film in terms of film scheduling. The films they release and produce will also require more film scheduling from Miaoyan. The cooperation between the two parties will be a win-win situation. , adjust their respective movie schedules, and no longer collide head-on, that is the best choice.

Unlike now, China Film has brought several imported blockbusters to the Spring Festival, making it almost impossible for Zhou Xia's film to hit the box office record.

But good movies are all squeezed into the hottest schedules, and Qingyu cannot back down from this.

Xia Hua set a record for the Spring Festival stalls last year, so the Spring Festival stalls have become Xia Hua's territory, and they will not give up the Spring Festival stalls, and this year's Lunar New Year and National Day stalls will also be squeezed in.

Otherwise, there is no way to prove Xia Hua Film and Television's status in the industry!
Gossip aside, the Chinese New Year is only a few days away, and Zhou Xia took the time to visit several other companies.

He first went to Xiahua Chinese website, where he was a guest of "The Stars Face to Face", interacted with book friends on the website, and promoted the movie. After the end, he went to the company to learn about the latest developments.

Of Zhou Xia's three books on the website, "The Pretender" has come to an end, and he has not started a new book.

Few people don’t know the other two pen names he used. These two books are still being updated. They are copied from the books of the great gods. After a year of stable and rapid updates, these two author numbers have also been granted godhood. It has attracted many readers and users for the website.

In addition, Xiahua Chinese Network has Xiahua Film and Television and Xiahua Video Network to provide content production, which can quickly buy the copyright of the author and convert it into a work. Many works are already being adapted into anime and web dramas. This has attracted many great masters. Change jobs to Xiahua Chinese website for development.

On the first anniversary of its establishment, Xiahua Chinese website has surpassed Zero Chinese website and has become the most popular Chinese website in China.

At present, the number of daily visits exceeds 1.5 million, the number of registered active users reaches 2000 million, and the total number of registered users reaches 1.2 million, which has changed the territory of online literature.

Moreover, due to development and management issues within Zero Point Chinese Network, one of the founders of the original website has led his editorial team and some authors to join Xiahua Chinese Network.

Under such long-term changes, Xiahua Chinese website naturally surpassed Zero Chinese website.

This incident happened two years earlier than the original time and space. Zhou Xia was very happy after knowing about it.

With such a change, there may be no need to acquire Lingdian Chinese.com in the future. Their authors and users will come over slowly, and then billions of acquisition fees will be saved!

Zhou Xia's second stop was Xiayou Huyu.

The development of Xiayou Huyu can be said to be changing with each passing day. In just two years, in addition to Transcript Games, Shengda Games, Wangyi Games, Sohu Games, and Qiandu Games, it has become the sixth largest game company in China. It is also the only one in terms of profitability. There is news that the game is stronger than Xiayou Huyu.

(End of this chapter)