Entertainment upstart

Chapter 858 Arrangements for the Release of Three Movies in North America
"Boss, you are finally here."

Although it was already two o'clock in the afternoon, when Zhou Xia just arrived at the company, Peter was already waiting at the door with someone.

The other employees all bent down and said loudly in Chinese: 'Welcome to the boss. '

"Okay, okay, thank you all."

Zhou Xia hurriedly greeted everyone in English, but she felt a little funny in her heart, making it look like an island country.

But he is the big boss after all, and the employees here really care about his arrival.

Moreover, Xiahua North America Company employs more than half of the locals in accordance with the employment laws of foreign companies in the United States. Now Xiahua Film and Television is developing very well. From the end of the year to the beginning of next year, it will be listed in North America. They all hope to continue to create their own future here. .

"Boss, everything has been arranged here. When "The Expendables 3" and "Legend of Sword" are released, there will be 3800 movie theaters scheduled."

Peter knew what Zhou Xia was most concerned about, so he asked Zhou Xia to sit down in the newly prepared big office, and immediately stepped forward and said.

"Oh, not bad, I hope this time the two movies can maintain 3000 theaters for a month." Zhou Xia nodded.

"The Expendables 3" will be released this week, and there are still ten days before the end of the summer vacation, and when "Sword" is released, it is already at the end of the summer vacation.

At that time, "Galaxy Secret Service" and "Teenage Mutant Ninja Turtles" were still in theaters, and they had entered a period of weakness, and the number of films occupied would only continue to decline.

And the only blockbuster "Pacific Rim" will be released globally simultaneously, and it will be released in mid-September, which will not pose any threat to the two films.

So in the current situation, both movies are more favorable.

Compared with "New Detective", which was released at the hottest time of summer, the competition for filming this time will be much smaller.

It will no longer happen that a blockbuster film is squeezed out every week.

This is also the adjustment and attempt made by Zhou Xia and Xia Hua Film and Television after learning the lesson from last time.

As a foreign film, whether it is better to squeeze the summer slot, or to get more and better schedules in other schedules, this time is also an attempt.

Generally speaking, the "summer vacation" in North America starts from the first weekend of May and ends in mid-August.

Strictly speaking, it starts from Memorial Day in the United States and ends on Labor Day in the United States.

Because these two festivals are legal holidays in the United States, they are the kind of holidays that must be taken.

The main audience of Hollywood-style "blockbusters" has always been teenagers aged 15 to 20. This group will have summer vacation during this period, so this type of blockbuster has a better box office.

As a result, all kinds of blockbusters in Hollywood have been squeezed into the summer file, which is similar to the current Lunar New Year file in China.

Blockbuster movies are crowded into the summer, so every week there is at least one blockbuster movie and one or two genre movies released.

In recent years, superhero blockbusters have become more and more popular, and Hollywood has produced more and more movies.

As a result, the summer holidays are getting more and more crowded.

If it is in other months, let alone one blockbuster movie a week, you may not see a blockbuster movie in a month.

Although the number of viewers is relatively small, the pressure of film scheduling is also small, and it can occupy a certain amount of film scheduling for a long time.

Zhou Xia regrets it a little now. At that time, she chose to postpone "The New Detective" for several months and squeeze it into the summer release.

If it had been released together with Europe at that time, he had just won the Oscar for foreign language film at that time, and he had a certain news point in North America. I believe that the box office would have exceeded [-] million U.S. dollars.

This time, the schedule of "Sword" in North America was finally chosen to be released at the end of the summer. Apart from the fact that it was to stagger the schedule with "The Expendables 3", it might not have tried this idea.

At that time, "The Expendables 3" will be released for two weeks, and the two movies will not fight.

At that time, blockbusters such as "Guardians of the Galaxy" and "Teenage Mutant Ninja Turtles" had no stamina, and there were no other threatening blockbusters.

"Legend of Sword" happens to be able to get a large number of films, and by occupying the lineup, it can win a high box office.

This schedule is similar to the schedule of "Heroes" back then.

"Boss, this is the record of the negotiation with Legendary and DreamWorks Animation. According to the cooperation method with studio8, all the conditions have been finalized.

Just wait for the headquarters to review the contract and make capital injection, our Xiahua Film and Television North America Company will become and will become the major shareholder of these two companies. "

"Well, let me take a look. By the way, their projects will also communicate with me in time in the future, and all projects they participate in will pass through me."

Zhou Xia took the file and opened it casually, reminding her at the same time.

Zhou Xia also knows the specific situation that has been negotiated before.

He didn't look at it carefully, but only looked at the final amount and share ratio, as well as the additional contract terms.

Seeing that there is not much difference in the communication with him, and the investment agreement was basically reached according to his requirements, I feel relieved.

At present, the three companies, Studio8, Legend, and DreamWorks Animation, are mutually utilizing each other, and each has a purposeful relationship.

Zhou Xia's purpose is to control these three companies in the future. These three companies want to use Xia Hua's money to make money for development.

In Zhou Xia's memory, Studio8 and Legend will invest in some big productions that will lose money in the future, so of course Zhou Xia has to declare the right to join these projects, so as to avoid his own losses.

The two companies didn't quite understand Xia Hua's caution, and even found it funny.

Since investing, it is natural to participate in their projects for profit.

And who can accurately predict what projects are profitable or losing money?

While giving up risk, it also means giving up profit.

As long as the equity representatives of Xiahua Film and Television don't hinder their project, that's fine.

In this way, if Xia Hua's people look away, it will be cheaper for them, allowing them to use Xia Hua's film and television capital to gain more benefits for nothing.

"Well, the boss still has these documents. Take a look, I'll go out first. By the way, your meeting with Nicole Kidman will be at 09:30 tomorrow morning, and she will come back to see you at the company."

Seeing that Zhou Xia was a little tired, Peter left tactfully.

"Okay, go get busy." Zhou Xia agreed.

He has a very busy schedule these days, and he needs to attend the world premiere ceremony of "The Expendables 3" at [-] pm tomorrow.

Zhou Xia put down the two negotiation records and continued to look at other documents.

In particular, take a closer look at the distribution cost of "Legend of Sword" in North America this time, as well as the specific plans and arrangements.

The promotion of "Sword of Immortal Sword" in North America made Zhou Xia and the staff of Xia Hua North America Company to work hard.

Only Zhou Xia, the leading actor and director, has influence and popularity in North America.

In terms of posters, basically Zhou Xia can only be the main one.

And the subject matter is the so-called oriental fairy tale movie, which does not exist in Western movies. This point has great difficulties in publicity.

If we keep emphasizing "Xianxia movies" and completely distinguish them from Western magic movies, it will cause a lot of strangeness to the audience, and perhaps lose audiences who like this kind of magical themes.

(End of this chapter)