Huayu 2011: Starting with Hilarious Men

Chapter 87 Liu Yifei Doesn't Come

"I don't know if Liu Yifei can come. I need to contact the 'Four Great Constables' production team to inquire about this." Aya shook her head, indicating that she didn't know who would come either.

The crew of "The Four Great Constables" only wanted to make a cameo appearance, but they didn't say who would come.

"Go check it out. With such a great promotional platform like 'Hilarious Men,' they can't possibly assign a supporting role to it, can they?" Zheng Nan had great confidence in "Hilarious Men."

This confidence stems from the promotional power that "Hilarious Men" can bring.

The importance of promotion for dramas by major production teams began in 2011.

2011 was a year of explosive growth for TV dramas. This surge in production led to overcapacity, with two-thirds of the dramas being canceled before they were even released. Of the remaining third of the dramas broadcast on satellite TV, many more quietly flopped.

With more new dramas being released, viewers have more choices.

But the audience's time is limited.

Once you've watched one of your shows, you can't watch another one.

As a result, the competition among satellite TV stations intensified, with Hunan TV, Tomato TV, Blueberry TV, Lychee TV, and other satellite channels vying for major dramas, competing for premieres, and vying for viewership rankings.

Why is "Happy Camp" so awesome?

Firstly, "Happy Camp" is currently the number one variety show in the country, with a viewership rating of 2.0-3.0+ and a market share of 7%-10%+, crushing all other programs in the same time slot.

Secondly, it has a wide age range, with viewers of "Happy Camp" including teenagers, young adults, housewives, and the elderly, reaching down to third- and fourth-tier cities and rural areas.

Thirdly, its customized content: "Happy Camp" cleverly turned drama promotion into "the program itself".

A combination of factors has solidified "Happy Camp's" position as the top variety show for promoting TV dramas.

While "Hilarious Men" may not be as good as "Happy Camp," it is currently in a class of its own when it comes to web series.

In 2012, promoting the drama was not a bonus, but a lifeline.

TV series and movies are in a state where no promotion will flop, weak promotion will make it difficult to survive, and only strong promotion can make them hits.

Shortly after, Aya replied: "The crew of 'The Four Great Constables' said that Liu Yifei has something to do and can't come."

Even though she was mentally prepared, Zheng Nan was still a little disappointed.

This year marks a breakout year for Liu Yifei's film career, with two important films being released in quick succession: "The Four" and "The Assassins".

Because of these two films, Liu Yifei's promotional schedule was very tight, but even so, her team was quite restrained in choosing which programs she participated in.

Aside from top-rated shows like "Happy Camp," Liu Yifei rarely appears on variety shows, and it's even less likely that he'll make a cameo appearance in a web series.

"Although Liu Yifei isn't coming, another lead actor is in Shanghai and will be able to come over the day after tomorrow."

"Who is it?" There are several main actors in "The Four Great Constables," and Zheng Nan doesn't know who is in Shanghai right now.

"Deng Chao".

Deng Chao's life experiences are also very similar to those of the protagonist in the novel.

He was admitted to the Performance Department of the Central Academy of Drama in 98. Shortly after graduating in 02, he made his debut in the TV series "Young Emperor" playing the role of Emperor Shunzhi.

He began to shift his focus to film in 06. His outstanding performance in the war film "Assembly" earned him the Best Supporting Actor award at the Hundred Flowers Awards.

In 09, he received a Hong Kong Film Awards nomination for Best Supporting Actor for his role as Pei Donglai in "Detective Dee and the Mystery of the Phantom Flame".

He married Sun Li last June and welcomed the birth of his eldest son in November of the same year.

Deng Chao is now a leading actor in mainland Chinese television dramas and an emerging award-winning actor in the film industry, currently in a crucial period of transition from television to film.

This experience was even smoother than Hu Ge's.

I have a feeling that the Lucky Heaven Gu is sold in bulk.

Lots of people have it!!!

"In addition, the 'Four Great Constables' production team hopes that you, boss, can write a few jokes that fit their production team to help with the publicity." Aya told them what the other party wanted to say.

Even though it was a film crew that approached them for publicity, since the big star was making a free cameo appearance, they still had to make some requests.

"No problem, we'll write it for him when Deng Chao gets there, and we'll film it if he thinks it's suitable."

Having experienced the era of short videos in his previous life, Zheng Nan may not have much else to offer, but he has plenty of jokes.

The day after tomorrow morning, Deng Chao appeared at Sennan Entertainment with his agent and two assistants.

"Hello everyone, I'm Deng Chao. Excuse me, I brought you coffee." Deng Chao entered and politely began serving coffee.

Zheng Nan was a little touched as he received the coffee from his assistant. He used to be the one bringing iced drinks to other film crews, but today he was actually drinking coffee that someone else had given him.

"Director Zheng, I especially love 'Hilarious Men' and I'm a fan of yours," Deng Chao said politely.

Coming to her senses, Zheng Nan carefully examined the big star in front of her.

Deng Chao is currently riding high on his success.

In terms of image: sunny and teacher-like, with acting skills, no negative news, and very good public image.

In terms of career: he is a top-tier actor in television and has made a strong comeback in film, achieving success in both fields. He is recognized as a good actor in the industry.

"I'm a fan of the Empress, can Brother Chao get me an autograph?" Zheng Nan said playfully.

Deng Chao hasn't started participating in variety shows yet, and hasn't become the future "Demon Ball" (a nickname for a character in a popular Chinese TV show).

A little flustered by Zheng Nan's teasing, she paused for a few seconds before replying, "No problem, I'll get it for you when we get back."

"Just kidding, Chao-ge. I feel you're too nervous. This is just a makeshift operation, we don't have any rules." Zheng Nan didn't expect Deng Chao to be so reserved these days.

Actually, Deng Chao isn't just reserved; it's a lingering effect of having spent many years in the entertainment industry.

The entertainment industry is a mixed bag; you never know who around you is a good person and who is a bad person.

The staff member who was just chatting and smoking with you might turn around and sell your scandal to a gossip magazine.

The reason Deng Chao has been able to maintain a good reputation over the years is because of his caution.

"It's not that I'm nervous, I'm just an introverted person," Deng Chao explained.

Upon hearing this, Zheng Nan almost burst out laughing. She really wanted to record it and send it to Deng Chao, the Demon Pill, ten years later.

"Brother Chao, I'm not just being polite. You'll see once you get to know him better." With that, Zheng Nan took out two versions of the jokes he had written yesterday and handed them over, saying, "These are jokes I wrote according to your crew's requirements. Brother Chao, please take a look and see if they're suitable and if they need any revisions."

The jokes used to promote "The Four Great Constables" naturally have to revolve around the series.

Deng Chao played Leng Xue, a constable who could transform into a werewolf, in "The Four Great Constables".

Therefore, Zheng Nan's jokes all revolve around the characteristic of "werewolf".

Plot 1:

Zheng Nan went to the gym and ran into Deng Chao, who wanted to show off his werewolf transformation. However, he failed every time he only managed to transform halfway through, and Zheng Nan teased him about it.

Plot 2:

Zheng Nan was eating barbecue skewers on the street when Deng Chao happened to travel to the modern era to catch bad guys, but Deng Chao couldn't transform in the modern world.

The two jokes themselves weren't very funny; they were just there to promote the show.

After receiving the script, Deng Chao spoke with his agent: "No problem, when do we start filming?"

"We'll start filming after we finish our coffee." Zheng Nan held up her half-finished coffee, saying that wasting coffee was shameful.