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Chapter 77: Displaying Ambition
Su Wanqing stood at the window of her office in the Jin Mao Tower in Shanghai, overlooking the dazzling lights on both sides of the Huangpu River.
The third-quarter earnings forecast for the East China region has been released, and the figures are so impressive that even she is somewhat surprised.
Leading in high-end market share, single-store profit margin, and customer satisfaction.
In particular, her data advisory model stands out like a breath of fresh air in the frenzied market, attracting a large number of truly high-net-worth clients, with average order value and commission income rising steadily.
But she wasn't overjoyed. She had just finished reviewing a confidential report from a headhunter about the potential valuations of Anjia Tianxia by several top domestic private equity firms and investment banks.
The report repeatedly emphasizes network scale, market share, and cash flow, but fails to adequately assess the premium of high-end brands and the value of data assets, which are of utmost importance to her.
She picked up the intercom: "Assistant Li, please polish my report from last month, 'Thoughts on the Connection between Group Brand Value and Capital Market,' again."
The focus should be on supplementing our data case studies for high-end business in East China, as well as our vision for future real estate financial services and asset management. I need it tomorrow.
She wants to present the success of the East China region not just as numbers on the performance report, but also as the core of Anjia Tianxia's most imaginative story in the capital market in the future.
She wanted Lei Guoliang, and potential future investors, to see where Anjia Tianxia's value ceiling was, and who was the most crucial pillar supporting that ceiling.
After doing all that, she hesitated for a moment before dialing Lei Guoliang's personal cell phone. The phone was answered after a few rings.
"Guoliang, did I disturb you?" Her voice returned to its usual cool and gentle tone.
"No, Wanqing, you tell me."
"Preliminary data for East China in the third quarter is out, and it's much better than expected. The high-end segment, in particular, is growing very rapidly."
She paused for a moment: "I think this achievement, besides the team's hard work, also shows that our approach of providing value-added services is correct."
Could we consider establishing a high-end assets and services division at the group level, based on this, to integrate the high-end resources, data, and talent from various war zones, forming a synergy? Perhaps... it could operate independently in the future, and even connect with the capital market.
She was testing the waters, and also demonstrating her ambition. What she wanted was not just an East China region, but a larger, more strategic platform.
After a few seconds of silence on the other end of the phone, Lei Guoliang's steady voice came through: "Good idea. The high-end market is indeed a key focus for the future. However, integrating resources from various war zones involves a wide range of issues and requires careful planning."
First, produce a detailed plan, including the organizational structure, the division of responsibilities and benefits, coordination with existing operations in each war zone, and conflict resolution mechanisms. Once it's ready, discuss it with the strategy committee.
There was neither rejection nor immediate affirmation. She was given a demanding assignment, her proposal was incorporated into the formal process, while the final decision-making power remained firmly in her grasp.
"Okay, I'll get ready as soon as possible." Su Wanqing agreed, her slight disappointment replaced by a stronger fighting spirit.
At least he was willing to listen and let her make the plans. That was an opportunity.
"Also," Lei Guoliang seemed to suddenly remember, "how's the progress on that Pudong plot of land you mentioned last time, the one you were in contact with Hong Kong investors about?"
Su Wanqing perked up: "We're still in the initial contact stage. They're interested, but they have concerns about the details of the cooperation and our development capabilities. I plan to go to Hong Kong again next week to discuss this in more detail."
"Sure. Be more confident when you talk to them. Don't just talk about projects; you can also discuss Anjia Tianxia's future nationwide expansion, and... some of our ideas in the capital market." Lei Guoliang's tone carried a subtle hint of guidance.
Su Wanqing instantly understood. Lei Guoliang was giving her a boost, implying that she could appropriately reveal the group's ambitions to increase her bargaining power.
He supports her expansion outwards!
"I understand, Guoliang. I will know my limits."
After hanging up the phone, Su Wanqing looked at the night view outside the window, her heart unable to calm down for a long time.
Lei Guoliang's attitude remained inscrutable, but she could sense that he had some expectations of her and was even willing to offer some support and hints.
This gave her a greater sense of belonging and recognition than simple praise or authorization.
Unbeknownst to her, shortly before she made the call, Lei Guoliang had just reduced his holdings in Yunnan Copper, and the tens of millions of yuan in profits he cashed out were quietly flowing into the buying positions of Zhongxin Securities and China Merchants Bank.
His willingness to support Su Wanqing and allow her to engage in higher-level capital games stemmed not only from her abilities but also from the fact that his own resources were growing exponentially, giving him the confidence to plan for the future and to balance and manage his increasingly capable subordinates.
Su Wanqing's vision for a high-end business unit might actually come true in the future. But the prerequisite is that she must prove her value is worthy of his investment of more resources and expectations. And this, in itself, is a silent competition.
Unlike Su Wanqing's strategic probing, Shen Mo adopted a straightforward and overwhelming offensive in Guangzhou and Shenzhen.
Her second asset acquisition was completed with lightning speed, thanks to bridge financing specially approved by Lei Guoliang.
Refurbishment, dismantling, packaging, and sales proceeded smoothly, once again reaping huge profits. Cash flow and morale in the South China region reached their peak.
But she encountered a new problem: people. The expansion was too rapid—high-end business, asset acquisition, new home sales, online traffic operations… every line required top-notch, trustworthy talent.
She felt like a firefighter, rushing to wherever there was a problem. Internal training wasn't keeping up, and poaching talent from outside was becoming increasingly costly and prone to causing disputes.
What bothered her even more was that Su Wanqing seemed to be making frequent moves, submitting reports and contacting Hong Kong capital, as if she was planning to act carefully.
And is Shen Mo destined to be nothing more than a fierce general charging into battle?
She needed a breakthrough, an opportunity that would allow her to be upgraded in Lei Guoliang's eyes from a capable Shen Mo to a Shen Mo with vision.
She set her sights on the internet. While Anjia Tianxia's website was successful, it primarily focused on information display and traffic generation.
She noted that some coastal cities have begun to see the emergence of more flexible, forum- and community-based real estate transaction information platforms, which, although rudimentary, are highly interactive.
She keenly sensed that this might be the next big thing.
One late night, after reporting her performance to Lei Guoliang, she didn't end the call as usual, but instead changed the subject:
"Guoliang, there's something I want to talk to you about, it might be a little immature."
"explain."
"It's about the website. We have a lot of traffic right now, but there's still room for improvement in conversion and user engagement."
I'm thinking, could we try creating a...lighter, more interactive online platform? Not limited to property listings, but could it include community forums, home-buying knowledge sharing, and even online property viewing groups and price-cutting groups?
"We need to truly retain the traffic and turn it into our private domain. I've even thought of a name for it: Anjia Circle." She spoke quickly, with her usual aggressive tone.
"I want to personally oversee this, starting with a pilot program in South China. If it succeeds, we can replicate it nationwide, and perhaps... it could become another core competitive advantage that distinguishes us from other intermediaries."
This is her attempt to transform from an offline predator to an online ecosystem builder.
She wanted to prove that she, Shen Mo, was not only capable of fighting, but also of innovating and seeing the future.
There was a brief silence on the other end of the phone. Shen Mo's heart jumped.
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