Wandering the world of film and television begins with the golden years

Li Haoyu's live stream has basically come to an end.

He addressed the viewers in the live stream, saying, "Thank you all for your support. My first small-scale business venture is basically over. Let me give you a brief summary."

"The key to this success lies in the thorough research and preparation beforehand. Many entrepreneurs overlook the importance of market research; they haven't established the concept that 'market research is the cornerstone of entrepreneurship.'"

It's no joke that a slight error in market research can lead to disastrous consequences for a startup.

Just like when we're selling something, the first thing we do is to determine who our target customers are.

Then, based on the needs of these customers, we select products accordingly.

A study shows that 82% of girls prefer refreshing colors, such as pink, white, and creamy yellow, and this is indeed the case in reality!

My primary target customer group is female college students aged 18 to 22. Therefore, in addition to the primary color and black, the remaining colors of my desks are white and pink, which are popular with girls.

Even the product brochures I photographed had a predominantly fresh and cute style, all designed to appeal to female customers. After all, guys don't like looking at brochures; they only care about price and practicality, and are unlikely to be swayed by this kind of advertising.

Comments in the live chat, eager for drama, included: "Got it, the streamer means the guy isn't good enough!"

Kakashi, who was enjoying some barbecue skewers, commented in the live stream: "When it comes to consumer psychology, I, a brick-and-mortar store owner, am a complete novice compared to these livestreamers!"

The expert/professor commented in the live chat: "Putting everything else aside, if you can replicate the streamer's amazing moves, earning over 10,000 yuan a month is definitely not a dream. Ϭ९ʂհմ×.çօʍ"

Li Haoyu bowed deeply.

"Okay, thank you everyone for your support. The stream was packed with gifts throughout! See you next time!"

……

The beginning is always the hardest!

Once you get a good start to something, things become much simpler afterward.

After an afternoon of hard work, everyone secured over four hundred orders for the lazy desks. The final list of campus agents has also been finalized.

Huang Qingsen witnessed this sales boom, and his original worries vanished, replaced by his ambitious aspirations.

Huang Qingsen exclaimed in admiration, "Your judgment is much more accurate. It seems that my approach in the external relations department was still too naive."

Li Haoyu wasn't so happy because he had observed how the campus agents were promoting their products. They often paused and hesitated during their sales pitches, unsure of what to say to the customers.

Li Haoyu felt that it was necessary to compile a set of universal sales scripts and have everyone memorize them first.

Back home, Li Haoyu combined the sales techniques used by educational institutions and then sent the prepared sales script to the campus agents' WeChat group. With the campus agents' enthusiastic promotion, the lazy desk became incredibly popular at Xishan University. Many students who had been observing placed orders, influenced by those around them.

A few days later, Huang Qingsen suddenly called Li Haoyu and said, "The sales of the desks have been very promising lately. Students from other schools have heard the news, and several want to become their school's agents to sell them. Should we agree?"

Li Haoyu thought for a moment and said, "We can give him the agency rights for their school, but the prerequisite is that he has to get the orders back first. It'll be a test for him."

Li Haoyu said, "Tell him that every school has a uniform price of 120 yuan for a desk. If he wants to become an agent, he has to sell at this price. The cost of each desk is 90 yuan, and the remaining profit is his. If he's capable, he can build his own team to monopolize the entire school and get an even lower wholesale price."

Huang Qingsen's eyes widened, and he said in disbelief, "You're just giving him the agency rights so easily? We have an on-site team, why don't we do it ourselves? Isn't that just giving him an easy advantage?"

Huang Qingsen was somewhat confused, and he asked subconsciously.

Li Haoyu: "First of all, you need to know that the barrier to entry for our business is not high. We just seized the opportunity first. If we wait until others find other sources of goods, even if their prices are higher than ours, it is easy to enter into a price war with them, which will only result in a lose-lose situation."

"Besides, even if other schools are slightly more expensive, it would be difficult for us to compete with our own students."

Huang Qingsen was a smart man, and after Li Haoyu gave him a little pointers, he understood.

"Is it because of trust levels and social circles? We find it difficult to gain the trust of students from other schools."

Li Haoyu nodded and continued, "That's right, but there's another reason. You can't earn all the money in the world. Instead of killing each other, it's better to expand the market and achieve win-win cooperation. You need to have a big vision and not be bound by small gains. Taking a step back can open up a whole new world."

After listening, Huang Qingsen felt that he had learned another lesson.

Huang Qingsen remained silent for a long time before finally asking in a low voice.

"Are you really a senior? You look so young!"

Li Haoyu smiled and said, "Actually, I just graduated from high school, but does age still matter at this point?"

Huang Qingsen nodded with a normal expression.

He wasn't actually surprised by this answer.

After all, appearances don't lie, and Zhang Anren doesn't look very old.

In the past, as the head of the external relations department, working under someone younger than himself would have been incredibly embarrassing, perhaps even making him doubt himself. However, he recognized the gap between them and was able to accept it all calmly.

Huang Qingsen sighed, "I'm truly impressed. Ambition knows no age; without ambition, a hundred years is wasted. Age really has nothing to do with talent. Boss, your methods and abilities are far beyond my reach."

Li Haoyu laughed and said, "Everyone has their own strengths."

Huang Qingsen asked, "He's at school, how can he give us the money? By bank transfer or cash?"

Li Haoyu said, "Bank transfers, using corporate accounts, will have bank statements recording the transactions, so everything is traceable. This ensures that every transaction is open and transparent, and also guarantees that everyone receives their due benefits."

Huang Qingsen continued, "Then how do we give them the table?"

Li Haoyu said, "If he has a storage place, I can arrange it. If not, I'll send the tables to the school the next day after he sells and counts the quantity. As for the delivery to the dormitories, he'll have to figure that out himself."

After some discussion, the two decided that Li Haoyu would be responsible for sourcing goods and exploring agency opportunities, while Huang Qingsen would be responsible for managing the agency and collecting payments.

To mitigate risk and prevent embezzlement, Li Haoyu's information was used to open the bank account, while Huang Qingsen kept the legal representative's seal and financial seal. Accounts were checked every evening, payments were settled daily, and profits were split 20/80.

Huang Qingsen said to Li Haoyu, "Brother Zhang, I'm completely convinced. From now on, I'll follow you."

In the first week, the two sold 400 tables, after deducting costs and commissions from the agents' sales.

The total income was 16,000 yuan. Li Haoyu took 13,000 yuan, and Huang Qingsen took 3,200 yuan.

Li Haoyu had expected this, so he remained calm, while Huang Qingsen was so excited that his face turned red.

Li Haoyu couldn't help but wonder if he'd still be so happy if he knew his purchase price was only 50 yuan. However, Li Haoyu didn't intend to let anyone know this secret; he was content to keep his fortune a secret!

However, Li Haoyu then paid for Huang Qingsen to buy him a brand new iPhone. Ostensibly, he lent it to Huang Qingsen for daily communication and agency purposes. He didn't intend to ask for it back; he considered it a bonus for Huang Qingsen's recent hard work.

If you want your subordinates to work hard, don't skimp on this little bit of money. People come to work for you not to take your empty promises, but to make money.

The moment the phone was handed to Huang Qingsen, Li Haoyu could clearly feel the other man's gratitude.

This reminded Li Haoyu of a saying: "When people have respect, they will naturally bow their heads; there is no need to force them." As a manager, only by combining kindness and strictness can one win people's hearts.

Besides making sure the money is right, don't act arrogant.

Let's all stand up and make money happily!

This is the best of both worlds!